Form990
Click to see attachment
Department of the Treasury
Internal Revenue Service
Return of Organization Exempt From Income Tax
Under section 501(c), 527, or 4947(a)(1) of the Internal Revenue Code (except black lung benefit trust or private foundation)

MediumBullet The organization may have to use a copy of this return to satisfy state reporting requirements.
OMB No. 1545-0047
2010
Open to Public Inspection
A For the calendar year, or tax year beginning 07-01-2010 and ending 06-30-2011
BCheck if applicable:
CName of organization
WORLD WILDLIFE FUND INC
 
Doing Business As
 
 
Number and street (or P.O. box if mail is not delivered to street address)
1250 24TH ST NW
 
Room/suite
City or town, state or country, and ZIP + 4
WASHINGTON, DC20037
D Employer identification number

52-1693387
E Telephone number

G Gross receipts $ 247,238,785
F Name and address of principal officer:
CARTER ROBERTS
1250 24TH ST NW
WASHINGTON,DC20037
I
Tax-exempt status: (   ) LeftBullet (insert no.) or
J
Website:MediumBullet
WWW.WORLDWILDLIFE.ORG
H(a)
Is this a group return for
affiliates?
H(b)
Are all affiliates included?
If "No," attach a list. (see instructions)
H(c)
Group exemption number MediumBullet  
K Form of organization:
 
L Year of formation: 1960
M State of legal domicile: DE
Part I
Summary
Activities & Governance 1 Briefly describe the organization’s mission or most significant activities: SEE SCHEDULE O
2 Check this box MediumBullet
3 Number of voting members of the governing body (Part VI, line 1a) .... 3 25
4 Number of independent voting members of the governing body (Part VI, line 1b) .... 4 24
5 Total number of individuals employed in calendar year 2010 (Part V, line 2a) ... 5 509
6 Total number of volunteers (estimate if necessary) .... 6 201
7a Total unrelated business revenue from Part VIII, column (C), line 12 .. 7a 647,625
b Net unrelated business taxable income from Form 990-T, line 34 .. 7b 0
Revenues; Prior Year Current Year
8 Contributions and grants (Part VIII, line 1h) ......... 164,893,207 171,452,553
9 Program service revenue (Part VIII, line 2g) ......... 619,295 583,515
10 Investment income (Part VIII, column (A), lines 3, 4, and 7d ) .... 8,658,711 5,437,730
11 Other revenue (Part VIII, column (A), lines 5, 6d, 8c, 9c, 10c, and 11e) 3,567,241 4,593,448
12 Total revenue—add lines 8 through 11 (must equal Part VIII, column (A), line 12)................... 177,738,454 182,067,246
Expenses; 13 Grants and similar amounts paid (Part IX, column (A), lines 1–3 )... 52,100,176 57,180,334
14 Benefits paid to or for members (Part IX, column (A), line 4) .... 0 0
15 Salaries, other compensation, employee benefits (Part IX, column (A), lines 5–10) 55,778,032 59,824,582
16a Professional fundraising fees (Part IX, column (A), line 11e).... 1,670,290 1,255,316
b Total fundraising expenses (Part IX, column (D), line 25) MediumBullet25,720,327    
17 Other expenses (Part IX, column (A), lines 11a–11d, 11f–24f).... 69,922,350 65,779,404
18 Total expenses. Add lines 13–17 (must equal Part IX, column (A), line 25) 179,470,848 184,039,636
19 Revenue less expenses. Subtract line 18 from line 12...... -1,732,394 -1,972,390
Net Assets or Fund Balances; Beginning of Current Year End of Year
20 Total assets (Part X, line 16)............ 377,518,581 400,489,841
21 Total liabilities (Part X, line 26)............ 139,385,321 132,496,415
22 Net assets or fund balances. Subtract line 21 from line 20 ..... 238,133,260 267,993,426
Part II
Signature Block
Under penalties of perjury, I declare that I have examined this return, including accompanying schedules and statements, and to the best of my knowledge and belief, it is true, correct, and complete. Declaration of preparer (other than officer) is based on all information of which preparer has any knowledge.
Sign Here
JumboBullet
Signature of officer Date
JumboBullet
Type or print name and title.
Paid Preparer's Use Only Preparer's
signatureBig Right Arrow 		Date
right pointing bullet image Preparer’s taxpayer identification number
(see instructions)
Firm’s name (or yours
if self-employed),
address, and ZIP + 4Big Right Arrow




 		EIN right pointing bullet image
Phone no. right pointing bullet image
May the IRS discuss this return with the preparer shown above? (see instructions) .........
For Privacy Act and Paperwork Reduction Act Notice, see the separate instructions.
Cat. No. 11282Y
Form 990 (2010)
Form 990 (2010)
Page 2
Part III
Statement of Program Service Accomplishments
Check if Schedule O contains a response to any question in this Part III . . . . . . . . . .
1
Briefly describe the organization’s mission: SEE SCHEDULE O
2
Did the organization undertake any significant program services during the year which were not listed on
the prior Form 990 or 990-EZ? ....................
If “Yes,” describe these new services on Schedule O.
3
Did the organization cease conducting, or make significant changes in how it conducts, any program services? ..........................
If “Yes,” describe these changes on Schedule O.
4
Describe the exempt purpose achievements for each of the organization’s three largest program services by expenses.
Section 501(c)(3) and 501(c)(4) organizations and section 4947(a)(1) trusts are required to report the amount of grants and allocations to others, the total expenses, and revenue, if any, for each program service reported.
4a (Code:   ) (Expenses $ 98,622,757 including grants of $ 47,258,603 ) (Revenue $ 230,442 )
FIELD PROGRAMS - WWF WORKS TO CONSERVE 19 OF THE WORLD'S MOST IMPORTANT ECOSYSTEMS FOR THE BENEFIT OF BOTH THE SPECIES AND PEOPLE WHO LIVE THERE. WE PROTECT WILDLIFE, PRESERVE HABITATS AND EMPOWER PEOPLE TO CONSERVE RESOURCES WHILE IMPROVING THEIR LIVELIHOODS. WE DO THIS BY PARTNERING WITH GOVERNMENTS, SCIENTISTS AND LOCAL COMMUNITIES TO ESTABLISH AND MANAGE PROTECTED AREAS, REDUCE THREATS SUCH AS POACHING AND HABITAT CONVERSION, AND INFLUENCE NATIONAL AND LOCAL POLICIES TO IMPROVE BIODIVERSITY ON THE GROUND.
4b (Code:   ) (Expenses $ 19,836,620 including grants of $ 4,571,117 ) (Revenue $ 39,735 )
POLICY - WWF WORKS TO STRENGTHEN PUBLIC POLICY RELATED TO INTERNATIONAL BIODIVERSITY CONSERVATION THROUGH ANALYSIS AND ADVOCACY ON CONSERVATION LEGISLATION, INTERNATIONAL FUNDING AND LENDING PROGRAMS, INTERNATIONAL AGREEMENTS, AND GLOBAL ENVIRONMENTAL AND DEVELOPMENT POLICIES AND PRACTICES. WWF IS ALSO WORKING TO STRENGTHEN THE INTERNATIONAL REGIME TO MITIGATE CLIMATE CHANGE AND REDUCE CARBON EMISSIONS, ASSESS CLIMATE CHANGES IMPACTS, UNDERTAKE RESEARCH AND DEVELOP STRATEGIES TO IMPROVE THE RESILIENCY OF ECOSYSTEMS TO CLIMATE CHANGE, AND IMPROVE ENERGY EFFICIENCY IN TARGETED SECTORS.
4c (Code:   ) (Expenses $ 15,257,785 including grants of $ 5,185,980 ) (Revenue $ 63,000 )
MARKET TRANSFORMATION - WWF PARTNERS WITH CORPORATIONS, GOVERNMENT AGENCIES, NGOS, UNIVERSITIES AND RESEARCH INSTITUTES TO REDUCE THE IMPACT OF THE PRODUCTION AND TRADE OF COMMODITIES THAT MOST AFFECT OUR CONSERVATION PRIORITIES. OUR GOAL IS TO MEASURABLY REDUCE THE MOST SIGNIFICANT IMPACTS OF INDIVIDUAL ACTORS AS WELL AS ENTIRE INDUSTRIES.
(Code:   ) (Expenses $ 13,469,118 including grants of $ 164,634 ) (Revenue $   )
PUBLIC EDUCATION - WWF EDUCATES THE AMERICAN PUBLIC THROUGH OUR MARKETING AND PUBLIC RELATIONS DEPARTMENTS. WE CREATE AND IMPLEMENT PUBLIC RELATIONS PROGRAMS, INCLUDING EVENTS AND EARNED MEDIA ACTIVITIES, TO SUPPORT WWF'S MISSION AND PROGRAMS. OUR PUBLIC SERVICE ANNOUNCEMENTS EDUCATE THE MASS MARKET ABOUT OUR MISSION THROUGH PRINT AND BROADCAST MEDIA. AND WE DESIGN AND DISTRIBUTE COMMUNICATION MATERIALS TO EDUCATE OUR SUPPORTERS ON OVERALL MISSION, CORE PROGRAMS AND RESULTS.
4d Other program services. (Describe in Schedule O.)
(Expenses $ 13,469,118 including grants of $ 164,634 ) (Revenue $   )
4e Total program service expensesMediumBullet$ 147,186,280
Form 990 (2010)
Form 990 (2010)
Page 3
Part IV
Checklist of Required Schedules
Yes
No
1
Is the organization described in section 501(c)(3) or 4947(a)(1) (other than a private foundation)? If “Yes,” complete Schedule AClick to see attachment.....................
1
Yes
 
2
Is the organization required to complete Schedule B, Schedule of Contributors? Click to see attachment........
2
Yes
 
3
Did the organization engage in direct or indirect political campaign activities on behalf of or in opposition to candidates for public office? If “Yes,” complete Schedule C, Part IClick to see attachment..........
3
 
No
4
Section 501(c)(3) organizations. Did the organization engage in lobbying activities? If “Yes,” complete Schedule C,
Part IIClick to see attachment.........................
4
Yes
 
5
Is the organization a section 501(c)(4), 501(c)(5), or 501(c)(6) organization that receives membership dues, assessments, or similar amounts as defined in Revenue Procedure 98-19? If “Yes,” complete Schedule C, Part III........................
5
 
 
6
Did the organization maintain any donor advised funds or any similar funds or accounts where donors have the right to provide advice on the distribution or investment of amounts in such funds or accounts? If “Yes,” complete
Schedule D, Part IClick to see attachment.......................
6
 
No
7
Did the organization receive or hold a conservation easement, including easements to preserve open space,
the environment, historic land areas or historic structures? If “Yes,” complete Schedule D, Part IIClick to see attachment...
7
 
No
8
Did the organization maintain collections of works of art, historical treasures, or other similar assets? If “Yes,” complete Schedule D, Part III Click to see attachment....................
8
 
No
9
Did the organization report an amount in Part X, line 21; serve as a custodian for amounts not listed in Part X; or provide credit counseling, debt management, credit repair, or debt negotiation services? If “Yes,”
complete Schedule D, Part IVClick to see attachment...................
9
 
No
10
Did the organization, directly or through a related organization, hold assets in term, permanent,or quasi-endowments? If “Yes,” complete Schedule D, Part VClick to see attachment
10
Yes
 
11
If the organization’s answer to any of the following questions is ‘Yes,’ then complete Schedule D, Parts VI, VII, VIII, IX, or X as applicable:
a
Did the organization report an amount for land, buildings, and equipment in Part X, line10? If “Yes,” complete Schedule D, Part VI.Click to see attachment
11a
Yes
 
b
Did the organization report an amount for investments—other securities in Part X, line 12 that is 5% or more of its total assets reported in Part X, line 16? If “Yes,” complete Schedule D, Part VII.Click to see attachment
11b
Yes
 
c
Did the organization report an amount for investments—program related in Part X, line 13 that is 5% or more of its total assets reported in Part X, line 16? If “Yes,” complete Schedule D, Part VIII.Click to see attachment
11c
 
No
d
Did the organization report an amount for other assets in Part X, line 15 that is 5% or more of its total assets reported in Part X, line 16? If “Yes,” complete Schedule D, Part IX.Click to see attachment
11d
 
No
e
Did the organization report an amount for other liabilities in Part X, line 25? If “Yes,” complete Schedule D, Part X.Click to see attachment
11e
Yes
 
f
Did the organization’s separate or consolidated financial statements for the tax year include a footnote that addresses the organization’s liability for uncertain tax positions under FIN 48 (ASC 740)? If “Yes,” complete Schedule D, Part X.Click to see attachment
11f
Yes
 
12a
Did the organization obtain separate, independent audited financial statements for the tax year? If “Yes,” complete Schedule D, Parts XI, XII, and XIII Click to see attachment
12a
Yes
 
b
Was the organization included in consolidated, independent audited financial statements for the tax year? If “Yes,” and if the organization answered ‘No’ to line 12a, then completing Schedule D, Parts XI, XII, and XIII is optional Click to see attachment
12b
 
No
13
Is the organization a school described in section 170(b)(1)(A)(ii)? If “Yes,” complete Schedule E
13
 
No
14a
Did the organization maintain an office, employees, or agents outside of the United States?....
14a
Yes
 
b
Did the organization have aggregate revenues or expenses of more than $10,000 from grantmaking, fundraising, business, and program service activities outside the United States? If “Yes,” complete Schedule F, Part I......... Click to see attachment
14b
Yes
 
15
Did the organization report on Part IX, column (A), line 3, more than $5,000 of grants or assistance to any organization or entity located outside the U.S.? If “Yes,” complete Schedule F, Part II.. Click to see attachment
15
Yes
 
16
Did the organization report on Part IX, column (A), line 3, more than $5,000 of aggregate grants or assistance to individuals located outside the U.S.? If “Yes,” complete Schedule F, Part III.. Click to see attachment
16
Yes
 
17
Did the organization report a total of more than $15,000, of expenses for professional fundraising services on Part IX, column (A), lines 6 and 11e? If “Yes,” complete Schedule G, Part IClick to see attachment
17
Yes
 
18
Did the organization report more than $15,000 total of fundraising event gross income and contributions on Part VIII, lines 1c and 8a? If “Yes,” complete Schedule G, Part II.......... Click to see attachment
18
 
No
19
Did the organization report more than $15,000 of gross income from gaming activities on Part VIII, line 9a? If “Yes,” complete Schedule G, Part III................... Click to see attachment
19
 
No
Form 990 (2010)
Form 990 (2010)
Page 4
Part IV
Checklist of Required Schedules (continued)
20a
Did the organization operate one or more hospitals? If “Yes,” complete Schedule H.....
20a
 
No
b
Did the organization attach its audited financial statement to this return? Note: All Form 990 filers that operate one or more hospitals must attach audited financial statements. .....
20b
 
 
21
Did the organization report more than $5,000 of grants and other assistance to governments and organizations in the United States on Part IX, column (A), line 1? If “Yes,” complete Schedule I, Parts I and II.. Click to see attachment
21
Yes
 
22
Did the organization report more than $5,000 of grants and other assistance to individuals in the United States on Part IX, column (A), line 2? If “Yes,” complete Schedule I, Parts I and III..... Click to see attachment
22
Yes
 
23
Did the organization answer “Yes” to Part VII, Section A, questions 3, 4, or 5, about compensation of the organization’s current and former officers, directors, trustees, key employees, and highest compensated employees? If “Yes,” complete Schedule J................ Click to see attachment
23
Yes
 
24a
Did the organization have a tax-exempt bond issue with an outstanding principal amount of more than $100,000 as of the last day of the year, that was issued after December 31, 2002? If “Yes,” answer questions 24b–24d and complete Schedule K. If “No,” go to line 25................ Click to see attachment
24a
Yes
 
b
Did the organization invest any proceeds of tax-exempt bonds beyond a temporary period exception?...
24b
 
No
c
Did the organization maintain an escrow account other than a refunding escrow at any time during the year
to defease any tax-exempt bonds?......................
24c
 
No
d
Did the organization act as an “on behalf of” issuer for bonds outstanding at any time during the year?...
24d
 
No
25a
Section 501(c)(3) and 501(c)(4) organizations. Did the organization engage in an excess benefit transaction with a disqualified person during the year? If “Yes,” complete Schedule L, Part I...... Click to see attachment
25a
 
No
b
Is the organization aware that it engaged in an excess benefit transaction with a disqualified person in a prior year, and that the transaction has not been reported on any of the organization’s prior Forms 990 or 990-EZ? If “Yes,” complete Schedule L, Part I................ Click to see attachment
25b
 
No
26
Was a loan to or by a current or former officer, director, trustee, key employee, highly compensated employee, or disqualified person outstanding as of the end of the organization’s tax year? If “Yes,” complete Schedule L,
Part II........................... Click to see attachment
26
 
No
27
Did the organization provide a grant or other assistance to an officer, director, trustee, key employee, substantial contributor, or a grant selection committee member, or to a person related to such an individual? If “Yes,” complete Schedule L, Part III............... Click to see attachment
27
 
No
28
Was the organization a party to a business transaction with one of the following parties? (see Schedule L, Part IV instructions for applicable filing thresholds, conditions, and exceptions):
a
A current or former officer, director, trustee, or key employee? If “Yes,” complete Schedule L, Part IV ......................... Click to see attachment
28a
 
No
b
A family member of a current or former officer, director, trustee, or key employee? If “Yes,”
complete Schedule L, Part IV................... Click to see attachment
28b
 
No
c
An entity of which a current or former officer, director, trustee, or key employee (or a family member thereof) was an officer, director, trustee, or owner? If “Yes,” complete Schedule L, Part IV.. Click to see attachment
28c
Yes
 
29
Did the organization receive more than $25,000 in non-cash contributions? If “Yes,” complete Schedule MClick to see attachment
29
Yes
 
30
Did the organization receive contributions of art, historical treasures, or other similar assets, or qualified conservation contributions? If “Yes,” complete Schedule M............ Click to see attachment
30
 
No
31
Did the organization liquidate, terminate, or dissolve and cease operations? If “Yes,” complete Schedule N,
Part I........................... Click to see attachment
31
 
No
32
Did the organization sell, exchange, dispose of, or transfer more than 25% of its net assets? If “Yes,” complete Schedule N, Part II.......................
32
 
No
33
Did the organization own 100% of an entity disregarded as separate from the organization under Regulations sections 301.7701-2 and 301.7701-3? If “Yes,” complete Schedule R, Part I........
33
 
No
34
Was the organization related to any tax-exempt or taxable entity? If “Yes,” complete Schedule R, Parts II, III, IV, and V, line 1.....................
34
 
No
35
Is any related organization a controlled entity within the meaning of section 512(b)(13)? .....
35
 
No
a
Did the organization receive any payment from or engage in any transaction with a controlled entity within the meaning of section 512(b)(13)? If “Yes,” complete Schedule R, Part V, line 2...
36
Section 501(c)(3) organizations. Did the organization make any transfers to an exempt non-charitable related organization? If “Yes,” complete Schedule R, Part V, line 2...........
36
 
No
37
Did the organization conduct more than 5% of its activities through an entity that is not a related organization and that is treated as a partnership for federal income tax purposes? If “Yes,” complete Schedule R, Part VI
37
 
No
38
Did the organization complete Schedule O and provide explanations in Schedule O for Part VI, lines 11 and 19? Note. All Form 990 filers are required to complete Schedule O. ............
38
Yes
 
Form 990 (2010)
Form 990 (2010)
Page 5
Part V
Statements Regarding Other IRS Filings and Tax Compliance
Check if Schedule O contains a response to any question in this Part V . . . . . . . . . .
Yes
No
1a
Enter the number reported in Box 3 of Form 1096. Enter -0- if not applicable. .......
1a
217
b
Enter the number of Forms W-2G included in line 1a. Enter -0- if not applicable.
1b
0
c
Did the organization comply with backup withholding rules for reportable payments to vendors and reportable gaming (gambling) winnings to prize winners? ..................
1c
Yes
 
2a
Enter the number of employees reported on Form W-3, Transmittal of Wage and Tax Statements filed for the calendar year ending with or within the year covered by this return .....................
2a
509
b
If at least one is reported on line 2a, did the organization file all required federal employment tax returns?

Note. If the sum of lines 1a and 2a is greater than 250, you may be required to e-file. (see instructions)
2b
Yes
 
3a
Did the organization have unrelated business gross income of $1,000 or more during the year?.............................
3a
Yes
 
b
If “Yes,” has it filed a Form 990-T for this year? If “No,” provide an explanation in Schedule O.....
3b
Yes
 
4a
At any time during the calendar year, did the organization have an interest in, or a signature or other authority over, a financial account in a foreign country (such as a bank account or securities account)?.......................
4a
Yes
 
b
If "Yes," enter the name of the foreign country: MediumBulletBH , BT , BL , CI , CO , CS , EC , GY , HO , MX , WA , NP , PM , PA , PE , NS , GT
See instructions for filing requirements for Form TD F 90-22.1, Report of Foreign Bank and Financial Accounts.
5a
Was the organization a party to a prohibited tax shelter transaction at any time during the tax year?..
5a
 
No
b
Did any taxable party notify the organization that it was or is a party to a prohibited tax shelter transaction?
5b
 
No
c
If “Yes” to line 5a or 5b, did the organization file Form 8886-T? ........
5c
 
 
6a
Does the organization have annual gross receipts that are normally greater than $100,000, and did the organization solicit any contributions that were not tax deductible?..........
6a
 
No
b
If “Yes,” did the organization include with every solicitation an express statement that such contributions or gifts were not tax deductible?........................
6b
 
 
7
Organizations that may receive deductible contributions under section 170(c).
a
Did the organization receive a payment in excess of $75 made partly as a contribution and partly for goods and services provided to the payor?....................
7a
Yes
 
b
If “Yes,” did the organization notify the donor of the value of the goods or services provided?.....
7b
Yes
 
c
Did the organization sell, exchange, or otherwise dispose of tangible personal property for which it was required to file Form 8282?...........................
7c
 
No
d
If “Yes,” indicate the number of Forms 8282 filed during the year ....
7d
 
e
Did the organization receive any funds, directly or indirectly, to pay premiums on a personal benefit contract?..........................
7e
 
No
f
Did the organization, during the year, pay premiums, directly or indirectly, on a personal benefit contract?..
7f
 
No
g
If the organization received a contribution of qualified intellectual property, did the organization file Form 8899 as required?...................
7g
 
 
h
If the organization received a contribution of cars, boats, airplanes, or other vehicles, did the organization file a Form 1098-C?...............
7h
 
 
8
Sponsoring organizations maintaining donor advised funds and section 509(a)(3) supporting organizations. Did the supporting organization, or a donor advised fund maintained by a sponsoring organization, have excess business holdings at any time during the year?................
8
 
 
9
Sponsoring organizations maintaining donor advised funds.
a
Did the organization make any taxable distributions under section 4966?.........
9a
 
 
b
Did the organization make a distribution to a donor, donor advisor, or related person?......
9b
 
 
10
Section 501(c)(7) organizations. Enter:
a
Initiation fees and capital contributions included on Part VIII, line 12 ...
10a
 
b
Gross receipts, included on Form 990, Part VIII, line 12, for public use of club facilities
10b
 
11
Section 501(c)(12) organizations. Enter:
a
Gross income from members or shareholders .........
11a
 
b
Gross income from other sources (Do not net amounts due or paid to other sources against amounts due or received from them.) ........
11b
 
12a
Section 4947(a)(1) non-exempt charitable trusts. Is the organization filing Form 990 in lieu of Form 1041?
12a
 
 
b
If “Yes,” enter the amount of tax-exempt interest received or accrued during the year.
12b
 
13
Section 501(c)(29) qualified nonprofit health insurance issuers.
a
Is the organization licensed to issue qualified health plans in more than one state?
Note. All 501(c)(29) organizations must list in Schedule O each state in which they are licensed to issue qualified health plans, the amount of reserves required by each state, and the amount of reserves the organization allocated to each state.
13a
 
 
b
Enter the aggregate amount of reserves the organization is required to maintain by the states in which the organization is licensed to issue qualified health plans.
13b
 
c
Enter the aggregate amount of reserves on hand.
13c
 
14a
Did the organization receive any payments for indoor tanning services during the tax year?.....
14a
 
 
b
If "Yes," has it filed a Form 720 to report these payments? If “No,” provide an explanation in Schedule O..
14b
 
 
Form 990 (2010)
Form 990 (2010)
Page 6
Part VI
Governance, Management, and Disclosure For each “Yes” response to lines 2 through 7b below, and for a “No” response to lines 8a, 8b, or 10b below, describe the circumstances, processes, or changes in Schedule O. See instructions.
Check if Schedule O contains a response to any question in this Part VI . . . . . . . . . .
Section A. Governing Body and Management
Yes
No
1a
Enter the number of voting members of the governing body at the end of the tax year ..............
1a
25
b
Enter the number of voting members included in line 1a, above, who are independent .................
1b
24
2
Did any officer, director, trustee, or key employee have a family relationship or a business relationship with any other officer, director, trustee, or key employee? .................
2
Yes
 
3
Did the organization delegate control over management duties customarily performed by or under the direct supervision of officers, directors or trustees, or key employees to a management company or other person? ..
3
 
No
4
Did the organization make any significant changes to its governing documents since the prior Form 990 was filed?
4
 
No
5
Did the organization become aware during the year of a significant diversion of the organization’s assets? .
5
 
No
6
Does the organization have members or stockholders? ................
6
 
No
7a
Does the organization have members, stockholders, or other persons who may elect one or more members of the governing body? .........................
7a
 
No
b
Are any decisions of the governing body subject to approval by members, stockholders, or other persons? ..
7b
 
No
8
Did the organization contemporaneously document the meetings held or written actions undertaken during the year by the following:
a
The governing body? .........................
8a
Yes
 
b
Each committee with authority to act on behalf of the governing body? ............
8b
Yes
 
9
Is there any officer, director, trustee, or key employee listed in Part VII, Section A, who cannot be reached at the organization’s mailing address? If “Yes,” provide the names and addresses in Schedule O .....
9
 
No
Section B. Policies (This Section B requests information about policies not required by the Internal
Revenue Code.)
Yes
No
10a
Does the organization have local chapters, branches, or affiliates? ............
10a
 
No
b
If “Yes,” does the organization have written policies and procedures governing the activities of such chapters, affiliates, and branches to ensure their operations are consistent with those of the organization? ....
10b
 
 
11a
Has the organization provided a copy of this Form 990 to all members of its governing body before filing the form?
11a
Yes
 
b
Describe in Schedule O the process, if any, used by the organization to review the Form 990. .....
12a
Does the organization have a written conflict of interest policy? If “No,” go to line 13.......
12a
Yes
 
b
Are officers, directors or trustees, and key employees required to disclose annually interests that could give rise to conflicts? ...........................
12b
Yes
 
c
Does the organization regularly and consistently monitor and enforce compliance with the policy? If “Yes,” describe in Schedule O how this is done ....................
12c
Yes
 
13
Does the organization have a written whistleblower policy? ...............
13
Yes
 
14
Does the organization have a written document retention and destruction policy? .........
14
Yes
 
15
Did the process for determining compensation of the following persons include a review and approval by independent persons, comparability data, and contemporaneous substantiation of the deliberation and decision?
a
The organization’s CEO, Executive Director, or top management official ...........
15a
Yes
 
b
Other officers or key employees of the organization ................
15b
Yes
 
If "Yes" to line a or b, describe the process in Schedule O. (See instructions.)
16a
Did the organization invest in, contribute assets to, or participate in a joint venture or similar arrangement with a taxable entity during the year? ......................
16a
 
No
b
If “Yes,” has the organization adopted a written policy or procedure requiring the organization to evaluate its participation in joint venture arrangements under applicable federal tax law, and taken steps to safeguard the organization’s exempt status with respect to such arrangements? ............
16b
 
 
Section C. Disclosure
17
List the States with which a copy of this Form 990 is required to be filedMediumBullet
AL , AK , AZ , AR , CA , CO , CT , DC , DE , FL , GA , HI , ID , IL , IN , IA , KS , KY , LA , ME , MD , MA , MI , MN , MS , MO , MT , NE , NV , NH , NJ , NM , NY , NC , ND , OH , OK , OR , PA , RI , SC , SD , TN , TX , UT , VT , VA , WA , WV , WI , WY
18
Section 6104 requires an organization to make its Form 1023 (or 1024 if applicable), 990, and 990-T (501(c)(3)s only) available for public inspection. Indicate how you make these available. Check all that apply.
19
Describe in Schedule O whether (and if so, how), the organization makes its governing documents, conflict of interest policy, and financial statements available to the public.
20
State the name, physical address, and telephone number of the person who possesses the books and records of the organization: MediumBullet
MICHAEL BAUER
1250 24TH ST NW
WASHINGTON,DC20037
(202) 293-4800
Form 990 (2010)
Form 990 (2010)
Page 7
Part VII
Compensation of Officers, Directors,Trustees, Key Employees, Highest Compensated Employees, and Independent Contractors
Check if Schedule O contains a response to any question in this Part VII . . . . . . . . . .
Section A. Officers, Directors, Trustees, Key Employees, and Highest Compensated Employees
1a Complete this table for all persons required to be listed. Report compensation for the calendar year ending with or within the organization’s tax year.
RoundBullet List all of the organization’s current officers, directors, trustees (whether individuals or organizations), regardless of amount
of compensation, and current key employees. Enter -0- in columns (D), (E), and (F) if no compensation was paid.

RoundBullet List all of the organization’s current key employees, if any. See instructions for definition of "key employee."
RoundBullet List the organization’s five current highest compensated employees (other than an officer, director, trustee or key employee)
who received reportable compensation (Box 5 of Form W-2 and/or Box 7 of Form 1099-MISC) of more than $100,000 from the
organization and any related organizations.

RoundBullet List all of the organization’s former officers, key employees, or highest compensated employees who received more than $100,000
of reportable compensation from the organization and any related organizations.

RoundBullet List all of the organization’s former directors or trustees that received, in the capacity as a former director or trustee of the
organization, more than $10,000 of reportable compensation from the organization and any related organizations.

List persons in the following order: individual trustees or directors; institutional trustees; officers; key employees; highest
compensated employees; and former such persons.
Check this box if neither the organization nor any related organizations compensated any current or former officer, director, or trustee.
(A)
Name and Title 		(B)
Average hours per week (describe hours for related organizations in Schedule O) 		(C)
Position (check all that apply) 		(D)
Reportable compensation from the organization (W- 2/1099-MISC) 		(E)
Reportable compensation from related organizations (W- 2/1099-MISC) 		(F)
Estimated amount of other compensation from the organization and related organizations
Individual Trustee or Director; Institutional Trustee; Officer; Key Employee; Highest compensated employee; Former;
(1) LAWRENCE H LINDEN
CO-CHAIRMAN
 0.00 X           0 0 0
(2) ROGER W SANT
CO-CHAIRMAN
 0.00 X           0 0 0
(3) BRENDA S DAVIS
TREASURER
 0.00 X           0 0 0
(4) VIRGINIA SALL
SECRETARY
 0.00 X           0 0 0
(5) FABIOLA ARREDONDO
DIRECTOR
 0.00 X           0 0 0
(6) PETER CRANE
DIRECTOR
 0.00 X           0 0 0
(7) JARED DIAMOND
DIRECTOR
 0.00 X           0 0 0
(8) LEONARDO DICAPRIO
DIRECTOR
 0.00 X           0 0 0
(9) PAMELA EBSWORTH
DIRECTOR
 0.00 X           0 0 0
(10) MOHAMED T EL-ASHRY
DIRECTOR
 0.00 X           0 0 0
(11) EXEQUIEL EZCURRA
DIRECTOR
 0.00 X           0 0 0
(12) MARSHALL FIELD
DIRECTOR
 0.00 X           0 0 0
(13) JOHN FORD
DIRECTOR
 0.00 X           0 0 0
(14) CHARLES HOLIDAY
DIRECTOR
 0.00 X           0 0 0
(15) URS HOELZLE
DIRECTOR
 0.00 X           0 0 0
(16) NEVILLE ISDELL
DIRECTOR
 0.00 X           0 0 0
(17) SHELLY LAZARUS
DIRECTOR
 0.00 X           0 0 0
Form 990 (2010)
Form 990 (2010)
Page 8
Part VII
Section A. Officers, Directors, Trustees, Key Employees, and Highest Compensated Employees (continued)
(A)
Name and Title 		(B)
Average hours per week (describe hours for related organizations in Schedule O) 		(C)
Position (check all that apply) 		(D)
Reportable compensation from the organization (W- 2/1099-MISC) 		(E)
Reportable compensation from related organizations (W- 2/1099-MISC) 		(F)
Estimated amount of other compensation from the organization and related organizations
Individual Trustee or Director; Institutional Trustee; Officer; Key Employee; Highest compensated employee; Former;
(18) ROBERT LITTERMAN
DIRECTOR
 0.00 X           0 0 0
(19) THOMAS LOVEJOY
DIRECTOR
 0.00 X           0 0 0
(20) STEVE LUCZO
DIRECTOR
 0.00 X           0 0 0
(21) PAMELA MATSON
DIRECTOR
 0.00 X           0 0 0
(22) LEIGH H PERKINS
DIRECTOR
 0.00 X           0 0 0
(23) CRISTIAN SAMPER
DIRECTOR
 0.00 X           0 0 0
(24) JULIE ANN WRIGLEY
DIRECTOR
 0.00 X           0 0 0
(25) CARTER ROBERTS
PRESIDENT & CEO
 40.00 X   X       458,799 0 71,768
(26) MARCIA MARSH
CHIEF OPERATING OFFICER
 40.00     X       296,336 0 36,797
(27) MARGARET ACKERLEY
SVP & GENERAL COUNSEL
 40.00     X       265,879 0 34,279
(28) MICHAEL BAUER
CHIEF FINANCIAL OFFICER
 40.00     X       200,164 0 28,409
(29) JULIE MILLER
MD BOARD RELATIONS
 40.00     X       167,471 0 31,339
(30) LEROY WADE
CONTROLLER
 40.00     X       112,651 0 28,626
(31) REBECCA GIRVIN-ARGON
SVP DEVELOPMENT
 40.00     X       97,385 0 5,087
(32) CHRISTIAN VAN DYKE
SVP STRATEGIC COMMUNICATIONS
 40.00       X     266,875 0 20,189
(33) JASON CLAY
SVP MARKET TRANSFORMATION
 40.00       X     236,540 0 44,669
(34) GINETTE HEMLEY
SVP CONS STRAT & SCIENCE
 40.00       X     224,110 0 29,899
(35) TERENCE MACKO
VP & CHIEF MARKETING OFFICER
 40.00       X     220,285 0 33,568
(36) THOMAS DILLON
SVP FIELD PROGRAMS
 40.00       X     210,676 0 46,226
(37) DAVID REED
SVP POLICY
 40.00       X     210,330 0 35,698
(38) CHARLES SHEERIN
ACTING VP DEVELOPMENT
 40.00       X     185,944 0 24,849
(39) GEORGE KNIGHT
CHIEF OF PARTY, CTSP
 40.00         X   202,742 0 25,926
(40) JOSE TROYA VILLACORTA
VP & REGIONAL DIR LAC
 40.00         X   195,403 0 19,712
(41) LARRYE WEAVER
MD NAMIBIA
 40.00         X   190,574 0 14,676
(42) WILLIAM EICHBAUM
VP MARINE & ARCTIC POLICY
 40.00         X   189,032 0 38,986
(43) STEPHEN COX
PRIORITY LEADER & VP
 40.00         X   182,159 0 35,977
1b Sub-Total................MediumBullet
c Total from continuation sheets to Part VII, Section A....MediumBullet
d Total (add lines 1b and 1c)............MediumBullet 4,113,355 0 606,680
2
Total number of individuals (including but not limited to those listed above) who received more than $100,000 in reportable compensation from the organizationMediumBullet109
Yes
No
3
Did the organization list any former officer, director or trustee, key employee, or highest compensated employee on line 1a? If “Yes,” complete Schedule J for such individual .............
3
 
No
4
For any individual listed on line 1a, is the sum of reportable compensation and other compensation from the organization and related organizations greater than $150,000? If “Yes,” complete Schedule J for such individual...........................
4
Yes
 
5
Did any person listed on line 1a receive or accrue compensation from any unrelated organization or individual for services rendered to the organization? If “Yes,” complete Schedule J for such person .....
5
 
No
Section B. Independent Contractors
1
Complete this table for your five highest compensated independent contractors that received more than $100,000 of compensation from the organization.
(A)
Name and business address 		(B)
Description of services 		(C)
Compensation
PMG
7240 PARKWAY DR STE 170
HANOVER,MD21076 		PRINTING,PRODUCTION, & MAILING SERVICES 11,392,745
SISK FULFILLMENT SERVICE INC
1900 INDUSTRIAL PARK
FEDERALSBURG,MD21632 		PREMIUM MANAGEMENT & MAILING SERVICES 664,059
PUBLIC INTEREST COMMUNICATIONS INC
7700 LEESBURG PIKE
FALLS CHURCH,VA22043 		TELEMARKETING SERVICES 514,471
PLOWSHARE GROUP INC
ONE DOCK ST
STAMFORD,CT06902 		COMMUNICATIONS CONSULTING 428,295
DONOR SERVICES GROUP LLC
6715 SUNSET BLVD
LOS ANGELES,CA90028 		TELEMARKETING SERVICES 369,137
2
Total number of independent contractors (including but not limited to those listed above) who received more than $100,000 in compensation from the organization MediumBullet16
Form 990 (2010)
Form 990 (2010)
Page 9
Part VIII
Statement of Revenue
(A)
Total revenue 		(B)
Related or
exempt
function
revenue 		(C)
Unrelated
business
revenue 		(D)
Revenue
excluded from
tax under sections
512, 513, or 514
Contributions, gifts, grants and other similar amounts 1a Federated campaigns..1a 1,526,038
b Membership dues....1b  
c Fundraising events....1c  
d Related organizations...1d  
e Government grants (contributions)1e 43,807,057
f All other contributions, gifts, grants, and
similar amounts not included above1f 		126,119,458
g Noncash contributions included in lines 1a-1f:$ 1,978,666
h Total. Add lines 1a-1f.......MediumBullet 171,452,553
Program Service Revenue Business Code
2a MISCELLANEOUS 900,099 333,177 333,177    
b TRAVEL PROGRAMS 561,520 250,338   250,338  
c
d
e
f All other program service revenue .        
g Total. Add lines 2a–2f........MediumBullet 583,515
Other Revenue 3 Investment income (including dividends, interest
and other similar amounts).....MediumBullet 3,014,345   236,844 2,777,501
4 Income from investment of tax-exempt bond proceeds..MediumBullet        
5 Royalties............MediumBullet 4,167,833     4,167,833
(i) Real (ii) Personal
6a Gross Rents 5,667,328  
b Less: rental expenses 5,506,885  
c Rental income or (loss) 160,443  
d Net rental income or (loss).......MediumBullet 160,443   160,443  
(i) Securities (ii) Other
7a Gross amount from sales of assets other than inventory 62,088,039  
b Less: cost or other basis and sales expenses 59,664,654  
c Gain or (loss) 2,423,385  
d Net gain or (loss)..........MediumBullet 2,423,385     2,423,385
8a Gross income from fundraising events (not including
$  
of contributions reported on line 1c). See Part IV, line 18 ...
a  
b Less: direct expenses ...b  
c Net income or (loss) from fundraising events..MediumBullet      
9a Gross income from gaming activities.
See Part IV, line 19 ...
a  
b Less: direct expenses ...b  
c Net income or (loss) from gaming activities...MediumBullet        
10a Gross sales of inventory, less
returns and allowances .
a  
b Less: cost of goods sold ..b  
c Net income or (loss) from sales of inventory..MediumBullet        
Miscellaneous Revenue Business Code
11a LIST RENTAL 900,099 254,621     254,621
b MISCELLANEOUS 900,099 10,551 10,551    
c            
d All other revenue ....        
e Total. Add lines 11a–11d ......MediumBullet 265,172
12 Total revenue. See Instructions....MediumBullet 182,067,246 343,728 647,625 9,623,340
Form 990 (2010)
Form 990 (2010)
Page 10
Part IX
Statement of Functional Expenses
Section 501(c)(3) and 501(c)(4) organizations must complete all columns. All other organizations must complete column (A) but are not required to complete columns (B), (C), and (D).
Do not include amounts reported on lines 6b,
7b, 8b, 9b, and 10b of Part VIII. 		(A)
Total expenses 		(B)
Program service expenses 		(C)
Management and general expenses 		(D)
Fundraising expenses
1 Grants and other assistance to governments and organizations in the U.S. See Part IV, line 21 10,258,544 10,258,544
2 Grants and other assistance to individuals in the U.S. See Part IV, line 22 123,044 123,044
3 Grants and other assistance to governments, organizations, and individuals outside the U.S. See Part IV, lines 15 and 16 46,798,746 46,798,746
4 Benefits paid to or for members    
5 Compensation of current officers, directors, trustees, and key employees .... 3,650,764 2,223,904 942,027 484,833
6 Compensation not included above, to disqualified persons (as defined under section 4958(f)(1)) and persons described in section 4958(c)(3)(B) ....        
7 Other salaries and wages 38,517,299 30,400,051 3,659,136 4,458,112
8 Pension plan contributions (include section 401(k) and section 403(b) employer contributions) .... 2,992,265 2,319,483 321,500 351,282
9 Other employee benefits ....... 11,916,377 9,300,115 1,209,871 1,406,391
10 Payroll taxes ........... 2,747,877 2,130,043 295,242 322,592
11 Fees for services (non-employees):        
a Management ...... 61,150   61,150  
b Legal ......... 169,675 51,810 112,010 5,855
c Accounting ........... 235,890 24,000 211,890  
d Lobbying ........... 245,780 245,780    
e Professional fundraising. See Part IV, line 17.. 1,255,316 1,255,316
f Investment management fees ...... 1,333,935   1,333,935  
g Other .......... 12,224,806 11,401,262 778,713 44,831
12 Advertising and promotion .... 632,645 323,784   308,861
13 Office expenses ....... 25,412,330 12,118,128 511,761 12,782,441
14 Information technology ...... 2,213,575 960,266 1,102,352 150,957
15 Royalties .. 1,242,843 540,612   702,231
16 Occupancy ........... 2,943,248 2,563,700   379,548
17 Travel ............ 5,001,443 4,675,921 96,282 229,240
18 Payments of travel or entertainment expenses for any federal, state, or local public officials ......        
19 Conferences, conventions, and meetings .... 2,456,445 2,215,483 124,998 115,964
20 Interest ........... 1,139,934 962,978   176,956
21 Payments to affiliates .......        
22 Depreciation, depletion, and amortization ..... 2,321,277 1,973,187   348,090
23 Insurance .............. 535,346 459,156 7,813 68,377
24 Other expenses. Itemize expenses not covered above. (Expenses grouped together and labeled miscellaneous may not exceed 5% of total expenses shown on line 25 below.)
a MISCELLANEOUS 2,682,474 2,080,306 -38,076 640,244
b PREMIUMS 1,866,241 820,407 5 1,045,829
c DUES & SUBSCRIPTIONS 1,636,181 1,085,589 402,420 148,172
d AUDIO VISUAL 937,979 438,503   499,476
e
f All other expenses 486,207 691,478   -205,271
25 Total functional expenses. Add lines 1 through 24f 184,039,636 147,186,280 11,133,029 25,720,327
26 Joint costs. Check here MediumBullet if following
SOP 98-2 (ASC 958-720). Complete this line only if the organization reported in column (B) joint costs from a combined educational campaign and fundraising solicitation 		31,854,191 13,925,996 0 17,928,195
Form 990 (2010)
Form 990 (2010)
Page 11
Part X Balance Sheet
(A)
Beginning of year 		(B)
End of year
Assets 1 Cash—non-interest-bearing .......... 18,531,368 1 29,652,813
2 Savings and temporary cash investments ....... 36,034,740 2 27,848,564
3 Pledges and grants receivable, net ......... 20,958,780 3 20,146,297
4 Accounts receivable, net ......... 55,498,850 4 55,282,170
5 Receivables from current and former officers, directors, trustees, key employees, and highest compensated employees. Complete Part II of
Schedule L ..........   5  
6 Receivables from other disqualified persons (as defined under section 4958(f)(1)) and persons described in section 4958(c)(3)(B). Complete Part II of
Schedule L ..........   6  
7 Notes and loans receivable, net .............   7  
8 Inventories for sale or use ..............   8  
9 Prepaid expenses and deferred charges ............ 5,438,711 9 5,910,921
10a Land, buildings, and equipment: cost or other basis. Complete Part VI of Schedule D 10a 94,377,259
b Less: accumulated depreciation. ..... 10b 27,381,867 64,450,265 10c 66,995,392
11 Investments—publicly traded securities .......... 70,006,982 11 79,922,112
12 Investments—other securities. See Part IV, line 11 ...... 97,062,160 12 106,092,224
13 Investments—program-related. See Part IV, line 11 ..   13  
14 Intangible assets .........   14  
15 Other assets. See Part IV, line 11 ........... 9,536,725 15 8,639,348
16 Total assets. Add lines 1 through 15 (must equal line 34)... 377,518,581 16 400,489,841
Liabilities 17 Accounts payable and accrued expenses . 21,013,565 17 19,442,946
18 Grants payable .......... 29,221,670 18 28,383,110
19 Deferred revenue .......... 4,430,942 19 6,343,638
20 Tax-exempt bond liabilities .......... 37,213,990 20 33,190,121
21 Escrow or custodial account liability. Complete Part IV of Schedule D..   21  
22 Payables to current and former officers, directors, trustees, key
employees, highest compensated employees, and disqualified
persons. Complete Part II of Schedule L..........   22  
23 Secured mortgages and notes payable to unrelated third parties .. 34,835,000 23 34,345,000
24 Unsecured notes and loans payable to unrelated third parties ....   24  
25 Other liabilities. Complete Part X of Schedule D..... 12,670,154 25 10,791,600
26 Total liabilities. Add lines 17 through 25..... 139,385,321 26 132,496,415
Net Assets or Fund Balance Organizations that follow SFAS 117, check here MediumBullet and complete lines 27 through 29, and lines 33 and 34.
27 Unrestricted net assets ..... 124,932,816 27 143,884,791
28 Temporarily restricted net assets ..... 80,461,608 28 82,792,597
29 Permanently restricted net assets ..... 32,738,836 29 41,316,038
Organizations that do not follow SFAS 117, check here MediumBullet and complete lines 30 through 34.
30 Capital stock or trust principal, or current funds .....   30  
31 Paid-in or capital surplus, or land, building or equipment fund .....   31  
32 Retained earnings, endowment, accumulated income, or other funds   32  
33 Total net assets or fund balances ..... 238,133,260 33 267,993,426
34 Total liabilities and net assets/fund balances ..... 377,518,581 34 400,489,841
Form 990 (2010)
Form 990 (2010)
Page 12
Part XI
Reconcilliation of Net Assets
Check if Schedule O contains a response to any question in this Part XI . . . . . . . . . .
1
Total revenue (must equal Part VIII, column (A), line 12) . . .
1
182,067,246
2
Total expenses (must equal Part IX, column (A), line 25) . . . . .
2
184,039,636
3
Revenue less expenses. Subtract line 2 from line 1 . . . .
3
-1,972,390
4
Net assets or fund balances at beginning of year (must equal Part X, line 33, column (A)) . .
4
238,133,260
5
Other changes in net assets or fund balances (explain in Schedule O) . . . .
5
31,832,556
6
Net assets or fund balances at end of year. Combine lines 3, 4, and 5 (must equal Part X, line 33, column (B)) . . . . . .
6
267,993,426
Part XII
Financial Statements and Reporting
Check if Schedule O contains a response to any question in this Part XII . . . . . . . . . .
Yes
No
1
Accounting method used to prepare the Form 990:  
If the organization changed its method of accounting from a prior year or checked "Other," explain in
Schedule O.
2a
Were the organization’s financial statements compiled or reviewed by an independent accountant?..
2a
 
No
b
Were the organization’s financial statements audited by an independent accountant?........
2b
Yes
 
c
If “Yes,” to 2a or 2b, does the organization have a committee that assumes responsibility for oversight of the audit, review, or compilation of its financial statements and selection of an independent accountant?
If the organization changed either its oversight process or selection process during the tax year, explain in Schedule O............................
2c
Yes
 
d
If “Yes” to line 2a or 2b, check a box below to indicate whether the financial statements for the year were issued on a separate basis, consolidated basis, or both:
3a
As a result of a federal award, was the organization required to undergo an audit or audits as set forth in the Single Audit Act and OMB Circular A-133? ................
3a
Yes
 
b
If “Yes,” did the organization undergo the required audit or audits? If the organization did not undergo the required audit or audits, explain why in Schedule O and describe any steps taken to undergo such audits. ..
3b
Yes
 
Form 990 (2010)
Additional Data


Software ID:  
Software Version:  
Form 990, Special Condition Description:
Special Condition Description
SCHEDULE A
(Form 990 or 990EZ)

Department of the Treasury
Internal Revenue Service
Public Charity Status and Public Support

Complete if the organization is a section 501(c)(3) organization or a section
4947(a)(1) nonexempt charitable trust.
right arrow Attach to Form 990 or Form 990-EZ. right arrow See separate instructions.
OMB No. 1545-0047
2010
Open to Public
Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Part I
Reason for Public Charity Status (All organizations must complete this part.) See instructions
The organization is not a private foundation because it is: (For lines 1 through 11, check only one box.)
1
2
3
4
5
section 170(b)(1)(A)(iv). (Complete Part II.)
6
7
8
9
receipts from activities related to its exempt functions—subject to certain exceptions, and (2) no more than 331/3% of
its support from gross investment income and unrelated business taxable income (less section 511 tax) from businesses
acquired by the organization after June 30, 1975. See section 509(a)(2). (Complete Part III.)
10
11
e
f
g
(i) a person who directly or indirectly controls, either alone or together with persons described in (ii)
Yes
No
and (iii) below, the governing body of the the supported organization? ................
11g(i)
 
 
(ii) a family member of a person described in (i) above? ......................
11g(ii)
 
 
(iii) a 35% controlled entity of a person described in (i) or (ii) above? ................
11g(iii)
 
 
h
(i)
Name of supported organization 		(ii)
EIN 		(iii)
Type of organization (described on lines 1- 9 above or IRC section (see instructions)) 		(iv)
Is the organization in col. (i) listed in your governing document? 		(v)
Did you notify the organization in col. (i) of your support? 		(vi)
Is the organization in col. (i) organized in the U.S.? 		(vii)
Amount of support?
Yes No Yes No Yes No
Total                  

For Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 11285F
Schedule A (Form 990 or 990-EZ) 2010
Schedule A (Form 990 or 990-EZ) 2010
Page 2
Part II
Support Schedule for Organizations Described in IRC 170(b)(1)(A)(iv) and 170(b)(1)(A)(vi)
(Complete only if you checked the box on line 5, 7, or 8 of Part I or if the organization failed to qualify under Part III. If the organization fails to qualify under the tests listed below, please complete Part III.)
Section A. Public Support
Calendar year(or fiscal year beginning in) (a) 2006 (b) 2007 (c) 2008 (d) 2009 (e) 2010 (f) Total
1 Gifts, grants, contributions, and membership fees received. (Do not include any "unusual grants.") .... 209,336,763 152,319,942 146,512,942 164,893,207 171,452,553 844,515,407
2 Tax revenues levied for the organization's benefit and either paid to or expended on its behalf.......            
3 The value of services or facilities furnished by a governmental unit to the organization without charge..            
4 Total. Add lines 1 through 3.. 209,336,763 152,319,942 146,512,942 164,893,207 171,452,553 844,515,407
5 The portion of total contributions by each person (other than a governmental unit or publicly supported organization) included on line 1 that exceeds 2% of the amount shown on line 11, column (f)..           29,810,365
6 Public Support. Subtract line 5 from line 4.           814,705,042
Section B. Total Support
Calendar year(or fiscal year beginning in) (a) 2006 (b) 2007 (c) 2008 (d) 2009 (e) 2010 (f) Total
7 Amounts from line 4.. 209,336,763 152,319,942 146,512,942 164,893,207 171,452,553 844,515,407
8 Gross income from interest, dividends, payments received on securities loans, rents, royalties and income from similar sources.. 7,629,064 10,405,943 13,984,843 10,506,688 12,849,506 55,376,044
9 Net income from unrelated business activities, whether or not the business is regularly carried on..            
10 Other income. (Explain in Part IV.) Do not include gain or loss from the sale of capital assets.. 1,845,369 2,711,011 3,762,369 788,281 848,687 9,955,717
11 Total support (Add lines 7 through 10).           909,847,168
12
12
1,451,919
13
Section C. Computation of Public Support Percentage
14
14
89.540 %
15
15
88.140 %
16a
b
17a
b
18
Schedule A (Form 990 or 990-EZ) 2010
Schedule A (Form 990 or 990-EZ) 2010
Page 3
Part III
Support Schedule for Organizations Described in IRC 509(a)(2)
(Complete only if you checked the box on line 9 of Part I or if the organization failed to qualify under Part II. If the organization fails to qualify under the tests listed below, please complete Part II.)
Section A. Public Support
Calendar year(or fiscal year beginning in) (a) 2006 (b) 2007 (c) 2008 (d) 2009 (e) 2010 (f) Total
1 Gifts, grants, contributions, and membership fees received. (Do not include any "unusual grants.") .            
2 Gross receipts from admissions, merchandise sold or services performed, or facilities furnished in any activity that is related to the organization's tax-exempt purpose......            
3 Gross receipts from activities that are not an unrelated trade or business under section 513..            
4 Tax revenues levied for the organization's benefit and either paid to or expended on its behalf...            
5 The value of services or facilities furnished by a governmental unit to the organization without charge..            
6 Total. Add lines 1 through 5.            
7a Amounts included on lines 1, 2, and 3 received from disqualified persons...            
b Amounts included on lines 2 and 3 received from other than disqualified persons that exceed the greater of $5,000 or 1% of the amount on line 13 for the year.            
c Add lines 7a and 7b..            
8 Public Support (Subtract line 7c from line 6.)            
Section B. Total Support
Calendar year (or fiscal year beginning in) (a) 2006 (b) 2007 (c) 2008 (d) 2009 (e) 2010 (f) Total
9 Amounts from line 6...            
10a Gross income from interest, dividends, payments received on securities loans, rents, royalties and income from similar sources..            
b Unrelated business taxable income (less section 511 taxes) from businesses acquired after June 30, 1975.            
c Add lines 10a and 10b.            
11 Net income from unrelated business activities not included in line 10b, whether or not the business is regularly carried on.            
12 Other income. Do not include gain or loss from the sale of capital assets (Explain in Part IV.)            
13 Total support (Add lines 9, 10c, 11 and 12.).            
14
Section C. Computation of Public Support Percentage
15
15
 
16
16
 
Section D. Computation of Investment Income Percentage
17
17
 
18
18
 
19a
b
20
Schedule A (Form 990 or 990-EZ) 2010
Schedule A (Form 990 or 990-EZ) 2010
Page 4
Part IV
Supplemental Information. Supplemental Information. Complete this part to provide the explanation required by Part II, line 10; Part II, line 17a or 17b; or Part III, line 12. Also complete this part for any additional information. (See instructions).
Facts And Circumstances Test
 
Explanation
 
 
 
 
Schedule A (Form 990 or 990-EZ) 2010

Additional Data


Software ID:  
Software Version:  
Schedule B
(Form 990, 990-EZ,
or 990-PF)
Department of the Treasury
Internal Revenue Service
Schedule of Contributors
Arrow Bullet Attach to Form 990, 990-EZ, or 990-PF.
OMB No. 1545-0047
2010
Name of organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Organization type (check one):
Filers of:
Section:
Form 990 or 990-EZ





Form 990-PF




Check if your organization is covered by the General Rule or a Special Rule.  
Note. Only a section 501(c)(7), (8), or (10) organization can check boxes for both the General Rule and a Special Rule. See instructions.
General Rule—
Special Rules
......................... Arrow Bullet   $    
Caution. An Organization that is not covered by the General Rule and/or the Special Rules does not file Schedule B (Form 990,
990-EZ, or 990-PF), but it must answer “No” on Part IV, line 2 of its Form 990, or check the box in the heading of its
Form 990-EZ, or on line 2 of its Form 990-PF, to certify that it does not meet the filing requirements of Schedule B (Form 990,
990-EZ, or 990-PF).
For Paperwork Reduction Act Notice, see the Instructions
for Form 990, 990-EZ, or 990-PF.
Cat. No. 30613XSchedule B (Form 990, 990-EZ, or 990-PF) (2010)

Schedule B (Form 990, 990-EZ, or 990-PF) (2010)
Page 1 of 1 of Part I
Name of organization
WORLD WILDLIFE FUND INC
  		Employer identification number

52-1693387
Part I
Contributors (see Instructions)
     
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Aggregate contributions		 (d)
Type of contribution
RESTRICTED
RESTRICTED
 

     
RESTRICTED
RESTRICTED  
RESTRICTED, RESTRICTED   RESTRICTED

$RESTRICTED




(Complete Part II if there is
a noncash contribution.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Aggregate contributions		 (d)
Type of contribution
 
 
 

     
 
   

$  




(Complete Part II if there is
a noncash contribution.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Aggregate contributions		 (d)
Type of contribution
 
 
 

     
 
   

$  




(Complete Part II if there is
a noncash contribution.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Aggregate contributions		 (d)
Type of contribution
 
 
 

     
 
   

$  




(Complete Part II if there is
a noncash contribution.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Aggregate contributions		 (d)
Type of contribution
 
 
 

     
 
   

$  




(Complete Part II if there is
a noncash contribution.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Aggregate contributions		 (d)
Type of contribution
 
 
 

     
 
   

$  




(Complete Part II if there is
a noncash contribution.)
Schedule B (Form 990, 990-EZ, or 990-PF) (2010)

Schedule B (Form 990, 990-EZ, or 990-PF) (2010)
Page 1 of 1 of Part II
Name of organization
WORLD WILDLIFE FUND INC
  		Employer identification number

52-1693387
Part II
Noncash Property (see Instructions)
     
(a) No.
from
Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a) No.
from
Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a) No.
from
Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a) No.
from
Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a) No.
from
Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a) No.
from
Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
Schedule B (Form 990, 990-EZ, or 990-PF) (2010)

Schedule B (Form 990, 990-EZ, or 990-PF) (2010)
Page 1 of 1 of Part III
Name of organization
WORLD WILDLIFE FUND INC
  		Employer identification number

52-1693387
Part III
Exclusively religious, charitable, etc., individual contributions to section 501(c)(7), (8), or (10) organizations
aggregating more than $1,000 for the year. (Complete columns (a) through (e) and the following line entry.)
For organizations completing Part III, enter the total of exclusively religious, charitable, etc.,
contributions of $1,000 or less for the year. (Enter this information once. See instructions.) Arrow Bullet $  
(a) No.
from
Part I		 (b)
Purpose of gift		 (c)
Use of gift		 (d)
Description of how gift is held
 
(e)
Transfer of gift
Transferee's name, address, and ZIP 4 Relationship of transferor to transferee
 
 
       
 
(a) No.
from
Part I		 (b)
Purpose of gift		 (c)
Use of gift		 (d)
Description of how gift is held
 
(e)
Transfer of gift
Transferee's name, address, and ZIP 4 Relationship of transferor to transferee
 
 
       
 
(a) No.
from
Part I		 (b)
Purpose of gift		 (c)
Use of gift		 (d)
Description of how gift is held
 
(e)
Transfer of gift
Transferee's name, address, and ZIP 4 Relationship of transferor to transferee
 
 
       
 
(a) No.
from
Part I		 (b)
Purpose of gift		 (c)
Use of gift		 (d)
Description of how gift is held
 
(e)
Transfer of gift
Transferee's name, address, and ZIP 4 Relationship of transferor to transferee
 
 
       
 
Schedule B (Form 990, 990-EZ, or 990-PF) (2010)

Additional Data


Software ID:  
Software Version:  
SCHEDULE C
(Form 990 or 990-EZ)

Department of the Treasury
Internal Revenue Service
Political Campaign and Lobbying Activities

For Organizations Exempt From Income Tax Under section 501(c) and section 527
SchCMd Bullet Complete if the organization is described below.
SchCMd Bullet Attach to Form 990 or Form 990-EZ. SchCMd Bullet See separate instructions.
OMB No. 1545-0047
2010
Open to Public
Inspection
If the organization answered “Yes,” to Form 990, Part IV, Line 3, or Form 990-EZ, Part V, line 46 (Political Campaign Activities), then
Round Bullet Section 501(c)(3) organizations: Complete Parts I-A and B. Do not complete Part I-C.
Round Bullet Section 501(c) (other than section 501(c)(3)) organizations: Complete Parts I-A and C below. Do not complete Part I-B.
Round Bullet Section 527 organizations: Complete Part I-A only.
If the organization answered “Yes,” to Form 990, Part IV, Line 4, or Form 990-EZ, Part VI, line 47 (Lobbying Activities), then
Round Bullet Section 501(c)(3) organizations that have filed Form 5768 (election under section 501(h)) Complete Part II-A. Do not complete Part II-B.
Round Bullet Section 501(c)(3) organizations that have NOT filed Form 5768 (election under section 501(h)): Complete Part II-B. Do not complete Part II-A.
If the organization answered “Yes,” to Form 990, Part IV, Line 5 (Proxy Tax) or Form 990-EZ, Part V, line 35a (Proxy Tax), then
Round Bullet Section 501(c)(4), (5), or (6) organizations: Complete Part III.
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Part I-A
Complete if the organization is exempt under section 501(c) or is a section 527 organization.

1
Provide a description of the organization's direct and indirect political campaign activities on behalf of or in opposition to candidates for public office in Part IV.
2
Political expenditures ....................................SchCMd Bullet
$  
3
Volunteer hours ........................................
 

Part I-B
Complete if the organization is exempt under section 501(c)(3).
1
Enter the amount of any excise tax incurred by the organization under section 4955 .........SchCMd Bullet
$  
2
Enter the amount of any excise tax incurred by organization managers under section 4955 ......SchCMd Bullet
$  
3
If the organization incurred a section 4955 tax, did it file Form 4720 for this year? ..............
4a
Was a correction made? .........................................
b
If "Yes," describe in Part IV.
Part I-C
Complete if the organization is exempt under section 501(c) except section 501(c)(3).
1
Enter the amount directly expended by the filing organization for section 527 exempt function activities SchCMd Bullet
$  
2
Enter the amount of the filing organization's funds contributed to other organizations for section 527 exempt funtion activities ....................................SchCMd Bullet

$  
3
Total exempt function expenditures. Add lines 1 and 2. Enter here and on Form 1120-POL, line 17b..SchCMd Bullet

$  
4
Did the filing organization file Form 1120-POL for this year? ..........................
5
Enter the names, addresses and employer identification number (EIN) of all section 527 political organizations to which the filing
organization made payments. For each organization listed, enter the amount paid from the filing organization’s funds. Also enter the amount of political contributions received that were promptly and directly delivered to a separate political organization, such as a separate segregated fund or a political action committee (PAC). If additional space is needed, provide information in Part IV.
(a) Name (b) Address (c) EIN (d) Amount paid from filing organization's funds. If none, enter -0-. (e) Amount of political contributions received and promptly and directly delivered to a separate political organization. If none, enter -0-.










For Privacy Act and Paperwork Reduction Act Notice, see the instructions for Form 990.
Cat. No. 50084S
Schedule C (Form 990 or 990-EZ) 2010

Schedule C (Form 990 or 990-EZ) 2010
Page 2
Part II-A
Complete if the organization is exempt under section 501(c)(3) and filed Form 5768 (election under section 501(h)).
A Check
B Check
Limits on Lobbying Expenditures
(The term "expenditures" means amounts paid or incurred.) 		(a) Filing
Organization's
Totals 		(b) Affiliated Group
Totals
1a Total lobbying expenditures to influence public opinion (grass roots lobbying) ......    
b Total lobbying expenditures to influence a legislative body (direct lobbying) .......    
c Total lobbying expenditures (add lines 1a and 1b) ...................    
d Other exempt purpose expenditures ........................    
e Total exempt purpose expenditures (add lines 1c and 1d) ...............    
f Lobbying nontaxable amount. Enter the amount from the following table in both
columns.		    
  If the amount on line 1e, column (a) or (b) is:The lobbying nontaxable amount is:    
  Not over $500,00020% of the amount on line 1e.    
  Over $500,000 but not over $1,000,000$100,000 plus 15% of the excess over $500,000.    
  Over $1,000,000 but not over $1,500,000$175,000 plus 10% of the excess over $1,000,000.    
  Over $1,500,000 but not over $17,000,000$225,000 plus 5% of the excess over $1,500,000.    
  Over $17,000,000$1,000,000.    
       
g Grassroots nontaxable amount (enter 25% of line 1f) .................    
h Subtract line 1g from line 1a. If zero or less, enter -0-. ................    
i Subtract line 1f from line 1c. If zero or less, enter -0-. ................    
j If there is an amount other than zero on either line 1h or line 1i, did the organization file Form 4720 reporting
section 4911 tax for this year? ......................................

4-Year Averaging Period Under Section 501(h)
(Some organizations that made a section 501(h) election do not have to complete all of the five
columns below. See the instructions for lines 2a through 2f on page 4.)
Lobbying Expenditures During 4-Year Averaging Period
  Calendar year (or fiscal year
beginning in) 		(a) 2007 (b) 2008 (c) 2009 (d) 2010 (e) Total
             
2a Lobbying non-taxable amount          
             
b Lobbying ceiling amount
(150% of line 2a, column(e)) 		         
             
c Total lobbying expenditures          
             
d Grassroots non-taxable amount          
             
e Grassroots ceiling amount
(150% of line 2d, column (e))		          
             
f Grassroots lobbying expenditures          
Schedule C (Form 990 or 990-EZ) 2010


Schedule C (Form 990 or 990-EZ) 2010
Page 3
Part II-B
Complete if the organization is exempt under section 501(c)(3) and has NOT filed Form 5768 (election under section 501(h)).
(a)
Yes
No
(b)
Amount
1
During the year, did the filing organization attempt to influence foreign, national, state or local legislation, including any attempt to influence public opinion on a legislative matter or referendum, through the use of:
a
Volunteers? .........................................
 
No
b
Paid staff or management (include compensation in expenses reported on lines 1c through 1i)? ....
Yes
 
c
Media advertisements? ....................................
Yes
 
51,987
d
Mailings to members, legislators, or the public? .........................
Yes
 
228,172
e
Publications, or published or broadcast statements? .......................
Yes
 
27,117
f
Grants to other organizations for lobbying purposes? .......................
Yes
 
23,000
g
Direct contact with legislators, their staffs, government officials, or a legislative body? ........
Yes
 
129,460
h
Rallies, demonstrations, seminars, conventions, speeches, lectures, or any similar means? ......
Yes
 
419
i
Other activities? If "Yes," describe in Part IV ..........................
Yes
 
103,613
j
Total. lines 1c through 1i ...................................
563,768
2a
Did the activities in line 1 cause the organization to be not described in section 501(c)(3)? .....
 
No
b
If "Yes," enter the amount of any tax incurred under section 4912 .................
 
c
If "Yes," enter the amount of any tax incurred by organization managers under section 4912 .....
 
d
If the filing organization incurred a section 4912 tax, did it file Form 4720 for this year? .......
 
 
Part III-A
Complete if the organization is exempt under section 501(c)(4), section 501(c)(5), or section 501(c)(6).
Yes
No
1
Were substantially all (90% or more) dues received nondeductible by members? ................
1
 
 
2
Did the organization make only in-house lobbying expenditures of $2,000 or less? ................
2
 
 
3
Did the organization agree to carryover lobbying and political expenditures from the prior year? ..........
3
 
 
Part III-B
Complete if the organization is exempt under section 501(c)(4), section 501(c)(5), or section 501(c)(6) if BOTH Part III-A, lines 1 and 2 are answered “No” OR if Part III-A, line 3 is answered “Yes”.
1
Dues, assessments and similar amounts from members .....................
1
 
2
Section 162(e) non-deductible lobbying and political expenditures (do not include amounts of political
expenses for which the section 527(f) tax was paid).
a
Current year .........................................
2a
 
b
Carryover from last year ....................................
2b
 
c
Total ...........................................
2c
 
3
Aggregate amount reported in section 6033(e)(1)(A) notices of nondeductible section 162(e) dues .
3
 
4
If notices were sent and the amount on line 2c exceeds the amount on line 3, what portion of the excess does the organization agree to carryover to the reasonable estimate of nondeductible lobbying and political expenditure next year? ................................
4
 
5
Taxable amount of lobbying and political expenditures (see instructions) ..............
5
 
Part IV
Supplemental Information
Complete this part to provide the descriptions required for Part l-A, line 1; Part l-B, line 4; Part l-C, line 5; and Part ll-B, line 1i.
Also, complete this part for any additional information.
Identifier Return Reference Explanation
EXPLANATION OF OTHER LOBBYING ACTIVITIES: PART II-B, LINE 1I: OTHER ACTIVITIES INCLUDED TIME SPENT ON STRATEGY AND PLANNING RELATED TO LOBBYING.
Schedule C (Form 990 or 990EZ) 2010

Additional Data


Software ID:  
Software Version:  

SCHEDULE D
(Form 990)
Department of the Treasury
Internal Revenue Service
Supplemental Financial Statements
SchDMd Bullet Complete if the organization answered "Yes," to Form 990,
Part IV, line 6, 7, 8, 9, 10, 11, or 12.
SchDMd Bullet Attach to Form 990. SchDMd Bullet See separate instructions.
OMB No. 1545-0047
2010
Open to Public Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Part I
Organizations Maintaining Donor Advised Funds or Other Similar Funds or Accounts. Complete if the organization answered "Yes" to Form 990, Part IV, line 6.
(a) Donor advised funds (b) Funds and other accounts
1 Total number at end of year .......    
2 Aggregate contributions to (during year) ...    
3 Aggregate grants from (during year) ...    
4 Aggregate value at end of year .......    
5
Did the organization inform all donors and donor advisors in writing that the assets held in donor advised
funds are the organization's property, subject to the organization's exclusive legal control? ............
6
Did the organization inform all grantees, donors, and donor advisors in writing that grant funds may be
used only for charitable purposes and not for the benefit of the donor or donor advisor, or for any other purpose conferring impermissible private benefit. ...................................
Part II
Conservation Easements. Complete if the organization answered "Yes" to Form 990, Part IV, line 7.
1
Purpose(s) of conservation easements held by the organization (check all that apply).
2
Complete lines 2a–2d if the organization held a qualified conservation contribution in the form of a conservation easement on the last day of the tax year.
Held at the End of the Year
a Total number of conservation easements ....................... 2a  
b Total acreage restricted by conservation easements .................. 2b  
c Number of conservation easements on a certified historic structure included in (a) ..... 2c  
d Number of conservation easements included in (c) acquired after 8/17/06 ........ 2d  
3
Number of conservation easements modified, transferred, released, extinguished, or terminated by the organization during
the taxable year SchDMd Bullet  
4
Number of states where property subject to conservation easement is located SchDMd Bullet  
5
Does the organization have a written policy regarding the periodic monitoring, inspection, handling of violations, and
enforcement of the conservation easements it holds? .............................
6
Staff and volunteer hours devoted to monitoring, inspecting and enforcing conservation easements during the year SchDMd Bullet  
7
Amount of expenses incurred in monitoring, inspecting, and enforcing conservation easements during the year SchDMd Bullet $  
8
Does each conservation easement reported on line 2(d) above satisfy the requirements of section
170(h)(4)(B)(i) and 170(h)(4)(B)(ii)? ....................................
9
In Part XIV, describe how the organization reports conservation easements in its revenue and expense statement, and
balance sheet, and include, if applicable, the text of the footnote to the organization’s financial statements that describes
the organization’s accounting for conservation easements.
Part III
Organizations Maintaining Collections of Art, Historical Treasures, or Other Similar Assets.
Complete if the organization answered "Yes" to Form 990, Part IV, line 8.
1a
If the organization elected, as permitted under SFAS 116, not to report in its revenue statement and balance sheet works of
art, historical treasures, or other similar assets held for public exhibition, education or research in furtherance of public service,
provide, in Part XIV, the text of the footnote to its financial statements that describes these items.
b
If the organization elected, as permitted under SFAS 116, to report in its revenue statement and balance sheet works of art,
historical treasures, or other similar assets held for public exhibition, education, or research in furtherance of public service,
provide the following amounts relating to these items:
(i)
Revenues included in Form 990, Part VIII, line 1 ........................SchDMd Bullet $  
(ii)
Assets included in Form 990, Part X ..............................SchDMd Bullet $  
2
If the organization received or held works of art, historical treasures, or other similar assets for financial gain, provide the
following amounts required to be reported under SFAS 116 relating to these items:
a
Revenues included in Form 990, Part VIII, line 1 ..........................SchDMd Bullet $  
b
Assets included in Form 990, Part X ...............................SchDMd Bullet $  
For Privacy Act and Paperwork Reduction Act Notice, see the Intructions for Form 990
Cat. No. 52283D
Schedule D (Form 990) 2010

Schedule D (Form 990) 2010
Page 2
Part III
Organizations Maintaining Collections of Art, Historical Treasures, or Other Similar Assets (continued)
3
Using the organization’s accession and other records, check any of the following that are a significant use of its collection
items (check all that apply):
a
d
b
e
 
c
4
Provide a description of the organization’s collections and explain how they further the organization’s exempt purpose in
Part XIV.
5
During the year, did the organization solicit or receive donations of art, historical treasures or other similar
assets to be sold to raise funds rather than to be maintained as part of the organization’s collection?........
Part IV
Escrow and Custodial Arrangements. Complete if the organization answered "Yes" to Form 990,
Part IV, line 9, or reported an amount on Form 990, Part X, line 21.
1a
Is the organization an agent, trustee, custodian or other intermediary for contributions or other assets not
included on Form 990, Part X? ....................................
b
If "Yes," explain the arrangement in Part XIV and complete the following table:
Amount
c Beginning balance ................................. 1c  
d Additions during the year .............................. 1d  
e Distributions during the year ............................. 1e  
f Ending balance ................................... 1f  
2a
Did the organization include an amount on Form 990, Part X, line 21? .....................
b
If “Yes,” explain the arrangement in Part XIV.
Part V
Endowment Funds. Complete if the organization answered "Yes" to Form 990, Part IV, line 10.
(a)Current Year (b)Prior Year (c)Two Years Back (d)Three Years Back (e)Four Years Back
1a Beginning of year balance .... 171,845,261 160,851,759 207,945,253
b Contributions ........ 18,665,561 9,265,032 16,446,676
c Investment earnings or losses ... 30,595,153 25,634,614 -36,962,315
d Grants or scholarships ..... 3,110,837 3,748,961 4,605,523
e Other expenditures for facilities
and programs ........ 		30,082,187 20,157,183 21,972,332
f Administrative expenses ....      
g End of year balance ...... 187,912,951 171,845,261 160,851,759
2
Provide the estimated percentage of the year end balance held as:
a
Board designated or quasi-endowment: SchDMd Bullet65.000 %
b
Permanent endowment: SchDMd Bullet33.000 %
c
Term endowment: SchDMd Bullet2.000 %
3a
Are there endowment funds not in the possession of the organization that are held and administered for the
organization by:

Yes
No
(i) unrelated organizations ........................
3a(i)
 
No
(ii) related organizations ........................
3a(ii)
 
No
b
If "Yes" to 3a(ii), are the related organizations listed as required on Schedule R? .........
3b
 
 
4
Describe in Part XIV the intended uses of the organization's endowment funds.
Part VI
Investments—Land, Buildings, and Equipment. See Form 990, Part X, line 10.
Description of investment (a) Cost or other basis (investment) (b)Cost or other basis (other) (c) Accumulated depreciation (d) Book value
1a Land .................   17,436,974 17,436,974
b Buildings ................   46,007,955 12,470,642 33,537,313
c Leasehold improvements ............   19,787,770 6,518,365 13,269,405
d Equipment ................   10,786,431 8,209,883 2,576,548
e Other .................   358,129 182,977 175,152
Total. Add lines 1a-1e. (Column (d) should equal Form 990, Part X, column (B), line 10(c).)........SchDMdBullet 66,995,392
Schedule D (Form 990) 2010

Schedule D (Form 990) 2010
Page 3
Part VII
Investments—Other Securities. See Form 990, Part X, line 12.
(a) Description of security or category
(including name of security)		 (b)Book value (c) Method of valuation:
Cost or end-of-year market value
(1)Financial derivatives    
(2)Closely-held equity interests    
(3)Other
(A) PARTNERSHIPS 		106,092,224 F








Total. (Column (b) should equal Form 990, Part X, col.(B) line 12.)Small Bullet 106,092,224
Part VIII
Investments—Program Related. See Form 990, Part X, line 13.
(a) Description of investment type (b) Book value (c) Method of valuation:
Cost or end-of-year market value








Total. (Column (b) should equal Form 990, Part X, col.(B) line 13.)Small Bullet  
Part IX
Other Assets. See Form 990, Part X, line 15.
(a) Description (b) Book value








Total. (Column (b) should equal Form 990, Part X, col.(B) line 15.)...........Small Bullet  
Part X
Other Liabilities. See Form 990, Part X, line 25.
1.(a) Description of Liability (b) Amount
Federal Income Taxes  
VALUE OF INTEREST RATE SWAPS 10,791,600








Total. (Column (b) should equal Form 990, Part X, col.(B) line 25.)Small Bullet 10,791,600
2. Fin 48 (ASC 740) Footnote. In Part XIV, provide the text of the footnote to the organization's financial statements that reports the organization's liability for uncertain tax positions under FIN 48 (ASC740).
Schedule D (Form 990) 2010

Schedule D (Form 990) 2010
Page 4
Part XI Reconciliation of Change in Net Assets from Form 990 to Financial Statements
1 Total revenue (Form 990, Part VIII, column (A), line 12) .................... 1 182,067,246
2 Total expenses (Form 990, Part IX, column (A), line 25) ..................... 2 184,039,636
3 Excess or (deficit) for the year. Subtract line 2 from line 1 ............. 3 -1,972,390
4 Net unrealized gains (losses) on investments .......................... 4 29,954,002
5 Donated services and use of facilities ............................. 5  
6 Investment expenses ................................... 6  
7 Prior period adjustments .................................. 7  
8 Other (Describe in Part XIV) ................................. 8 1,878,554
9 Total adjustments (net). Add lines 4 - 8 ............................. 9 31,832,556
10 Excess or (deficit) for the year per financial statements. Combine lines 3 and 9 ......... 10 29,860,166
Part XII Reconciliation of Revenue per Audited Financial Statements With Revenue per Return
1 Total revenue, gains, and other support per audited financial statements ....... 1 268,406,021
2 Amounts included on line 1 but not on Form 990, Part VIII, line 12:
a Net unrealized gains on investments .......... 2a 29,954,002
b Donated services and use of facilities ......... 2b 55,840,153
c Recoveries of prior year grants ........... 2c  
d Other (Describe in Part XIV): ............ 2d 1,878,555
e Add lines 2a through 2d ..................... 2e 87,672,710
3 Subtract line 2e from line 1..................... 3 180,733,311
4 Amounts included on Form 990, Part VIII, line 12, but not on line 1:
a Investment expenses not included on Form 990, Part VIII, line 7b . 4a 1,333,935
b Other (Describe in Part XIV): ........... 4b  
c Add lines 4a and 4b....................... 4c 1,333,935
5 Total Revenue. Add lines 3 and 4c. (This should equal Form 990, Part I, line 12.) ...... 5 182,067,246
Part XIII Reconciliation of Expenses per Audited Financial Statements With Expenses per Return
1 Total expenses and losses per audited financial statements ............. 1 238,545,854
2 Amounts included on line 1 but not on Form 990, Part IX, line 25:
a Donated services and use of facilities .......... 2a 55,840,153
b Prior year adjustments .............. 2b  
c Other losses ................ 2c  
d Other (Describe in Part XIV): ............ 2d  
e Add lines 2a through 2d...................... 2e 55,840,153
3 Subtract line 2e from line 1..................... 3 182,705,701
4 Amounts included on Form 990, Part IX, line 25, but not on line 1:
a Investment expenses not included on Form 990, Part VIII, line 7b .. 4a 1,333,935
b Other (Describe in Part XIV): ............ 4b  
c Add lines 4a and 4b....................... 4c 1,333,935
5 Total expenses. Add lines 3 and 4c. (This should equal Form 990, Part I, line 18.) ...... 5 184,039,636
Part XIV
Supplemental Information
Complete this part to provide the descriptions required for Part II, lines 3, 5, and 9; Part III, lines 1a and 4; Part lV, lines 1b and 2b;
Part V, line 4; Part X; Part XI, line 8; Part XII, lines 2d and 4b; and Part XIII, lines 2d and 4b. Also complete this part to provide any additional information.
Identifier Return Reference Explanation
DESCRIPTION OF INTENDED USE OF ENDOWMENT FUNDS: PART V, LINE 4: ENDOWMENT FUNDS ARE USED TO FURTHER CONSERVATION WORK.
DESCRIPTION OF UNCERTAIN TAX POSITIONS UNDER FIN 48: PART X: WWF ADOPTED THE PROVISIONS OF FASB INTERPRETATION NO. 48 (FIN 48), ACCOUNTING FOR UNCERTAINTY IN INCOME TAXES (NOW CODIFIED AS ASC 740-10), ON JULY 1, 2007. UNDER FIN 48, AN ORGANIZATION MUST RECOGNIZE THE TAX BENEFIT ASSOCIATED WITH TAX POSITIONS TAKEN FOR TAX RETURN PURPOSES WHEN IT IS MORE-LIKELY-THAN-NOT THAT THE POSITION WILL BE SUSTAINED. THE IMPLEMENTATION OF FIN 48 HAD NO IMPACT ON THE WWF'S FINANCIAL STATEMENTS. WWF DOES NOT BELIEVE THERE ARE ANY MATERIAL UNCERTAIN TAX POSITIONS AND ACCORDINGLY IT WILL NOT RECOGNIZE ANY LIABILITY FOR UNRECOGNIZED TAX BENEFITS. WWF HAS FILED FOR AND RECEIVED INCOME TAX EXEMPTIONS IN THE JURISDICTIONS WHERE IT IS REQUIRED TO DO SO. ADDITIONALLY, WWF HAS FILED INTERNAL REVENUE SERVICE FORM 990 AND FORM 990-T TAX RETURNS AS REQUIRED AND ALL OTHER APPLICABLE RETURNS IN THOSE JURISDICTIONS WHERE IT IS REQUIRED. WWF BELIEVES THAT IT IS NO LONGER SUBJECT TO U.S. FEDERAL, STATE AND LOCAL, OR NON-U.S. INCOME TAX EXAMINATIONS BY TAX AUTHORITIES FOR YEARS BEFORE 2007. NO INTEREST OR PENALTIES WERE ACCRUED AS OF JULY 1, 2007 AS A RESULT OF THE ADOPTION OF FIN 48. FOR THE YEAR ENDED JUNE 30, 2011, THERE WERE NO INTEREST OR PENALTIES RECORDED OR INCLUDED IN THE STATEMENTS OF ACTIVITIES.
PART XI, LINE 8 - OTHER ADJUSTMENTS:   UNREALIZED GAIN ON INTEREST RATE SWAP 1,878,554.
PART XII, LINE 2D - OTHER ADJUSTMENTS:   UNREALIZED GAIN ON INTEREST RATE SWAP 1,878,554. ROUNDING 1.
Schedule D (Form 990) 2010

Additional Data


Software ID:  
Software Version:  




SCHEDULE F
(Form 990)

Department of the Treasury
Internal Revenue Service
Statement of Activities Outside the United States
Right pointing arrow large image Complete if the organization answered "Yes" to Form 990,
Part IV, line 14b, 15, or 16.
Right pointing arrow large image Attach to Form 990. Right pointing arrow large image See separate instructions.
OMB No. 1545-0047
2010
Open to Public Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Part I
General Information on Activities Outside the United States. Complete if the organization answered
“Yes” to Form 990, Part IV, line 14b.
1
For grantmakers. Does the organization maintain records to substantiate the amount of the grants or
assistance, the grantees' eligibility for the grants or assistance, and the selection criteria used to award
the grants or assistance? ...................................
2
For grantmakers. Describe in Part V the organization’s procedures for monitoring the use of grant funds outside the
United States.
3
Activites per Region. (Use Part V if additional space is needed.)
(a) Region (b) Number of offices in the region (c) Number of employees or agents in region or independent contractors (d) Activities conducted in region (by type) (e.g., fundraising, program services, investments, grants to recipients located in the region) (e) If activity listed in (d) is a program service, describe specific type of
service(s) in region		 (f) Total
expenditures for region/investments
in region
CENTRAL AMERICA & CARRIBEAN 5 29 PROGRAM SERVICES CONSERVATION ACTIVITIES 1,623,475
CENTRAL AMERICA & CARRIBEAN     GRANTS TO RECIPIENTS IN REGION   622,714
EAST ASIA & PACIFIC 1 5 GRANTS TO RECIPIENTS IN REGION   10,738,294
EUROPE 0 0 GRANTS TO RECIPIENTS IN REGION   6,124,643
NORTH AMERICA 6 61 PROGRAM SERVICES CONSERVATION ACTIVITIES 5,205,429
NORTH AMERICA     GRANTS TO RECIPIENTS IN REGION   2,713,254
SOUTH AMERICA 11 163 PROGRAM SERVICES CONSERVATION ACTIVITIES 12,646,034
SOUTH AMERICA     GRANTS TO RECIPIENTS IN REGION   5,176,831
SOUTH ASIA 2 75 PROGRAM SERVICES CONSERVATION ACTIVITIES 2,117,575
SOUTH ASIA     GRANTS TO RECIPIENTS IN REGION   5,002,434
SUB-SAHARAN AFRICA 1 17 PROGRAM SERVICES CONSERVATION ACTIVITIES 3,519,926
SUB-SAHARAN AFRICA     GRANTS TO RECIPIENTS IN REGION   15,322,859
RUSSIA AND THE NEWLY INDEPENDENT STATES 0 0 GRANTS TO RECIPIENTS IN REGION   1,089,258
           
           
           
           
3a Sub-total ..... 23 258 44,850,674
b Total from continuation sheets to Part I ... 3 92 27,052,052
c Totals (add lines 3a and 3b) 26 350 71,902,726
For Privacy Act and Paperwork Reduction Act Notice, see the Instructions for Form 990.Cat. No. 50082W Schedule F (Form 990) 2010
Schedule F (Form 990) 2010
Page 2
Part II
Grants and Other Assistance to Organizations or Entities Outside the United States. Complete if the organization answered "Yes" to Form 990,
Part IV, line 15, for any recipient who received more than $5,000. Check this box if no one recipient received more than $5,000 ........ MediumBullet
Use Part V if additional space is needed.
1 (a) Name of organization (b) IRS code section
and EIN (if applicable)		 (c) Region (d) Purpose of
grant 		(e) Amount of
cash grant 		(f) Manner of
cash
disbursement 		(g) Amount of
of non-cash
assistance 		(h) Description
of non-cash
assistance 		(i) Method of
valuation
(book, FMV,
appraisal, other)
SUB-SAHARAN AFRICA CONSERVATION 4,710,885 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 4,340,397 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 3,061,317 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 3,016,038 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 2,619,058 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 1,483,392 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 1,294,380 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 1,280,260 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 1,275,732 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 1,046,197 WIRE WHEN AVAILABLE      
RUSSIA AND THE NEWLY INDEPENDENT STATES CONSERVATION 961,618 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 848,008 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 772,077 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 742,122 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 677,983 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 670,992 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 616,413 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 583,402 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 515,360 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 503,865 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 500,000 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 456,559 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 411,865 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 354,612 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 351,221 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 342,000 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 325,290 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 325,119 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 320,190 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 313,350 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 310,563 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 304,764 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 288,000 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 275,000 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 267,407 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 253,907 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 248,015 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 245,659 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 222,522 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 202,879 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 200,000 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 203,023 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 192,126 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 174,428 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 173,641 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 169,767 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 167,534 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 150,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 145,268 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 138,792 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 133,058 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 131,699 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 125,694 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 129,836 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 113,521 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 110,672 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 104,110 WIRE WHEN AVAILABLE      
RUSSIA AND THE NEWLY INDEPENDENT STATES CONSERVATION 103,961 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 101,763 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 101,250 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 93,843 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 91,742 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 91,147 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 87,339 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 87,000 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 84,581 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 81,194 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 80,752 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 79,977 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 78,196 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 75,723 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 75,722 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 75,630 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 75,454 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 75,096 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 72,678 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 69,060 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 64,038 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 63,000 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 62,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 61,783 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 60,297 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 58,708 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 58,670 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 57,600 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 57,234 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 54,500 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 52,866 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 52,669 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 52,154 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 52,000 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 51,428 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 50,441 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 50,000 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 50,000 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 48,064 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 47,963 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 45,900 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 44,309 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 43,000 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 42,004 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 41,083 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 41,060 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 40,693 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 40,000 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 39,090 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 39,000 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 38,322 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 37,113 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 36,812 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 36,532 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 41,081 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 34,468 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 34,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 33,415 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 33,326 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 33,034 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 32,393 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 32,349 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 31,639 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 30,963 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 30,764 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 30,704 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 30,000 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 29,844 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 29,769 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 28,080 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 26,631 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 25,510 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 25,462 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 25,099 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 25,000 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 24,577 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 24,380 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 23,000 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 20,256 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 20,178 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 20,000 WIRE WHEN AVAILABLE      
EUROPE CONSERVATION 20,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 19,949 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 19,884 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 19,736 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 18,810 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 18,085 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 17,781 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 17,316 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 17,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 16,800 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 16,698 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 16,627 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 16,535 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 15,734 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 15,700 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 15,559 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 15,398 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 15,233 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 15,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 14,989 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 14,830 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 14,566 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 14,566 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 14,436 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 13,670 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 13,424 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 13,401 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 13,306 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 13,260 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 12,960 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 12,690 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 12,656 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 12,122 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 12,007 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 12,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 11,957 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 11,520 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 11,400 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 11,150 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 11,092 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 11,031 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 10,800 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 10,799 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 10,390 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 10,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 10,000 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 9,918 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 9,881 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 9,338 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 8,628 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 7,970 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 7,500 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 7,500 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 7,500 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 7,415 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 7,400 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 7,261 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 7,200 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 7,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 7,000 WIRE WHEN AVAILABLE      
NORTH AMERICA CONSERVATION 6,997 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 6,993 WIRE WHEN AVAILABLE      
SOUTH ASIA CONSERVATION 6,874 WIRE WHEN AVAILABLE      
CENTRAL AMERICA & CARRIBEAN CONSERVATION 6,750 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 6,650 WIRE WHEN AVAILABLE      
EAST ASIA & PACIFIC CONSERVATION 6,500 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 6,000 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 6,000 WIRE WHEN AVAILABLE      
SUB-SAHARAN AFRICA CONSERVATION 5,800 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 5,624 WIRE WHEN AVAILABLE      
SOUTH AMERICA CONSERVATION 5,095 WIRE WHEN AVAILABLE      
2
Enter total number of recipient organizations listed above that are recognized as charities by the foreign country, recognized as tax-exempt by the IRS, or for which the grantee or counsel has provided a section 501(c)(3) equivalency letter .....MediumBullet
209
3
Enter total number of other organizations or entities ........................MediumBullet
0
Schedule F (Form 990) 2010
Schedule F (Form 990) 2010Page 3
Part III
Grants and Other Assistance to Individuals Outside the United States. Complete if the organization answered "Yes" to Form 990, Part IV, line 16.
Use Part V if additional space is needed.
(a) Type of grant or assistance (b) Region (c) Number of recipients (d) Amount of
cash grant 		(e) Manner of cash
disbursement 		(f) Amount of
non-cash
assistance 		(g) Description
of non-cash
assistance 		(h) Method of
valuation
(book, FMV,
appraisal, other)
CONSERVATION CENTRAL AMERICA & CARRIBEAN 8 31,845 WIRE WHEN AVAILABLE      
CONSERVATION EAST ASIA & PACIFIC 27 129,104 WIRE WHEN AVAILABLE      
CONSERVATION EUROPE 14 48,922 WIRE WHEN AVAILABLE      
CONSERVATION NORTH AMERICA 41 111,139 WIRE WHEN AVAILABLE      
CONSERVATION RUSSIA AND THE NEWLY INDEPENDENT STATES 7 23,679 WIRE WHEN AVAILABLE      
CONSERVATION SOUTH AMERICA 116 584,008 WIRE WHEN AVAILABLE      
CONSERVATION SOUTH ASIA 270 551,616 WIRE WHEN AVAILABLE      
CONSERVATION SUB-SAHARAN AFRICA 49 260,116 WIRE WHEN AVAILABLE      
               
               
               
               
               
               
               
               
               
               
Schedule F (Form 990) 2010
Schedule F (Form 990) 2010
Page 4
Part IV
Foreign Forms
1 Was the organization a U.S. transferor of property to a foreign corporation during the tax year? If "Yes," the organization may be required to file Form 926 (see instructions for Form 926).................
2 Did the organization have an interest in a foreign trust during the tax year? If " Yes," the organization may be required to file Form 3520 and/or Form 3520-A. (see instructions for Forms 3520 and 3520-A)..........
3 Did the organization have an ownership interest in a foreign corporation during the tax year? If "Yes," the organization may be required to file Form 5471, Information Return of U.S. Persons with respect to Certain Foreign Corporations. (see instructions for Form 5471)..............................
4 Was the organization a direct or indirect shareholder of a passive foreign investment company or a qualified electing fund during the tax year? If "Yes," the organization may be required to file Form 8621, Return by a Shareholder of a Passive Foreign Investment Company or Qualified Electing Fund. (see instructions for Form 8621)
5 Did the organization have an ownership interest in a foreign partnership during the tax year? If "Yes," the organization may be required to file Form 8865, Return of U.S. Persons with respect to Certain Foreign Partnerships. (see instructions for Form 8865)....................................
6 Did the organization have any operations in or related to any boycotting countries during the tax year? If "Yes," the organization may be required to file Form 5713, International Boycott Report (see instructions for Form 5713)................................................
Schedule F (Form 990) 2010
Schedule F (Form 990) 2010
Page 5
Part V
Supplemental Information
Complete this part to provide the information (see instructions) required in Part I, line 2, and any additional information.
Identifier ReturnReference Explanation
OTHER INFORMATION SCHEDULE F, PART V ALL GRANT AGREEMENT DOCUMENTS HAVE PAYMENT PROVISIONS AND TERMS AND CONDITIONS FOR USE OF FUNDS. PAYMENTS ARE MADE IN INCREMENTAL AMOUNTS FOR GRANTS ABOVE $25,000 BASED ON THE CASH FLOW NEEDS OF THE RECIPIENT. AFTER THE INITIAL PAYMENT, ALL SUBSEQUENT PAYMENTS ARE MADE AFTER RECEIPT, REVIEW, AND ACCEPTANCE OF SIGNED FINANCIAL REPORTS FROM THE GRANTEES. FINAL PAYMENTS ARE MADE UPON RECEIPT AND ACCEPTANCE OF FINAL DELIVERABLES. ALL AGREEMENTS, RECEIPT OF DELIVERABLES, AND PAYMENTS ARE TRACKED USING A DATABASE DESIGNED FOR TRACKING OF GRANTS. ALL PAYMENTS ARE DOCUMENTED IN THE ACCOUNTING SYSTEM. GRANTEE CAN ONLY RECEIVE MORE FUNDING THAN WAS IN THE ORIGINAL AGREEMENT BUDGET THROUGH THE ISSUANCE OF AN AMENDMENT DOCUMENT. FOR ALL GOVERNMENT FUNDED AGREEMENTS, AN EXPANDED FINANCIAL REPORT IS REQUIRED FROM THE GRANTEES. THIS INCLUDES MONITORING ADHERENCE TO DONOR REQUIREMENTS WITH EMPHASIS ON ADHERENCE TO PROCUREMENT REQUIREMENTS; USE OF AN EQUIPMENT, TIMESHEETS, AND SEPARATE BANK ACCOUNTS IF REQUIRED. FOR HIGH RISK GRANTEES, ADDITIONAL MONITORING REQUIREMENTS ARE EMPLOYED AS APPLICABLE, SUCH AS COPIES OF GENERAL LEDGERS, RECEIPTS, BANK RECONCILIATIONS, AND SITE VISITS. GRANTEES RECEIVING MORE THAN $100,000 ARE REQUIRED TO SUBMIT AN ANNUAL (OUTSIDE) AUDIT. GRANTEES RECEIVING GOVERNMENT FUNDING ARE SUBJECT TO ADDITIONAL DONOR REQUIREMENTS, INCLUDING PROJECT AUDITS OR EXPENSE VERIFICATIONS. IF GRANTEES ARE SUBJECT TO AN OMB A-133 AUDIT, WWF SEEKS CONFIRMATION OF AN UNQUALIFIED AUDIT OPINION. IF THERE ARE FINDINGS, A CORRECTIVE ACTION PLAN IS DEVELOPED IN COLLABORATION WITH THE GRANTEE AND MONITORED FOR IMPROVEMENT; DOCUMENTATION IS REQUESTED AS APPLICABLE. IF ISSUES REMAIN, WWF WILL NEED TO DETERMINE WHETHER THE ISSUES CAN BE MITIGATED. TERMINATION REMAINS THE OPTION OF LAST RESORT AND ONLY IN CONSULTATION WITH THE GENERAL COUNSEL'S OFFICE; IF ACTION FOR TERMINATION IS TAKEN, IT WILL BE SO NOTED IN THE TRACKING SYSTEM.
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
     
Schedule F (Form 990) 2010
Additional Data


Software ID:  
Software Version:  



SCHEDULE G
(Form 990 or 990-EZ)
Department of the Treasury
Internal Revenue Service
Supplemental Information Regarding
Fundraising or Gaming Activities
Complete if the organization answered "Yes" to Form 990, Part IV, lines 17, 18, or 19,
or if the organization entered more than $15,000 on Form 990-EZ, line 6a.
right arrow Attach to Form 990 or Form 990-EZ. right arrow See separate instructions.
OMB No. 1545-0047
2010
Open to Public Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Part I
Fundraising Activities. Complete if the organization answered "Yes" to Form 990, Part IV, line 17.
1
Indicate whether the organization raised funds through any of the following activities. Check all that apply.
a e
b f
c g
d
2a
Did the organization have a written or oral agreement with any individual (including officers, directors, trustees
or key employees listed in Form 990, Part VII) or entity in connection with professional fundraising services?
b
If “Yes,” list the ten highest paid individuals or entities (fundraisers) pursuant to agreements under which the fundraiser is
to be compensated at least $5,000 by the organization. Form 990-EZ filers are not required to complete this table.
(i) Name and address of individual
or entity (fundraiser) 		(ii) Activity (iii) Did fundraiser have custody or control of contributions? (iv) Gross receipts
from activity 		(v) Amount paid to
(or retained by)
fundraiser listed in
col. (i) 		(vi) Amount paid to
(or retained by)
organization
Yes No
 
HARRIS DIRECT
6800 OWENSMOUTH SUITE 200
 
CANOGA PARK, CA91303 		TELEMARKETING   No 653,336 324,671 328,665
 
DONOR SERVICES GROUP
6715 SUNSET BOULEVARD
 
LOS ANGELES, CA90028 		TELEMARKETING   No 517,964 369,137 148,827
 
PUBLIC INTEREST COMMUNICATIONS INC
7700 LEESBURG PIKE SUITE 301N
 
FALLS CHURCH, VA22043 		TELEMARKETING   No 135,396 160,171 -24,775
Total .................right arrow 1,306,696 853,979 452,717
3
List all states in which the organization is registered or licensed to solicit funds or has been notified it is exempt from registration or licensing.
AL, AK, AZ, AR, CA, CO, CT, DE, FL, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY
For Privacy Act and Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 50083H
Schedule G (Form 990 or 990-EZ) 2010
Schedule G (Form 990 or 990-EZ) 2010
Page 2
Part II
Fundraising Events. Complete if the organization answered "Yes" to Form 990, Part IV, line 18, or reported more than $15,000 on Form 990-EZ, line 6a. List events with gross receipts greater than $5,000.
(a) Event #1

 
(event type) 		(b) Event #2

 
(event type) 		(c) Other Events

  
(total number) 		(d) Total Events
(Add col. (a) through col. (c))
VerticalRevenue 1 Gross receipts . . .        
2 Less: Charitable
contributions . . . 		       
3 Gross income (line 1
minus line 2) . . . 		       
VerticalDirectExpenses 4 Cash prizes . . .        
5 Non-cash prizes . .        
6 Rent/facility costs . .        
7 Food and beverages . .        
8 Entertainment . . .        
9 Other direct expenses .        
10 Direct expense summary. Add lines 4 through 9 in column (d) ........... right arrow  
11 Net income summary. Combine lines 3 and 10 in column (d)............ right arrow  
Part III
Gaming. Complete if the organization answered "Yes" to Form 990, Part IV, line 19, or reported more than $15,000 on Form 990-EZ, line 6a.
VerticalRevenue (a) Bingo (b) Pull tabs/Instant
bingo/progressive bingo 		(c) Other gaming (d) Total gaming (Add col. (a) through col. (c))
1 Gross revenue . . . .        
VerticalDirectExpenses 2 Cash prizes . . . .        
3 Non-cash prizes . . .        
4 Rent/facility costs . . .        
5 Other direct expenses . .        
6 Volunteer labor . . .
 
 
 
7 Direct expense summary. Add lines 2 through 5 in column (d) ........... right arrow  
8 Net gaming income summary. Combine lines 1 and 7 in column (d) .......... right arrow  
9
Enter the state(s) in which the organization operates gaming activities:
a
Is the organization licensed to operate gaming activities in each of these states? ............
b
If "No," Explain:
 
10a
Were any of the organization's gaming licenses revoked, suspended or terminated during the tax year? .....
b
If "Yes," Explain:
 
11
Does the organization operate gaming activities with nonmembers? .................
12
Is the organization a grantor, beneficiary or trustee of a trust or a member of a partnership or other entity
formed to administer charitable gaming? ...........................
Schedule G (Form 990 or 990-EZ) 2010
Schedule G (Form 990 or 990-EZ) 2010
Page 3
13
Indicate the percentage of gaming activity operated in:
a
The organization's facility ......................
13a
 
b
An outside facility ........................
13b
 
14
Provide the name and address of the person who prepares the organization's gaming/special events books and records:
Name right arrow
Address right arrow
15a
Does the organization have a contract with a third party from whom the organization receives gaming
revenue? ......................................
b
If "Yes," enter the amount of gaming revenue received by the organization right arrow $   and the
amount of gaming revenue retained by the third party right arrow $   .
c
If "Yes," enter name and address:
Name right arrow
Address right arrow
 
 
16
Gaming manager information:
Name right arrow
Gaming manager compensation right arrow $  
Description of services provided right arrow
 
17
Mandatory distributions:
a
Is the organization required under state law to make charitable distributions from the gaming proceeds to
retain the state gaming license? ............................
b
Enter the amount of distributions required under state law distributed to other exempt organizations or spent
in the organization's own exempt activities during the tax year right arrow$  
Part IV
Complete this part to provide additional information for responses to quuestion on Schedule G (see instructions.)
Identifier ReturnReference Explanation
FUNDRAISING EXPENSES SCHEDULE G, PART I, LINE 2 THE FISCAL YEAR REVENUE AND EXPENSE FIGURES RECORDED HERE UNDERSTATE THE REVENUES GENERATED FROM THE FUNDRAISING EXPENDITURES, IN THAT REVENUE FROM THESE CAMPAIGNS CONTINUES OVER MULTIPLE YEARS.
Schedule G (Form 990 or 990-EZ) 2010
Additional Data


Software ID:  
Software Version:  
Schedule I
(Form 990)
Department of the Treasury
Internal Revenue Service
Grants and Other Assistance to Organizations,
Governments and Individuals in the United States
Complete if the organization answered "Yes," to Form 990, Part IV, line 21 or 22.
lBullet Attach to Form 990
OMB No. 1545-0047
2010
Open to Public
Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number
52-1693387
Part I
General Information on Grants and Assistance
1
Does the organization maintain records to substantiate the amount of the grants or assistance, the grantees' eligibility for the grants or assistance, and
the selection criteria used to award the grants or assistance? ....................................
2
Describe in Part IV the organization's procedures for monitoring the use of grant funds in the United States.
Part II
Grants and Other Assistance to Governments and Organizations in the United States. Complete if the organization answered "Yes" to
Form 990, Part IV, line 21 for any recipient that received more than $5,000. Check this box if no one recipient received more than $5,000. Use
Part IV and Schedule I-1 (Form 990) if additional space is needed ......................... lBullet
(a) Name and address of organization
or government		 (b) EIN (c) IRC Code section
if applicable		 (d) Amount of cash grant (e) Amount of non-cash
assistance		 (f) Method of valuation
(book, FMV, appraisal,
other)		 (g) Description of
non-cash assistance		 (h) Purpose of grant
or assistance
(1) WILDLIFE CONSERVATION SOCIETY - USA (2300)2300 SOUTHERN BOULEVARD
BRONX,NY10460 		13-1740011 501 (C) (3) 2,525,047       CONSERVATION
(2) CONSERVATION INTERNATIONAL2011 CRYSTAL DRIVE SUITE 500
ARLINGTON,VA22202 		52-1497470 501 (C) (3) 2,415,057       CONSERVATION
(3) THE NATURE CONSERVANCY4245 NORTH FAIRFAX DRIVE SUITE 100
ARLINGTON,VA22203 		53-0242652 501 (C) (3) 2,407,879       CONSERVATION
(4) COOPERATIVE FOR ASSIST & RELIEF (CARE) INC151 ELLIS STREET
ATLANTA,GA30303 		13-1965039 501 (C) (3) 464,948       CONSERVATION
(5) AFRICAN WILDLIFE FOUNDATION1400 16TH STREET NW SUITE 120
WASHINGTON,DC20036 		52-0781390 501 (C) (3) 308,937       CONSERVATION
(6) PACT INC1200 18TH STREET NW SUITE 350
WASHINGTON,DC20036 		13-2702768 501 (C) (3) 277,127       CONSERVATION
(7) STANFORD UNIVERSITY340 PANAMA STREET
STANFORD,CA94305 		94-1156365 501 (C) (3) 240,284       CONSERVATION
(8) ARCHBOLD BIOLOGICAL STATION123 MAIN DR
VENUS,FL33960 		23-6400408 501 (C) (3) 221,629       CONSERVATION
(9) CARNEGIE INSTITUTION FOR SCIENCE260 PANAMA STREET
STANFORD,CA94305 		53-0196523 501 (C) (3) 200,000       CONSERVATION
(10) AFRICARE440 R STREET NW
WASHINGTON,DC20001 		23-7116952 501 (C) (3) 158,673       CONSERVATION
(11) WIDECAST INC1348 RUSTICVIEW DRIVE
BALLWIN,MO63011 		33-0751451 501 (C) (3) 128,568       CONSERVATION
(12) COLORADO STATE UNIVERSITY2002 CAMPUS DELIVERY
FORT COLLINS,CO805232002 		84-6000545 STATE OF CO 124,283       CONSERVATION
(13) THE PEW CHARITABLE TRUSTSONE COMMERCE SQUARE 2005 MARKET
STREET SUITE 1700
PHILADELPHIA,PA191037077 		56-2307147 501 (C) (3) 120,000       CONSERVATION
(14) ZOOLOGICAL SOCIETY OF MILWAUKEE COUNTY10005 W BLUE MOUND ROAD
MILWAUKEE,WI53226 		39-6077242 501 (C) (3) 88,071       CONSERVATION
(15) AMERICAN PRAIRIE FOUNDATION104 EAST MAIN STREET SUITE 202
BOZEMAN,MT59715 		81-0541893 501 (C) (3) 80,094       CONSERVATION
(16) INTERNATIONAL CONSERVATION CAUCUS FOUNDATION25786 GEORGETOWN STATION
WASHINGTON,DC20027 		83-0449176 501 (C) (3) 50,000       CONSERVATION
(17) VAN BUREN CONSERVATION DISTRICT1035 E MICHIGAN AVE
PAW PAW,MI49079 		38-3028255 501 (C) (3) 50,000       CONSERVATION
(18) ZOOLOGICAL SOCIETY OF SAN DIEGO2920 ZOO DRIVE
SAN DIEGO,CA92101 		95-1648219 501 (C) (3) 47,000       CONSERVATION
(19) RARE INC1840 WILSON BLVD SUITE 204
ARLINGTON,VA22201 		23-7380563 501 (C) (3) 35,155       CONSERVATION
(20) THE ALASKA MARINE CONSERVATION COUNCIL725 CHRISTENSEN DR SUITE 5
ANCHORAGE,AK99501 		92-0155875 501 (C) (3) 30,000       CONSERVATION
(21) ALABAMA CLEAN WATER PARTNERSHIP555 ALABAMA STREET
MONTGOMERY,AL36104 		63-1280346 501 (C) (3) 17,150       CONSERVATION
(22) INTERNATIONAL RHINO FOUNDATION138 STRASBURG RESERVOIR ROAD
STRASBURG,VA22657 		75-2395006 501 (C) (3) 16,303       CONSERVATION
(23) SAINT CLOUD STATE UNIVERSITY720 4TH AVENUE SOUTH
ST CLOUD,MN563014498 		41-1687554 501 (C) (3) 15,000       CONSERVATION
(24) MONTANA CONSERVATION CORPS206 NORTH GRAND AVE
BOZEMAN,MT59715 		81-0467431 501 (C) (3) 13,000       CONSERVATION
(25) OREGON STATE UNIVERSITYB306 KERR ADMINISTRATION BUILDING
CORVALLIS,OR973312147 		93-6022772 STATE OF OR 13,000       CONSERVATION
(26) SOUTHWINGS35 HAYWOOD STREET ROOM 201
ASHEVILLE,NC28801 		62-1666710 501 (C) (3) 10,000       CONSERVATION
(27) CLIMATE ACTION NETWORK US1810 16TH STREET NW
WASHINGTON,DC20009 		20-4597308 501 (C) (3) 10,000       CONSERVATION
(28) ECOLOGY PROJECT INTERNATIONAL315 S 4TH ST E
MISSOULA,MT59801 		91-2163952 501 (C) (3) 10,000       CONSERVATION
(29) GEOLOGICAL SURVEY OF ALABAMA420 HACKBERRY LANE
TUSCALOOSA,AL35486 		63-6000619 STATE OF AL 10,000       CONSERVATION
(30) ALABAMA WATER WATCH ASSOCIATION250 UPCHURCH HALL
AUBURN UNIVERSITY,AL368495415 		63-1149981 501 (C) (3) 9,900       CONSERVATION
(31) UNIVERSITY OF SOUTHERN MISSISSIPPIGULF COAST RESEARCH LABORATORY 703
EAST BEACH DRIVE
OCEAN SPRINGS,MS39564 		64-0902475 STATE OF MS 9,500       CONSERVATION
(32) ANTARCTIC AND SOUTHERN OCEAN COALITION1630 CONNECTICUT AV NW
WASHINGTON,DC20009 		52-1287282 501 (C) (3) 8,800       CONSERVATION
(33) VIRGINIA TECH DEPT OF FISHERIES & WILDLIFE SCI146 CHEATHAM HALL
BLACKSBURG,VA240610321 		54-6001805 501 (C) (3) 8,496       CONSERVATION
(34) GREEN RESOURCE CENTER FOR ALABAMA2564 18TH STREET SOUTH
BIRMINGHAM,AL352091922 		26-0390832 501 (C) (3) 7,500       CONSERVATION
(35) SE TN RC&D COUNCIL320 N CONGRESS PARKWAY
ATHENS,TN37303 		51-0153265 501 (C) (3) 6,500       CONSERVATION
(36) OBED WATERSHED COMMUNITY ASSOCIATION185 HOOD DRIVE
CROSSVILLE,TN38555 		72-1594762 501 (C) (3) 6,000       CONSERVATION
(37) MOBILE BAYKEEPER300 DAUPHIN STREET SUITE 200
MOBILE,AL36602 		63-1190615 501 (C) (3) 5,844       CONSERVATION
(38) STATE OF ALASKAPO BOX 115526
JUNEAU,AK998115526 		92-6001185 STATE OF AK 5,644       CONSERVATION
2
Enter total number of section 501(c)(3) and government organizations ......................... Bullet Image
38
3
Enter total number of other organizations ................................ . Bullet Image
 
For Privacy Act and Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 50055P
Schedule I (Form 990) 2010

Schedule I (Form 990) 2010
Page 2
Part III
Grants and Other Assistance to Individuals in the United States. Complete if the organization answered "Yes" to Form 990, Part IV, line 22.
Use Schedule I-1 (Form 990) if additional space is needed.
(a)Type of grant or assistance (b)Number of
recipients		 (c)Amount of
cash grant		 (d)Amount of
non-cash assistance		 (e)Method of valuation (book,
FMV, appraisal, other)		 (f)Description of non-cash assistance
(1) CONSERVATION 56 123,044      













Part IV
Supplemental Information. Complete this part to provide the information required in Part I, line 2, and any other additional information.
Identifier Return Reference Explanation
PROCEDURE FOR MONITORING GRANTS IN THE U.S.: PART I, LINE 2: SCHEDULE I, PART I, LINE 2: SEE SCHEDULE F, PART IV FOR DESCRIPTION OF PROCEDURE FOR MONITORING USE OF GRANT FUNDS.
Schedule I (Form 990) 2010


Additional Data


Software ID:  
Software Version:  


Schedule J
(Form 990)
Department of the Treasury
Internal Revenue Service
Compensation Information
For certain Officers, Directors, Trustees, Key Employees, and Highest
Compensated Employees
SchJMediumBullet Complete if the organization answered "Yes" to Form 990,
Part IV, question 23.
SchJMediumBullet Attach to Form 990. SchJMediumBullet See separate instructions.
OMB No. 1545-0047
2010
Open to Public Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Part I
Questions Regarding Compensation
Yes
No
1a
Check the appropiate box(es) if the organization provided any of the following to or for a person listed in Form
990, Part VII, Section A, line 1a. Complete Part III to provide any relevant information regarding these items.
b
If any of the boxes in line 1a are checked, did the organization follow a written policy regarding payment or reimbursement orprovision of all the expenses described above? If "No," complete Part III to explain....
1b
Yes
 
2
Did the organization require substantiation prior to reimbursing or allowing expenses incurred by all
officers, directors, trustees, and the CEO/Executive Director, regarding the items checked in line 1a? ....
2
Yes
 
3
Indicate which, if any, of the following the organization uses to establish the compensation of the
organization's CEO/Executive Director. Check all that apply.
4
During the year, did any person listed in Form 990, Part VII, Section A, line 1a with respect to the filing organization or a related organization:
a
Receive a severance payment or change-of-control payment? ...............
4a
 
No
b
Participate in, or receive payment from, a supplemental nonqualified retirement plan? ........
4b
Yes
 
c
Participate in, or receive payment from, an equity-based compensation arrangement? ........
4c
 
No
If "Yes" to any of lines 4a-c, list the persons and provide the applicable amounts for each item in Part III.
Only 501(c)(3) and 501(c)(4) organizations only must complete lines 5-9.
5
For persons listed in form 990, Part VII, Section A, line 1a, did the organization pay or accrue any
compensation contingent on the revenues of:
a
The organization? ...........................
5a
 
No
b
Any related organization? .........................
5b
 
No
If "Yes," to line 5a or 5b, describe in Part III.
6
For persons listed in form 990, Part VII, Section A, line 1a, did the organization pay or accrue any
compensation contingent on the net earnings of:
a
The organization? ...........................
6a
 
No
b
Any related organization? .........................
6b
 
No
If "Yes," to line 6a or 6b, describe in Part III.
7
For persons listed in Form 990, Part VII, Section A, line 1a, did the organization provide any non-fixed
payments not described in lines 5 and 6? If "Yes," describe in Part III ............
7
 
No
8
Were any amounts reported in Form 990, Part VII, paid or accured pursuant to a contract that was
subject to the initial contract exception described in Regs. section 53.4958-4(a)(3)? If "Yes," describe
in Part III .............................
8
 
No
9
If "Yes" to line 8, did the organization also follow the rebuttable presumption procedure described in Regulations section 53.4958-6(c)? .........................
9
 
 
For Privacy Act and Paperwork Reduction Act Notice, see the Intructions for Form 990
Cat. No. 50053T
Schedule J (Form 990) 2010

Schedule J (Form 990) 2010
Page 2
Part II
Officers, Directors, Trustees, Key Employees, and Highest Compensated Employees. Use Schedule J-1 if additional space needed.
For each individual whose compensation must be reported in Schedule J, report compensation from the organization on row (i) and from related organizations, described in the
instructions on row (ii). Do not list any individuals that are not listed on Form 990, Part VII.

Note. The sum of columns (B)(i)-(iii) must equal the applicable column (D) or column (E) amounts on Form 990, Part VII, line 1a.
(A) Name (B) Breakdown of W-2 and/or 1099-MISC compensation (C) Retirement and other deferred compensation (D) Nontaxable
benefits		 (E) Total of columns
(B)(i)-(D) 		(F) Compensation
reported in prior
Form 990 or
Form 990-EZ
(i) Base compensation (ii) Bonus & incentive compensation (iii) Other reportable compensation
(1) CARTER ROBERTS (i)
(ii)		 414,811
0 		42,500
0 		1,488
0 		39,818
0 		31,950
0 		530,567
0 		0
0
(2) MARCIA MARSH (i)
(ii)		 267,042
0 		26,500
0 		2,794
0 		23,624
0 		13,173
0 		333,133
0 		0
0
(3) MARGARET ACKERLEY (i)
(ii)		 240,759
0 		24,500
0 		620
0 		21,838
0 		12,441
0 		300,158
0 		0
0
(4) MICHAEL BAUER (i)
(ii)		 189,567
0 		10,000
0 		597
0 		18,873
0 		9,536
0 		228,573
0 		0
0
(5) JULIE MILLER (i)
(ii)		 151,754
0 		15,000
0 		717
0 		9,678
0 		21,661
0 		198,810
0 		0
0
(6) CHRISTIAN VAN DYKE (i)
(ii)		 233,380
0 		0
0 		33,495
0 		1,952
0 		18,237
0 		287,064
0 		0
0
(7) JASON CLAY (i)
(ii)		 213,335
0 		21,250
0 		1,955
0 		20,444
0 		24,225
0 		281,209
0 		0
0
(8) GINETTE HEMLEY (i)
(ii)		 211,985
0 		11,000
0 		1,125
0 		20,766
0 		9,133
0 		254,009
0 		0
0
(9) TERENCE MACKO (i)
(ii)		 199,267
0 		20,300
0 		718
0 		20,251
0 		13,317
0 		253,853
0 		0
0
(10) THOMAS DILLON (i)
(ii)		 200,316
0 		10,000
0 		360
0 		20,193
0 		26,033
0 		256,902
0 		0
0
(11) DAVID REED (i)
(ii)		 208,274
0 		0
0 		2,056
0 		21,435
0 		14,263
0 		246,028
0 		0
0
(12) CHARLES SHEERIN (i)
(ii)		 175,477
0 		10,000
0 		467
0 		16,494
0 		8,355
0 		210,793
0 		0
0
(13) GEORGE KNIGHT (i)
(ii)		 189,539
0 		0
0 		13,203
0 		9,065
0 		16,861
0 		228,668
0 		0
0
(14) JOSE TROYA VILLACORTA (i)
(ii)		 187,396
0 		7,500
0 		507
0 		0
0 		19,712
0 		215,115
0 		0
0
(15) LARRYE WEAVER (i)
(ii)		 138,120
0 		6,500
0 		45,954
0 		13,864
0 		812
0 		205,250
0 		0
0
(16) WILLIAM EICHBAUM (i)
(ii)		 183,618
0 		534
0 		4,880
0 		18,680
0 		20,306
0 		228,018
0 		0
0
(17) STEPHEN COX (i)
(ii)		 172,894
0 		0
0 		9,265
0 		16,663
0 		19,314
0 		218,136
0 		0
0
Schedule J (Form 990) 2010

Schedule J (Form 990) 2010
Page 3
Part III
Supplemental Information
Complete this part to provide the information, explanation, or descriptions required for Part I, lines 1a, 1b, 4c, 5a, 5b, 6a, 6b, 7, and 8. Also complete this part for any additional information.
Identifier Return Reference Explanation
  PART I, LINE 1A THE BOX IS CHECKED FOR CHARTER TRAVEL, AS WWF'S CONSERVATION WORK INCLUDES SOME PROJECTS IN REMOTE REGIONS OF THE WORLD WHERE COMMERCIAL TRAVEL ALTERNATIVES ARE NOT REASONABLY AVAILABLE. MANAGING DIRECTOR FOR NAMIBIA RECEIVED HOUSING ALLOWANCE AND HOME LEAVE AS PART OF HIS INTERNATIONAL RELOCATION PACKAGE; VP OF STRATEGIC COMMUNICATIONS RECEIVED CERTAIN RELOCATION BENEFITS AS PART OF HIS DOMESTIC RELATION PACKAGE.
  PART I, LINE 4B WWF MAINTAINS A 457(B) DEFERRED COMPENSATION PLAN FOR CERTAIN SENIOR STAFF. FOR THE REPORTING PERIOD, EMPLOYER CONTRIBUTIONS IN THE AMOUNT OF 16,500 WERE MADE TO CARTER ROBERTS' ACCOUNT. NO OTHER EMPLOYER CONTRIBUTIONS WERE MADE. PARTICIPATING EMPLOYEES MADE THE FOLLOWING VOLUNTARY SALARY DEFERRALS: MARCIA MARSH - $18,000; MICHAEL BAUER - $16,500; JULIE MILLER - $2,434; REBECCA GIRVIN-ARGON - $3,877; TERRENCE MACKO - $17,568; WILLIAM FOX - $16,500; DAVID REED - $5,912.
SUPPLEMENTAL INFORMATION PART III SCHEDULE J, PART II: GEORGE KNIGHT IS THE CHIEF OF PARTY FOR THE CORAL TRIANGLE SUPPORT PARTNERSHIP, A CONSORTIUM OF THREE MAJOR NGOS WORKING WITH USAID TO SUPPORT THE CORAL TRIANGLE INITIATIVE, A COMMITMENT BY SIX GOVERNMENTS TO SAFEGUARD MARINE RESOURCES AND ENSURE INCOME AND FOOD SECURITY FOR THE MILLIONS OF PEOPLE WHO DEPEND ON THOSE RESOURCES.
Schedule J (Form 990) 2010

Additional Data


Software ID:  
Software Version:  
Schedule K
(Form 990)
Department of the Treasury
Internal Revenue Service
Supplemental Information on Tax Exempt Bonds
SchKMediumBullet Complete if the organization answered "Yes" to Form 990, Part IV, line 24a. Provide descriptions,
explanations, and any additional information in Schedule O (Form 990).
SchKMediumBullet Attach to Form 990. SchKMediumBullet See separate instructions.
OMB No. 1545-0047
2010
Open to Public
Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number
52-1693387
Part I
Bond Issues
(a) Issuer Name (b) Issuer EIN (c) CUSIP # (d) Date Issued (e) Issue Price (f) Description of Purpose (g) Defeased (h) On
Behalf of
Issuer 		(i) Pool
financing
Yes No Yes No Yes No
A DISTRICT OF COLUMBIA
  		53-6001131 25483CAB0 07-01-2010 33,015,000 PROVIDE FUNDS TO REFUND PRIOR ISSUE. DATE PRIOR ISSUE : 9/20/2000   X   X   X
Part II
Proceeds
A B C D
1 Amount of bonds retired. . . . .        
2 Amount of bonds defeased . . . .        
3 Total proceeds of issue . . . . 33,015,000      
4 Gross proceeds in reserve funds . .        
5 Capitalized interest from proceeds.        
6 Proceeds in refunding escrow. . . . .        
7 Issuance costs from proceeds . . .        
8 Credit enhancement from proceeds. 26,133      
9 Working capital expenditures from proceeds . .        
10 Capital expenditures from proceeds . .        
11 Other spent proceeds . . 79,267      
12 Other unspent proceeds. . .        
13 Year of substantial completion . . . 2002
Yes No Yes No Yes No Yes No
14 Were the bonds issued as part of a current refunding issue? X              
15 Were the bonds issued as part of an advance refunding issue?   X            
16 Has the final allocation of proceeds been made? . . X              
17 Does the organization maintain adequate books and records to support the final allocation of proceeds? . X              
Part III
Private Business Use
A B C D
Yes No Yes No Yes No Yes No
1 Was the organization a partner in a partnership, or a member of an LLC, which owned property financed by tax-exempt bonds? . . .                
2 Are there any lease arrangements that may result in private business use of bond-financed property? . . . . .                
For Privacy Act and Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 50193E
Schedule K (Form 990) 2010
Schedule K (Form 990) 2010
Page 2
Part III
Private Business Use (Continued)
A B C D
Yes No Yes No Yes No Yes No
3a Are there any management or service contracts that may result in private business use?                
b Are there any research agreements that may result in private business use of bond-financed property? . .                
c Does the organization routinely engage bond counsel or other outside counsel to review any management or service contracts or research agreements relating to the financed property? .                
4 Enter the percentage of financed property used in a private business use by entities other than a section 501(c)(3) organization or a state or local government . . . . . . . . . . . . . SchKMediumBullet        
5 Enter the percentage of financed property used in a private business use as a result of unrelated trade or business activity carried on by your organization, another section 501(c)(3) organization, or a state or local government . SchKMediumBullet        
6 Total of lines 4 and 5 . . .. . . . . .        
7 Has the organization adopted management practices and procedures to ensure the post-issuance compliance of its tax-exempt bond liabilities?                
Part IV
Arbitrage
A B C D
Yes No Yes No Yes No Yes No
1 Has a Form 8038-T, Arbitrage Rebate, Yield Reduction and Penalty in Lieu of Arbitrage Rebate, been filed with respect to the bond issue? . . .   X            
2 Is the bond issue a variable rate issue? X              
3a Has the organization or the governmental issuer entered into a hedge with respect to the bond issue? X              
b Name of provider . JPMORGAN CHASE BANK
  		 
  		 
  		 
 
c Term of hedge . . 19.900000000000      
d Was the hedge superintegrated? .   X            
e Was a hedge terminated? .   X            
4a Were gross proceeds invested in a GIC? .   X            
b Name of provider .  
  		 
  		 
  		 
 
c Term of GIC . .        
d Was the regulatory safe harbor for establishing the fair market value of the GIC satisfied? .                
5 Were any gross proceeds invested beyond an available temporary period? .   X            
6 Did the bond issue qualify for an exception to rebate? . . . X              
Schedule K (Form 990) 2010

Schedule K (Form 990) 2010
Page 3
Part V
Supplemental Information
Complete this part to provide additional information for responses to questions on Schedule K (see instructions).
Identifier Return Reference Explanation
Schedule K (Form 990) 2010

Additional Data


Software ID:  
Software Version:  

Schedule L
(Form 990 or 990-EZ)
Department of the Treasury
Internal Revenue Service
Transactions with Interested Persons
MediumBullet Complete if the organization answered
"Yes" on Form 990, Part IV, lines 25a, 25b, 26, 27, 28a, 28b, or 28c,
or Form 990-EZ, Part V lines 38a or 40b.
MediumBullet Attach to Form 990 or Form 990-EZ. MediumBulletSee separate instructions.
OMB No. 1545-0047
2010
Open to Public Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Part I
Excess Benefit Transactions (section 501(c)(3) and section 501 (c)(4) organizations only).
Complete if the organization answered "Yes" on Form 990, Part IV, line 25a or 25b, or Form 990-EZ, Part V, line 40b.
1(a) Name of disqualified person (b) Description of transaction (c) Corrected?
Yes No





2
Enter the amount of tax imposed on the organization managers or disqualified persons during the year under section 4958. ......................... Bullet Image$
 
3
Enter the amount of tax, if any, on line 2, above, reimbursed by the organization ....... Bullet Image$
 

Part II
Loans to and/or From Interested Persons.
Complete if the organization answered "Yes" on Form 990, Part IV, line 26, or Form 990-EZ, Part V, line 38a.
(a) Name of interested person and purpose (b) Loan to or from the organization? (c)Original principal amount (d)Balance due (e) In default? (f) Approved by board or committee? (g)Written agreement?
To From Yes No Yes No Yes No
Total ...............Small Bullet $  
Part III
Grants or Assistance Benefitting Interested Persons.
Complete if the organization answered "Yes" on Form 990, Part IV, line 27.
(a) Name of interested person (b)Relationship between interested person and the organization (c)Amount of grant or type of assistance
For Privacy Act and Paperwork Reduction Act Notice, see the
Instructions for Form 990 or 990-EZ.
Cat. No. 50056A
Schedule L (Form 990 or 990-EZ) 2010
Schedule L (Form 990 or 990-EZ) 2010
Page 2
Part IV
Business Transactions Involving Interested Persons.
Complete if the organization answered "Yes" on Form 990, Part IV, line 28a, 28b, or 28c.
(a) Name of interested person (b) Relationship between interested person and the organization (c) Amount of transaction (d) Description of transaction (e) Sharing of organization's revenues?
Yes No
(1) FIA CARD SERVICES NA
  		MUTUAL BOARD MEMBER 1,500,000 ROYALTY PMT TO WWF.IN JANUARY 2009, WWF ENTERED INTO A MULTI-YEAR LICENSE AGREEMENT WITH FIA CARD SERVICES NA, OWNED BY BANK OF AMERICA. UNDER THIS AGREEMENT, FIA CARD SERVICES NA PAYS WWF ROYALTIES WHEN THE BANK'S CUSTOMERS SELECT AND USE PRODUCTS SIGNIFYING THEIR SUPPORT FOR WWF'S CONSERVATION MISSION. WHEN THE AGREEMENT WAS MADE BANK OF AMERICA DID NOT HAVE ANY MUTUAL BOARD MEMBERS, BUT CHARLES HOLLIDAY BECAME A MEMBER OF BANK OF AMERICA'S BOARD IN SEPTEMBER 2009 AND HE JOINED WWF'S BOARD IN FEBRUARY 2010.   No
Part V
Supplemental Information
Complete this part to provide additional information for responses to questions on Schedule L (see instructions).
Identifier Return Reference Explanation
Schedule L (Form 990 or 990-EZ) 2010

Additional Data


Software ID:  
Software Version:  




SCHEDULE M
(Form 990)

Department of the Treasury
Internal Revenue Service
NonCash Contributions
Right pointing arrow large imageComplete if the organization answered "Yes" on Form 990, Part IV, lines 29 or 30.
Right pointing arrow large image Attach to Form 990.
OMB No. 1545-0047
2010
Open to Public Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Part I
Types of Property
(a)
Check if applicable 		(b)
Number of Contributions or items contributed 		(c)
Contribution amounts reported on
Form 990, Part VIII, line 1g 		(d)
Method of determining
contribution amounts
1 Art—Works of art ....        
2 Art—Historical treasures .        
3 Art—Fractional interests ..        
4 Books and publications ..      
5 Clothing and household
goods ....... 		     
6 Cars and other vehicles ..        
7 Boats and planes ....        
8 Intellectual property ...        
9 Securities—Publicly traded . X 153 1,978,666 FMV
10 Securities—Closely held stock .        
11 Securities—Partnership, LLC,
or trust interests .... 		       
12 Securities—Miscellaneous ..        
13 Qualified conservation
contribution—Historic
structures ..... 		       
14 Qualified conservation
contribution—Other ... 		       
15 Real estate—Residential .        
16 Real estate—Commercial ..        
17 Real estate—Other ...        
18 Collectibles .....        
19 Food inventory ...        
20 Drugs and medical supplies .        
21 Taxidermy ......        
22 Historical artifacts ....        
23 Scientific specimens ..        
24 Archeological artifacts ...        
25 Other Right pointing arrow large image ( COMPUTER EQUIPMENT AND CHAIRS ) X 1   COST OF DONATED PROPERTY
26 Other Right pointing arrow large image( )
27 Other Right pointing arrow large image( )
28 Other Right pointing arrow large image ( )
29
Number of Forms 8283 received by the organization during the tax year for contributions
for which the organization completed Form 8283, Part IV, Donee Acknowledgement ...
29
 
Yes
No
30a
During the year, did the organization receive by contribution any property reported in Part I, lines 1-28 that it
must hold for at least three years from the date of the initial contribution, and which is not required to be used
for exempt purposes for the entire holding period? ..................
30a
 
No
b
If "Yes," describe the arrangement in Part II.
31
Does the organization have a gift acceptance policy that requires the review of any non-standard contributions?
31
Yes
 
32a
Does the organization hire or use third parties or related organizations to solicit, process, or sell non-cash
contributions? ............................
32a
Yes
 
b
If "Yes," describe in Part II.
33
If the organization did not report revenues in column (c) for a type of property for which column (a) is checked,
describe in Part II.
For Privacy Act and Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 51227J
Schedule M (Form 990) 2010
Schedule M (Form 990) 2010
Page 2
Part II
Supplemental Information. Complete this part to provide the information required by Part I, lines 30b,
32b, and 33. Also complete this part for any additional information.
Identifier Return Reference Explanation
THIRD PARTY USE: PART I, LINE 32B: RBC DAIN RAUCHER RECEIVES AND SELLS DONATED SECURITIES.
NON REPORTING OF REVENUE: PART I, LINE 33: COMPUTER EQUIPMENT AND CHAIRS VALUED AT $231,142.
Schedule M (Form 990) 2010
Additional Data


Software ID:  
Software Version:  
SCHEDULE O
(Form 990 or 990-EZ)

Department of the Treasury
Internal Revenue Service
Supplemental Information to Form 990 or 990-EZ

Complete to provide information for responses to specific questions on
Form 990 or to provide any additional information.
MediumBullet Attach to Form 990 or 990-EZ.
OMB No. 1545-0047
2010
Open to Public
Inspection
Name of the organization
WORLD WILDLIFE FUND INC
 
Employer identification number

52-1693387
Identifier Return Reference Explanation
MISSION OR MOST SIGNIFICANT ACTIVITIES: FORM 990, PART I, LINE 1 FOR 50 YEARS, WWF HAS BEEN PROTECTING THE FUTURE OF NATURE. THE WORLD'S LEADING CONSERVATION ORGANIZATION, WWF WORKS IN 100 COUNTRIES AND IS SUPPORTED BY 1.2 MILLION MEMBERS IN THE UNITED STATES AND CLOSE TO 5 MILLION GLOBALLY. WWF'S UNIQUE WAY OF WORKING COMBINES GLOBAL REACH WITH A FOUNDATION IN SCIENCE, INVOLVES ACTION AT EVERY LEVEL FROM LOCAL TO GLOBAL, AND ENSURES THE DELIVERY OF INNOVATIVE SOLUTIONS THAT MEET THE NEEDS OF BOTH PEOPLE AND NATURE. VISION WWF'S VISION IS TO BUILD A FUTURE IN WHICH PEOPLE LIVE IN HARMONY WITH NATURE. MISSION WWF'S MISSION IS TO CONSERVE NATURE AND REDUCE THE MOST PRESSING THREATS TO THE DIVERSITY OF LIFE ON EARTH. GOAL AND STRATEGIES BY 2020, WWF WILL CONSERVE 15 OF THE WORLD'S MOST ECOLOGICALLY IMPORTANT REGIONS BY WORKING IN PARTNERSHIP WITH OTHERS TO: PROTECT AND RESTORE SPECIES AND THEIR HABITATS STRENGTHEN LOCAL COMMUNITIES' ABILITY TO CONSERVE THE NATURAL RESOURCES THEY DEPEND UPON TRANSFORM MARKETS AND POLICIES TO REDUCE THE IMPACT OF THE PRODUCTION AND CONSUMPTION OF COMMODITIES MOBILIZE HUNDREDS OF MILLIONS OF PEOPLE TO SUPPORT CONSERVATION
MISSION FORM 990, PART III, LINE 1 FOR 50 YEARS, WWF HAS BEEN PROTECTING THE FUTURE OF NATURE. THE WORLD'S LEADING CONSERVATION ORGANIZATION, WWF WORKS IN 100 COUNTRIES AND IS SUPPORTED BY 1.2 MILLION MEMBERS IN THE UNITED STATES AND CLOSE TO 5 MILLION GLOBALLY. WWF'S UNIQUE WAY OF WORKING COMBINES GLOBAL REACH WITH A FOUNDATION IN SCIENCE, INVOLVES ACTION AT EVERY LEVEL FROM LOCAL TO GLOBAL, AND ENSURES THE DELIVERY OF INNOVATIVE SOLUTIONS THAT MEET THE NEEDS OF BOTH PEOPLE AND NATURE. VISION WWF'S VISION IS TO BUILD A FUTURE IN WHICH PEOPLE LIVE IN HARMONY WITH NATURE. MISSION WWF'S MISSION IS TO CONSERVE NATURE AND REDUCE THE MOST PRESSING THREATS TO THE DIVERSITY OF LIFE ON EARTH. GOAL AND STRATEGIES BY 2020, WWF WILL CONSERVE 15 OF THE WORLD'S MOST ECOLOGICALLY IMPORTANT REGIONS BY WORKING IN PARTNERSHIP WITH OTHERS TO: PROTECT AND RESTORE SPECIES AND THEIR HABITATS STRENGTHEN LOCAL COMMUNITIES' ABILITY TO CONSERVE THE NATURAL RESOURCES THEY DEPEND UPON TRANSFORM MARKETS AND POLICIES TO REDUCE THE IMPACT OF THE PRODUCTION AND CONSUMPTION OF COMMODITIES MOBILIZE HUNDREDS OF MILLIONS OF PEOPLE TO SUPPORT CONSERVATION
FORM 990, PART VI, SECTION A, LINE 2   A WWF BOARD MEMBER IS A DIRECTOR OF A PUBLIC COMPANY THAT EMPLOYS ANOTHER INDIVIDUAL WHO WAS A WWF BOARD MEMBER. A WWF BOARD MEMBER IS A DIRECTOR OF A NONPROFIT ORGANIZATION THAT EMPLOYS ANOTHER WWF BOARD MEMBER.
FORM 990, PART VI, SECTION B, LINE 11   WWF'S FINANCE DEPARTMENT GATHERS INFORMATION FROM VARIOUS DEPARTMENTS WITHIN THE ORGANIZATION AND PREPARES THE DRAFT 990 WITH THE ASSISTANCE OF OUR EXTERNAL AUDITORS. THE DRAFT IS REVIEWED BY THE CEO AND CHIEF OPERATIONS OFFICER. THE CHIEF FINANCIAL OFFICER REVIEWS THE 990 WITH THE CHAIR OF THE BOARD'S AUDIT COMMITTEE, AFTER WHICH, AND PRIOR TO FILING, THE 990 IS MADE AVAILABLE TO OUR FULL BOARD OF DIRECTORS FOR REVIEW.
  FORM 990, PART VI, SECTION B, LINE 12C WWF'S CONFLICT OF INTEREST POLICY IS PROVIDED TO ALL NEW DIRECTORS AND EMPLOYEES AT THE START OF THEIR ASSOCIATION WITH WWF, AND IS PROVIDED ANNUALLY TO EACH INDIVIDUAL THEREAFTER. IT IS INCLUDED IN THE WWF BOARD HANDBOOK AND IN BOARD AND STAFF ORIENTATION MATERIALS; IS AVAILABLE TO ALL STAFF ON WWF'S INTRANET SITE; AND IS FEATURED AT PERIODIC TRAININGS BY THE LEGAL DEPARTMENT. ALL STAFF MUST DISCLOSE POTENTIAL CONFLICTS OF INTEREST AT THE EARLIEST POSSIBLE JUNCTURE AND BEFORE THE ORGANIZATION TAKES ACTION RELATING TO THE ISSUE IN WHICH THERE IS A POTENTIAL CONFLICT. IN ADDITION, SENIOR STAFF ARE REQUIRED TO PROVIDE WRITTEN ACKNOWLEDGMENT OF THE POLICY ON AN ANNUAL BASIS AND MUST NOTE ANY RELATIONSHIPS THAT MAY POSE A CONFLICT. POTENTIAL CONFLICTS INVOLVING STAFF MEMBERS MUST BE RAISED WITH WWF'S PRESIDENT, WHO REVIEWS THE FACTS OF EACH SITUATION AND DETERMINES, IF A POTENTIAL CONFLICT EXISTS, WHETHER IT CAN BE FULLY AND SATISFACTORILY ADDRESSED OR WHETHER THE TRANSACTION MUST BE ABANDONED. BOARD MEMBERS ALSO SIGN AN ANNUAL ACKNOWLEDGMENT OF WWF'S CONFLICT OF INTEREST POLICY. THEY ARE REQUIRED TO DISCLOSE ANY POTENTIAL CONFLICT OF INTEREST TO THE CHAIRMAN OF THE BOARD. THE BOARD MEMBER WITH THE POTENTIAL CONFLICT IS NOT PRESENT DURING DISCUSSION BY THE BOARD (OR EXECUTIVE COMMITTEE ACTING IN ITS STEAD) AND TAKES NO PART IN DECISIONS RELATING TO THE MATTER.
  FORM 990, PART VI, SECTION B, LINE 15 PRIOR TO ANY INCREASES IN SALARY OR PAYMENTS OF ADDITIONAL COMPENSATION, SUCH AS BONUSES, TO A "DISQUALIFIED PERSON", THE EXECUTIVE COMMITTEE OF THE WWF BOARD OF DIRECTORS REVIEWS THE PERFORMANCE OF THAT INDIVIDUAL AND THE RELEVANT MARKET DATA FOR COMPENSATION OF THE POSITION. THE BOARD REVIEWS AND APPROVES ANY INCREASES IN ADVANCE OF THE INCREASED PAYMENT AND WITHOUT THE INTERESTED INDIVIDUAL PRESENT. WWF CLOSELY OBSERVES THE IRS' "INTERMEDIATE SANCTIONS" PROCESS IN CONDUCTING THE REVIEW. WWF OBTAINS AN ASSESSMENT OF COMPENSATION FROM AN EXTERNAL COMPENSATION PROFESSIONAL SERVICES FIRM.
  FORM 990, PART VI, SECTION C, LINE 19 THE ORGANIZATION MAKES ITS GOVERNING DOCUMENTS, CONFLICT OF INTEREST POLICY, AND FINANCIAL STATEMENTS AVAILABLE ON ITS OWN WEBSITE AND UPON REQUEST.
CHANGES IN NET ASSETS OR FUND BALANCES: FORM 990, PART XI, LINE 5: NET UNREALIZED GAINS ON INVESTMENTS: 29,954,002. UNREALIZED GAIN ON INTEREST RATE SWAP 1,878,554. TOTAL TO FORM 990, PART XI, LINE 5: 31,832,556.
OVERSIGHT OF AUDIT FORM 990, PART XI, LINE 2 THERE HAVE BEEN NO CHANGES DURING THE YEAR IN THE PROCESS FOR OVERSIGHT OF THE AUDIT OF THE FINANCIAL STATEMENTS.
FY11 RESULTS FORM 990, PART III - GENERAL THE WORK OF WWF IN A SINGLE YEAR SPANS THE GLOBE, ENCOMPASSING ON-THE-GROUND EFFORTS WITH SPECIES AND HABITATS AND ADDRESSING THE CAUSES OF THEIR LOSS - INCLUDING DEFORESTATION AND CLIMATE CHANGE. SIGNIFICANTLY, 2011 MARKED WWF'S 50TH ANNIVERSARY YEAR OF DELIVERING INNOVATIVE SOLUTIONS TO PROTECT WILDLIFE AND WILD PLACES, AND MAKING A REAL DIFFERENCE IN THE LIVES OF PEOPLE AROUND THE WORLD. HERE ARE SOME SELECTED SUCCESSES FROM WWF'S WORK IN FY11, ACCOMPLISHMENTS WHICH WOULD NOT BE POSSIBLE WITHOUT THE COMMITMENT OF WWF'S STAFF AND SUPPORTERS WORLDWIDE. LAKE NIASSA: GOVERNMENTS AND COMMUNITIES FOR CONSERVATION. FOR FIVE YEARS, WITH THE SUPPORT OF USAID AND THE COCA-COLA COMPANY, WWF STUDIED THE STAGGERING BIODIVERSITY, ECOLOGY AND CULTURE OF THE MOZAMBICAN PORTION OF LAKE NIASSA, PROVING THAT THE LAKE HOLDS OVER 1,000 SPECIES OF FISH AND PROVIDES NEARLY 70 PERCENT OF NEARBY COMMUNITIES' PROTEIN, ALONG WITH A MAJOR SOURCE OF LOCAL INCOME. TO PROTECT THAT NATURAL WEALTH, WWF ENGAGED LOCAL COMMUNITIES IN ORDER TO UNDERSTAND THEIR NEEDS AND PREPARE THEM TO COMANAGE THE LAKES' RESOURCES. WE PROVIDED SMARTER FISHING GEAR AND SHIPS FOR PATROLLING, AND SHARED COMMUNITY GOALS WITH MOZAMBIQUE'S GOVERNMENT. ON JUNE 10, 2011, THE GOVERNMENT OF MOZAMBIQUE DECLARED THE LAKE NIASSA RESERVE, MARKING A MAJOR ADVANCE FOR COMMUNITY-APPROVED AND GOVERNMENT-LED CONSERVATION - A LEGACY FOR WHICH WWF AWARDED THE PRESIDENT OF MOZAMBIQUE A GIFT TO THE EARTH AWARD. FIRST-EVER GLOBAL TIGER SUMMIT UNITES WORLD FIGURES FOR TIGERS. WWF'S BROAD-REACHING YEAR OF THE TIGER CAMPAIGN RESULTED IN MULTIPLE ADVANCES FOR TIGER CONSERVATION, INCLUDING THE CREATION AND EXPANSION OF PROTECTED AREAS, INCREASED SCIENTIFIC STUDY AND UNDERSTANDING OF TIGER DISTRIBUTION AND NEEDS, RAMPED UP EFFORTS TO SHUT DOWN ILLEGAL POACHING AND THE CAPTIVE TIGER TRADE, AND MORE. CAPITALIZING ON THAT MOMENTUM, THIRTEEN TIGER-RANGE COUNTRIES GATHERED IN NOVEMBER, 2010, FOR THE INTERNATIONAL TIGER CONSERVATION FORUM IN ST. PETERSBURG, RUSSIA. HOSTED BY RUSSIAN PRIME MINISTER VLADIMIR PUTIN AND INCLUDING GLOBAL FIGURES LIKE WWF BOARD MEMBER LEONARDO DICAPRIO, THE FORUM DELIVERED COMMITMENTS FOR SIGNIFICANT NEW GOVERNMENT FUNDING FOR TIGER CONSERVATION, AND ADOPTING A GLOBAL TIGER RECOVERY PROGRAMME TO DOUBLE THE NUMBER OF WILD TIGERS BY THE NEXT YEAR OF THE TIGER, 2022. ASSESSING HYDROPOWER FOR A HEALTHY MEKONG. THE MEKONG IS THE LONGEST RIVER IN SOUTHEAST ASIA AND A LIFELINE FOR 60 MILLION PEOPLE, BUT 11 DAMS ARE PROPOSED FOR THE RIVER'S LOWER MAINSTREAM, AND ITS FUTURE IS AT A TURNING POINT. AMONG THEM IS THE PROPOSED XAYABURI DAM IN LAOS. AS PART OF A MULTIFACETED EFFORT, WWF AND OUR PARTNERS PROVIDED SCIENTIFIC, SOCIOECONOMIC, ECOLOGICAL, AND TECHNICAL EXPERTISE TO THE MEKONG RIVER COMMISSION, AN INTERGOVERNMENTAL AGENCY WHICH INCLUDES REPRESENTATIVES FROM THE FOUR LOWER MEKONG COUNTRIES. ON APRIL 10, 2011, THE JOINT COMMITTEE OF THE COMMISSION DEFERRED THE DECISION ON XAYABURI UNTIL LATER MINISTERIAL-LEVEL MEETINGS. IN DECEMBER, 2011, THE COMMISSION DELAYED A FINAL DECISION PENDING DEEPER ENVIRONMENTAL AND TECHNICAL STUDIES OF THE DAM'S POTENTIAL IMPACT ON LAOS AND THE COUNTRIES DOWNSTREAM. AQUACULTURE STEWARDSHIP COUNCIL LAUNCHED TO TRANSFORM THE FARMED-FISH MARKET. AFTER YEARS OF RESEARCH AND DEVELOPMENT, THE AQUACULTURE STEWARDSHIP COUNCIL (ASC) BECAME AN OFFICIAL ENTITY. THE ASC WORKS WITH INDEPENDENT THIRD PARTIES TO CERTIFY AQUACULTURE FARMS IN COMPLIANCE WITH THE RIGOROUS ENVIRONMENTAL AND SOCIAL STANDARDS SET BY THE AQUACULTURE DIALOGUES. STANDARDS TO HELP FARMED SEAFOOD PRODUCERS OF TILAPIA, ASIAN CATFISH, OYSTERS, CLAMS, MUSSELS, SCALLOPS AND ABALONE WERE PRESENTED AND, TO DATE, OVER 15 RETAILERS AND LEADING BRANDS HAVE COMMITTED SUPPORT TO THE ASC, AND IT IS NOW POISED TO BE THE GLOBAL AQUACULTURE STANDARD FOR 12 FARMED COMMODITY SPECIES. ONLINE ADVOCACY SUCCEEDS FOR GORILLAS IN VIRUNGA NATIONAL PARK. PROVING THAT THE VOICES OF WWF MEMBERS AND SUPPORTERS CAN BENEFIT WILDLIFE AND REMARKABLE LANDSCAPES, THE WWF NETWORK COLLECTED 45,000 SIGNATURES TO RESIST TWO PROPOSED MINING PROJECTS IN VIRUNGA NATIONAL PARK. HOME TO SOME OF THE LAST MOUNTAIN GORILLAS IN THE WORLD, THE PARK - AND THE DEMOCRATIC REPUBLIC OF THE CONGO - ARE STRUGGLING TO PROTECT WILDLIFE WHILE CREATING ECONOMIC OPPORTUNITY FOR THE PEOPLE WHO LIVE THERE. THE WWF-COORDINATED CAMPAIGN HELPED CONVINCE THE LEADERS OF THE DRC TO PUT BOTH MINING PROJECTS ON HOLD. SOUTH ASIA WILDLIFE ENFORCEMENT NETWORK CREATED. IN JANUARY, 2011, WWF AND TRAFFIC HELPED FOSTER THE CREATION OF A NEW WILDLIFE TASKFORCE - THE SOUTH ASIA WILDLIFE ENFORCEMENT NETWORK (SAWEN) - TO HELP BOOST EFFORTS TO CRACK DOWN ON WILDLIFE CRIME AND PROTECT SPECIES ACROSS THE REGION FROM POACHING AND ILLEGAL TRADE. THE COORDINATED BODY WAS CREATED BY EIGHT SOUTH ASIAN COUNTRIES (BANGLADESH, BHUTAN, INDIA, THE MALDIVES, NEPAL, PAKISTAN, SRI LANKA AND AFGHANISTAN). SOUTH ASIA IS HOME TO A DIVERSE NETWORK OF NATURAL ECOSYSTEMS AND SPECIES LIKE TIGERS, ELEPHANTS AND RHINOS, AS WELL AS A VARIETY OF MEDICINAL PLANTS, TIMBER, MARINE SPECIES, BIRDS AND REPTILES. SAWEN IS A POWERFUL SIGNAL THAT SOUTH ASIAN COUNTRIES ARE READY TO TACKLE ILLEGAL WILDLIFE TRADE THROUGH ORGANIZED AND COORDINATED ACTIONS ON A REGIONAL SCALE. FOREST STEWARDSHIP COUNCIL CERTIFIES 75,000 ACRES OF ORANGUTAN FOREST. IN 2007, THE THREE NATIONS OF BRUNEI, INDONESIA AND MALAYSIA SIGNED A DECLARATION TO PROTECT AND SUSTAINABLY MANAGE AN AREA OF THE ISLAND THE THREE COUNTRIES SHARE WHICH IS REFERRED TO AS THE "HEART OF BORNEO." IN JUNE 2011, THE FOREST STEWARDSHIP COUNCIL CERTIFIED 75,000 ACRES OF ADDITIONAL SUSTAINABLY MANAGED FORESTS IN BORNEO. THE CERTIFICATION PROTECTS SPECIES SUCH AS ORANGUTANS AND PYGMY ELEPHANTS, AS WELL AS PEOPLE'S SOCIAL AND ECONOMIC NEEDS AND WAS FACILITATED BY SABAH'S FORESTRY DEPARTMENT WITH HELP FROM WWF'S GLOBAL FOREST AND TRADE NETWORK AND SUPPORTED BY USAID. THIS IS A POWERFUL EXAMPLE OF HOW WWF'S COLLABORATION WITH GOVERNMENTS AND BUSINESS CAN CREATE POSITIVE RESULTS FOR FORESTS, WILDLIFE AND PEOPLE. CORPORATIONS COMMIT TO SUSTAINABLE FORESTS WORLDWIDE. IN NOVEMBER, WITH TECHNICAL ADVICE AND SUPPORT FROM WWF, 18 OF THE WORLD'S LARGEST BRANDS - INCLUDING THE COCA-COLA COMPANY, JOHNSON & JOHNSON, PROCTER & GAMBLE AND UNILEVER - PLEDGED TO HELP ACHIEVE ZERO NET DEFORESTATION BY 2020. ALL MEMBERS OF THE CONSUMER GOODS FORUM (CGF), THESE COMPANIES HAVE COMMITTED TO FOCUS ON RESPONSIBLE SOURCING OF PALM OIL, SOY, BEEF, PAPER AND TIMBER - SOME OF THE LEADING DRIVERS OF DEFORESTATION - AND WORK BOTH INDIVIDUALLY AND THROUGH COLLECTIVE PARTNERSHIPS TO HELP SAVE TROPICAL FORESTS WORLDWIDE.
For Paperwork Reduction Act Notice, see the Instructions for Form 990 or 990-EZ.
Cat. No. 51056K
Schedule O (Form 990 or 990-EZ) 2010

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