Form990
Department of the TreasuryInternal Revenue Service
Return of Organization Exempt From Income Tax
Under section 501(c), 527, or 4947(a)(1) of the Internal Revenue Code (except private
foundations)
MediumBullet Do not enter social security numbers on this form as it may be made public.
MediumBullet Information about Form 990 and its instructions is at www.IRS.gov/form990.
OMB No. 1545-0047
2015
Open to Public Inspection
A For the 2015 calendar year, or tax year beginning 01-01-2015 , and ending 12-31-2015
BCheck if applicable:
CName of organization
NATIONAL GEOGRAPHIC SOCIETY
 
 
Doing business as
 
 
Number and street (or P.O. box if mail is not delivered to street address)
1145 17TH ST NW
 
Room/suite
City or town, state or province, country, and ZIP or foreign postal code
WASHINGTON, DC200364688
D Employer identification number

53-0193519
E Telephone number

G Gross receipts $ 1,768,660,115
F Name and address of principal officer:
GARY E KNELL
1145 17TH ST NW
WASHINGTON,DC200364688
I
Tax-exempt status: (   ) LeftBullet (insert no.) or
J
Website:MediumBullet
nationalgeographic.org
H(a)
Is this a group return for
subordinates?
H(b)
Are all subordinates
included?
If "No," attach a list. (see instructions)
H(c)
Group exemption number MediumBullet  
K Form of organization:  
L Year of formation: 1888
M State of legal domicile: DC
Part I
Summary
Activities & Governance 1 Briefly describe the organization’s mission or most significant activities: The purpose of the Society shall be to increase and diffuse geographic knowledge in the broadest sense to illuminate, teach, and inspire people to care about the planet.
2 Check this box MediumBullet
3 Number of voting members of the governing body (Part VI, line 1a) ........ 3 17
4 Number of independent voting members of the governing body (Part VI, line 1b) ..... 4 15
5 Total number of individuals employed in calendar year 2015 (Part V, line 2a) ...... 5 1,565
6 Total number of volunteers (estimate if necessary) ............. 6 3,637
7a Total unrelated business revenue from Part VIII, column (C), line 12 ........ 7a 37,467,279
b Net unrelated business taxable income from Form 990-T, line 34 ......... 7b -204,532
Revenues Prior Year Current Year
8 Contributions and grants (Part VIII, line 1h) ......... 37,955,317 28,031,990
9 Program service revenue (Part VIII, line 2g) ......... 394,269,885 319,379,630
10 Investment income (Part VIII, column (A), lines 3, 4, and 7d ) .... 54,680,893 672,730,617
11 Other revenue (Part VIII, column (A), lines 5, 6d, 8c, 9c, 10c, and 11e) 53,070,862 53,246,199
12 Total revenue—add lines 8 through 11 (must equal Part VIII, column (A), line 12) 539,976,957 1,073,388,436
Expenses; 13 Grants and similar amounts paid (Part IX, column (A), lines 1–3 )... 17,621,448 17,063,762
14 Benefits paid to or for members (Part IX, column (A), line 4)..... 0 0
15 Salaries, other compensation, employee benefits (Part IX, column (A), lines 5–10) 160,032,303 147,197,524
16a Professional fundraising fees (Part IX, column (A), line 11e) ..... 937,530 1,417,676
b Total fundraising expenses (Part IX, column (D), line 25) MediumBullet8,761,919    
17 Other expenses (Part IX, column (A), lines 11a–11d, 11f–24e).... 338,634,179 256,822,131
18 Total expenses. Add lines 13–17 (must equal Part IX, column (A), line 25) 517,225,460 422,501,093
19 Revenue less expenses. Subtract line 18 from line 12....... 22,751,497 650,887,343
Net Assets or Fund Balances; Beginning of Current Year End of Year
20 Total assets (Part X, line 16)............. 1,263,706,493 1,695,152,141
21 Total liabilities (Part X, line 26)............. 462,809,222 208,675,533
22 Net assets or fund balances. Subtract line 21 from line 20..... 800,897,271 1,486,476,608
Part II
Signature Block
Under penalties of perjury, I declare that I have examined this return, including accompanying schedules and statements, and to the best of my knowledge and belief, it is true, correct, and complete. Declaration of preparer (other than officer) is based on all information of which preparer has any knowledge.
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Cat. No. 11282Y Form 990 (2015)
Form 990 (2015)
Page 2
Part III
Statement of Program Service Accomplishments
Check if Schedule O contains a response or note to any line in this Part III ..............
1
Briefly describe the organization’s mission: To increase and diffuse geographic knowledge in the broadest sense: the description of land, sea, and universe; the interrelationship of man with the flora and fauna of the earth; and the historical, cultural, scientific, governmental, and social background of people; to conduct and assist investigation, research, and exploration in any branch of geography; and to encourage and assist the experience and knowledge of other cultures and lands. The Society states that its mission is to illuminate, teach, and inspire people to care about the planet.
2
Did the organization undertake any significant program services during the year which were not listed on
the prior Form 990 or 990-EZ? .....................
If "Yes," describe these new services on Schedule O.
3
Did the organization cease conducting, or make significant changes in how it conducts, any program
services? ...........................
If "Yes," describe these changes on Schedule O.
4
Describe the organization’s program service accomplishments for each of its three largest program services, as measured by expenses. Section 501(c)(3) and 501(c)(4) organizations are required to report the amount of grants and allocations to others, the total expenses, and revenue, if any, for each program service reported.
4a (Code:   ) (Expenses $ 124,088,244 including grants of $ 0 ) (Revenue $ 36,260,711 )
The National Geographic Magazine ("NGM") is distributed mainly to members of the Society as a benefit of membership. A limited number of magazines are made available to non-members as corporate and library subscriptions. As a promotion for membership, the magazine is also sold on newsstands. In 2015 NGM was circulated worldwide both in English and in 38 local-language editions. One in four readers now reads the Magazine in a language other than English. Each month NGM published five to seven feature stories and multiple short articles (1-2 pages), all carefully reported and fact-checked, stunningly photographed, and graphically illustrated. In 2015 NGM published 55 feature articles, more than 250 additional pages of shorter journalistic pieces, and 1 supplemental poster. Subject areas included adventure, archaeology, the environment, exploration, health, history, human culture, natural history, science, technology, wildlife, and world affairs. The senior editors regularly weigh the merits of story proposals and decide which to develop into full-length magazine articles that are relevant and insightful for the general public. These are articles that educate and inform readers about the world, and inspire them to care about the planet and be active stewards of its resources. Our Research Division verifies all facts before publication to produce the most accurate and fairest reporting possible. In the realm of science, in 2015 NGM presented major articles about an infant's cognitive abilities and what parts are contributed by genetics and by nurture (January); the still expanding understanding about the impact of physics of explosions on the human brain and the impacts on soldiers (February); in March we looked at the debate and discussion on science in modern culture and those who dispute the findings along with the consequences of such action; we also looked at the history of the Hubble telescope as it turns 25 and celebrated its contributions to our understanding of Space (April); the emerging science of marijuana was examined as well as developing labs, growing plans, and processing plants (June); we looked at the mystery of Ebola as a disease, both its past and future including its causes and origins (July) Culture and politics were covered in a variety of articles throughout the year, ranging from a look at the largest city in Africa, Lagos, and the people who live there (January); covering the Hawaiian renaissance through a new generation of native surfers (February); the dual nature of Berlin on the 25th anniversary of the fall of the Berlin wall (March); we also covered the 150th anniversary of Abraham Lincoln's funeral train as it wound its way from D.C. to Illinois and the people along the way (April); the Maoist insurgent's of India were detailed as were the Adivasi hunter-gatherers of the jungle while India as a country experiences an economic boom (April); NGM went to Detroit and examined a city that is on the way up from the perspective of native Detroit residents (May); we also brought our readers to Nepal to visit among Kathmandu's living Goddesses, the Kumaris, as well as taking us inside their lives after their existence as Kumaris ends (June); the U.S. led phenomena of upscale food trucks and the people behind them (July); we went behind the scenes of the Vatican, creating an intimate portrait of the Pope and the inhabitants (August); the human side of the illegal ivory trade in Africa was covered by Bryan Christy, as well as the key drivers of the trade and the rangers that protect against it (September). The Magazine continued to explore and share the wonders of the natural world and our environment, as well as the issues affecting them including the pine beetles eating their way through large parts of the North American forest system (April); the impact that honeybees and their hives have on commercially grown crops in North America (May); the Aral Sea and the two rivers that feed into it, the Amu and Syr were reported on by Carolyn Drake (June); and in November NGM had an entire issue dedicated to climate change, covering the green power revolution in the U.S., the power strategy in Germany, the impacts of climate change on the world, and even how one Greenland Village is coping with the newly changing climate (November); Articles focusing on natural history covered the second-largest group of animal species on earth, mites (February); we looked at the bioluminescent organisms that emit light in hollowed tree trunks or in deep sea currents (March); the Magazine explored the world of dolphins including demonstrating their intelligence and social complexity in the wild as well as in captivity (May); one of our photographers took readers on a journey into the world of killer whales and explored the lives of one of the ocean's most dominant predators (July); images of chameleons showed our readers their breathtaking variety of both species and habitats (September); and we took readers to British Columbia in search of elusive coastal wolves living in the temperate Great Bear Rainforest (October). On the subject of archaeology, NGM presented work being done to explore who were the first humans in the Americas and how they got there (January); a story on the Roman Emperor Trajan who plundered vast fortunes and built many sites to honor his reign (April); a recently excavated but rich Buddhist site of Mes Aynak was covered as the tension between exploiting natural resources and promoting history in Afghanistan (September); the potential earliest member of the human genus was announced in the October issue of NGM; a lost city, known as the "City of the Monkey God" was discovered in Honduras in a remote site too difficult to reach other than via air (October). National Geographic is known for its stunning visuals and graphics. In 2015 we published a tear-out poster that highlights architectural innovation in historical times. Accompanying an article on the Roman emperor Trajan, we had a poster detailing the construction of the column as well as reconstructing what it likely appeared like when it was originally built (April). Throughout the year, Magazine staff members gave lectures, led workshops, participated in professional programs, reviewed graphic and photographic portfolios, and judged photography and writing contests domestically and internationally. Organizations for which our staff members contributed their professional expertise included: American Copy Editors Society; American Society of Magazine Editors; American Society of News Editors; Aspen Forum; Banff Mountain Film and Book Festival; EAT Forum North America; Eddie Adams Workshop; FAO World Food Day with the UN Food and Agriculture Organization; FOTOfusion; FotoVisura; Fulbright U.S. Student Program; Greater Yellowstone Coalition; Global Citizen Nights; Jackson Hole Adventure Workshop; LOOKbetween (LOOK3 mentorship program for emerging photographers); Mountainfilm in Telluride, Colorado; National Press Club; National Tropical Botanical Gardens; Save Our Seas; UN General Assembly; Visa pour L'Image; Women Photojournalists of Washington; World Food Day; World Health Organization; and World Press Photo. Universities benefiting from contributions by Magazine staff include University of Montana School of Journalism; the Rochester Institute of Technology; University of California, Santa Cruz; and New York University. Staff presented at local high schools and elementary schools, as well as gave numerous tours of our headquarters in Washington, D.C., to visiting students. Staff members served on the boards of professional organizations including, the American Copy Editors Society, American Society of Magazine Editors, International League of Conservation Photographers, International Women's Forum, National Museum of Women in the Arts, Reporter's Committee for Freedom of the Press, Michigan State University's College of Communication Arts and Sciences, and Wildscreen. Internationally, NGM was published in 2015 in 36 different languages: Arabic, Bahasa Indonesian, Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English, Estonian, Farsi, Finnish, French, Georgian, German, Hebrew, Hungarian, Italian, Japanese, Kazakh, Korean, Latvian, Lithuanian, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovenian, Spanish, Swedish, Thai, Turkish, and Ukrainian. Azerbaijan was a new launch of NGM in 2015. Through the Complete National Geographic, readers can browse 128 years of the National Geographic Magazine-articles, photographs, and maps-exactly as they appeared in print. This definitive collection of National Geographic Magazine is digitally reproduced in high resolution. The visual interface allows users to explore a topic, find photographs, and browse the globe. 2015 Average Worldwide Circulation: 5,230,254
4b (Code:   ) (Expenses $ 65,529,919 including grants of $ 0 ) (Revenue $ 59,486,793 )
Books & Other Related Products The Society publishes books to inspire people to care about the planet and to educate readers about geography and related subjects. Among the various books the Society published in 2015 was an inspired tribute to the astonishing beauty and priceless cultural treasures of America's National Parks - National Geographic The National Parks: An Illustrated History to mark the 100th anniversary of the National Park Service; National Geographic Answer Book, a multifaceted reference book for the 21st century with up-to-date, authoritative, and endlessly interesting information about the world today; and Getting Your Shot: Stunning Photos, How-to Tips, and Endless Inspiration from the Pros - the photography experts at National Geographic who share their invaluable insights alongside more than 200 breathtaking photos in this inspirational how-to photography book. The Society also published Pristine Seas: Journeys to the Ocean's Last Wild Places, by National Geographic Explorer-in-Residence Dr. Enric Sala who combines science, exploration, and media to advocate the restoration of marine life; this book is an incredible photographic collection showcasing the thriving marine ecosystems that Enric Sala is working to protect. Also published in 2015 was the fourth edition of National Geographic Family Reference Atlas of the World, completely updated using dramatic cartographic innovations that have yielded new and compelling views of Earth, this comprehensive atlas is perfect for the entire family. Further examples of among the 60+ books published in 2015 include: The Blue Zones Solution: A Proven Plan for Healthy Eating and Living Based on the Habits of the World's Healthiest People by Dan Buettner, founder of Blue Zones, an organization that helps Americans live longer, healthier lives; Where Valor Rests, this gorgeously illustrated book commemorates the 150th anniversary of Arlington National Cemetery, guiding readers gently through the stories of its surprising origins, the people who tend the graves and mourn the fallen heroes, the tomb guards, their services and more; A Place of Remembrance: Official Book of the National September 11 Memorial, this updated edition contains a chapter dedicated to the remarkable, newly-opened nine-story underground 9/11 Memorial Museum in New York City; and The Hubble Cosmos, celebrating the Hubble Telescope that has now gazed into deep space for 25 years, imaging galaxies, nebulas and supernovas for a new picture of the universe and our place in it. The Society has more than 75 international publishing partners and our books have been translated into more than 30 languages and are sold throughout the world. The Society also sells magazine and map storage slipcases, ebooks, a selection of calendars and diaries, globes, DVDs and digital videos, geography-related toys, and other related products.
4c (Code:   ) (Expenses $ 21,893,294 including grants of $ 0 ) (Revenue $ 13,133,179 )
National Geographic Digital is responsible for extending the Society's print, video, education, research and exploration to digital audiences globally. In 2015, we ramped up our daily news postings, growing the volume and reach of news about science and discoveries. More than 100 million web sessions were recorded for news content. The content is free to the public, and the intention is to provide reliable information about the changing planet and inspire better stewardship of ecosystems and cultural heritage. NG Digital also increased the scope of Your Shot, its collaborative photography community. In 2015, Your Shot hosted 27 Photowalks in 10 cities around the world. Each photographer-led Photowalk is free to Your Shot members and often includes portfolio reviews. Your Shot plays a vital role in building the National Geographic community and provides the public with a way to actively participate in visual storytelling. An important component of NG Digital's 2015 content was to continue to expand its verticals and missions, and launched Wildlife Watch, a platform dedicated to covering poaching, endangered animals, and those that seek to protect them. Much like National Geographic magazine, National Geographic Weekend radio show highlighted the most intriguing scientific discoveries and adventurers and brought them to our national radio audience. It was a two-hour weekly show that is pretaped during the week and produced to run over the weekend. An archive of National Geographic Weekend interviews can be found on Soundcloud. NG Digital also partners with all of the National Geographic Science and Exploration programs, educating its global audience about the work of scientists, conservationists and explorers funded by the Society. Much of this work was showcased in news stories and videos, but also in specific blogs aimed at building communities around critical issues. These include The Plate, which explores the global relationship between what we eat and why in the context of how to feed our growing planet. The Phenomena blog gathers science writers to explain awe-inspiring details of our world and expand scientific knowledge. A third blog, Proof, is the Society's online photography journal, which features emerging photographers and invites the audience into a conversation with National Geographic about the storytelling process. Cat Watch provides a forum for research and conservation of the world's wild cats, with special focus on highlighting the work of the National Geographic Big Cats Initiative. And Explorers Journal provides National Geographic grantees with a platform to share their experiences, observations and scientific findings to the web audience. NG Digital also continued with its successful Great Energy Challenge project, which aims to inform and engage people who are concerned about energy issues, including sustainability, conservation, renewable energy, and innovation in transportation and energy exploration and production. The goal of the Great Energy Challenge is to inspire people to be more conscious of our energy lifestyle and the impact it has on the planet, and to be more thoughtful about the choices they make about energy consumption. Much of the content produced by NG Digital in 2015 was shared across the Society's growing social media footprint, providing awareness of critical issues around food, water, energy, oceans, climate, biodiversity, and cultures to millions of people for commenting and sharing on Facebook, Twitter, Google+, and more.
(Code:   ) (Expenses $ 21,538,438 including grants of $ 5,517,238 ) (Revenue $ 2,273,448 )
Other Grant Initiatives/Programs National Geographic's Remote Imaging Program is dedicated to developing and deploying novel imaging tools for research, exploration and conservation. In 2015, we made contributions of time, expertise and equipment to a diversity of projects. Remote Imaging's CRITTERCAM field projects included endangered Hawaiian monk seals, bluefin tuna and leatherback turtles, humpback whales, and the iconic Galapagos tortoises. New projects were initiated with giant mantas, Tasmanian devils, waterbuck and African buffalo. We wrapped up our project on feral cats in Georgia and began prepping for one in New Zealand. In all, 15 new or on-going wildlife research projects were supported. New, smaller, smarter systems are being developed and deployed. The Deep Ocean Drop-Cams continue to allow researchers to investigate the ocean floor, providing access to new environments and documenting new species. The Driftcam variant on this system, with automatic buoyancy compensation, began research deployments, allowing investigations in the hard-to-define mid-water regions of the world's oceans. Aerial platforms continue to improve and diversify, providing new investigation and documentation options for research and exploration in China and Peru. Sub-surface detection technology helped search for artifacts lost in the Euphrates River in Iraq. New low-light imaging technologies were developed to allow better documentation in challenging environments and conditions. Camera traps, with capabilities beyond anything commercially available, continue to be developed and improved, and have contributed to studies of mountain lions, coyotes, bears and other wildlife. Remote Imaging projects feed scientific discovery, publishing in top journals, as well as providing unique images that help capture the public's imagination and generate interest in science, exploration and conservation. Six articles were published in scientific journals in 2015 on CRITTERCAM projects. RI-produced images and video have contributed to stories for the National Geographic Magazine, as well as many short-form pieces that reach millions through online and mobile media. Remote Imaging staff participated in many presentations on science, technology and exploration at schools, universities, conferences and events across the country. CHINA - National Geographic Air and Water Conservation Fund Since its launch in 2012, the National Geographic Air and Water Conservation Fund in China supports the field research of Chinese scientists who are exploring innovative solutions to water and air quality issues through scientific research, community conservation programs, technological innovation, and communication initiatives in China. The results of these projects have produced significant outcomes and impacts, such as discoveries and achievements in science and conservation, technological advancements, an increase in public participation in citizen science initiatives and the preservation of natural and cultural heritage. Additionally, our grantees have leveraged this wisdom to further promote science and conservation through storytelling. In 2015, the Fund supported 31 projects across China, totaling over $700,000 in grants. Projects include conserving biodiversity values in the Nu River region, assessing air pollution inside urban subway systems, empowering women to sustain community-based waste management and water conservation in northwestern rural China, promoting public participation in monitoring the coastal environment in the Beibu Gulf and evaluating glacier shrinkage and its impacts on local people's livelihood. The National Geographic Air and Water Conservation Fund has further expanded its grant making capabilities by awarding its first round of Partnership Grants in 2015. These grants take already successful conservation projects and scale their activities within China in order to increase their impact. They are awarded to individuals and organizations that are highly established in their field of expertise. A special emphasis is placed on raising the profile of these projects and reaching a larger audience in order to improve the knowledge and practice of air and water conservation in China, while inspiring others to take action. Four partnership grants were awarded in 2015 totaling over $200,000. They include a study on the impacts of human activities on the environment of Mt. Everest, the documentation of the desert landscape and cultural relics within the Badain Jaran Desert, the monitoring of how modern transportation has changed energy efficiency and emissions, and the integration of multiple platforms to improve environmental information disclosure. The program's Environmental Youth Leadership program continued in 2015 in the two schools at which it was launched in 2014. The program supported and mentored youth in the schools in developing their potential to become future community leaders and stewards of the environment. As part of this program an award ceremony was held on June 20th and 21st at the Shangri-la Vocational College and the Dongzhulin Monastery Young Monks School. At these ceremonies, students shared their findings and the impacts that their projects made over the previous ten months. These students were also formally recognized and some awarded for their achievements in addressing the environmental issues of their communities. This project was carried out in partnership with the Shangri-la Institute for Sustainable Communities (SISC). Since the launch of the National Geographic Air and Water Conservation Fund in 2012, 107 projects have been funded totaling over $3 million. Through these grants and programs, the Fund has increased scientific knowledge and enabled new conservation practices in China, while also raising awareness of these issues among the general public by sharing the results from the field with Chinese and global audiences. EAST AFRICA - The National Geographic/Howard G Buffett East Africa Fund The National Geographic/Howard G Buffett East Africa Fund was established in late 2014, with the generous support from the Howard G. Buffett Foundation. The goal of this new fund is to advance science, exploration and conservation across East Africa, which includes Burundi, DRC, Kenya, Rwanda, Tanzania, and Uganda. This will be achieved by providing funding, mentoring, resources, and capacity building to aspiring and experienced scientists, researchers and conservationists working in this part of the continent. In 2015, National Geographic awarded 24 grants, totaling more than $350,000 in research, conservation, exploration and young explorers grants for projects to be implemented in the East Africa region. Dr. Olivier Nsgengimana was awarded the first National Geographic grant to a Rwandan national, for his celebrated conservation work to save the endangered Grey Crowned Cranes of Rwanda in collaboration with the Rwanda Development Board (RDB). Other funded projects include a study to uncover the mechanisms of disease resistance in populations of Kenyan honey bees, the production of a documentary that tells the story of the last male northern white rhino on Earth, and a study on hunter-gatherer sleep architecture to understand the evolution of flexible sleep. With respect to activities in 2015,the main focus for the inaugural year of the program was to successfully launch the program. National Geographic established a local office in Kigali, Rwanda and hired a Program Director to promote on the ground outreach, attract quality applicants, build presence/stakeholder awareness in the region and provide mentorship and capacity building to interested applicants. In 2015, the newly hired local Program Director carried out targeted outreach efforts to regional institutions and individuals, using the existing NGS network and establishing new relationships. This included presenting at regional conferences, institutions and universities, and also developing outreach materials for the NGS East Africa Fund. Recognizing the high capacity needs in terms of applicants, the Program Director also worked to increase capacity in this area through grant writing presentations, one on one application reviews and the establishment of a panel of mentors. By tapping into the deep reservoirs of talent, passion, cultural sensitivity, knowledge, and curiosity that exist in the region, this investment will expand the number of scientists and researchers working there, contributing meaningfully to increased knowledge and impactful conservation across East Africa.
(Code:   ) (Expenses $ 20,387,981 including grants of $ 0 ) (Revenue $ 23,966,813 )
Children's Publishing Program The Society's children's publishing program continued to enhance its family reference library with three strong titles published in 2015 - National Geographic Kids Guide to Photography, a fun, fact-filled, kid-friendly guide that is jammed-packed with all the essentials for budding photographers about how to take great photos to share with friends and family; Little Kids First Big Book of the World, a charming reference book introducing young readers ages 4-8 to the wider world by exploring countries, people, landscapes, and animals around the globe; and Ultimate Adventure Atlas of Earth daring kids ages 8-12 to explore some of the world's coolest, darkest, deepest, and most amazing places with fascinating information, easy-to-read maps, games, and vibrant pictures. In 2015, the Society also published the annual installment of National Geographic Kids Almanac 2016 and is also available in distinct Canadian, UK, and International editions. These almanacs are packed with fun-to-browse features, useful reference material, homework help developed by educators, and the kind of quirky facts that kids adore. Other notable children's titles published in 2015 were Treasury of Norse Mythology, a stunning tableau of classic stories of Norse myths with dazzling illustrations of gods, goddesses, heroes, and monsters; Untamed: The Wild Life of Jane Goodall, a book for kids about one of the most recognized scientists in the Western world who became internationally famous for her ability to observe and connect with another species and ultimately to tirelessly fight to protect the environment so that chimpanzees and other animals have a place in the future of our planet; National Geographic Book of Nature Poetry by beloved former U.S. Children's Poet Laureate J. Patrick Lewis who curates an exuberant poetic celebration of the natural world in this stellar collection of nature poems; and With a Friend by Your Side, an inspirational book by award-winning author Barbara Kerley about the value of friendship and preps young ones for the world beyond their own families. Our children's publishing program continued to build presence in the school and public library markets by releasing several new titles in our very popular National Geographic Readers and National Geographic Chapters series, which are comprised of leveled-reading, easy-to-read formatted books, developed in concert with experts in the field of literacy education, which get kids reading by giving them lots of cool information about subjects that matter to them. We publish the National Geographic Kids Everything series, aimed at kids aged 8-12, breathing new life into the reference category with fresh, dynamic, and fun-filled presentations of the nonfiction subjects kids love most. The National Geographic Little Kids Look and Learn series, published for kids ages 3-6, include board books developed in association with child education experts, sure to thrill preschoolers and parents alike as they encourage interactivity and self-discovery among all children with engaging visuals and fun themes. In 2015, National Geographic raised the bar for picture books with Explore My World, a new series for preschoolers that combines simple storytelling with high-quality photography and introduces kids ages 3 to 7 to reading with well-told tales about the wonders of the natural world.
(Code:   ) (Expenses $ 17,150,740 including grants of $ 0 ) (Revenue $ 20,282,181 )
NATIONAL GEOGRAPHIC KIDS magazine is published ten times a year and distributed to individuals, schools, and public libraries. The magazine's mission is to excite kids about learning while educating them about the world around them. Prepared primarily for children ages 6 to 14 years old, NATIONAL GEOGRAPHIC KIDS offers an appealing mix of articles on wildlife, science, technology, pets, adventures, special kids, and geography. For its work in 2015, the magazine received a Parents' Choice Silver award and two Folio awards for magazine content. Examples of NG KIDS activities in 2015 include a "Special Pets Issue" and "Special Brainy Issue;" publication of two animal Collector's Card sets; timely articles about new dinosaurs and early human discoveries; feature stories on animal such as sea turtles, ocelots, dolphins, foxes, and snow leopards, plus robots, blue volcanoes, historical sites, going green, wildlife trafficking, Mars colonization, Air Force One, and underwater caves; popular departments such as "Cool Inventions," "Guinness World Records," "Weird But True," "Bet You Didn't Know," "Amazing Animals;" new departments such as "By the Numbers" and "History's Greatest Hits;" and "Fun Stuff," a regular seven-page department filled with educational games, quizzes, and activities. To encourage kids to get outside and explore their world through photography, throughout the year NG KIDS features a My Shot department, which showcases reader photography submitted to our moderated, just-for-kids online photo community of the same name. The magazine also encouraged readers to play along with the National Geographic Bee with a special two-page geography edition of the Stump Your Parents quiz department in May 2015. Our annual International Photography Contest for Kids winners were announced in the May 2015 issue. To encourage readers' creativity and inspire their love of animals, the magazine hosted a Silly Pet Video contest, in which the winning video was turned into a viral music video. To inspire readers to protect animals, the magazine supported the program Mission Animal Rescue, a 360 initiative out of the Kids division. In almost every issue, readers were introduced to an animal that was rescued by humans, and then given tips on how to protect wildlife as well as encouraged to participate in an online challenge. For extra content on animals, countries, and more, the magazine sends readers to our website, natgeokids.com. NG Kids continued to reach audiences in 2015 through its iPad, Android, and Nook magazine apps. Additionally in 2015, there were 19 international editions of NG KIDS. 2015 Average Worldwide Circulation of NG KIDS: 1,362,656
(Code:   ) (Expenses $ 15,578,904 including grants of $ 0 ) (Revenue $ 14,301,555 )
National Geographic Traveler (NG Traveler), both in print and on tablets, is published six times a year to further geographic knowledge with articles that explore the geography, history, and culture of selected locations. Every article's purpose is to foster interest in the educational value of travel destinations by encouraging readers to experience geography and the world's cultures first-hand. A pioneer in promoting sustainable tourism, NG Traveler believes that enhancing an authentic sense of place benefits both travelers and the locations they visit. In support of this sustainable-tourism ethic, the magazine published several landmark articles in 2015, its 31st year. The magazine, both in print and online, is a thought leader in the industry and champions the transformative power of travel with an emphasis on experiential journeys, you-are-there photography, storytelling, authenticity, cultural exploration, and insights and information gleaned from locals. It's for the smart, curious traveler who is inquisitive not acquisitive and who increasingly travels with a light footprint and an urge to discover a true sense of place, and a desire to give back to the local community. The magazine develops, supports, and creates content for travel books, bookazines, its Intelligent Travel blog, and the National Geographic Travel website, creating a more integrated, multimedia outreach. Its social media efforts are among the most successful at the Society and it has more than 3.6 million Facebook followers, 2.17 million Twitter followers, and 8.5 million Instagram followers. Intelligent Travel blog's social media global reporters Anne Fitzsimmons and Robert Reid continue to provide insights on local culture and history around the world. NG Traveler continues to support NG Live! with one-on-one conversations with celebrated travel writers like Pico Iyer and Cheryl Strayed. In 2015, the magazine and website continued to showcase unique destinations around the world that show sustainable practices and honor distinctive sense of place. This included our "Tours of a Lifetime" feature and our "Best of the World: Places to See Now" feature. Other features covered Bulgaria, South Africa, New Zealand, Provence, Seville, Yorkshire, Mexico City, Malaysia, and climate change. This year also marked the return of our ITB Berlin co-sponsored World Legacy Awards, a ceremony to highlight hotels, ecolodges, destinations, and organizations that are leading positive sustainable transformation within the travel industry. Traveler's blog, Intelligent Travel, continued to deliver deep destination coverage, engaging photography, and lively voices to a rapidly growing online audiences. NG Traveler received several awards including: 8 Lowell Thomas Awards Gold in Best Travel Magazine Silver in Foreign Travel: Carl Hoffman, "It Takes a Village" Bronze in Foreign Travel: Todd Pitock, "The Rebirth of Awe" Honorable Mention in Foreign Travel: Bruce Schoenfeld, "Spanish Inclination" Silver in Special Purpose Travel: Andrew McCarthy, "Steeped in Darjeeling" Silver in Illustration of Travel: Aaron Huey, "The Road to Wellville" Gold in Guidebook: National Geographic Traveler: Peru Silver in Video Travel Broadcast: Bob Krist, "The Day of the Dead in Oaxaca" in Intelligent Travel blog NATJA Awards and Finalist Nominations, including Grand Prize for best travel publication In 2015, NG Traveler's international footprint includes 16 local language editions in 13 languages. 2015 Average Worldwide Circulation: 1,068,446
(Code:   ) (Expenses $ 13,087,003 including grants of $ 132,958 ) (Revenue $ 22,775,459 )
TRAVEL--EXPEDITIONS The Society's travel program, National Geographic Expeditions, enables members to visit, experience, and learn first-hand about the history, archaeology, geography, and culture of destinations around the world. Members and other participants travel with Society experts such as explorers, writers, and researchers, as well as with engaging local experts, on carefully planned journeys emphasizing enrichment and experiential learning. The expeditions include lectures by experts and suggested pre-tour reading materials, and are designed to encourage further study of the geographic areas visited. The National Geographic Student Expeditions Scholarship Program provides financial support for high school students seeking educational summer experiences who could not otherwise afford them. In 2015, National Geographic awarded full scholarships to 21 students who are legal residents of the US and Canada from a wide variety of backgrounds, creating a richer and more diverse experience for every student involved. Scholarship students participate in National Geographic Student Expeditions- the Society's high school travel program. Students pursue educational projects focused on an array of topics including Photography, Wildlife & Conservation, Community Service, Archaeology & Ancient Cultures, and Creative Writing. These students reported that the experience had a significant positive effect on their lives, instilling increased confidence, global perspective, independence, and compassion for others. These transformation experiences are central to their development as students, leaders, and global citizens.
(Code:   ) (Expenses $ 12,056,429 including grants of $ 3,099,524 ) (Revenue $ 221,233 )
Education Foundation/Programs The National Geographic Society Education Foundation (NGEF) was established to commemorate the Society's centennial in 1988. With a mission "to support, promote and advance geographic education in the United States, Canada and elsewhere," the Foundation promotes improved teacher quality and classroom learning. Proposals are solicited from universities and other nonprofits for innovative projects. Since its inception, the Education Foundation has worked in programmatic partnership with other private donors and state governments to support university-hosted Geography Alliances-statewide partnerships between academic professors and K-12 teachers to provide professional development, networking, and more. In many cases, the Education Foundation supports individual Alliances through dedicated, state-specific endowments, called Geography Education Funds. While the Foundation emphasizes improvement of geographic literacy in the United States, select work is also supported in Canada and Puerto Rico. The Foundation's staff works with external evaluators and encourages grantees to assess programs and projects to determine the value of geographic education to student achievement on state and national standards, and to demonstrate the essential role of geography as an educational priority and a core component of K-12 academic curricula. In 2015, the Foundation made 66 grants totaling more than $3 million. Examples of work funded by these grants are as follows: Arizona Geographic Alliance The Arizona Geographic Alliance works to enhance geography as being an integral and valued part of a rigorous K-12 curriculum that promotes student use of geographic concepts, knowledge, and skills to understand Earth's interconnected human and environmental systems in order to plan and problem solve. The Alliance's professional development offerings include GeoConference, an annual workshop on teaching geography. The target audience is both pre-service and in-service K-12 classroom teachers. The workshop serves to elevate the image of the Alliance as a provider of professional development for teachers, give Teacher Consultants the chance to share their vetted lessons with others and hone their presentation skills, and expose educators to the resources created by the Alliance. ($27,500 grant award) Pennsylvania Alliance for Geographic Education The Pennsylvania Alliance for Geographic Education prepares global citizens and caretakers of Earth in an ever-changing and interconnected world by fostering geographic literacy and spatial thinking among teachers and students in Pennsylvania. GeoStrategies for Middle School Social Studies was an in-service professional development opportunity for middle school social studies teachers, with the goals of constructing a geographic framework to support teaching of middle school social studies, and exploring different ways to get students to think like a geographer. Participants came away with examples of active learning strategies which can be implemented immediately, had the chance to "Speed Date" with geography resources which support classroom goals, and connected to relevant and recent world events. ($51,597 grant award) Chesapeake Bay Foundation NGEF supported the Chesapeake Bay Foundation's Chesapeake Classrooms initiative, a comprehensive professional development program for teachers throughout the Bay watershed. The hallmark of this initiative is the five-day accredited, hands-on summer courses offered around the watershed. During the grant period, CBF reached several hundred teachers through four dozen customized courses planned collaboratively with school system leaders. Participating teachers came from K-12 public, private, and parochial schools in the watershed states of Virginia, Maryland, and Pennsylvania, as well as Washington, D.C. By reaching teachers, Chesapeake Classrooms results in a growing number of students who are prepared and motivated to care for this national treasure, ensuring a beautiful and bountiful Chesapeake Bay for generations to come. ($65,000 grant award) National Geographic Education & Children's Media The National Geographic Education & Children's Media division creates best-in-class products, experiences, and programs that teach kids about the world and how it works, empowering them to succeed and to make it a better place. We educate by sparking curiosity, imparting knowledge through storytelling, and empowering action. We support lifelong learning by providing opportunities for kids, families, and educators to join global communities where they can connect, learn, create, and share. Also, we inspire the new generation of global citizens to discover the world's past, celebrate its present, and protect its future. As a part of the National Geographic Education and Children's Media division, the education team focuses on working closely with and creating materials for educators and schools that bring the Society's spirit of exploration and adventure to our goal of educating young people about their world. National Geographic Education Online The NG Education website and social media channels are the primary methods of dissemination and communication for NG Educations' products and programs, which provide world-class learning resources and rich multimedia assets for educators in both formal and information settings, as well as for students and caregivers. NG Education creates free instructional materials aligned with national education standards, and continues to conduct professional development through the offering of massive open online courses (MOOC's). Over 2015, the Education website received more than 25 million pageviews from over 10.6 million users, increasing traffic to the site by 12%. Since the beginning of 2015, NG Education increased its total social media followers by 293% to a total of 9,572,473 followers across Facebook, Twitter, and Google+. We continue to geo-target Facebook content to U.S. users, with the goal of reaching more educators in the United States and Canada as well as our international audience. Massive Open Online Courses (MOOCs) In Q2 and Q3 of 2015, we offered the Online Course FLOW Education: Facilitating Learning through Outdoor Watershed Education (http://education.nationalgeographic.com/education/online-courses/) landing page to feature Massive Open Online Courses (MOOCs) offered through Coursera. The course FLOW Education: Facilitating Learning through Outdoor Watershed Education ran June 17 through October 24, 2015, and then again from September 16th through November 7th, 2015. Watershed education is an excellent way to introduce students to rich, interdisciplinary studies of one of the most important resources located in students' backyards-water! This course is designed for classroom teachers of Grades 4-9 to learn about watersheds and outdoor education using the Chesapeake Bay watershed as an example. The course introduces engaging technologies for investigating watersheds and helps educators plan and effectively implement outdoor experiences. Montana teachers could apply for undergraduate and graduate credits from the School of Extended & Lifelong Learning at the University of Montana. Grosvenor Teacher Fellow Program The Grosvenor Teacher Fellow (GTF) program is an in-person professional development opportunity made possible by a partnership between National Geographic and Lindblad Expeditions. The primary goal of the GTF program is to advance geographic literacy by engaging K-12 educators from the United States and Canada in field-based experiences that will be reflected in their teaching practice and shared with their professional and community networks. Selected educators travel aboard Lindblad Expeditions ship National Geographic Explorer to experience some of the world's most amazing places first-hand. While aboard, Fellows share the importance of geographic education with other travelers, develop activities to bring back to their classrooms, and have an adventure of a lifetime. In 2015, more than 2,700 educators applied for the GTF Program and thirty-five educators were selected. The selected Fellows traveled in groups of 2 or 3 on one of nine expeditions traveling to Arctic Svalbard, Iceland, Greenland, Galapagos, the Canadian Maritimes and Antarctica. Prior to their expedition all Fellows traveled to National Geographic headquarters for a 3-day hands-on preparatory workshop.
(Code:   ) (Expenses $ 10,189,601 including grants of $ 1,359,419 ) (Revenue $ 608,381 )
EXPLORER PROGRAMS EXPLORERS SYMPOSIUM The Explorers Symposium is an annual event that convenes National Geographic's explorers (Emerging Explorers, Explorers-in-Residence, National Geographic Fellows, and Grantees) from around the globe to participate in a week full of events, including a two day symposium that brings the excitement of the field to audiences at the National Geographic Society Headquarters. In 2015, the two days of panel discussions covered topics ranging from conservation to innovation. The 2015 Explorers Symposium and related events took place the week of June 8-12. National Geographic introduced its new class of Emerging Explorers at the Symposium; these fourteen individuals were recognized for their significant contributions to world knowledge through exploration at an early stage in their careers. EXPLORERS COUNCIL Established in 2014, the Explorers Council is an entity comprised of scientists, researchers and explorers who provide advice and counsel to the Society across disciplines and projects. The objective of the Council is to advise National Geographic on potential projects and guide our thinking about the next frontiers of exploration. Jose Andres Named "Outstanding Chef" by the James Beard Foundation and recognized by Time on their "100" list of Most Influential people in the world, Jose Andres is an internationally renowned culinary innovator, passionate advocate for food and hunger issues, author, television personality and chef/owner of ThinkFoodGroup, the team responsible for celebrated dining concepts in Washington DC, Las Vegas, Los Angeles, Miami and Puerto Rico. Jose is known for championing the role of chefs in the national debate on food policy. He is called on regularly to speak on a variety of issues involving hunger, food security, nutrition, education and childhood obesity, including talks at the World Economic Forum in Davos, Switzerland, the 2014 commencement address for George Washington University and with The Economist and The Atlantic. Andres has taught at Harvard University and George Washington University, and writes for National Geographic's food blog, The Plate, on issues surrounding food policy. Wade Davis Wade Davis is Professor of Anthropology and the LEEF Chair in Cultures and Ecosystems at Risk at the University of British Columbia. An ethnographer, writer, photographer and filmmaker, Davis holds degrees in anthropology and biology and received his Ph.D. in ethnobotany, all from Harvard University. Mostly through the Harvard Botanical Museum, he spent over three years in the Amazon and Andes as a plant explorer, living among fifteen indigenous groups in eight Latin American nations while making some 6000 botanical collections. His work later took him to Haiti to investigate folk preparations implicated in the creation of zombies, an assignment that led to his writing The Serpent and the Rainbow (1986), an international best seller later released by Universal as a motion picture. In recent years his work has taken him to East Africa, Borneo, Nepal, Peru, Polynesia, Tibet, Mali, Benin, Togo, New Guinea, Australia, Colombia, Vanuatu, Mongolia and the high Arctic of Nunuvut and Greenland. Davis is the author of 230 scientific and popular articles and 19 books including One River (1996), The Wayfinders (2009), The Sacred Headwaters (2011), Into the Silence (2011) and River Notes (2012). His book, Into the Silence, received the 2012 Samuel Johnson prize, the top award for literary nonfiction in the English language. Jared Diamond Jared Diamond is professor of geography at the University of California, Los Angeles. He is the author of "Collapse: How Societies Choose to Fail or Succeed" and the widely acclaimed "Guns, Germs, and Steel: The Fates of Human Societies," which won him a Pulitzer Prize as well as Britain's 1998 Rhone-Poulenc Science Book Prize. Diamond is the recipient of a MacArthur Foundation Fellowship (Genius Award); research prizes and grants from the American Physiological Society, National Geographic Society and Zoological Society of San Diego; and many teaching awards and endowed public lectureships. In addition, he has been elected a member of all three of the leading national scientific/academic honorary societies - National Academy of Sciences, American Academy of Arts and Sciences, and American Philosophical Society. Diamond's field experience includes 27 expeditions to New Guinea and neighboring islands to study the ecology and evolution of birds, and other field projects in North America, South America, Africa, Asia and Australia. As a conservationist, he devised a comprehensive plan, almost all of which was implemented, for Indonesian New Guinea's national park system. He is a founding member of the board of the Society of Conservation Biology and a member of the board of directors of World Wildlife Fund U.S. and Conservation International. Jonathan Foley Jonathan Foley is the Executive Director of the California Academy of Sciences. Foley's work focuses on the sustainability of our planet and the natural resources we depend on. He and his students have contributed to our understanding of global food security, worldwide changes in ecosystems, land use and climate, and the sustainability of the world's resources. This work has led him to be a regular advisor to governments, nongovernmental organizations, environmental groups, civic groups, foundations, and business leaders around the world. Foley has won numerous awards and honors, including the Presidential Early Career Award for Scientists and Engineers (awarded by President Bill Clinton), the National Science Foundation's Faculty Early Career Development Award; the J.S. McDonnell Foundation's 21st Century Science Award; an Aldo Leopold Leadership Fellowship; and the Sustainability Science Award from the Ecological Society of America. In 2014, he was named as the winner of the Heinz Award for the Environment. Nalini Nadkarni Nalini Nadkarni is known for pioneering research on the ecology of the little-known world of tropical and temperate rainforest canopies. Her work has documented the "keystone" functions of canopy-dwelling biota in whole-forest nutrient cycling, arboreal animal habitat, and reproductive capacity of primary forest and pasture-dwelling trees. She has also developed innovative and public engagement programs with public audiences, such as urban youth, faith-based groups, and incarcerated men and women by partnering directly with them to find common values and synergisms. Nadkarni has received prestigious awards from the scientific establishment for communicating research to underserved public audiences in creative and effective ways - The National Science Foundation Public Service Award, the AAAS Award for Public Engagement, and the Archie F. Carr Award for Conservation. Nadkarni is Director of the Center for Science and Mathematics Education and a Professor of Biology at the University of Utah, and President of the International Canopy Network. M. Sanjayan M. Sanjayan is a leading global conservation scientist, writer and an Emmy-nominated news contributor focused on the role of conservation in improving human well-being, wildlife and the environment. He serves on Conservation International's senior leadership team as Executive Vice President and Senior Scientist. Sanjayan's broad-reaching television experience includes numerous documentaries for Discovery Channel and the BBC and serving as a frequent contributor to CBS News. His latest TV series, Earth - A New Wild, will air on PBS. He is also a correspondent for Years of Living Dangerously, a Showtime documentary series which debuted in April 2014. His scientific work has been published in journals including Science, Nature and Conservation Biology. Raised in Sri Lanka and Sierra Leone, Sanjayan's unique background and expertise have also attracted mainstream media coverage in Outside, Men's Journal, National Geographic Adventure, Afar and The New York Times. Don Walsh Don Walsh, scientist and explorer, has worked in the deep oceans, polar regions and space. From 1959 to 1962 he was the first commander of the Navy's Bathyscaph Trieste and was designated Navy deep submersible pilot #1 in 1959. In 1960 he and co-pilot Jacques Piccard dove Trieste into the deepest place in the World Ocean, a depth of nearly seven miles. Walsh's 40 years of work with deep ocean design, engineering and operations were recognized by his election to the US National Academy of Engineering in 2001. Among other awards he has received are the Explorers Club's Explorers Medal and their Lowell Thomas Award. In 2010 he was awarded National Geographic Society's highest award, the Hubbard Medal. He is an Honorary Life member of the Explorers Club and the Adventurers Club as well as serving as the Honorary President of the Explorers Club.
(Code:   ) (Expenses $ 10,184,532 including grants of $ 6,869,623 ) (Revenue $ 214,262 )
The Committee for Research and Exploration (CRE) has awarded more than 9,600 grants since 1890, totaling more than $139,000,000. The Committee supported extraordinary research in 2015, awarding 190 grants representing fieldwork in the disciplines of anthropology, archaeology, astronomy, biology, geography, geology, paleontology, and oceanography. Archaeologist Tomas Barrientos received a grant to investigate an Early Classic Maya stela in Guatemala. He collaborated on this with two other National Geographic grantees, Luke Auld Thomas and Marcello Canuto, on this recovery, which received considerable media attention. Multi time grantee recipient Jan Salick was awarded a grant to study climate and environmental changes to indigenous lands plants on the New England Coast. Salick's botanical studies have resulted in numerous scientific papers and media coverages. The Expeditions Council (EC) is a grant program dedicated to funding the exploration of largely unrecorded or little known areas of Earth, as well as regions of the planet undergoing significant environmental or cultural change. Since its inception in 1998, the Expeditions Council has awarded 579 grants totaling over $21 million, and has funded projects that span the spectrum of exploration and adventure. The Council awarded 35 grants in 2015. Among the Expeditions Council projects funded in 2015 was the work of photographer Joe Riis to document Yellowstone Elk Migrations for a National Geographic Magazine article and were also incorporated into an exhibit on Yellowstone, celebrating the United States National Park Service centennial. Sarah Parcak was awarded a grant to investigate a Norse archaeological site in Newfoundland, which received much coverage in the news. National Geographic Young Explorer grants (YEG) support the next generation of researchers, explorers and conservationists. Young Explorer Grants provide individuals age 18 to 25 with some of their first experiences carrying out fieldwork and exploration. In 2015, a total of 97 field projects grants were awarded spanning the globe. Astrophysicist Munazza Alam explored the photometric and spectral properties of brown dwarfs with extreme near infrared colors using multi resolution near infrared spectra to disentangle their atmospheric and physical properties. The fieldwork for her project took her to the Las Campanas observatory in Chile. Cartographer Ross Donihue documented the Farrallon Islands, a critical location for research, management, and conservation located just 30 miles off the coast of San Francisco. The short film and interactive map he created helps the public access this unique ecosystem. Biologist Zach Fuller traveled to Kenya for his work documenting diseases in honeybees. He hopes his research will help determine why certain populations of honeybees can resists diseases. The Conservation Trust (CT) is a grant program that supports innovative solutions to issues of global concern. The Conservation Trust encourages model projects that engage and inform their areas local population. The Conservation Trust including the Linblad Expedition (LEX) Grants as a subset, has awarded 341 grants since its inception in 2001 totaling $11,866,453. The Conservation Trust including (LEX) awarded 39 grants in 2015. These projects included Pelayo Salinas de Leon's conservation assessment of sharks in the Galapagos Marine Reserve, Salal al Kuntar's project to document and preserve the cultural heritage of the Yazidi holy shrine of Lalish in Iraqi Kurdistan, and Olivier Nsengimana's study of the endangered Grey Crowned Cranes in Rwanda. The NGS/Waitt Grants Program is an initiative of the National Geographic Society and the Waitt Foundation that provides essential funding for cutting-edge exploratory field research in all disciplines around the world. Funding is made possible for research that holds promise of new breakthroughs in the Natural and Cultural sciences. A total of 431 projects have been funded from the program's inception in 2008 totaling $5,332,204 with 56 of these approved in 2015. Projects with the NGS/Waitt Grants Program during 2015 include Bronwen Konecky's expedition to the Okavango Delta to examine the effects of a changing climate on water resources. NGS/Waitt also funded work in the Yucatan Peninsula where Octivio del Rio's work at Cenote Aktun Ha is searching for evidence of the first Americans in the continent. The program has also funded important biological work, specially the work of Joshua Stewart who is documenting the behavior and habitat use of the Oceanic Manta Rays in the Caribbean. As well as Neil Rosser's work in the Amazonian forest where he is documenting the biodiversity in the heart of the Amazon. Lastly, we have funded amazing work that changes our notions of history, as the work of Preston Sowell who has been able to rediscover an Inka temple in the Peruvian Andes. These and many more important researchers have been funded by the NGS/Waitt grants in 2015.
(Code:   ) (Expenses $ 7,680,321 including grants of $ 0 ) (Revenue $ 7,617,142 )
NG CREATIVE/IMAGE SALES Photographs and video shot principally by National Geographic photographers are made available to the general public, through the NG Creative/Image Sales division.
(Code:   ) (Expenses $ 7,060,894 including grants of $ 0 ) (Revenue $ 8,226,136 )
National Geographic Maps (NG Maps) is a globally-renowned cartographic publisher and is responsible for illustrating the world through the art and science of mapmaking. The Maps Group supports the mission of the Society by creating the world's best wall maps, outdoor recreation maps, travel maps, atlases, and globes that inspire people to care about and explore the world. Printed maps are distributed not only to consumers but also to national parks, educational institutions, and government agencies. Twenty new titles were developed in 2015 including to name just a few - the New Zealand Reference Map, Adventure Cambodia, Blue Ridge Parkway Destination Map, and 13 Topographic Map Guides covering the entire Appalachian Trail. NG Maps also provided cartographic services to internal customers for maps which were included in books, atlases, magazines, the NG web site, apps, and as premiums for magazine subscriptions. Map projects during 2015 helped organizations promote tourism, facilitated stewardship of historic and natural resources, and highlighted many locations around the world. Through the NG Maps digital storytelling platform called GeoStories, organizations incorporated dynamic maps, multimedia, and narrative which enabled their viewers' to tour places and topics. Projects that Maps worked on included sustainable tourism web projects for Greater Yellowstone, Crown of the Continent, Heart of the Continent, Eastern Sri Lanka, Sierra Nevada, Sedona Verde Valley, Tequila Jalisco, Mississippi River, and Delaware River.
(Code:   ) (Expenses $ 5,024,076 including grants of $ 0 ) (Revenue $ 833,659 )
National Geographic Cinema Ventures: Inspired by the science and exploration research and other activities at the Society, the Cinema Ventures group have produced and distributed dozens of nonfiction films for both commercial and institutional venues in 2-D, 3-D and digital formats. Most of these projects have appeared in theaters or science centers throughout the U.S. and the world. 2015 new film openings included: LIVING IN THE AGE OF AIRPLANES Reminds us how profoundly this amazing invention has changed the way we do just about everything. It also renews our appreciation for the airplane and stunningly conveys the wonder and grandeur of flying. ASTEROID: MISSION EXTREME Takes audiences on an epic journey to discover the possibilities that asteroids present for space travel. Using stunning visuals and state-of-the-art computer graphics, the film presents the fascinating idea, based on real science, that asteroids could be used as stepping stones to other worlds, veritable "way stations" in space enabling us to cross the entire solar system. ROBOTS 3D Is a fascinating and fun look at what makes us human, how far machines can really go to look and act like us, and how humanoid robots are already changing our world.
(Code:   ) (Expenses $ 4,695,315 including grants of $ 0 ) (Revenue $ 2,079,278 )
National Geographic Exhibitions: National Geographic creates exhibitions that allow visitors to experience the mission of National Geographic in a unique and highly educational setting. Each year, the museum presents exhibitions and programs that expand on National Geographic content and extend the life of the stories that we tell not only in Washington, but in Museums around the country and around the world. The National Geographic Museum welcomed 160,000 visitors in 2015 including 20,000 students and school groups. The Museum mounted 5 exhibitions in the NG Museum and hosted public programming and complement the museum exhibitions . In addition, the museum toured many of its exhibitions to locations around the world. The audience for the museum includes National Geographic members, local residents, national and international tourists, military personnel, congressional members and staffs, the diplomatic community, school groups and students from around the region and beyond. Many of the exhibitions that originate at the National Geographic Museum are then offered to other museums around the U.S. and internationally so the audiences continue to grow for these projects even after they close in Washington. Highlights from the 2015 year are listed below. MONSTERFISH - In Search of the Last River Giants For over a decade, NG has funded the work of biologists working to study and preserve fresh water species. Zeb Hogan, a professor at the University of Nevada Reno has been active in the study of large freshwater fish for his entire career and has received funding for his Megafishes project from NGS since 2006. The Museum mounted an exhibition of this work in March, 2015. A highly interactive and engaging experience, this exhibition studies the giant freshwater fish in 5 ecosystems around the world. The exhibition closed in September and traveled to the Discovery Museum in Reno NV. INDIANA JONES AND THE ADVENTURE OF ARCHAEOLOGY National Geographic helped organized and hosted an exhibition on the most famous archaeologist in the world, Indiana Jones. The exhibition featured a combination of movie props and costumes and clips from the famous movies along with National Geographic produced content on what real archaeologists do in the field and in the lab. The exhibition was very popular and was on view from May 15 - January 4. PHOTO ARK Joel Sartore has photographed for National Geographic for over 25 years and for the last decade, has focused his efforts on creating portraits of endangered species to raise awareness of the extinction crisis. Photo Ark is a multi year project that will attempt to document all the species in captivity on earth, some 12,000, and create an unprecedented archive that will live on for generations to come. This exhibition featured about 100 of these images and is the first of many exhibitions of this compelling work. The exhibition ran from October 2015 - March 2016 PRISTINE SEAS The Prisine Seas project, led by NG Explorer in Residence Enric Sala is attempting to preserve the ocean's most pristine coral reefs by creating marine protected areas around the world. This exhibition, in the M Street Gallery, highlights this multi year effort and featured maps, photographs, data and film footage from this extraordinary project and its expeditions. The exhibition opened in November 2015 and followed the Photo Camp exhibition. PHOTOCAMP: A DECADE OF STORYTELLING Since 2003, National Geographic Photo Camp has partnered with organizations worldwide to inspire young people to explore their communities through a camera's lens. The NG exhibition, "Photo Camp: A Decade of Storytelling", featured the spectacular images captured by the students who participated in the 67 workshops held to date in 18 countries. Since its inception, the program has reached an audience of more than 50 million worldwide through media coverage and exhibitions of student work. The free exhibit included photos from September 2014 Photo Camp in South Sudan. Supported by Internews, this exhibition as accompanied by a public program that featured 3 of the South Sudanese students as well as 2 of the photojournalists from this camp. It opened at the December 18, 2014 and remained on view through October 2015. TRAVELING EXHIBITIONS National Geographic traveling exhibitions were hosted by venues around the world in 2015. There were many photo shows which included National Geographic at 125, 50 Greatest Photographs, The World in B&W, Polar Obsession, President's Photographer, Lions & Tigers & Bears, Ocean Soul, Colors of the World. These exhibitions were held in various venues in 15 countries including Korea, Japan, Italy, Spain, Chile, and Russia. In addition, National Geographic exhibition Birds of Paradise: Amazing Avian evolution was on view at the Utah Natural History Museum in Salt Lake City. Women of Vision: National Geographic Photographers on Assignment was on view at the Photographic Center in Palm Beach Florida and the Orlando Museum of Art. Spinosaurus: Lost Giant of the Cretaceous was exhibited at the Natural History Museums in Milan and Berlin in 2015.
(Code:   ) (Expenses $ 4,451,342 including grants of $ 0 ) (Revenue $ 6,265,505 )
NATIONAL GEOGRAPHIC LITTLE KIDS magazine is published six times a year and distributed to individuals, schools, and public libraries. The magazine's mission is to excite preschoolers about exploring their world. Prepared primarily for children ages 3 to 6 years old, NATIONAL GEOGRAPHIC LITTLE KIDS offers an appealing mix of articles on wildlife, science, pets, nature, and geography, as well as skill-building educational games, mazes, and activities. For its work in 2015, NG LITTLE KIDS won a Parents' Choice Gold Award for the ninth year in a row. Examples of NG LITTLE KIDS activities in 2015 include publication of six collector's card sets about animals plus feature stories on animals such as giant pandas, lions, monarch butterflies, coyotes, and harp seals. NGLK also introduces preschoolers to science and nature through stories about dinosaurs, flowers, and planets. NGLK continued its PDF version of the print magazine on the Nook and Android devices. 2015 Average Worldwide Circulation of NG LITTLE KIDS: 374,000
(Code:   ) (Expenses $ 4,005,584 including grants of $ 0 ) (Revenue $ 3,392,769 )
National Geographic Live The Society provides speakers and other live event programming to audiences around the U.S. and internationally, through the National Geographic Live program of public events and by arranging for speakers to appear at museums, universities, corporations and other organizations through the National Geographic Speakers Bureau. National Geographic Live also offers Student Matinees featuring National Geographic explorers in live presentations around North America. As leaders in their fields, these explorers offer students fresh and exciting knowledge from the front lines of discovery. And as passionate individuals focused on expanding the boundaries of knowledge, NG explorers offer powerful role models for students. Through National Geographic Live, National Geographic Live Student Matinees, and the National Geographic Speakers Bureau, the Society reached 248,321 individuals through 355 speaker events, student matinee events, performances, and film screenings that took place both at the Society's headquarters in Washington, D.C. and in 98 other locations across North America and internationally.
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HOME VIDEO The Society makes available for sale to members and others mission-related DVDs.
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The National Geographic Bee/Giant Traveling Maps The NATIONAL GEOGRAPHIC BEE is an academic competition for public schools, private schools, and home schools in the United States and its territories, as well as Department of Defense Dependent Schools (DoDDS). Students in grades four through eight compete to win $90,000 in scholarships and other prizes. In 2015, nearly 11,000 schools across the country held a National Geographic Bee, engaging 2.3 million students to learn about the world and how it works. Up to 100 school winners per state go on to compete in the state competition, and the winning state champions travel to the Society headquarters in Washington, D.C. to compete in the finals. National Geographic creates and distributes school Bee packets, including a question booklet, rules, participation certificates, and a champion medal. Additionally, the Society administers state competitions in all fifty states plus the District of Columbia, creating and disseminating question booklets, procedures, and prizes. The Bee culminates in two-days of competition at Society headquarters in May, the last segment being a televised championship involving the ten finalists. The GIANT TRAVELING MAPS program brings large (26' x 35') floor maps to schools across the U.S. The maps unroll on a gymnasium floor to allow students (grades K-8) to explore a continent or an ocean using hands and feet-on activities, props and photographs. In 2015, twenty total maps of Africa, Asia, Europe, North America, South America, and the Pacific Ocean were in circulation during the academic year, reaching an estimated 154,000 students.
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National Geographic Games & Apps GAMES National Geographic's most popular game, Animal Jam, is an online virtual playground for children who love animals and the outdoors. This game provides a fun, exciting, and safe environment for kids to play online, while inspiring them to explore and protect the natural world outside their doors. Animal Jam is free from outside advertising and adheres to a strict privacy policy. Players are represented in the game with customizable animal avatars. The Society strives to ensure that players are constantly engaging in fun and enriching game play, while educating them about their role in conserving the planet. With players spanning the globe, the game introduces them to the fundamentals of socialization, teamwork, creativity, and global awareness. Animal Jam takes place in the world of Jamaa, where players can travel through various ecological environments such as prairie, rainforest and desert. Each environment features different National Geographic videos, interactive facts, and games. APPS The Society develops apps to further its mission to inspire people to care about the planet and to educate people about geography and related subjects. The National Geographic World Atlas app enables you to browse, search and zoom the world's best detailed maps of the globe. Unlike other atlas applications, the National Geographic World Atlas utilizes our highest resolution, "press-ready" images, providing you with the same rich detail, accuracy, and artistic beauty found in our award-winning wall maps and bound atlases. The app enables you to learn more about the world using the up-to-date, expertly researched Flags and Facts database, which contains concise geographic and socio-economic data. The National Geographic National Parks app lets you explore U.S. national parks easily as the app features global and interactive map views with filtering by activity and seasonality. The app also features the top must-sees and must-dos for each park with stunning photo galleries, and rare vintage images from the National Geographic Archive. Thousands of points of interest are tagged with GPS coordinates for easy planning and locating.
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(EXPLORER PROGRAMS, continued) Melinda Zeder Melinda Zeder is a Senior Research Scientist and Curator of Old World Archaeology in the Department of Anthropology of the National Museum of Natural History, Smithsonian Institution. Her research interests include the domestication of plants and animals and the origins of agriculture. Her work has also focused on the social and environmental implications of early agriculture in the ancient Near East, and the development of specialized subsistence economies in early complex societies. Zeder is a past President of the International Council for Archaeozoology and is a member of their Committee of Honor. She is a Fellow of the American Association for the Advancement of Science and a former member of the National Geographic Society Committee for Research and Exploration. In 1997 Zeder was awarded American Anthropological Association's Gordon Willey Award for outstanding publication in archaeology. She was the 2001 recipient of the Fryxell Award in Interdisciplinary Research awarded by the Society of American Archaeology for lifetime achievement in zooarchaeology. In 2008 she was elected to the American Academy of Arts and Sciences and to the National Academy of Sciences in 2012. EXPLORER-IN-RESIDENCE PROGRAM The National Geographic Society created the Explorers-in-Residence program to develop and enhance its long-standing relationships with some of the world's preeminent scientists and storytellers. These explorers are dedicated to making notable advances in their respective fields and are highly regarded within scientific and exploration circles. National Geographic explorers' groundbreaking discoveries fuel the kind of critical information, conservation initiatives, and compelling stories that are the hallmark of the National Geographic Society. 2015 Explorers-in-Residence: Robert Ballard, Ocean Explorer Robert Ballard is best known for his historic discovery of the Titanic, the Bismarck, and hydrothermal vents in the Galapagos Rift. He has conducted scores of deep-sea expeditions using the latest in exploration technology. He pioneered distance learning with the JASON Project, an award-winning educational program that has reached millions of students and teachers. He has received prestigious awards from the Explorers Club and the National Geographic Society - the Explorers Medal and the Hubbard Medal, respectively - as well as the Lindbergh Award. In 2003, President George W. Bush presented him with the National Endowment for the Humanities Medal. Ballard is scientist emeritus of the Woods Hole Oceanographic Institution, president of the Ocean Exploration Trust and director for the Center for Ocean Exploration at the University of Rhode Island Graduate School of Oceanography. Lee Berger, Paleoanthropologist Lee Berger is an award-winning researcher, author, speaker and paleoanthropologist. He is the recipient of the National Geographic Society's first Prize for Research and Exploration and is a Fellow of the Royal Society of South Africa, a Member of the Academy of Sciences of South Africa and a Fellow of the Explorers Club. His explorations into human origins in Africa over the past two-and-a-half decades have resulted in many new and notable discoveries, including two remarkably well-preserved, two-million-year-old fossils, which belong to a new species of early human ancestor, Australopithecus sediba. In 2013, the richest early hominin site found thus far on the continent of Africa led to the naming of yet another species, Homo naledi. Among other positions, Berger serves on the advisory board of the Global Young Academy. Berger is the Research Professor in Human Evolution and the Public Understanding of Science at the University of the Witwatersrand, Johannesburg, South Africa. James Cameron, Filmmaker/Inventor James Cameron, explorer and filmmaker, made history on March 26, 2012, by completing the first-ever, single-pilot dive to the Challenger Deep, the deepest place on the planet. The DEEPSEA CHALLENGER submersible, which was designed and engineered by Cameron and his team, achieved 35,787 feet (about 7 miles) during the first manned scientific exploration of the deepest point in the Pacific Ocean's Mariana Trench. Cameron has written, produced, and directed a number of award-winning films that have blazed new trails in visual effects and set numerous box office records, including "Avatar" and "Titanic," the two highest-grossing films in history. Two of Cameron's passions-filmmaking and diving-blended in his work on the movies "The Abyss" and "Titanic." The latter required him to make 12 dives to the wreck itself, 2.5 miles down in the North Atlantic. Cameron has led eight marine expeditions, including a forensic study of the Bismarck wreck site and 3-D imaging of deep hydrothermal vent sites along the Mid-Atlantic Ridge, the East Pacific Rise, and the Sea of Cortez. He has made more than 80 deep submersible dives, 51 of them in Russian Mir submersibles, to depths of up to 16,000 feet, including 33 to the Titanic. The DEEPSEA CHALLENGE expedition was the result of a more-than-seven-year engineering effort by Cameron and his team. The expedition was featured in the June 2013 edition of National Geographic magazine and in a 3-D feature film, released in 2014. Sylvia Earle, Oceanographer Sylvia Earle, National Geographic's Rosemary and Roger Enrico Chair for Ocean Exploration, is an oceanographer, founder of Mission Blue, SEAlliance and Deep Ocean Exploration and Research. She is also the Council Chair of the Harte Research Institute for Gulf of Mexico Studies, former chief scientist of NOAA and a founding Ocean Elder. Earle has been called "Her Deepness" by The New York Times and "Living Legend" by the Library of Congress and was Time magazine's first "Hero for the Planet." She has led over 100 expeditions and logged more than 7,000 hours underwater. She has authored 200 publications and lectured in 80 countries. A graduate of Florida State University with an M.S. and a Ph.D. from Duke University and 27 honorary doctorates, she serves on various boards and commissions. Her more than 100 honors include the 2013 National Geographic Hubbard Medal, 2009 TED Prize, Netherlands Order of the Golden Ark and medals from the Explorers Club, the Royal Geographical Society, the Lindbergh Foundation and the Dominican Republic. J. Michael Fay, Conservationist Michael Fay has spent his life as a naturalist exploring places in the United States, Central America and Africa. Since 1991, he has worked for the Wildlife Conservation Society. After college, Fay headed to Tunisia and the savannas of the Central African Republic to conduct botanical studies, but was drawn into elephant conservation. In 1984, he joined the Missouri Botanical Garden. His first assignment, a floristic study of a mountain range on Sudan's western border, led to a Ph.D. on western lowland gorillas. It was at this time that he first entered the forests of central Africa. He worked to create the Dzanga-Sangha and Nouabale-Ndoki parks in the Central African Republic and Congo, which he later managed. In 1999 and 2000, Fay walked the Megatransect, a 2,000-mile trek through central Africa. This led to the Gabonese government creating a system of 13 national parks in Gabon, covering some 11,000 square miles. In 2004, Fay completed the Megaflyover, an eight-month aerial survey of the African continent, creating 116,000 vertical images of human impact and associated ecosystems. Since 2008, Fay has focused his research on mining development in British Columbia. He returned to Gabon in 2010 and 2012 to implement a Gabon development strategy and a fisheries initiative. Currently, as special advisor to Gabon President Ali Bongo Fay, Fay is completing work to establish a marine protected area network and fisheries management plans and enforcement in Gabon. He also works with the National Parks Agency of Gabon to support management of the terrestrial park network.
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(EXPLORER PROGRAMS, continued) Dereck and Beverly Joubert, Filmmakers/Conservationists Dereck and Beverly Joubert are award-winning filmmakers who have been filming, researching and exploring in Africa for more than 30 years. Their mission is to save the wild places of Africa and to protect the creatures that depend on them. Recently, the Jouberts canoed 120 kilometers (75 miles) down the Selinda Spillway, researching and filming elephants for conservation. They are the founders of the Big Cats Initiative with National Geographic; the initiative has so far funded 73 grants in 25 countries for big cat conservation. The Jouberts have made 25 films for National Geographic, including "The Last Lions," which has reached more than 350 million people. They have received many accolades, including eight Emmys, a Lifetime Achievement Award, a Peabody Award, Panda Awards, a World Ecology Award and an induction into the American Academy of Achievement. They were given the Presidential Order of Meritorious Service by the President of Botswana. Beverly is also an acclaimed photographer, and Dereck is CEO of Great Plains Conservation, a company that returns vast tracts of land back to nature. They are active conservationists; their latest project, Rhinos Without Borders, is an initiative to move 100 rhinos from the highest poaching zones in South Africa to safe havens in Botswana to save them from the poaching crisis. Meave and Louise Leakey, Paleontologists Paleontologists and mother-daughter team Meave and Louise Leakey have made significant contributions to our understanding of human origins, continuing a family legacy of ancient fossil discoveries in East Africa. They run a field-based interdisciplinary research institute with stations to the east and west of Lake Turkana that facilitates field research, provides training and research opportunities, and brings employment and also development benefits to local communities. Their ongoing National Geographic-sponsored annual expeditions to this area continue to recover important hominid and faunal remains. Louise Leakey has recently led an initiative to digitize some of the important discoveries from the Turkana Basin. These digital models are showcased in the virtual paleontology laboratory, AfricanFossils.org. Enric Sala, Marine Ecologist Enric Sala is dedicated to restoring the health and productivity of the ocean. His more than 120 scientific publications are widely recognized and used for real-world conservation efforts such as the creation of marine reserves. Sala is currently working to help protect the last pristine marine ecosystems worldwide and to develop new business models for marine conservation. He founded and leads National Geographic's Pristine Seas, a project that combines exploration, research and media to inspire country leaders to protect the last wild places in the ocean. Working together with conservation organizations, the Pristine Seas project was key in inspiring the creation of six of the largest marine reserves on the planet in Chile, Gabon, Costa Rica, Kiribati, the Pitcairn Islands and U.S. Pacific waters. Sala has received numerous awards, including a 2013 Research Award from the Spanish Geographical Society, a 2013 Lowell Thomas Award from the Explorers Club and a 2013 Hero Award from the Environmental Media Association, and he was named a World Economic Forum Young Global Leader in 2008. He is a Fellow of the Royal Geographical Society. Spencer Wells, Geneticist Spencer Wells is a geneticist, anthropologist and author who has dedicated much of his career to studying humankind's family tree and furthering our knowledge of human migration. He leads the Genographic Project at National Geographic, which is collecting and analyzing hundreds of thousands of DNA samples from people around the world in order to decipher how our ancestors populated the planet. The project entered its next groundbreaking phase in 2012 with the launch of Geno 2.0. Wells received his Ph.D. from Harvard University and conducted postdoctoral work at Stanford University and University of Oxford, England. He has appeared in numerous documentary films and is the author of three books, "The Journey of Man," "Deep Ancestry" and "Pandora's Seed." He is the recipient of numerous scientific awards, grants and fellowships, including the 2007 Kistler Prize for accomplishment in the field of genetics, and is a Scholar-in-Residence at Georgetown University and a Frank H.T. Rhodes Visiting Professor at Cornell University. PHOTOGRAPHY FELLOWS PROGRAM National Geographic selects renowned photojournalists to serve as National Geographic photography fellows. Their work transcends the art of photography, taking them on journeys to the world's most remote locations, telling stories that need to be told, and often placing them in great danger. During their terms, these photographers support a variety of Society efforts, from ocean conservation to promoting exploration of parklands to teaching scientists and explorers visual storytelling skills. Their work follows a long tradition at National Geographic, one of going out into the world to explore and coming back to share the stories and discoveries with a larger audience. 2015 Photography Fellows: David Guttenfelder, Photographer David Guttenfelder is a photojournalist focusing on global geopolitics and conservation. Until recently, he spent his entire professional career working and living outside of his native United States. He began as a freelancer in East Africa after studying Swahili at the University of Dar es Salaam in Tanzania. Guttenfelder spent 20 years as a photojournalist for the Associated Press, during which he was based in Nairobi, Abidjan, New Delhi, Jerusalem, and Tokyo, covering news in more than 75 countries around the world. In 2011 his story "Afghanistan's Opium Wars" was published in National Geographic magazine. Five more have followed on topics spanning Japan's Fukushima nuclear refugees, the slaughter of migratory songbirds, the damming of the Mekong River, hidden North Korea, and the greater Yellowstone ecosystem. Guttenfelder is a seven-time World Press Photo Award winner. He is the 2013 ICP Infinity Prize winner for photojournalism and a winner of the Overseas Press Club of America John Faber, Olivier Rebbot, and Feature Photography awards. Pictures of the Year International and the NPPA have named him Photojournalist of the Year. He was short-listed for the National Magazine Award for public interest in 2014. He is a seven-time finalist for the Pulitzer Prize. Lynn Johnson, Photographer Lynn Johnson photographs the human condition. A regular contributor to National Geographic, Johnson is known for finding beauty and meaning in elusive, difficult subjects, including threatened languages, zoonotic disease, rape in the military ranks, and the centrality of water in village life. She collaborates with the people she portrays to honor their visions as well as her own. At National Geographic Photo Camps, she helps at-risk youth around the world find their creative voices. At Syracuse University's Newhouse School of Public Communications, she is helping to develop a program that challenges master's students in the multimedia, photography, and design department to push past their comfort levels in pursuit of their truth. She herself has committed to that hunt, frame by frame. Over the years Johnson has been awarded many World Press awards, Pictures of the Year awards, and the Robert F. Kennedy Journalism Award for highlighting social justice and human rights, among others. Her work has been shown at Visa Pour l'Image in Perpignan, France; included in Communication Arts annuals; and published in over a dozen books, including National Geographic's Women of Vision. Paul Nicklen, Photographer Paul Nicklen is a Canadian-born photographer and biologist with a specialty in polar ecosystems. He has been an assignment photographer for National Geographic magazine for 15 years. His work focuses on the fragile relationship between healthy ecosystems and marine wildlife. In addition to his collaboration with the National Geographic Society, his work has been featured in hundreds of publications around the world and he has given over 500 sold-out lectures in over 20 countries. Recently, Nicklen's work was exhibited at the world-renowned Annenberg Space for Photography in Los Angeles, and he was a featured speaker at the 2011 TED conference. His alma mater, the University of Victoria in British Columbia, presented him with a lifetime achievement award for his work in promoting marine conservation. He has received over 30 prestigious international awards, including the 2012 BBC Wildlife Photographer of the Year and five World Press Photo Awards, and he was the first ever recipient of the Natural Resources Defense Council's BioGems Visionary Award.
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(EXPLORER PROGRAMS, continued) Cory Richards, Photographer A climber and visual storyteller, Cory Richards was named National Geographic Adventurer of the Year in 2012. His camera has taken him from the controlled and complex studio to the wild and remote corners of the world, from the unclimbed peaks of Antarctica to the Himalaya of Nepal and Pakistan-all in an attempt to capture not only the soul of adventure and exploration but also the beauty inherent in our modern society. Richards is a passionate mountain climber on the North Face athletic team and has carved a niche as one of the world's leading adventure and expedition photographers. His photography has appeared in National Geographic magazine, Outside, and the New York Times, and his film work has won awards at nearly every major adventure film festival, including the grand prize at the Banff Mountain Film Festival. Brian Skerry, Photographer Brian Skerry is a photojournalist specializing in marine wildlife and underwater environments. Since 1998 he has been a contributing photographer for National Geographic magazine, covering a wide range of subjects and stories. An award-winning photographer, Skerry is praised worldwide for his aesthetic sense, as well as for his journalistic drive for relevance. His uniquely creative images tell stories that not only celebrate the mystery and beauty of the sea but also help to bring attention to the large number of issues that endanger our ocean and its inhabitants. His nearly year-round assignment schedule frequently brings him to extremely contrasting environments, from tropical coral reefs to polar ice. While on assignment, he has lived on the bottom of the sea, spent months aboard fishing boats, and traveled in everything from snowmobiles to canoes to the Goodyear Blimp to get the picture. He has spent more than 10,000 hours underwater over the past 30 years. FELLOWS PROGRAM National Geographic Fellows provide expert consultation on active NG-supported projects that have clear goals and deliverables. They lead novel, ambitious projects that promise to make an impact on the world. Focusing on collaboration with cross-divisional stakeholders at NG, they deliver broad media impact during their term. They represent and illustrate the diversity of disciplines that NG covers in its scientific and editorial efforts. 2015 Fellows: Dan Buettner, Author Dan Buettner is an internationally recognized researcher, explorer, and New York Times bestselling author. His National Geographic article on longevity, "The Secrets of Living Longer," was the cover story of one of the magazine's top-selling issues ever and made him a finalist for a National Magazine Award. Buettner's books, "The Blue Zones: Lessons for Living Longer from the People Who've Lived the Longest" (2008), "Thrive: Finding Happiness the Blue Zones Way" (2010) and "The Blue Zones Solution: Eating and Living Like the World's Healthiest People" (2015), appeared on many bestseller lists. Buettner founded Blue Zones, a company that puts the world's best practices in longevity and well-being to work in people's lives. Its community well-being strategy focuses on optimizing the health environment instead of individual behavior change. Buettner holds three world records in distance cycling and has won an Emmy Award for television production. Bryan Christy, Investigative Journalist Bryan Christy is an investigative journalist and director of the Special Investigations Unit at National Geographic. His work on wildlife trafficking has resulted in legal and administrative reforms around the world, including the prosecution of an international wildlife trafficking kingpin. His October 2012 National Geographic magazine cover story "Blood Ivory: Ivory Worship" has inspired global action, including police raids in Vatican City and the Philippines, ivory destruction ceremonies around the world, student-led petitions, marches and the Obama administration's launch of this country's first cabinet-level wildlife trafficking task force. Christy is a National Geographic Fellow and in 2014, he was named National Geographic Explorer of the Year. Sean Gerrity, Conservationist Sean Gerrity is president of American Prairie Reserve (APR), an organization he has led since its founding in 2002. APR's vision is to create the largest wildlife complex ever assembled in the continental United States, a vast grassland landscape spanning 5,000 square miles in northeastern Montana. Featured in the National Geographic film "American Serengeti," APR is growing through a unique model that uses private land to leverage public land, resulting in a new national treasure that is both open to the public and privately funded. Gerrity hopes to inspire others around the globe to use similarly creative 21st-century solutions for the world's conservation challenges. Prior to joining APR, Gerrity co-founded Catalyst Consulting, a Santa Cruz, California-based firm, specializing in organizational alignment and strategy development and implementation for the business world. Fredrik Hiebert, Archaeologist Fredrik Hiebert is an archaeologist and an explorer, investigating regions across the world where ancient cultures are quickly disappearing. So far, he has excavated 4,000-year-old Silk Road cities from Arabia to Uzbekistan. Hiebert has conducted underwater archaeology projects in highland Central Asia and in South America and has partnered with Robert Ballard in the Black Sea search for submerged settlements. His work with National Geographic traveling exhibitions has allowed millions to learn about these regions. These exhibitions include "Hidden Treasures of Afghanistan," "Peruvian Gold" and "Indiana Jones and the Adventure of Archaeology," which is currently on display at the National Geographic Museum. Hiebert also works with U.S. Customs to stem the tide of stolen artifacts. He was educated at the University of Michigan and Harvard University. Among other honors, he received the Chairman's Award from the National Geographic Committee for Research and Exploration in 1998. Hiebert held the Robert H. Dyson Chair of Archaeology at the University of Pennsylvania before joining National Geographic in 2003. Zeb Hogan, Ecologist/Photographer Zeb Hogan is an assistant research professor at the University of Nevada-Reno and the United Nations Convention on Migratory Species' Scientific Councillor for Fish. Hogan also hosts the National Geographic Television series "Monster Fish." His research focuses on migratory fish ecology, multispecies fisheries management, the status and conservation of giant freshwater fish, endangered species issues and conservation genetics. Hogan leads the Megafishes Project, a multiyear effort to document the 20-some species of freshwater fish at least 6.5 feet (2 meters) in length or 220 pounds (100 kilograms) in weight. In addition to his work on Mekong River fish species, Hogan has been involved with conservation projects on the Colorado River and, more recently, in Mongolia. His work is featured in the new National Geographic exhibit "Monster Fish: In search of the Last River Giants." Corey Jaskolski, Engineer and Inventor Corey Jaskolski grew up fascinated with imaging and how technology can help take it to new frontiers. He has degrees in mathematics, physics, and electrical and computer engineering. While attending the Massachusetts Institute of Technology, he was the DuPont Electrical Engineering and Computer Science Fellow as well as the Shell Ocean Engineering Fellow. While at MIT, he descended to the wreck of the Titanic (12,500-feet deep) to support robotic filming operations. He is currently working on technologies such as 3-D 360-degree video, media development for virtual reality (VR) and dome displays, ultra-high-resolution in-situ 3-D scanning of artifacts and immersive viewers to share this imagery. Jaskolski recently founded a new tech startup, Red Pill 3D (www.redpill3D.com), to further the development and commercialization of these sorts of technologies. When not working on new technologies, he spends his time backpacking, climbing 14ers (Colorado's highest mountains) and seeing the world with his family. He is excited to use his technical capabilities to see the world in a unique light, help tell the stories that really matter and encourage people to care about our planet.
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(EXPLORER PROGRAMS, continued) Mattias Klum, Photographer/Filmmaker Mattias Klum has worked full-time as a freelance photographer and filmmaker since 1986. In an artistic way that is entirely his own, he has described and portrayed animals, plants and natural and cultural settings in the form of articles, books, films and exhibitions. Since 1997, he has published numerous articles and cover images for National Geographic magazine, and his work has appeared in many leading international publications. Klum is a Young Global Leader of the World Economic Forum, a member of the board of trustees at WWF Sweden, an IUCN Goodwill Ambassador, a Senior Fellow at Stockholm Resilience Centre and a Fellow at the Linnean Society of London. Recently, he received an honorary doctorate from Stockholm University. He has published 13 books to date. Thomas E. Lovejoy, Tropical and Conservation Biologist Thomas Lovejoy is a conservation biologist who coined the term "biological diversity." He holds B.S. and Ph.D. degrees in biology from Yale University. In 2010, he was elected professor in the department of environmental science and policy at George Mason University. Spanning the political spectrum, Lovejoy has served on science and environmental councils under the Reagan, Bush and Clinton administrations. In 1980, he produced the first projection of global extinctions for the Global 2000 Report to the President. Lovejoy also developed the now ubiquitous "debt-for-nature" swap programs and led the Minimum Critical Size of Ecosystems project. With two co-edited books (1992 and 2005), he is credited with founding the field of climate change biology. He and Lee Hannah are working on the second edition of "Climate Change and Biodiversity." He also founded the series "Nature," the popular long-term series on public television, and he serves as a Senior Fellow at the United Nations Foundation. In 2012, he received the Blue Planet Prize. He has worked on science and conservation in the Amazon since 1965. Sarah Parcak, Archaeologist Sarah Parcak is an associate professor of anthropology at the University of Alabama at Birmingham (UAB) and is the founding director of the UAB Laboratory for Global Observation. She pioneers the young field of satellite archaeology, using futuristic tools to unlock secrets from the past and transform how discoveries are made. She is the first Egyptologist to use multispectral and high-resolution satellite imagery analysis to identify previously unknown archaeological sites. Parcak has written "Satellite Remote Sensing for Archaeology" (Routledge 2009) and numerous peer-reviewed scientific articles. She has discovered more than 3,100 previously unknown archaeological settlements in Egypt, thousands of tombs and 17 possible pyramids. Her remote sensing work has been the focus of two BBC 1 specials on the use of satellite remote sensing in archaeology. She is a Fellow in the Society of Antiquaries, a 2014 TED Senior Fellow and co-director of the Survey and Excavation Projects in Egypt with her husband, Greg Mumford. Sandra Postel, Freshwater Conservationist Sandra Postel is director of the Global Water Policy Project and serves as lead expert for National Geographic's freshwater efforts. For more than 25 years, Postel has lectured, taught and written prolifically on the geography of water stress and its implications for agriculture, rivers, wetlands and regional peace and security. Postel is the author of several acclaimed books, including "Last Oasis," which appears in eight languages and was the basis for a PBS documentary. Her essay "Troubled Waters" was selected for "Best American Science and Nature Writing." She is a Pew Scholar and has been named one of the "Scientific American 50" for her contributions to water policy. Postel is co-creator of Change the Course, the freshwater restoration campaign undertaken by National Geographic and its partners and now being piloted in the Colorado River Basin. Change the Course has built a conservation pledge community of 165,000 people and restored 3 billion gallons to depleted ecosystems in the Colorado Basin. Paul Salopek, Writer Paul Salopek has lived and worked in the developing world for most of his life. For the past two decades he has been a foreign correspondent in Africa, the Middle East, Latin America and Central Asia, where he writes frequently about war. His work has won most of the major print journalism awards in the United States, including two Pulitzer Prizes, the George Polk Award, the National Press Club Award, the Overseas Press Club Award and the Daniel Pearl Award for Courage in Journalism, as well as fellowships at Harvard and Princeton universities. His articles have appeared in National Geographic, the Chicago Tribune, The Atlantic, Foreign Policy, The American Scholar and Conservation Magazine, among other publications. The Best American Travel Writing series has twice anthologized his stories. His current project, Out of Eden, is an exercise in slow journalism. Salopek is retracing on foot our ancestors' migration out of Africa and across the globe and engaging with the major stories of our time along the way. His 21,000-mile odyssey began in Ethiopia and will end seven years later at the tip of South America. Joel Sartore, Photographer and Conservationist Joel Sartore is a conservationist, National Geographic contributing photographer, author and speaker. In more than two decades on assignment for National Geographic magazine, he has focused on endangered species and environmental issues. Sartore is currently working on a multi-year personal effort to document life on Earth in studio portraits, called Photo Ark. He has photographed more than 5,000 species to date, with the eventual goal of documenting every species in captivity. Sartore serves on the board of Defenders of Wildlife, is a co-founder of the Grassland Foundation and is a founding member of the International League of Conservation Photographers. He has received multiple awards for his photography from the North American Nature Photography Association, the Veolia Wildlife Photographer of the Year competition, Pictures of the Year International competition and Communication Arts. EMERGING EXPLORERS PROGRAM National Geographic's Emerging Explorers Program identifies and recognizes the next generation of adventurers, scientists, and storytellers- uniquely gifted and inspiring individuals who are already making a difference early in their careers. Each year, NG bestows the title of Emerging Explorer on a new group of leaders from a variety of fields and invites them to establish a relationship with the Society. Emerging Explorers are frequently highlighted in NG media and are encouraged to develop strong connections with representatives across the Society. They are a source of new ideas, energy and inspiration for NG staff and members. 2015 Emerging Explorers: Salam Al Kuntar, Archaeologist Salam Al Kuntar, a Syrian-born archaeologist, is one of the leading advocates for the protection of her war-torn homeland's historical sites and treasures. More than 90 percent of Syria's cultural sites are located in areas of fighting and civil unrest. Before leaving Damascus for the United States three years ago, Al Kuntar was co-director of excavations at the Chalcolithic/Bronze Age site of Hamoukar. She was also a member of the Syrian Directorate of Antiquities and Museums. Al Kuntar, who earned her Ph.D. from the University of Cambridge, England, is now a research scholar at the Institute for the Study of the Ancient World at New York University and a consulting scholar at the Penn Cultural Heritage Center in Philadelphia, where she works with a range of people and institutions to protect Syria's cultural heritage. In collaboration with the Smithsonian Institute and by working with a network of Syrian scholars in Europe and a dedicated group of heritage professionals inside Syria, she and her colleagues have been able to provide much needed emergency preservation work, conservation materials and training, in the hopes of salvaging damaged collections and sites during the conflict. She is also working with refugee populations that have taken refuge in a World Heritage site in Syria, trying to help them preserve the ruins.
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(EXPLORER PROGRAMS, continued) Ella Al-Shamahi, Paleoanthropologist Paleoanthropologist and archaeologist Ella Al-Shamahi specializes in Neanderthals - and is also a stand-up comic. Her Ph.D. research focuses on the rates of evolution of Neanderthals so as to better understand the reasons for their extinction. She measures their evolutionary changes by studying variations in their teeth over tens of thousands of years. Much of her work involves searching for fossils in caves in disputed, hostile or unstable regions such as Yemen, her father's country of origin, where she has to wear a burka, even while doing fieldwork. She is currently trying to find Paleolithic caves in Yemen to test a theory that early humans may have migrated out of Africa via land bridges between East Africa and Yemen and to test whether Neanderthals went that far south. Al-Shamahi uses comedy as a coping strategy for the darker side of her work and to communicate to people why science is important. She has performed a stand-up routine on Neanderthals in London and at the Edinburgh Fringe Festival in Scotland. She holds degrees from Imperial College London/Natural History Museum in London and University College London. Jessica Cramp, Marine Conservationist Marine conservationist Jessica Cramp is a shark researcher and policy advocate who is passionate about stopping the overexploitation of sharks, and she is combining science with politics, outreach and a deep respect for Pacific cultures to do it. While living in the Cook Islands, she managed locally based Pacific Islands Conservation Initiative (PICI), whose founder had a dream to create a shark sanctuary. Together, they led the grassroots campaign that rallied overwhelming community and international support and resulted in the 772,204-square-mile Cook Islands Shark Sanctuary (the entire Exclusive Economic Zone of the Cook Islands), banning all commercial import, export, sale, trade, possession or transshipment of shark parts. During the campaign, Cramp realized that there were gaps not only in scientific knowledge about sharks, their fisheries and ecosystems, but also in linking conservation policies to action. Building on her experience, she is currently completing a Ph.D. through James Cook University in Australia on the effectiveness of large-scale marine reserves in reducing mortality of threatened sharks. Through the creation of the research, outreach and advocacy organization Sharks Pacific, she and her team will work toward filling those gaps. Cramp believes that by engaging communities and taking an interdisciplinary approach to conservation and sustainable use of sharks and their ecosystems, ending the overexploitation of threatened shark (and ray) species is possible in her lifetime. Leslie Dewan, Nuclear Engineer Nuclear engineer Leslie Dewan is helping revolutionize the nuclear power industry. She and an MIT colleague have designed a new type of nuclear reactor, a safer, more efficient alternative to the current light-water reactors in use today. Called the "Waste-Annihilating Molten-Salt Reactor," Dewan's design is based on molten-salt reactors that were originally proposed in the 1950s as a way to power aircraft. The main advantage of molten-salt reactors is that they use liquid rather than solid fuel, making them more efficient and safer. The original molten-salt prototypes, however, were bulky, expensive and had a low power density. Dewan has introduced new materials and a new shape that allowed her to increase power output by 30 times. With the Waste-Annihilating Molten-Salt Reactor, 96 percent of the energy can be extracted, compared to only 3 or 4 percent with conventional reactors. By extracting more of the energy, the radioactive life of the majority of the waste can be reduced to just a few hundred years, compared to conventional nuclear waste that is radioactive for hundreds of thousands of years. An environmentalist at heart, Dewan says we need nuclear power if we are to have any hope of reducing fossil fuel emissions and preventing climate change. She was named one of Time magazine's "30 People Under 30 Changing the World" in 2013. Caleb Harper, Urban Agriculturalist For urban agriculturalist Caleb Harper, the future of agriculture lies in urban farms, where plants will be grown in controlled environments close to consumers, allowing produce to be available cheaper and fresher. Harper is the principal research scientist and director of the Open Agriculture (OpenAG) Initiative and MITCityFARM at the MIT Media Lab. He leads a group of diverse engineers, architects, urban planners, economists and plant scientists in the exploration and development of high-performance urban agricultural systems. Harper believes that if we create a perfect growing environment, there is the potential of speeding up growth and of producing plants that are two or three times more nutritious than what one can buy at a store, all while using fewer natural resources. Fundamental to his work is not only the production of food, but also the production of food innovators. For this, Harper and his team are creating open-source agricultural platforms, or food computers, and deploying them all over the world. One of his platforms is designed for a high-intensity production environment, much like a plant data center, where everything will be monitored, the food will not need pesticides or chemicals and production will be predictable 365 days a year. He is also creating shipping-container-sized farms for small-scale local producers, such as corporate or school cafeterias, growing their own food. The smallest farm the group is working on fits on a table top and is designed as a hacker-friendly kit-of-parts meant to inspire a community of students, makers and at-home users to join in the next agricultural revolution. Elaine Hsiao, Biologist Biologist Elaine Hsiao, research assistant professor at the California Institute of Technology, studies how the microbiome - the trillions of microbes and bacteria that live in and on our bodies, especially our gut - influences brain development and function, and behavior. Research conducted in animal models has shown that microbes are involved in regulating social, communicative, emotional and anxiety-like behaviors, and alterations in the composition of the microbiome are implicated in a variety of neurological disorders, including multiple sclerosis, depression and autism. Hsiao's group studies the molecular interactions underlying how gut microbes communicate with the nervous system. The hope is that studying microbiome-nervous system interactions could reveal novel approaches for treating disorders such as depression or autism. Microbe-based therapeutics may one day enable persistent and relatively non-invasive treatments for various disorders of the brain and body. Onkuri Majumdar, Wildlife Conservationist Wildlife conservationist Onkuri Majumdar is committed to ending wildlife trafficking that is decimating species in her country, India, and the world. Wildlife trafficking is one of the world's largest illegal trades, earning organized crime networks billions of dollars each year. India is a rich source for most species exploited by the trade. After drafting wildlife class action suits for the Supreme Court of India, training enforcement officials and conducting a tiger census, Majumdar expanded her work to Southeast Asia to better investigate global syndicates. As part of specialized teams focused on dismantling these syndicates, she was deputized by Thai police to go undercover, helping to arrest traffickers in tigers and exotic species. She provided analytic support in successful police operations against wildlife and human traffickers. Today, Majumdar is the managing director of Freeland India, which facilitates hands-on action against traffickers, conducts anti-poaching and investigation training for enforcement officers, and runs a wildlife law help center for prosecutors and investigators.
(Code:   ) (Expenses $   including grants of $   ) (Revenue $   )
(EXPLORER PROGRAMS, continued) Innocent Mburanumwe, Conservation Ranger Following in his father's footsteps, conservation ranger Innocent Mburanumwe began working in Virunga National Park in the Democratic Republic of the Congo (DRC) 15 years ago. Virunga, Africa's oldest national park and a World Heritage site, is home to the world's last mountain gorillas. It is also Mburanumwe's home. His career has focused on the protection of Congo's mountain gorillas and commanding Virunga's gorilla protection rangers, some 140 of whom have been killed in the line of duty in the past decade. The sacrifice of Virunga's rangers has seen the gorilla population increase threefold in the past 20 years. Fulfilling his duties requires Mburanumwe to know every gorilla individually and to ensure that he and his fellow rangers monitor the animals every day. This enables Mburanumwe to detect the slightest change in the gorillas' behavior that could signify disease or other forms of stress, which is the key to the success of the protection of the last of the world's mountain gorillas. This conservation strategy has been maintained during periods of peace and armed conflict. Mburanumwe's work and that of the other rangers was featured in the film "Virunga," released last year. Manu Prakash, Biophysicist Biophysicist Manu Prakash designs inexpensive scientific instruments that can spread science, appreciation of the microcosmos and medical opportunity around the world. He heads the Prakash Lab at Stanford University, where his team has designed Foldscope, a fully functional optical microscope that is printed and folded from a single flat sheet of paper, similar to origami, and a music box that doubles as a microfluidic lab. A Foldscope - made from die-cut paper embedded with micro-optics - costs less than a dollar to make. One of the goals when the lab was established was to enable "frugal science" - making available low-cost scientific tools to scientists, health care workers, even children, in the global community. One of his visions for Foldscope is to get every child in the world to carry a microscope in their pocket so they can do things like test their own drinking water and watch their own cells. Last year, the first 50,000 units were built in the lab and shipped to 130 countries. Prakash, who earned a B.Tech. at the Indian Institute of Technology and a Ph.D. in applied physics at MIT, is an assistant professor at Stanford University. A nature lover, Prakash is currently a Pew scholar and studies biophysics of organisms. Steve Ramirez, Neuroscientist Neuroscientist Steve Ramirez studies memory. As a Ph.D. student at MIT's Brain and Cognitive Sciences Department, he is pursuing research into how memory works and how to "hijack memory and get it to do what we want it to do." The main focus of his work is finding brain cells that house a particular memory and then tricking those cells to turn on or off in response to pulses of light. Using mice as subjects, Ramirez and his team are also learning how to change the contents of memories, such as making a traumatic memory less fearful. This may lead to being able to erase unwanted memories or to create memories of things that never happened. Though seemingly the stuff of science fiction, this memory manipulation may one day be able to alleviate conditions such as depression, post-traumatic stress disorder, even Alzheimer's. Ramirez's fascination with how the brain works began as a teenager when his cousin went into labor, suffered a lack of oxygen and fell into a coma, from which she has never woken. This curiosity about how consciousness can be snuffed out by a damaged brain led to a career in neuroscience. David Moinina Sengeh, Biomedical Engineer Biomedical engineer David Moinina Sengeh is a doctoral student at MIT, using magnetic resonance imaging, soft tissue modeling and 3-D printing to develop an innovative prosthetic socket to make artificial limbs more comfortable and more functional for amputees. He grew up in Sierra Leone where he was first motivated to develop better designed and more comfortable prostheses, especially for children living with amputations. He eventually realized that many amputees around the world did not use their prostheses because their sockets were badly designed and generally uncomfortable. The system he is pioneering allows for the development of a custom socket in a repeatable and quantitative process for an amputee. The prostheses can be produced quickly and at low cost, making them accessible for amputees across the globe. Sengeh is also president of a global organization, GMin, which inspires and supports the next generation of innovators in Africa to think creatively to solve problems and tackle challenges facing their communities. Additionally, he is the owner of a clothing design company, Nyali Clothing, which employs over 10 designers in Sierra Leone. And, last but not least, he is an afrobeat rapper. Daniel Streicker, Infectious Disease Ecologist Infectious disease ecologist Daniel Streicker studies the transfer of disease between bat species and from bats to humans and domestic animals. Last year, he was awarded the Science & SciLifeLab Prize for Young Scientists for his work on the transmission of the vampire bat rabies virus in Peru. Many pathogens of humans and animals come from other animal species -- the recent Ebola outbreak in West Africa likely originated from bats, and HIV was originally a virus from non-human primates and Streicker's research on cross-species disease transmission may help health care workers anticipate and prevent the next pandemic while also guiding control measures for diseases like rabies that recurrently jump from animals to people. He strives to integrate his fieldwork data into the decisions of health policymakers by maximizing the visibility of his work through websites and blog posts and working directly with governmental partners in Peru. Streicker is a Wellcome Trust/Royal Society Sir Henry Dale Research Fellow, jointly hosted by the Institute of Biodiversity Animal Health and Comparative Medicine at the University of Glasgow and the MRC-University of Glasgow Centre for Virus Research in Scotland. He is also an adjunct graduate faculty member of the Odum School of Ecology at the University of Georgia, where he earned his Ph.D. Skylar Tibbits, Materials Architect Materials architect Skylar Tibbits is pioneering 4-D printing - multimaterial 3-D printing with the added element of transformation. At the Self-Assembly Lab at MIT, where Tibbits is director, he and a team of designers, scientists and engineers create innovative manufacturing, products and construction processes to investigate the possibility of creating objects that assemble themselves, that zip together like a strand of DNA or that have the ability for transformation embedded in them. They study how to program materials so they can change shape or property, build themselves or error correct. "The idea behind 4-D printing is that we try to add the element of time," Tibbits says, "When we print things, they're not finished. Rather, that's the start of their life." The objects reconfigure, adapt to their environment and transform over time, like strands that transform into text, sheets that can be shipped flat and then transform into 3-D objects, or surfaces that can mold into a desired shape. Tibbits' team works with sportswear, automotive, furniture and other industries and is currently collaborating with Airbus on morphable components to control airflow to jet engines. Topher White, Engineer & Physicist Using recycled cell phones, engineer, physicist and inventor Topher White has come up with an ingenious method of detecting illegal logging and poaching in remote rain forests. Deforestation is one of the main contributors to climate change and the extinction of endangered species. Interpol estimates 50 to 90 percent of rain forest logging is illegal. In 2012, White founded Rainforest Connection, which, according to the organization's website, works to "transform recycled cell phones into autonomous, solar-powered listening devices that can monitor and pinpoint chainsaw activity at great distance, providing the world's first audio-based logging detection system, pinpointing deforestation activity as it occurs and enabling real-time intervention." The organization has helped stop illegal logging and poaching operations in Sumatra and is expanding its activities to rain forest reserves in Africa and Brazil. White, who has a B.A. in physics from Kenyon College, is currently working in Brazil; helping the indigenous Tembe people in the northern Amazonian state of Para monitor their lands to prevent poaching and illegal logging and settlement.
(Code:   ) (Expenses $   including grants of $   ) (Revenue $   )
(Other Grant Initiatives/Programs, continued) BIG CATS INITIATIVE National Geographic's Big Cats Initiative (BCI) is a comprehensive, action-oriented program that supports on-the-ground big cat conservation projects and a global public awareness campaign, Cause an Uproar. This initiative supports the protection of lions, tigers, cheetahs, leopards, jaguars, snow leopards and other top felines who are quickly disappearing, all victims of habitat loss and degradation as well as conflict with humans. By the end of 2015, BCI awarded 85 grants covering 27 countries with a total of more than $2.4 Million. The BCI grants program has made important strides in helping communities understand and protect big cats. The Cause an Uproar campaign raises awareness and funds for BCI. BCI continues to offer several ways for public engagement including free educator lesson plans, the "Build a Boma" peer to peer fundraising platform, text and online donations platforms and a Sister School program that connects schools in Africa with schools in the United States under the theme of big cats. PRISTINE SEAS PROJECT National Geographic's Pristine Seas project aims to protect the last wild places in the ocean. This includes not only preserving areas that are pristine or near pristine, but also helping to restore areas that may have suffered some human impacts but still harbor unique features such as large animals, healthy bottom communities, and outstanding biodiversity. The goals are to 1) help create large, no-take marine reserves with effective management over the long term and 2) help restore the health and resilience of unique ecosystems using a combination of solutions (e.g. marine reserves, fisheries management improvement, new ecotourism models), mostly in areas with some human population. We work to restore the health and resilience of unique ecosystems using a combination of exploration, scientific research, economic and policy analysis, and compelling media. We have completed 18 expeditions and, working with key partners, Pristine Seas has helped to inspire country leaders to create nine large reserves totaling over 3.1 million square kilometers. GENOGRAPHIC PROJECT The Genographic Project seeks to chart new knowledge about the migratory history of the human species and answer age-old questions surrounding the genetic diversity of humanity. In 2014 Genographic disbursed 7 scientific grants that enabled the study of DNA research samples using the Genographic genotyping platform. Members of the general public also participated in this real-time scientific research effort through a confidential kit that allowed them to send in their DNA to trace their own migratory history. By the end of 2015, over 720,000 members of the general public from over 130 countries had joined the Genographic Project by purchasing a kit. As a non-profit endeavor, a portion of the proceeds from the sales go directly to the Genographic Legacy Fund, which supports community-led efforts of indigenous peoples to revitalize their languages and cultures. Project results have led to the publication of over 50 scientific papers. The project's DNA results and analysis are stored in a database that is the largest collection of human anthropological genetic information ever assembled. The samples and data we collected during the project continue to serve as an invaluable 'genetic snapshot' of humanity, our stated goal at the launch of the project. GREAT ENERGY CHALLENGE Like food, air, and water, energy is essential to human existence. The hopes of billions for a better life depend on plentiful and accessible sources of energy. But with the world's population fast approaching seven billion, how do we meet the growing demand for energy in a responsible, equitable, and sustainable way? The Great Energy Challenge is an important National Geographic initiative designed to help all of us better understand the breadth and depth of our current energy situation. The Great Energy Challenge, a project undertaken in partnership with Shell, comprises an online portal, energy news reporting, and an energy-focused grant program. National Geographic has assembled some of the world's foremost research and scientists to act as advisors in support of the grant program. Led by Dr. Thomas Lovejoy, a National Geographic Fellow and renowned biologist, the team of advisors works together to identify and provide support for projects focused on innovative energy solutions. Since its inception in 2010, the Great Energy Challenge has awarded $2.56 million in its support of 31 grants. The Great Energy Challenge awarded 8 grants in 2015, totaling $591,150 OUT OF EDEN National Geographic Fellow, Paul Salopek, is on a seven-year walk, starting at humankind's birthplace in Ethiopia and ending at the southern tip of South America, where our forebears ran out of horizon. Along the way he is engaging with the major stories of our time - from climate change to technological innovation, from mass migration to cultural survival - by walking alongside the people who inhabit these headlines every day. Moving at the slow beat of his footsteps, Paul is also seeking the quieter, hidden stories of people who rarely make the news. Their tales highlight a central truth of our humanity in this globalized age: The most important narratives of our time, once monopolized by the developed world, now increasingly appear at the world's margins. National Geographic supports and chronicles his journey in the form on of online blog, video and audio published on different web properties and social media platforms. At the end of 2015, Paul made his way to Aktau, Kazakhstan. CHANGE THE COURSE Building on a strong web-based platform that educates the public through our freshwater website and the popular Water Currents blog, National Geographic continued the Change the Course campaign along with partners Bonneville Environmental Foundation (BEF) and Participant Media. The campaign is designed to engage with the public, corporations, and on-the-ground conservation groups to return critical flows of fresh water to critically dewatered portions of the Colorado River Basin. Change the Course motivates members of the public to learn about their own freshwater footprint and make a free pledge to conserve water at changethecourse.us. The 165,000+ member pledge community is comprised of people from 50 states and more than a hundred countries. For every pledge, Change the Course restores a thousand gallons of water to the Colorado River Basin. Corporate sponsors, such as WhiteWave, Coca-Cola and Disney provide funding for the water restoration projects. Change the Course has funded projects in the Colorado River Delta in Mexico, providing sustaining "base flows" to key restoration sites in the Delta that aim to provide long term benefits to migrating birds, local flora and fauna, and community members in the region. National Geographic Freshwater Fellow and water expert, Sandra Postel, continued to engage with the public in a variety of lectures, keynotes and media interviews and continued to curate the Water Currents blog on the National Geographic website. SIU This year, National Geographic officially launched the Special Investigations Unit (SIU), to combat the wildlife trafficking crisis by actively investigating and reporting on wildlife crime. The unit is exploring the intensely challenging frontier of wildlife crime to expose the transnational crime syndicates and their kingpins; to analyze policy in ways that engender fresh solutions; and to empower communities around the world to take action. This work is done in a combination of storytelling, capacity building and engagement with general audiences to drive key influencers towards action.
(Code:   ) (Expenses $   including grants of $   ) (Revenue $   )
(Education Foundation/Programs, continued) BioBlitz BioBlitz, National Geographic's annual event during which we partner with the National Park Service (NPS) to document biodiversity in a national park, took place on May 15 and 16, 2015. The 2015 BioBlitz was held in Hawai'i Volcanoes National Park, on the Big Island of Hawai'i. Special field inventories were organized for school groups. Students spent at least 1.5 hours in the field, a 50 percent increase over last year. Pre-BioBlitz teacher training and classroom visits by park staff allowed students, teachers, and leaders to prepare for and make the most of the field time. The majority of students were from schools with high percentages of students on free and reduced price lunch programs. Highlights from the event include: 850 youth had an opportunity to directly participate in BioBlitz 2015. The iNaturalist app was used to collect data entered by scientists, students, and the participating public; over 1700 observations were entered, resulting in a count of over 350 unique species in the park. Over 150 event volunteers helped with on-site logistics. At least 200 more manned exhibitor booths, with most featuring hands-on science activities and traditional nature-inspired crafts. National Geographic had one of the largest booths at the festival. We highlighted the Great Nature Project, which kicked off its global snapshot initiative on May 15th; National Geographic's Engineering Exploration Challenge was promoted and students were able to start drafting their engineering ideas at a busy activity table; and an actual camera trap with a loop of camera trap image was a popular feature. Two National Geographic young explorer grantees doing work in Hawai'i, Chris A. Johns and Eric Leifer, participated in the event as scientists and photographers. 2014 National Geographic Emerging Explorer Maritza Morales Casanova attended the event to expand her base of knowledge and bring BioBlitz activities to her work in environmental education in Mexico. A team of scientists from the Korea National Arboretum also attended. Geography Awareness Week The goal of Geography Awareness Week (GAW) is to raise awareness about the deficiency of geography instruction in American education and to excite people about geographic literacy. The annual public awareness program encourages citizens young and old to think and learn about the interconnected nature of our world. For our annual Geography Awareness Week we celebrated geography and "The Power of Maps" November 15-21, 2015. A week-long series of events were held at National Geographic Headquarters, including a successful OpenStreetMap "mappy hour" event. Educators around the world participated in GAW, and the website had more than 20,000 visits. Partners played a key role in spreading the word for GAW this year. GENIP (Geography Education National Implementation Project) helped to promote the event. ESRI participate with their annual GIS Day. The National Council for Geographic Education hosted a series of webinars and the Association of American Geographers (AAG) advertised to their members. Learning Framework In 2015, National Geographic developed our Learning Framework. The Learning Framework lays out-in a way that is relevant to all divisions of National Geographic-what we believe people of all ages should learn from their experiences with the Society. We have created the Learning Framework as a foundation and set of supporting guidelines to inform our work. Internally, the Learning Framework provides a common language that defines learning along three dimensions: the attitudes, skills, and knowledge (A.S.K.) of an explorer. It provides a way to ensure we are all working toward common learning goals and informs how we measure the impact of our products and resources. Externally, the Learning Framework communicates to our diverse audiences in a way that nurtures the trust they have in National Geographic-and the joy they find from the stories we tell. The Learning Framework is based on research and perspectives from diverse fields of knowledge. It recognizes the distinct core principles and focus areas established at National Geographic as well as the values held by families, communities, and cultures. Where appropriate, the Framework aligns with national standards and complements diverse curriculum approaches. National Geographic programs strive to develop students who are: Curious and adventurous, Responsible for others and the natural world, and Empowered and persistent in the face of challenges. National Geographic programs strive to develop students who can: Observe the world around them, Communicate effectively through language and media, Collaborate and work effectively with others, and National Geographic programs strive to develop students who understand: * Our human story: Exploring where we have been, how we live today, and where we may find ourselves tomorrow. * Our living planet: Understanding the amazing, intricate, and interconnected systems of the changing planet we live on. * Critical species: Revealing, celebrating, and helping to protect the amazing and diverse creatures we share our world with. * New Frontiers: Searching every day for the "new" and the "next," using the latest technology and science to go places no one has ever been and find answers no one has ever found. Educator Certification In 2015, National Geographic Education launched a pilot certification program to inform educators about the National Geographic Learning Framework and to facilitate communication among like-minded educators who want to bring the world to their students. The Nat Geo Educator Certification program was piloted in fall 2015. During the pilot, 50 teachers became fully certified, and 25 educators attended a Train-the-Trainers event enabling them to offer the Introductory Workshop in their own states and school districts. The first cohort of teachers to certify participated in a third-party evaluation by MN Associates, Inc. that affirmed the basic goals to the program, and is helping us continue to shape and grow the program going forward. The external evaluators reported that: "Participants saw becoming a Nat Geo certified educator as joining an exclusive club or a community of highly regarded "thinkers and doers" with access to educational activities, tools, and resources that are enriching and exciting. They felt that by becoming Nat Geo certified educators they are associated with Nat Geo's brand, which is a boon to their careers, students, and communities. The association raises their professional stature among their peers and community, and affords them opportunities and resources they could share with their students, colleagues, and communities at large."
4d Other program services (Describe in Schedule O.)
(Expenses $ 157,195,820 including grants of $ 17,063,762 ) (Revenue $ 114,684,284 )
4e Total program service expensesMediumBullet368,707,277
Form 990 (2015)
Form 990 (2015)
Page 3
Part IV
Checklist of Required Schedules
Yes
No
1
Is the organization described in section 501(c)(3) or 4947(a)(1) (other than a private foundation)? If "Yes," complete Schedule AClick to see attachment.....................
1
Yes
 
2
Is the organization required to complete Schedule B, Schedule of Contributors (see instructions)? Click to see attachment...
2
Yes
 
3
Did the organization engage in direct or indirect political campaign activities on behalf of or in opposition to candidates for public office? If "Yes," complete Schedule C, Part I.............
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No
4
Section 501(c)(3) organizations. Did the organization engage in lobbying activities, or have a section 501(h) election in effect during the tax year? If "Yes," complete Schedule C, Part IIClick to see attachment..............
4
Yes
 
5
Is the organization a section 501(c)(4), 501(c)(5), or 501(c)(6) organization that receives membership dues, assessments, or similar amounts as defined in Revenue Procedure 98-19? If "Yes," complete Schedule C, Part III.................
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No
6
Did the organization maintain any donor advised funds or any similar funds or accounts for which donors have the right to provide advice on the distribution or investment of amounts in such funds or accounts? If "Yes," complete Schedule D, Part IClick to see attachment..................
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Yes
 
7
Did the organization receive or hold a conservation easement, including easements to preserve open space,
the environment, historic land areas, or historic structures? If "Yes," complete Schedule D, Part II...
7
 
No
8
Did the organization maintain collections of works of art, historical treasures, or other similar assets? If "Yes," complete Schedule D, Part III Click to see attachment.............
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Yes
 
9
Did the organization report an amount in Part X, line 21 for escrow or custodial account liability; serve as a custodian for amounts not listed in Part X; or provide credit counseling, debt management, credit repair, or debt negotiation services? If "Yes," complete Schedule D, Part IV..............
9
 
No
10
Did the organization, directly or through a related organization, hold assets in temporarily restricted endowments, permanent endowments, or quasi-endowments? If "Yes," complete Schedule D, Part VClick to see attachment......
10
Yes
 
11
If the organization’s answer to any of the following questions is "Yes," then complete Schedule D, Parts VI, VII, VIII, IX, or X as applicable.
a
Did the organization report an amount for land, buildings, and equipment in Part X, line 10?
If "Yes," complete Schedule D, Part VI.Click to see attachment...................
11a
Yes
 
b
Did the organization report an amount for investments—other securities in Part X, line 12 that is 5% or more of its total assets reported in Part X, line 16? If "Yes," complete Schedule D, Part VIIClick to see attachment.......
11b
Yes
 
c
Did the organization report an amount for investments—program related in Part X, line 13 that is 5% or more of its total assets reported in Part X, line 16? If "Yes," complete Schedule D, Part VIII.......
11c
 
No
d
Did the organization report an amount for other assets in Part X, line 15 that is 5% or more of its total assets reported in Part X, line 16? If "Yes," complete Schedule D, Part IX............
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No
e
Did the organization report an amount for other liabilities in Part X, line 25? If "Yes," complete Schedule D, Part XClick to see attachment
11e
Yes
 
f
Did the organization’s separate or consolidated financial statements for the tax year include a footnote that addresses the organization’s liability for uncertain tax positions under FIN 48 (ASC 740)? If "Yes," complete Schedule D, Part XClick to see attachment
11f
Yes
 
12a
Did the organization obtain separate, independent audited financial statements for the tax year?
If "Yes," complete Schedule D, Parts XI and XII .................
12a
 
No
b
Was the organization included in consolidated, independent audited financial statements for the tax year? If "Yes," and if the organization answered "No" to line 12a, then completing Schedule D, Parts XI and XII is optional Click to see attachment
12b
Yes
 
13
Is the organization a school described in section 170(b)(1)(A)(ii)? If "Yes," complete Schedule E
13
 
No
14a
Did the organization maintain an office, employees, or agents outside of the United States? .....
14a
Yes
 
b
Did the organization have aggregate revenues or expenses of more than $10,000 from grantmaking, fundraising, business, investment, and program service activities outside the United States, or aggregate foreign investments valued at $100,000 or more? If "Yes," complete Schedule F, Parts I and IV.........Click to see attachment
14b
Yes
 
15
Did the organization report on Part IX, column (A), line 3, more than $5,000 of grants or other assistance to or for any foreign organization? If “Yes,” complete Schedule F, Parts II and IV.....Click to see attachment
15
Yes
 
16
Did the organization report on Part IX, column (A), line 3, more than $5,000 of aggregate grants or other assistance to or for foreign individuals? If “Yes,” complete Schedule F, Parts III and IV...Click to see attachment
16
Yes
 
17
Did the organization report a total of more than $15,000 of expenses for professional fundraising services on Part IX, column (A), lines 6 and 11e? If "Yes," complete Schedule G, Part I (see instructions) ....Click to see attachment
17
Yes
 
18
Did the organization report more than $15,000 total of fundraising event gross income and contributions on Part VIII, lines 1c and 8a? If "Yes," complete Schedule G, Part II............
18
 
No
19
Did the organization report more than $15,000 of gross income from gaming activities on Part VIII, line 9a? If "Yes," complete Schedule G, Part III...................Click to see attachment
19
Yes
 
20a
Did the organization operate one or more hospital facilities? If "Yes," complete Schedule H....
20a
 
No
b
If "Yes" to line 20a, did the organization attach a copy of its audited financial statements to this return?
20b
 
 
Form 990 (2015)
Form 990 (2015)
Page 4
Part IV
Checklist of Required Schedules (continued)
21
Did the organization report more than $5,000 of grants or other assistance to any domestic organization or domestic government on Part IX, column (A), line 1? If “Yes,” complete Schedule I, Parts I and II.....Click to see attachment
21
Yes
 
22
Did the organization report more than $5,000 of grants or other assistance to or for domestic individuals on Part IX, column (A), line 2? If “Yes,” complete Schedule I, Parts I and III........Click to see attachment
22
Yes
 
23
Did the organization answer "Yes" to Part VII, Section A, line 3, 4, or 5 about compensation of the organization’s current and former officers, directors, trustees, key employees, and highest compensated employees? If "Yes," complete Schedule J....................... Click to see attachment
23
Yes
 
24a
Did the organization have a tax-exempt bond issue with an outstanding principal amount of more than $100,000 as of the last day of the year, that was issued after December 31, 2002? If “Yes,” answer lines 24b through 24d and complete Schedule K. If “No,” go to line 25a...............
24a
 
No
b
Did the organization invest any proceeds of tax-exempt bonds beyond a temporary period exception?...
24b
 
 
c
Did the organization maintain an escrow account other than a refunding escrow at any time during the year
to defease any tax-exempt bonds? ...............
24c
 
 
d
Did the organization act as an "on behalf of" issuer for bonds outstanding at any time during the year?...
24d
 
 
25a
Section 501(c)(3), 501(c)(4), and 501(c)(29) organizations. Did the organization engage in an excess benefit transaction with a disqualified person during the year? If "Yes," complete Schedule L, Part I............
25a
 
No
b
Is the organization aware that it engaged in an excess benefit transaction with a disqualified person in a prior year, and that the transaction has not been reported on any of the organization’s prior Forms 990 or 990-EZ? If "Yes," complete Schedule L, Part I ...................
25b
 
No
26
Did the organization report any amount on Part X, line 5, 6, or 22 for receivables from or payables to any current or former officers, directors, trustees, key employees, highest compensated employees, or disqualified persons? If "Yes," complete Schedule L, Part II ................
26
 
No
27
Did the organization provide a grant or other assistance to an officer, director, trustee, key employee, substantial contributor or employee thereof, a grant selection committee member, or to a 35% controlled entity or family member of any of these persons? If "Yes," complete Schedule L, Part III.........
27
 
No
28
Was the organization a party to a business transaction with one of the following parties (see Schedule L, Part IV instructions for applicable filing thresholds, conditions, and exceptions):
a
A current or former officer, director, trustee, or key employee? If "Yes," complete Schedule L,
Part IV ........................
28a
 
No
b
A family member of a current or former officer, director, trustee, or key employee? If "Yes," complete Schedule L, Part IV.....................
28b
 
No
c
An entity of which a current or former officer, director, trustee, or key employee (or a family member thereof) was an officer, director, trustee, or direct or indirect owner? If "Yes," complete Schedule L, Part IV...
28c
 
No
29
Did the organization receive more than $25,000 in non-cash contributions? If "Yes," complete Schedule M..Click to see attachment
29
Yes
 
30
Did the organization receive contributions of art, historical treasures, or other similar assets, or qualified conservation contributions? If "Yes," complete Schedule M .............
30
 
No
31
Did the organization liquidate, terminate, or dissolve and cease operations? If "Yes," complete Schedule N, Part I.
31
 
No
32
Did the organization sell, exchange, dispose of, or transfer more than 25% of its net assets? If "Yes," complete Schedule N, Part II ...........Click to see attachment
32
Yes
 
33
Did the organization own 100% of an entity disregarded as separate from the organization under Regulations sections 301.7701-2 and 301.7701-3? If "Yes," complete Schedule R, Part I ........Click to see attachment
33
Yes
 
34
Was the organization related to any tax-exempt or taxable entity? If "Yes," complete Schedule R, Part II, III, or IV, and Part V, line 1.........................Click to see attachment
34
Yes
 
35a
Did the organization have a controlled entity within the meaning of section 512(b)(13)?
35a
Yes
 
b
If ‘Yes’ to line 35a, did the organization receive any payment from or engage in any transaction with a controlled entity within the meaning of section 512(b)(13)? If "Yes," complete Schedule R, Part V, line 2 ...Click to see attachment
35b
Yes
 
36
Section 501(c)(3) organizations. Did the organization make any transfers to an exempt non-charitable related organization? If "Yes," complete Schedule R, Part V, line 2.............
36
 
No
37
Did the organization conduct more than 5% of its activities through an entity that is not a related organization and that is treated as a partnership for federal income tax purposes? If "Yes," complete Schedule R, Part VI
37
 
No
38
Did the organization complete Schedule O and provide explanations in Schedule O for Part VI, lines 11b and 19? Note. All Form 990 filers are required to complete Schedule O. ............
38
Yes
 
Form 990 (2015)
Form 990 (2015)
Page 5
Part V
Statements Regarding Other IRS Filings and Tax Compliance
Check if Schedule O contains a response or note to any line in this Part V...........
Yes
No
1a
Enter the number reported in Box 3 of Form 1096 Enter -0- if not applicable ..
1a
3,289
b
Enter the number of Forms W-2G included in line 1a. Enter -0- if not applicable .
1b
0
c
Did the organization comply with backup withholding rules for reportable payments to vendors and reportable gaming (gambling) winnings to prize winners? ..................
1c
Yes
 
2a
Enter the number of employees reported on Form W-3, Transmittal of Wage and
Tax Statements, filed for the calendar year ending with or within the year covered by this return ..................
2a
1,565
b
If at least one is reported on line 2a, did the organization file all required federal employment tax returns?
Note. If the sum of lines 1a and 2a is greater than 250, you may be required to e-file (see instructions)
2b
Yes
 
3a
Did the organization have unrelated business gross income of $1,000 or more during the year?...
3a
Yes
 
b
If “Yes,” has it filed a Form 990-T for this year? If “No” to line 3b, provide an explanation in Schedule O...
3b
Yes
 
4a
At any time during the calendar year, did the organization have an interest in, or a signature or other authority over, a financial account in a foreign country (such as a bank account, securities account, or other financial account)? ..
4a
Yes
 
b
If "Yes," enter the name of the foreign country: MediumBulletAS , AU , BE , CA , DA , FI , FR , GM , HK , EI , IT , JA , NL , NZ , NO , PO , SN , SF , SP , SW , SZ , UK , MY
See instructions for filing requirements for FinCEN Form 114, Report of Foreign Bank and Financial Accounts (FBAR).
5a
Was the organization a party to a prohibited tax shelter transaction at any time during the tax year? ..
5a
 
No
b
Did any taxable party notify the organization that it was or is a party to a prohibited tax shelter transaction?
5b
 
No
c
If "Yes," to line 5a or 5b, did the organization file Form 8886-T? ............
5c
 
 
6a
Does the organization have annual gross receipts that are normally greater than $100,000, and did the organization solicit any contributions that were not tax deductible as charitable contributions? ...
6a
 
No
b
If "Yes," did the organization include with every solicitation an express statement that such contributions or gifts were not tax deductible? ......................
6b
 
 
7
Organizations that may receive deductible contributions under section 170(c).
a
Did the organization receive a payment in excess of $75 made partly as a contribution and partly for goods and services provided to the payor? ....................
7a
 
No
b
If "Yes," did the organization notify the donor of the value of the goods or services provided? .....
7b
 
 
c
Did the organization sell, exchange, or otherwise dispose of tangible personal property for which it was required to file Form 8282? .........................
7c
 
No
d
If "Yes," indicate the number of Forms 8282 filed during the year ....
7d
 
e
Did the organization receive any funds, directly or indirectly, to pay premiums on a personal benefit contract?
7e
 
No
f
Did the organization, during the year, pay premiums, directly or indirectly, on a personal benefit contract? ..
7f
 
No
g
If the organization received a contribution of qualified intellectual property, did the organization file Form 8899 as required? ......................
7g
 
 
h
If the organization received a contribution of cars, boats, airplanes, or other vehicles, did the organization file a Form 1098-C? ..........................
7h
 
 
8
Sponsoring organizations maintaining donor advised funds.
Did a donor advised fund maintained by the sponsoring organization have excess business holdings at any time during the year? .........................
8
 
No
9a
Did the sponsoring organization make any taxable distributions under section 4966?...
9a
 
No
b
Did the sponsoring organization make a distribution to a donor, donor advisor, or related person?...
9b
 
No
10
Section 501(c)(7) organizations. Enter:
a
Initiation fees and capital contributions included on Part VIII, line 12 ...
10a
 
b
Gross receipts, included on Form 990, Part VIII, line 12, for public use of club facilities
10b
 
11
Section 501(c)(12) organizations. Enter:
a
Gross income from members or shareholders .........
11a
 
b
Gross income from other sources (Do not net amounts due or paid to other sources against amounts due or received from them.) ..........
11b
 
12a
Section 4947(a)(1) non-exempt charitable trusts. Is the organization filing Form 990 in lieu of Form 1041?
12a
 
 
b
If "Yes," enter the amount of tax-exempt interest received or accrued during the year.
12b
 
13
Section 501(c)(29) qualified nonprofit health insurance issuers.
a
Is the organization licensed to issue qualified health plans in more than one state?
Note. See the instructions for additional information the organization must report on Schedule O.
13a
 
 
b
Enter the amount of reserves the organization is required to maintain by the states in which the organization is licensed to issue qualified health plans ....
13b
 
c
Enter the amount of reserves on hand ............
13c
 
14a
Did the organization receive any payments for indoor tanning services during the tax year?.....
14a
 
No
b
If "Yes," has it filed a Form 720 to report these payments? If "No," provide an explanation in Schedule O..
14b
 
 
Form 990 (2015)
Form 990 (2015)
Page 6
Part VI
Governance, Management, and Disclosure For each "Yes" response to lines 2 through 7b below, and for a "No" response to lines 8a, 8b, or 10b below, describe the circumstances, processes, or changes in Schedule O. See instructions.
Check if Schedule O contains a response or note to any line in this Part VI ..............
Section A. Governing Body and Management
Yes
No
1a
Enter the number of voting members of the governing body at the end of the tax year
1a
17
If there are material differences in voting rights among members of the governing body, or if the governing body delegated broad authority to an executive committee or similar committee, explain in Schedule O.
b
Enter the number of voting members included in line 1a, above, who are independent
1b
15
2
Did any officer, director, trustee, or key employee have a family relationship or a business relationship with any other officer, director, trustee, or key employee? .................
2
 
No
3
Did the organization delegate control over management duties customarily performed by or under the direct supervision of officers, directors or trustees, or key employees to a management company or other person? .
3
 
No
4
Did the organization make any significant changes to its governing documents since the prior Form 990 was filed? ...........................
4
Yes
 
5
Did the organization become aware during the year of a significant diversion of the organization’s assets? .
5
 
No
6
Did the organization have members or stockholders? ................
6
 
No
7a
Did the organization have members, stockholders, or other persons who had the power to elect or appoint one or more members of the governing body? ....................
7a
 
No
b
Are any governance decisions of the organization reserved to (or subject to approval by) members, stockholders, or persons other than the governing body? ...................
7b
 
No
8
Did the organization contemporaneously document the meetings held or written actions undertaken during the year by the following:
a
The governing body? .......................
8a
Yes
 
b
Each committee with authority to act on behalf of the governing body? ............
8b
Yes
 
9
Is there any officer, director, trustee, or key employee listed in Part VII, Section A, who cannot be reached at the organization’s mailing address? If "Yes," provide the names and addresses in Schedule O.......
9
 
No
Section B. Policies (This Section B requests information about policies not required by the Internal Revenue Code.)
Yes
No
10a
Did the organization have local chapters, branches, or affiliates? ............
10a
 
No
b
If "Yes," did the organization have written policies and procedures governing the activities of such chapters, affiliates, and branches to ensure their operations are consistent with the organization's exempt purposes?
10b
 
 
11a
Has the organization provided a complete copy of this Form 990 to all members of its governing body before filing the form? ............................
11a
Yes
 
b
Describe in Schedule O the process, if any, used by the organization to review this Form 990. .....
12a
Did the organization have a written conflict of interest policy? If "No," go to line 13.......
12a
Yes
 
b
Were officers, directors, or trustees, and key employees required to disclose annually interests that could give rise to conflicts? ..........................
12b
Yes
 
c
Did the organization regularly and consistently monitor and enforce compliance with the policy? If "Yes," describe in Schedule O how this was done...................
12c
Yes
 
13
Did the organization have a written whistleblower policy? ...............
13
Yes
 
14
Did the organization have a written document retention and destruction policy? .........
14
Yes
 
15
Did the process for determining compensation of the following persons include a review and approval by independent persons, comparability data, and contemporaneous substantiation of the deliberation and decision?
a
The organization’s CEO, Executive Director, or top management official ...........
15a
Yes
 
b
Other officers or key employees of the organization ................
15b
Yes
 
If "Yes" to line 15a or 15b, describe the process in Schedule O (see instructions).
16a
Did the organization invest in, contribute assets to, or participate in a joint venture or similar arrangement with a taxable entity during the year? ......................
16a
Yes
 
b
If "Yes," did the organization follow a written policy or procedure requiring the organization to evaluate its participation in joint venture arrangements under applicable federal tax law, and take steps to safeguard the organization’s exempt status with respect to such arrangements? ............
16b
Yes
 
Section C. Disclosure
17
List the States with which a copy of this Form 990 is required to be filedMediumBullet
AL , AK , AZ , AR , CA , CO , CT , DE , DC , FL , GA , GU , HI , ID , IL , IN , IA , KS , KY , LA , ME , MD , MA , MI , MN , MS , MO , MT , NE , NV , NH , NJ , NM , NY , NC , ND , OH , OK , OR , PW , PA , RI , SC , SD , TN , TX , UT , VT , VA , WA , WV , WI , WY
18
Section 6104 requires an organization to make its Form 1023 (or 1024 if applicable), 990, and 990-T (501(c)(3)s only) available for public inspection. Indicate how you made these available. Check all that apply.
19
Describe in Schedule O whether (and if so, how) the organization made its governing documents, conflict of interest policy, and financial statements available to the public during the tax year.
20
State the name, address, and telephone number of the person who possesses the organization's books and records:
MediumBulletMICHAEL COLE1145 17TH ST NW   WASHINGTON,DC200364688 (202) 775-6150
Form 990 (2015)
Form 990 (2015)
Page 7
Part VII
Compensation of Officers, Directors,Trustees, Key Employees, Highest Compensated Employees, and Independent Contractors
Check if Schedule O contains a response or note to any line in this Part VII ..............
Section A. Officers, Directors, Trustees, Key Employees, and Highest Compensated Employees
1a Complete this table for all persons required to be listed. Report compensation for the calendar year ending with or within the organization’s tax year.
RoundBullet List all of the organization’s current officers, directors, trustees (whether individuals or organizations), regardless of amount
of compensation. Enter -0- in columns (D), (E), and (F) if no compensation was paid.

RoundBullet List all of the organization’s current key employees, if any. See instructions for definition of "key employee."
RoundBullet List the organization’s five current highest compensated employees (other than an officer, director, trustee or key employee)
who received reportable compensation (Box 5 of Form W-2 and/or Box 7 of Form 1099-MISC) of more than $100,000 from the
organization and any related organizations.

RoundBullet List all of the organization’s former officers, key employees, or highest compensated employees who received more than $100,000
of reportable compensation from the organization and any related organizations.

RoundBullet List all of the organization’s former directors or trustees that received, in the capacity as a former director or trustee of the
organization, more than $10,000 of reportable compensation from the organization and any related organizations.

List persons in the following order: individual trustees or directors; institutional trustees; officers; key employees; highest
compensated employees; and former such persons.
Check this box if neither the organization nor any related organization compensated any current officer, director, or trustee.
(A)
Name and Title 		(B)
Average hours per week (list any hours for related organizations below dotted line) 		(C)
Position (do not check more than one box, unless person is both an officer and a director/trustee) 		(D)
Reportable compensation from the organization (W- 2/1099-MISC) 		(E)
Reportable compensation from related organizations (W- 2/1099-MISC) 		(F)
Estimated amount of other compensation from the organization and related organizations
Individual Trustee or Director; Institutional Trustee; OfficerInd; Key Employee; Highest compensated employee; FormerOfcrDirectorTrusteeInd;
(1) GARY E KNELL
 
PRESIDENT & CEO
 45.0
.................
  		X   X       1,102,085 0 31,826
(2) BRENDAN P BECHTEL
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(3) JOHN R MURPHY
 
TRUSTEE
 4.0
.................
  		X           57,845 0 0
(4) ANTHONY A WILLIAMS
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(5) GEORGE MUNOZ
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(6) JEAN CASE
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(7) JANE LUBCHENCO
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(8) ALEXANDRA GROSVENOR ELLER
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(9) FREDERICK J RYAN JR
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(10) ROGER ENRICO
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(11) MICHAEL BONSIGNORE
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(12) MARIA LAGOMASINO
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(13) EDWARD ROSKI JR
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(14) DR PETER RAVEN
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(15) TRACY WOLSTENCROFT
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(16) THEODORE WAITT
 
TRUSTEE
 4.0
.................
  		X           0 0 0
(17) B FRANCIS SAUL II
 
TRUSTEE
 4.0
.................
  		X           0 0 0
Form 990 (2015)
Form 990 (2015)
Page 8
Part VII
Section A. Officers, Directors, Trustees, Key Employees, and Highest Compensated Employees (continued)
(A)
Name and Title 		(B)
Average hours per week (list any hours for related organizations below dotted line) 		(C)
Position (do not check more than one box, unless person is both an officer and a director/trustee) 		(D)
Reportable compensation from the organization (W- 2/1099-MISC) 		(E)
Reportable compensation from related organizations (W- 2/1099-MISC) 		(F)
Estimated amount of other compensation from the organization and related organizations
Individual Trustee or Director; Institutional Trustee; OfficerInd; Key Employee; Highest compensated employee; FormerOfcrDirectorTrusteeInd;
(18) PATRICK F NOONAN
 
TRUSTEE
 4.0
.......................   		X           0 0 0
(19) NIGEL MORRIS
 
TRUSTEE
 4.0
.......................   		X           0 0 0
(20) DR WANDA AUSTIN
 
TRUSTEE
 4.0
.......................   		X           0 0 0
(21) DR WILLIAM HARVEY
 
TRUSTEE
 4.0
.......................   		X           0 0 0
(22) JOHN M FAHEY JR
 
CHAIRMAN
 12.0
.......................   		X           366,519 0 0
(23) Mark Moore
 
Trustee
 4.0
.......................   		X           0 0 0
(24) Dawn Arnall
 
Trustee
 4.0
.......................   		X           0 0 0
(25) TERRENCE B ADAMSON
 
CHIEF LEGAL OFFICER/SECRETARY
 45.0
.......................   		    X       1,762,196 0 554,660
(26) MICHAEL J COLE
 
SVP & CONTROLLER
 45.0
.......................   		    X       275,998 0 41,623
(27) BARBARA J CONSTANTZ
 
SVP & TREASURER
 45.0
.......................   		    X       263,625 0 44,511
(28) ANGELO M GRIMA
 
EVP & SR DEPUTY GENERAL COUNSEL
 45.0
.......................   		    X       305,395 0 41,241
(29) TRACIE WINBIGLER
 
CHIEF OPERATIONS OFFICER
 45.0
.......................   		    X       627,144 0 18,122
(30) MICHAEL ULICA
 
CHIEF FINANCIAL OFFICER
 45.0
.......................   		    X       547,589 0 31,993
(31) CHRISTOPHER JOHNS
 
CHIEF CONTENT OFFICER
 45.0
.......................   		      X     707,720 0 38,186
(32) TERRY GARCIA
 
CHIEF SCIENCE/EXPLOR.OFFICER
 45.0
.......................   		      X     649,446 0 34,232
(33) ELIZABETH HUDSON
 
CHIEF COMMUNICATIONS OFFICER
 45.0
.......................   		      X     514,787 0 417,358
(34) THOMAS SABLO
 
CHIEF TALENT/DIVERSITY OFFICER
 45.0
.......................   		      X     355,562 0 305,560
(35) TERRENCE G DAY
 
EVP, CMM COMM/MARKET RES. GROUP
 45.0
.......................   		      X     623,053 0 37,063
(36) DECLAN MOORE
 
CHIEF MEDIA OFFICER
 45.0
.......................   		      X     953,669 0 30,779
(37) CLAUDIA E MALLEY
 
EVP & WW PUBLISHER
 45.0
.......................   		      X     691,696 0 33,700
(38) MELINA BELLOWS
 
CHIEF EDUCATION OFFICER
 45.0
.......................   		      X     750,862 0 39,495
(39) SUSAN GOLDBERG
 
EDITOR IN CHIEF
 45.0
.......................   		      X     448,395 0 23,165
(40) ELIZABETH RUNNETTE
 
EVP, CHIEF PROGRAM & IMPACT OFFICER
 45.0
.......................   		      X     478,197 0 11,976
(41) DAVID BENNETT
 
CHIEF DEVELOPMENT OFFICER
 45.0
.......................   		      X     253,455 0 15,496
(42) PETER VAN RODEN
 
SVP GLOBAL EXP & EVENTS
 45.0
.......................   		        X   419,364 0 22,391
(43) MARY CUTTER
 
EVP, TRAVEL
 45.0
.......................   		        X   583,491 0 37,822
(44) JONATHAN CAMPBELL
 
VP, GLOBAL CORP PARTNERSHIPS
 45.0
.......................   		        X   440,712 0 13,050
(45) JONATHAN YOUNG
 
CHIEF TECHNOLOGY OFFICER
 45.0
.......................   		        X   509,062 0 27,497
(46) CHARLES BRODNAX
 
EVP DIGITAL PRODUCTS
 45.0
.......................   		        X   558,033 0 6,734
(47) FRANK BORMAN
 
TRUSTEE EMERITUS
 1.0
.......................   		          X 13,000 0 0
(48) GEORGE ELSEY
 
TRUSTEE EMERITUS
 1.0
.......................   		          X 13,000 0 0
1b Sub-Total................MediumBullet
c Total from continuation sheets to Part VII, Section A....MediumBullet
d Total (add lines 1b and 1c)...........MediumBullet 14,271,900 0 1,858,480
2
Total number of individuals (including but not limited to those listed above) who received more than $100,000 of reportable compensation from the organization MediumBullet427
Yes
No
3
Did the organization list any former officer, director or trustee, key employee, or highest compensated employee on line 1a? If "Yes," complete Schedule J for such individual ..............
3
Yes
 
4
For any individual listed on line 1a, is the sum of reportable compensation and other compensation from the organization and related organizations greater than $150,000? If "Yes," complete Schedule J for such
individual...........................
4
Yes
 
5
Did any person listed on line 1a receive or accrue compensation from any unrelated organization or individual for services rendered to the organization? If "Yes," complete Schedule J for such person ........
5
 
No
Section B. Independent Contractors
1
Complete this table for your five highest compensated independent contractors that received more than $100,000 of compensation from the organization. Report compensation for the calendar year ending with or within the organization’s tax year.
(A)
Name and business address 		(B)
Description of services 		(C)
Compensation
ALLEN & COMPANY LLC

711 FIFTH AVE
NEW YORK,NY10022 		CONSULTING 10,913,518
GLOBANT LLC

BRIDGE BANK
BOSTON,MA02241 		SOFTWARE CONSULTANT 4,364,326
COVINGTON & BURLING

1201 PENNSYLVANIA AVE NW
WASHINGTON,DC20004 		LEGAL SERVICES 2,629,479
WACHTELL LIPTON ROSEN & KATZ

51 W 52ND ST
NEW YORK,NY10019 		LEGAL SERVICES 2,500,000
CSE Consulting

150 INTERSTATE N PARKWAY
ATLANTA,GA30339 		SOFTWARE CONSULTANT 1,323,951
2
Total number of independent contractors (including but not limited to those listed above) who received more than $100,000 of compensation from the organization MediumBullet153
Form 990 (2015)
Form 990 (2015)
Page 9
Part VIII
Statement of Revenue
Check if Schedule O contains a response or note to any line in this Part VIII .............
(A)
Total revenue 		(B)
Related or
exempt
function
revenue 		(C)
Unrelated
business
revenue 		(D)
Revenue
excluded from
tax under sections
512-514
Contributions, Gifts, GrantAmt and OtherAmt Similar Amounts 1a Federated campaigns..1a  
b Membership dues..1b  
c Fundraising events..1c  
d Related organizations1d  
e Government grants (contributions)1e 470,574
f All other contributions, gifts, grants, and similar amounts not included above1f 27,561,416
g Noncash contributions included in lines 1a-1f:$ 715,970
h Total.Add lines 1a-1f.......MediumBullet 28,031,990
Program Service RevenueAmt Business Code
2a Membership Dues 900004 95,814,663 95,814,663    
b Books and Other Related Products 900004 59,486,793 59,486,793    
c PERIODICAL ADVERTISING 511120 24,773,185   24,773,185  
d Children's Book Publishing 900004 23,966,813 23,966,813    
e National Geographic Kids Magazine 900004 19,725,265 19,725,265    
f All other program service revenue. 95,612,911 83,124,782 12,488,129 0
g Total.Add lines 2a–2f.....MediumBullet 319,379,630
OtherAmt RevenueAmt 3 Investment income (including dividends, interest, and othersimilar amounts) ..........MediumBullet 11,673,415     11,673,415
4 Income from investment of tax-exempt bond proceedsMediumBullet        
5 Royalties...........MediumBullet 46,906,320     46,906,320
(ii) Personal (i) Real
6a Gross rents   7,420,978
b Less: rental expenses   1,271,717
c Rental income or (loss) 0 6,149,261
d Net rental income or (loss)......MediumBullet 6,149,261     6,149,261
(ii) Other (i) Securities
7a Gross amount from sales of assets other than inventory 636,848,070 682,527,000
b Less: cost or other basis and sales expenses 0 658,317,868
c Gain or (loss) 636,848,070 24,209,132
d Net gain or (loss).....MediumBullet 661,057,202   41,193 661,016,009
8a Gross income from fundraising events (not including $   of contributions reported on line 1c). See Part IV, line 18 ....
a  
b Less: direct expenses ...b  
c Net income or (loss) from fundraising events..MediumBullet      
9a Gross income from gaming activities.
See Part IV, line 19 ...
a 24,448
b Less: direct expenses ...b 0
c Net income or (loss) from gaming activities..MediumBullet 24,448     24,448
10a Gross sales of inventory, less
returns and allowances ..
a 35,682,094
b Less: cost of goods sold ..b 35,682,094
c Net income or (loss) from sales of inventory..MediumBullet        
Business Code Miscellaneous Revenue
11a Debt-financed Investment Income 900000 164,772   164,772  
b Equity gain on investment 900004 1,398     1,398
c            
d All other revenue .... 0 0 0 0
e Total. Add lines 11a–11d ...... MediumBullet 166,170
12 Total revenue. See Instructions......MediumBullet 1,073,388,436 282,118,316 37,467,279 725,770,851
Form 990 (2015)
Form 990 (2015)
Page 10
Part IX
Statement of Functional Expenses
Section 501(c)(3) and 501(c)(4) organizations must complete all columns. All other organizations must complete column (A).Check if Schedule O contains a response or note to any line in this Part IX ..............
Do not include amounts reported on lines 6b,
7b, 8b, 9b, and 10b of Part VIII. 		(A)
Total expenses 		(B)
Program service expenses 		(C)
Management and general expenses 		(D)
Fundraising expenses
1 Grants and other assistance to domestic organizations and domestic governments. See Part IV, line 21 7,031,273 7,031,273
2 Grants and other assistance to individuals in the United States. See Part IV, line 22 4,210,105 4,210,105
3 Grants and other assistance to governments, organizations, and individuals outside the United States. See Part IV, lines 15 and 16 5,822,384 5,822,384
4 Benefits paid to or for members 0 0
5 Compensation of current officers, directors, trustees, and key employees .... 12,284,857 9,694,000 2,302,712 288,145
6 Compensation not included above, to disqualified persons (as defined under section 4958(f)(1)) and persons described in section 4958(c)(3)(B) .... 60,000 0 60,000 0
7 Other salaries and wages 103,338,432 81,544,518 19,370,076 2,423,838
8 Pension plan accruals and contributions (include section 401(k) and 403(b) employer contributions) .... 12,252,412 9,668,398 2,296,630 287,384
9 Other employee benefits ....... 10,894,580 8,596,930 2,042,114 255,536
10 Payroll taxes ........... 8,367,243 6,602,605 1,568,382 196,256
11 Fees for services (non-employees):        
a Management ...... 0 0 0 0
b Legal ......... 448,775 0 444,319 4,456
c Accounting ........... 495,939 0 495,939 0
d Lobbying ........... 26,563 0 26,563 0
e Professional fundraising services. See Part IV, line 17 1,417,676 1,417,676
f Investment management fees ...... 3,444,168 0 3,444,168 0
g Other (If line 11g amount exceeds 10% of line 25, column (A) amount, list line 11g expenses on Schedule O) 38,526,250 34,381,629 3,756,498 388,123
12 Advertising and promotion .... 51,489,438 50,923,854 4,283 561,301
13 Office expenses ....... 4,586,398 3,050,855 1,455,025 80,518
14 Information technology ...... 4,778,744 4,438,222 275,693 64,829
15 Royalties .. 3,022,229 3,022,229 0 0
16 Occupancy ........... 14,431,881 12,093,220 2,084,408 254,253
17 Travel ............ 8,254,412 7,193,944 822,546 237,922
18 Payments of travel or entertainment expenses for any federal, state, or local public officials . 0 0 0 0
19 Conferences, conventions, and meetings .... 316,945 235,692 78,414 2,839
20 Interest ........... 831,900 0 831,900 0
21 Payments to affiliates ....... 0 0 0 0
22 Depreciation, depletion, and amortization .. 17,386,226 14,007,814 3,370,312 8,100
23 Insurance ... 1,652,352 1,441,027 211,325 0
24 Other expenses. Itemize expenses not covered above (List miscellaneous expenses in line 24e. If line 24e amount exceeds 10% of line 25, column (A) amount, list line 24e expenses on Schedule O.)
a POSTAGE & SHIPPING 42,036,359 41,221,680 45,197 769,482
b PRINTING & PRODUCTION 19,895,143 19,689,480 0 205,663
c COST OF SALES 23,700,038 23,700,038 0 0
d COMMISSIONS EXPENSE 12,717,424 12,717,424 0 0
e All other expenses 8,780,947 7,419,956 45,393 1,315,598
25 Total functional expenses. Add lines 1 through 24e 422,501,093 368,707,277 45,031,897 8,761,919
26 Joint costs. Complete this line only if the organization reported in column (B) joint costs from a combined educational campaign and fundraising solicitation. Check here MediumBullet if following SOP 98-2 (ASC 958-720).        
Form 990 (2015)
Form 990 (2015)
Page 11
Part X
Balance Sheet
Check if Schedule O contains a response or note to any line in this Part IX ..............
(A)
Beginning of year 		(B)
End of year
Assets 1 Cash–non-interest-bearing ........ 39,763,445 1 53,091,566
2 Savings and temporary cash investments ......... 0 2 0
3 Pledges and grants receivable, net ...... 21,703,925 3 14,087,897
4 Accounts receivable, net ............. 53,142,554 4 18,895,085
5 Loans and other receivables from current and former officers, directors, trustees, key employees, and highest compensated employees. Complete Part II of Schedule L
0 5 0
6 Loans and other receivables from other disqualified persons (as defined under section 4958(f)(1)), persons described in section 4958(c)(3)(B), and contributing employers and sponsoring organizations of section 501(c)(9) voluntary employees' beneficiary organizations (see instructions) Complete Part II of Schedule L
0 6  
7 Notes and loans receivable, net .... 60,078,272 7 26,512,970
8 Inventories for sale or use ........ 24,887,597 8 428,238
9 Prepaid expenses and deferred charges ...... 22,027,347 9 4,205,915
10a Land, buildings, and equipment: cost or other basis. Complete Part VI of Schedule D 10a 155,695,368
b Less: accumulated depreciation 10b 104,220,506 72,975,148 10c 51,474,862
11 Investments—publicly traded securities . 290,999,335 11 348,600,134
12 Investments—other securities. See Part IV, line 11 ..... 667,802,296 12 1,177,495,120
13 Investments—program-related. See Part IV, line 11 .. 0 13  
14 Intangible assets ............... 4,674,138 14 0
15 Other assets. See Part IV, line 11 ........... 5,652,436 15 360,354
16 Total assets. Add lines 1 through 15 (must equal line 34)... 1,263,706,493 16 1,695,152,141
Liabilities 17 Accounts payable and accrued expenses ..... 44,504,696 17 38,773,990
18 Grants payable ... 6,330,009 18 5,893,348
19 Deferred revenue ......... 136,569,092 19 2,310,541
20 Tax-exempt bond liabilities ......... 0 20 0
21 Escrow or custodial account liability. Complete Part IV of Schedule D 0 21 0
22 Loans and other payables to current and former officers, directors, trustees, key employees, highest compensated employees, and disqualified
persons. Complete Part II of Schedule L.. 0 22  
23 Secured mortgages and notes payable to unrelated third parties .. 0 23 0
24 Unsecured notes and loans payable to unrelated third parties .. 0 24 0
25 Other liabilities (including federal income tax, payables to related third parties, and other liabilities not included on lines 17-24). Complete Part X of Schedule D 275,405,425 25 161,697,654
26 Total liabilities. Add lines 17 through 25.. 462,809,222 26 208,675,533
Net Assets or Fund Balance Organizations that follow SFAS 117 (ASC 958), check here MediumBullet and complete lines 27 through 29, and lines 33 and 34.
27 Unrestricted net assets 635,215,782 27 1,328,028,589
28 Temporarily restricted net assets ........... 87,430,161 28 80,066,325
29 Permanently restricted net assets 78,251,328 29 78,381,694
Organizations that do not follow SFAS 117 (ASC 958), check here MediumBullet and complete lines 30 through 34.
30 Capital stock or trust principal, or current funds ..... 0 30 0
31 Paid-in or capital surplus, or land, building or equipment fund ... 0 31 0
32 Retained earnings, endowment, accumulated income, or other funds 0 32 0
33 Total net assets or fund balances ........... 800,897,271 33 1,486,476,608
34 Total liabilities and net assets/fund balances ........ 1,263,706,493 34 1,695,152,141
Form 990 (2015)
Form 990 (2015)
Page 12
Part XI
Reconcilliation of Net Assets
Check if Schedule O contains a response or note to any line in this Part XI ..............
1
Total revenue (must equal Part VIII, column (A), line 12) ............
1
1,073,388,436
2
Total expenses (must equal Part IX, column (A), line 25) ............
2
422,501,093
3
Revenue less expenses. Subtract line 2 from line 1 ..............
3
650,887,343
4
Net assets or fund balances at beginning of year (must equal Part X, line 33, column (A)) ..
4
800,897,271
5
Net unrealized gains (losses) on investments ...............
5
-22,431,551
6
Donated services and use of facilities .................
6
0
7
Investment expenses .....................
7
0
8
Prior period adjustments .....................
8
0
9
Other changes in net assets or fund balances (explain in Schedule O) ........
9
57,123,545
10
Net assets or fund balances at end of year. Combine lines 3 through 9 (must equal Part X, line 33, column (B))
10
1,486,476,608
Part XII
Financial Statements and Reporting
Check if Schedule O contains a response or note to any line in this Part XII .............
Yes
No
1
Accounting method used to prepare the Form 990:  
If the organization changed its method of accounting from a prior year or checked "Other," explain in
Schedule O.
2a
Were the organization’s financial statements compiled or reviewed by an independent accountant?
2a
 
No
If ‘Yes,’ check a box below to indicate whether the financial statements for the year were compiled or reviewed on a separate basis, consolidated basis, or both:
b
Were the organization’s financial statements audited by an independent accountant?
2b
Yes
 
If ‘Yes,’ check a box below to indicate whether the financial statements for the year were audited on a separate basis, consolidated basis, or both:
c
If "Yes," to line 2a or 2b, does the organization have a committee that assumes responsibility for oversight of the audit, review, or compilation of its financial statements and selection of an independent accountant?
2c
Yes
 
If the organization changed either its oversight process or selection process during the tax year, explain in Schedule O.
3a
As a result of a federal award, was the organization required to undergo an audit or audits as set forth in the Single Audit Act and OMB Circular A-133?
3a
 
No
b
If "Yes," did the organization undergo the required audit or audits? If the organization did not undergo the required audit or audits, explain why in Schedule O and describe any steps taken to undergo such audits.
3b
 
 
Form 990 (2015)
Form 990 (2015)
Additional Data


Software ID: 15000238
Software Version: 2015v2.1
Form 990, Special Condition Description:
Special Condition Description
SCHEDULE A
(Form 990 or 990EZ)

Department of the Treasury
Internal Revenue Service
Public Charity Status and Public Support
Complete if the organization is a section 501(c)(3) organization or a section 4947(a)(1) nonexempt charitable trust.
right arrow Attach to Form 990 or Form 990-EZ.
right arrow Information about Schedule A (Form 990 or 990-EZ) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public
Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Part I
Reason for Public Charity Status (All organizations must complete this part.) See instructions.
The organization is not a private foundation because it is: (For lines 1 through 11, check only one box.)
1
2
3
4


5
6
7
8
9
10
11
a
b
c
d
e
f
Enter the number of supported organizations ..............  

g
Provide the following information about the supported organization(s).
(i)Name of supported organization (ii) EIN (iii) Type of organization (described on lines 1- 9 above (see instructions)) (iv) Is the organization listed in your governing document? (v) Amount of monetary support (see instructions) (vi) Amount of other support (see instructions)
Yes No
Total      

For Paperwork Reduction Act Notice, see the Instructions for
Form 990 or 990-EZ.
Cat. No. 11285F
Schedule A (Form 990 or 990-EZ) 2015

Schedule A (Form 990 or 990-EZ) 2015
Page 2
Part II
Support Schedule for Organizations Described in Sections 170(b)(1)(A)(iv) and 170(b)(1)(A)(vi)
(Complete only if you checked the box on line 5, 7, or 8 of Part I or if the organization failed to qualify under Part III. If the organization fails to qualify under the tests listed below, please complete Part III.)
Section A. Public Support
Calendar year (or fiscal year beginning in) right arrow (a) 2011 (b) 2012 (c) 2013 (d) 2014 (e) 2015 (f) Total
1 Gifts, grants, contributions, and membership fees received. (Do not include any unusual grants.) ....            
2 Tax revenues levied for the organization's benefit and either paid to or expended on its behalf.......            
3 The value of services or facilities furnished by a governmental unit to the organization without charge..            
4 Total. Add lines 1 through 3            
5 The portion of total contributions by each person (other than a governmental unit or publicly supported organization) included on line 1 that exceeds 2% of the amount shown on line 11, column (f)..  
6 Public support. Subtract line 5 from line 4.  
Section B. Total Support
Calendar year (or fiscal year beginning in) right arrow (a) 2011 (b) 2012 (c) 2013 (d) 2014 (e) 2015 (f) Total
7 Amounts from line 4..            
8 Gross income from interest, dividends, payments received on securities loans, rents, royalties and income from similar sources...            
9 Net income from unrelated business activities, whether or not the business is regularly carried on..            
10 Other income. Do not include gain or loss from the sale of capital assets (Explain in Part VI.)..            
11 Total support. Add lines 7 through 10.  
12
12
 
13
First five years. If the Form 990 is for the organization's first, second, third, fourth, or fifth tax year as a section 501(c)(3) organization, check this box and stop here........................................right arrow
Section C. Computation of Public Support Percentage
14
14
 
15
15
 
16a
b
17a
b
18
Private foundation. If the organization did not check a box on line 13, 16a, 16b, 17a, or 17b, check this box and see
instructions ..................................................... right arrow
Schedule A (Form 990 or 990-EZ) 2015

Schedule A (Form 990 or 990-EZ) 2015
Page 3
Part III
Support Schedule for Organizations Described in Section 509(a)(2)
(Complete only if you checked the box on line 9 of Part I or if the organization failed to qualify under Part II. If the organization fails to qualify under the tests listed below, please complete Part II.)
Section A. Public Support
Calendar year (or fiscal year beginning in) right arrow (a) 2011 (b) 2012 (c) 2013 (d) 2014 (e) 2015 (f) Total
1 Gifts, grants, contributions, and membership fees received. (Do not include any "unusual grants.") . 22,789,542 17,561,840 34,648,528 37,955,317 28,031,990 140,987,217
2 Gross receipts from admissions, merchandise sold or services performed, or facilities furnished in any activity that is related to the organization's tax-exempt purpose...... 318,386,746 321,981,221 352,696,439 345,557,638 282,118,316 1,620,740,360
3 Gross receipts from activities that are not an unrelated trade or business under section 513...         24,448 24,448
4 Tax revenues levied for the organization's benefit and either paid to or expended on its behalf...           0
5 The value of services or facilities furnished by a governmental unit to the organization without charge..           0
6 Total. Add lines 1 through 5. 341,176,288 339,543,061 387,344,967 383,512,955 310,174,754 1,761,752,025
7a Amounts included on lines 1, 2, and 3 received from disqualified persons... 500,000 500,000 1,050,000 1,315,000 395,000 3,760,000
b Amounts included on lines 2 and 3 received from other than disqualified persons that exceed the greater of $5,000 or 1% of the amount on line 13 for the year. 0 0 0 0 0 0
c Add lines 7a and 7b.. 500,000 500,000 1,050,000 1,315,000 395,000 3,760,000
8 Public support. (Subtract line 7c from line 6.) 1,757,992,025
Section B. Total Support
Calendar year (or fiscal year beginning in) right arrow (a) 2011 (b) 2012 (c) 2013 (d) 2014 (e) 2015 (f) Total
9 Amounts from line 6... 341,176,288 339,543,061 387,344,967 383,512,955 310,174,754 1,761,752,025
10a Gross income from interest, dividends, payments received on securities loans, rents, royalties and income from similar sources.. 53,051,332 54,340,457 60,238,925 69,509,472 66,000,713 303,140,899
b Unrelated business taxable income (less section 511 taxes) from businesses acquired after June 30, 1975.     902,105 465,384 0 1,367,489
c Add lines 10a and 10b. 53,051,332 54,340,457 61,141,030 69,974,856 66,000,713 304,508,388
11 Net income from unrelated business activities not included in line 10b, whether or not the business is regularly carried on.         0 0
12 Other income. Do not include gain or loss from the sale of capital assets (Explain in Part VI.) .. 0 0 0 0 583,828,735 583,828,735
13 Total support. (Add lines 9, 10c, 11, and 12.).. 394,227,620 393,883,518 448,485,997 453,487,811 960,004,202 2,650,089,148
14
Section C. Computation of Public Support Percentage
15
15
66.34 %
16
16
85.97 %
Section D. Computation of Investment Income Percentage
17
17
11.49 %
18
18
13.96 %
19a
b
20
Schedule A (Form 990 or 990-EZ) 2015

Schedule A (Form 990 or 990-EZ) 2015
Page 4
Part IV
Supporting Organizations
(Complete only if you checked a box on line 11 of Part I. If you checked 11a of Part I, complete Sections A and B. If you checked 11b of Part I, complete Sections A and C. If you checked 11c of Part I, complete Sections A, D, and E. If you checked 11d of Part I, complete Sections A and D, and complete Part V.)
Section A. All Supporting Organizations
Yes
No
1
Are all of the organization’s supported organizations listed by name in the organization’s governing documents?
If "No," describe in Part VI how the supported organizations are designated. If designated by class or purpose,
describe the designation. If historic and continuing relationship, explain.
1
 
 
2
Did the organization have any supported organization that does not have an IRS determination of status under section 509(a)(1) or (2)? If "Yes," explain in Part VI how the organization determined that the supported organization was described in section 509(a)(1) or (2).
2
 
 
3a
Did the organization have a supported organization described in section 501(c)(4), (5), or (6)? If "Yes," answer (b) and (c) below.
3a
 
 
b
Did the organization confirm that each supported organization qualified under section 501(c)(4), (5), or (6) and satisfied the public support tests under section 509(a)(2)? If "Yes," describe in Part VI when and how the organization made the determination.
3b
 
 
c
Did the organization ensure that all support to such organizations was used exclusively for section 170(c)(2)(B) purposes? If "Yes," explain in Part VI what controls the organization put in place to ensure such use.
3c
 
 
4a
Was any supported organization not organized in the United States ("foreign supported organization")? If “Yes” and if you checked 11a or 11b in Part I, answer (b) and (c) below.
4a
 
 
b
Did the organization have ultimate control and discretion in deciding whether to make grants to the foreign supported organization? If “Yes,” describe in Part VI how the organization had such control and discretion despite being controlled or supervised by or in connection with its supported organizations.
4b
 
 
c
Did the organization support any foreign supported organization that does not have an IRS determination under sections 501(c)(3) and 509(a)(1) or (2)? If “Yes,” explain in Part VI what controls the organization used to ensure that all support to the foreign supported organization was used exclusively for section 170(c)(2)(B) purposes.
4c
 
 
5a
Did the organization add, substitute, or remove any supported organizations during the tax year? If “Yes,” answer (b) and (c) below (if applicable). Also, provide detail in Part VI, including (i) the names and EIN numbers of the supported organizations added, substituted, or removed; (ii) the reasons for each such action; (iii) the authority under the organization's organizing document authorizing such action; and (iv) how the action was accomplished (such as by amendment to the organizing document).
5a
 
 
b
Type I or Type II only. Was any added or substituted supported organization part of a class already designated in the organization's organizing document?
5b
 
 
c
Substitutions only. Was the substitution the result of an event beyond the organization's control?
5c
 
 
6
Did the organization provide support (whether in the form of grants or the provision of services or facilities) to anyone other than (i) its supported organizations, (ii) individuals that are part of the charitable class benefited by one or more of its supported organizations, or (iii) other supporting organizations that also support or benefit one or more of the filing organization’s supported organizations? If “Yes,” provide detail in Part VI.
6
 
 
7
Did the organization provide a grant, loan, compensation, or other similar payment to a substantial contributor (defined in section 4958(c)(3)(C)), a family member of a substantial contributor, or a 35% controlled entity with regard to a substantial contributor? If “Yes,” complete Part I of Schedule L (Form 990 or 990-EZ) .
7
 
 
8
Did the organization make a loan to a disqualified person (as defined in section 4958) not described in line 7? If “Yes,” complete Part I of Schedule L (Form 990 or 990-EZ).
8
 
 
9a
Was the organization controlled directly or indirectly at any time during the tax year by one or more disqualified persons as defined in section 4946 (other than foundation managers and organizations described in section 509(a)(1) or (2))? If “Yes,” provide detail in Part VI.
9a
 
 
b
Did one or more disqualified persons (as defined in line 9a) hold a controlling interest in any entity in which the supporting organization had an interest? If “Yes,” provide detail in Part VI.
9b
 
 
c
Did a disqualified person (as defined in line 9a) have an ownership interest in, or derive any personal benefit from, assets in which the supporting organization also had an interest? If “Yes,” provide detail in Part VI.
9c
 
 
10a
Was the organization subject to the excess business holdings rules of section 4943 because of section 4943(f) (regarding certain Type II supporting organizations, and all Type III non-functionally integrated supporting organizations)? If “Yes,” answer line 10b below.
10a
 
 
b
Did the organization have any excess business holdings in the tax year? (Use Schedule C, Form 4720, to determine whether the organization had excess business holdings).
10b
 
 
Schedule A (Form 990 or 990-EZ) 2015

Schedule A (Form 990 or 990-EZ) 2015
Page 5
Part IV
Supporting Organizations (continued)
Yes
No
11
Has the organization accepted a gift or contribution from any of the following persons?
a
A person who directly or indirectly controls, either alone or together with persons described in (b) and (c) below, the governing body of a supported organization?
11a
 
 
b
A family member of a person described in (a) above?
11b
 
 
c
A 35% controlled entity of a person described in (a) or (b) above? If “Yes” to a, b, or c, provide detail in Part VI.
11c
 
 
Section B. Type I Supporting Organizations
Yes
No
1
Did the directors, trustees, or membership of one or more supported organizations have the power to regularly appoint or elect at least a majority of the organization’s directors or trustees at all times during the tax year? If “No,” describe in Part VI how the supported organization(s) effectively operated, supervised, or controlled the organization’s activities. If the organization had more than one supported organization, describe how the powers to appoint and/or remove directors or trustees were allocated among the supported organizations and what conditions or restrictions, if any, applied to such powers during the tax year.
1
 
 
2
Did the organization operate for the benefit of any supported organization other than the supported organization(s) that operated, supervised, or controlled the supporting organization? If “Yes,” explain in Part VI how providing such benefit carried out the purposes of the supported organization(s) that operated, supervised or controlled the supporting organization.
2
 
 
Section C. Type II Supporting Organizations
Yes
No
1
Were a majority of the organization’s directors or trustees during the tax year also a majority of the directors or trustees of each of the organization’s supported organization(s)? If “No,” describe in Part VI how control or management of the supporting organization was vested in the same persons that controlled or managed the supported organization(s).
1
 
 
Section D. All Type III Supporting Organizations
Yes
No
1
Did the organization provide to each of its supported organizations, by the last day of the fifth month of the organization’s tax year, (i) a written notice describing the type and amount of support provided during the prior tax year, (ii) a copy of the Form 990 that was most recently filed as of the date of notification, and (iii) copies of the organization’s governing documents in effect on the date of notification, to the extent not previously provided?
1
 
 
2
Were any of the organization’s officers, directors, or trustees either (i) appointed or elected by the supported organization(s) or (ii) serving on the governing body of a supported organization? If "No," explain in Part VI how the organization maintained a close and continuous working relationship with the supported organization(s).
2
 
 
3
By reason of the relationship described in (2), did the organization’s supported organizations have a significant voice in the organization’s investment policies and in directing the use of the organization’s income or assets at all times during the tax year? If "Yes," describe in Part VI the role the organization’s supported organizations played in this regard.
3
 
 
Section E. Type III Functionally-Integrated Supporting Organizations
1
Check the box next to the method that the organization used to satisfy the Integral Part Test during the year (see instructions):
a
b
c
2
Activities Test. Answer (a) and (b) below.
Yes
No
a
Did substantially all of the organization’s activities during the tax year directly further the exempt purposes of the supported organization(s) to which the organization was responsive? If "Yes," then in Part VI identify those supported organizations and explain how these activities directly furthered their exempt purposes, how the organization was responsive to those supported organizations, and how the organization determined that these activities constituted substantially all of its activities.
2a
 
 
b
Did the activities described in (a) constitute activities that, but for the organization’s involvement, one or more of the organization’s supported organization(s) would have been engaged in? If "Yes," explain in Part VI the reasons for the organization’s position that its supported organization(s) would have engaged in these activities but for the organization’s involvement.
2b
 
 
3
Parent of Supported Organizations. Answer (a) and (b) below.
a
Did the organization have the power to regularly appoint or elect a majority of the officers, directors, or trustees of each of the supported organizations? Provide details in Part VI.
3a
 
 
b
Did the organization exercise a substantial degree of direction over the policies, programs and activities of each of its supported organizations? If "Yes," describe in Part VI. the role played by the organization in this regard.
3b
 
 
Schedule A (Form 990 or 990-EZ) 2015

Schedule A (Form 990 or 990-EZ) 2015
Page 6
Part V
Type III Non-Functionally Integrated 509(a)(3) Supporting Organizations
1
Section A - Adjusted Net Income (A) Prior Year (B) Current Year
(optional)
1 Net short-term capital gain 1    
2 Recoveries of prior-year distributions 2    
3 Other gross income (see instructions) 3    
4 Add lines 1 through 3 4    
5 Depreciation and depletion 5    
6 Portion of operating expenses paid or incurred for production or collection of gross income or for management, conservation, or maintenance of property held for production of income (see instructions) 6    
7 Other expenses (see instructions) 7    
8 Adjusted Net Income (subtract lines 5, 6 and 7 from line 4) 8    

Section B - Minimum Asset Amount (A) Prior Year (B) Current Year
(optional)
1 Aggregate fair market value of all non-exempt-use assets (see instructions for short tax year or assets held for part of year): 1
a Average monthly value of securities 1a    
b Average monthly cash balances 1b    
c Fair market value of other non-exempt-use assets 1c    
d Total (add lines 1a, 1b, and 1c) 1d    
e Discount claimed for blockage or other factors
(explain in detail in Part VI):  
2 Acquisition indebtedness applicable to non-exempt use assets 2    
3 Subtract line 2 from line 1d 3    
4 Cash deemed held for exempt use. Enter 1-1/2% of line 3 (for greater amount, see instructions). 4    
5 Net value of non-exempt-use assets (subtract line 4 from line 3) 5    
6 Multiply line 5 by .035 6    
7 Recoveries of prior-year distributions 7    
8 Minimum Asset Amount (add line 7 to line 6) 8    

Section C - Distributable Amount Current Year
1 Adjusted net income for prior year (from Section A, line 8, Column A) 1  
2 Enter 85% of line 1 2  
3 Minimum asset amount for prior year (from Section B, line 8, Column A) 3  
4 Enter greater of line 2 or line 3 4  
5 Income tax imposed in prior year 5  
6 Distributable Amount. Subtract line 5 from line 4, unless subject to emergency temporary reduction (see instructions) 6  
7
Schedule A (Form 990 or 990-EZ) 2015

Schedule A (Form 990 or 990-EZ) 2015
Page 7
Part V
Type III Non-Functionally Integrated 509(a)(3) Supporting Organizations (continued)
Section D - Distributions Current Year
1 Amounts paid to supported organizations to accomplish exempt purposes  
2 Amounts paid to perform activity that directly furthers exempt purposes of supported organizations, in
excess of income from activity		  
3 Administrative expenses paid to accomplish exempt purposes of supported organizations  
4 Amounts paid to acquire exempt-use assets  
5 Qualified set-aside amounts (prior IRS approval required)  
6 Other distributions (describe in Part VI). See instructions  
7Total annual distributions. Add lines 1 through 6.  
8 Distributions to attentive supported organizations to which the organization is responsive (provide
details in Part VI). See instructions		  
9 Distributable amount for 2015 from Section C, line 6  
10 Line 8 amount divided by Line 9 amount  

Section E - Distribution Allocations (see instructions) (i)
Excess Distributions 		(ii)
Underdistributions
Pre-2015 		(iii)
Distributable
Amount for 2015
1 Distributable amount for 2015 from Section C, line
6 		 
2 Underdistributions, if any, for years prior to 2015
(reasonable cause required--see instructions)		  
3 Excess distributions carryover, if any, to 2015:
a
b
c
d From 2013.......  
e From 2014.......  
fTotal of lines 3a through e  
g Applied to underdistributions of prior years  
h Applied to 2015 distributable amount  
i Carryover from 2010 not applied (see
instructions)
j Remainder. Subtract lines 3g, 3h, and 3i from 3f.  
4Distributions for 2015 from Section D, line 7:
$  
a Applied to underdistributions of prior years  
b Applied to 2015 distributable amount  
c Remainder. Subtract lines 4a and 4b from 4.  
5 Remaining underdistributions for years prior to
2015, if any. Subtract lines 3g and 4a from line 2
(if amount greater than zero, see instructions)		  
6 Remaining underdistributions for 2015. Subtract
lines 3h and 4b from line 1 (if amount greater than
zero, see instructions)		  
7 Excess distributions carryover to 2016. Add lines
3j and 4c.		  
8 Breakdown of line 7:
a
b
c Excess from 2013.......  
d From 2014.......  
e From 2015.......  
Schedule A (Form 990 or 990-EZ) (2015)

Schedule A (Form 990 or 990-EZ) 2015
Page 8
Part VI
Supplemental Information. Provide the explanations required by Part II, line 10; Part II, line 17a or 17b; Part III, line 12; Part IV, Section A, lines 1, 2, 3b, 3c, 4b, 4c, 5a, 6, 9a, 9b, 9c, 11a, 11b, and 11c; Part IV, Section B, lines 1 and 2; Part IV, Section C, line 1; Part IV, Section D, lines 2 and 3; Part IV, Section E, lines 1c, 2a, 2b, 3a and 3b; Part V, line 1; Part V, Section B, line 1e; Part V Section D, lines 5, 6, and 8; and Part V, Section E, lines 2, 5, and 6. Also complete this part for any additional information. (See instructions).
Facts And Circumstances Test
 
Return Reference Explanation
Schedule A, Part III, Line 12 Other Income DESCRIPTION - , COLUMN A - , COLUMN B - , COLUMN C - , COLUMN D - , COLUMN E - XXX-XX-XXXX.0, COLUMN F - XXX-XX-XXXX.0;
Schedule A (Form 990 or 990-EZ) 2015


Additional Data


Software ID: 15000238
Software Version: 2015v2.1
Schedule B
(Form 990, 990-EZ,
or 990-PF)
Department of the Treasury
Internal Revenue Service
Schedule of Contributors
Arrow Bullet Attach to Form 990, 990-EZ, or 990-PF.
Arrow Bullet Information about Schedule B (Form 990, 990-EZ, or 990-PF) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Organization type (check one):
Filers of:
Section:
Form 990 or 990-EZ





Form 990-PF




Check if your organization is covered by the General Rule or a Special Rule.  
Note. Only a section 501(c)(7), (8), or (10) organization can check boxes for both the General Rule and a Special Rule. See instructions.
General Rule
Special Rules
......... Arrow Bullet $  
Caution. An organization that is not covered by the General Rule and/or the Special Rules does not file Schedule B (Form 990,
990-EZ, or 990-PF), but it must answer “No” on Part IV, line 2, of its Form 990; or check the box on line H of its
Form 990-EZ or on its Form 990PF, Part I, line 2, to certify that it does not meet the filing requirements of Schedule B (Form 990,
990-EZ, or 990-PF).
For Paperwork Reduction Act Notice, see the Instructions
for Form 990, 990-EZ, or 990-PF.
Cat. No. 30613XSchedule B (Form 990, 990-EZ, or 990-PF) (2015)
Schedule B (Form 990, 990-EZ, or 990-PF) (2015) Page 2
Name of organization
NATIONAL GEOGRAPHIC SOCIETY
  		Employer identification number
53-0193519
Part I
Contributors (see instructions). Use duplicate copies of Part I if additional space is needed.
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Total contributions		 (d)
Type of contribution
RESTRICTED
 
 

   
 
 
  ,    

$ RESTRICTED


(Complete Part II for noncash contributions.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Total contributions		 (d)
Type of contribution
 
 
 

   
 
 

$  


(Complete Part II for noncash contributions.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Total contributions		 (d)
Type of contribution
 
 
 

   
 
 

$  


(Complete Part II for noncash contributions.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Total contributions		 (d)
Type of contribution
 
 
 

   
 
 

$  


(Complete Part II for noncash contributions.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Total contributions		 (d)
Type of contribution
 
 
 

   
 
 

$  


(Complete Part II for noncash contributions.)
(a)
No.		 (b)
Name, address, and ZIP + 4		 (c)
Total contributions		 (d)
Type of contribution
 
 
 

   
 
 

$  


(Complete Part II for noncash contributions.)
Schedule B (Form 990, 990-EZ, or 990-PF) (2015)
Schedule B (Form 990, 990-EZ, or 990-PF) (2015)
Page 3
Name of organization
NATIONAL GEOGRAPHIC SOCIETY
  		Employer identification number

53-0193519
Part II
Noncash Property (see instructions). Use duplicate copies of Part II if additional space is needed.
(a)
No.from Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a)
No.from Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a)
No.from Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a)
No.from Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a)
No.from Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
(a)
No.from Part I		 (b)
Description of noncash property given		 (c)
FMV (or estimate)
(see instructions) 		(d)
Date received
 
$    
Schedule B (Form 990, 990-EZ, or 990-PF) (2015)
Schedule B (Form 990, 990-EZ, or 990-PF) (2015)
Page 4
Name of organization
NATIONAL GEOGRAPHIC SOCIETY
  		Employer identification number

53-0193519
Part III
Exclusively religious, charitable, etc., contributions to organizations described in section 501(c)(7), (8), or (10) that total more than $1,000 for the year from any one contributor. Complete columns (a) through (e) and the following line entry. For organizations completing Part III, enter the total of exclusively religious, charitable, etc., contributions of $1,000 or less for the year. (Enter this information once. See instructions.) Arrow Bullet$  
Use duplicate copies of Part III if additional space is needed.
(a)
No.from Part I		 (b) Purpose of gift (c) Use of gift (d) Description of how gift is held
 
(e) Transfer of gift
Transferee's name, address, and ZIP 4 Relationship of transferor to transferee
 
 
     
 
(a)
No.from Part I		 (b) Purpose of gift (c) Use of gift (d) Description of how gift is held
 
(e) Transfer of gift
Transferee's name, address, and ZIP 4 Relationship of transferor to transferee
 
 
     
 
(a)
No.from Part I		 (b) Purpose of gift (c) Use of gift (d) Description of how gift is held
 
(e) Transfer of gift
Transferee's name, address, and ZIP 4 Relationship of transferor to transferee
 
 
     
 
(a)
No.from Part I		 (b) Purpose of gift (c) Use of gift (d) Description of how gift is held
 
(e) Transfer of gift
Transferee's name, address, and ZIP 4 Relationship of transferor to transferee
 
 
     
 
Schedule B (Form 990, 990-EZ, or 990-PF) (2015)

Additional Data


Software ID: 15000238
Software Version: 2015v2.1
SCHEDULE C
(Form 990 or 990-EZ)

Department of the Treasury
Internal Revenue Service
Political Campaign and Lobbying Activities

For Organizations Exempt From Income Tax Under section 501(c) and section 527
SchCMd Bullet Complete if the organization is described below. SchCMd Bullet Attach to Form 990 or Form 990-EZ.
SchCMd BulletInformation about Schedule C (Form 990 or 990-EZ) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public
Inspection
If the organization answered "Yes" on Form 990, Part IV, Line 3, or Form 990-EZ, Part V, line 46 (Political Campaign Activities), then
Round Bullet Section 501(c)(3) organizations: Complete Parts I-A and B. Do not complete Part I-C.
Round Bullet Section 501(c) (other than section 501(c)(3)) organizations: Complete Parts I-A and C below. Do not complete Part I-B.
Round Bullet Section 527 organizations: Complete Part I-A only.
If the organization answered "Yes" on Form 990, Part IV, Line 4, or Form 990-EZ, Part VI, line 47 (Lobbying Activities), then
Round Bullet Section 501(c)(3) organizations that have filed Form 5768 (election under section 501(h)): Complete Part II-A. Do not complete Part II-B.
Round Bullet Section 501(c)(3) organizations that have NOT filed Form 5768 (election under section 501(h)): Complete Part II-B. Do not complete Part II-A.
If the organization answered "Yes" on Form 990, Part IV, Line 5 (Proxy Tax) (see separate instructions) or Form 990-EZ, Part V, line 35c (Proxy Tax) (see separate instructions), then
Round Bullet Section 501(c)(4), (5), or (6) organizations: Complete Part III.
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Part I-A
Complete if the organization is exempt under section 501(c) or is a section 527 organization.

1
Provide a description of the organization’s direct and indirect political campaign activities in Part IV.
2
Political expenditures ......................................................................................................................SchCMd Bullet
$  
3
Volunteer hours .............................................................................................................................
 

Part I-B
Complete if the organization is exempt under section 501(c)(3).
1
Enter the amount of any excise tax incurred by the organization under section 4955 ................................SchCMd Bullet
$  
2
Enter the amount of any excise tax incurred by organization managers under section 4955 .......................SchCMd Bullet
$  
3
If the organization incurred a section 4955 tax, did it file Form 4720 for this year? .........................................
4a
Was a correction made? ......................................................................................................................
b
If "Yes," describe in Part IV.
Part I-C
Complete if the organization is exempt under section 501(c), except section 501(c)(3).
1
Enter the amount directly expended by the filing organization for section 527 exempt function activities ..... SchCMd Bullet
$  
2
Enter the amount of the filing organization's funds contributed to other organizations for section 527 exempt function activities ............................................................................................................................SchCMd Bullet

$  
3
Total exempt function expenditures. Add lines 1 and 2. Enter here and on Form 1120-POL, line 17b...........SchCMd Bullet

$  
4
Did the filing organization file Form 1120-POL for this year? ...................................................................
5
Enter the names, addresses and employer identification number (EIN) of all section 527 political organizations to which the filing
organization made payments. For each organization listed, enter the amount paid from the filing organization’s funds. Also enter the amount of political contributions received that were promptly and directly delivered to a separate political organization, such as a separate segregated fund or a political action committee (PAC). If additional space is needed, provide information in Part IV.
(a) Name (b) Address (c) EIN (d) Amount paid from filing organization's funds. If none, enter -0-. (e) Amount of political contributions received and promptly and directly delivered to a separate political organization. If none, enter -0-.
1
2
3
4
5
6
For Paperwork Reduction Act Notice, see the instructions for Form 990 or 990-EZ.
Cat. No. 50084S
Schedule C (Form 990 or 990-EZ) 2015

Schedule C (Form 990 or 990-EZ) 2015
Page 2
Part II-A
Complete if the organization is exempt under section 501(c)(3) and filed Form 5768 (election under section 501(h)).
A Check SchCMd Bulletexpenses, and share of excess lobbying expenditures).
B Check SchCMd Bullet
Limits on Lobbying Expenditures
(The term "expenditures" means amounts paid or incurred.) 		(a) Filing
organization's
totals 		(b) Affiliated group totals
1a Total lobbying expenditures to influence public opinion (grass roots lobbying) ...............................................    
b Total lobbying expenditures to influence a legislative body (direct lobbying) ...........................................    
c Total lobbying expenditures (add lines 1a and 1b) .......................................................................    
d Other exempt purpose expenditures .........................................................................................    
e Total exempt purpose expenditures (add lines 1c and 1d) ....................................................................    
f Lobbying nontaxable amount. Enter the amount from the following table in both
columns.		    
If the amount on line 1e, column (a) or (b) is:The lobbying nontaxable amount is:
Not over $500,00020% of the amount on line 1e.
Over $500,000 but not over $1,000,000$100,000 plus 15% of the excess over $500,000.
Over $1,000,000 but not over $1,500,000$175,000 plus 10% of the excess over $1,000,000.
Over $1,500,000 but not over $17,000,000$225,000 plus 5% of the excess over $1,500,000.
Over $17,000,000$1,000,000.
g Grassroots nontaxable amount (enter 25% of line 1f) ..........................................................................    
h Subtract line 1g from line 1a. If zero or less, enter -0-. ..........................................................................    
i Subtract line 1f from line 1c. If zero or less, enter -0-. ...........................................................................    
j If there is an amount other than zero on either line 1h or line 1i, did the organization file Form 4720 reporting
section 4911 tax for this year? ..............................................................................................................

4-Year Averaging Period Under section 501(h)
(Some organizations that made a section 501(h) election do not have to complete all of the five
columns below. See the separate instructions for lines 2a through 2f.)
Lobbying Expenditures During 4-Year Averaging Period
Calendar year (or fiscal year
beginning in) 		(a) 2012 (b) 2013 (c) 2014 (d) 2015 (e) Total
2a Lobbying nontaxable amount          
b Lobbying ceiling amount
(150% of line 2a, column(e)) 		 
c Total lobbying expenditures          
d Grassroots nontaxable amount          
e Grassroots ceiling amount
(150% of line 2d, column (e))		  
f Grassroots lobbying expenditures          
Schedule C (Form 990 or 990-EZ) 2015


Schedule C (Form 990 or 990-EZ) 2015
Page 3
Part II-B
Complete if the organization is exempt under section 501(c)(3) and has NOT filed Form 5768 (election under section 501(h)).
For each "Yes" response on lines 1a through 1i below, provide in Part IV a detailed description of the lobbying activity.
(a)
No
Yes
(b)
Amount
1
During the year, did the filing organization attempt to influence foreign, national, state or local legislation, including any attempt to influence public opinion on a legislative matter or referendum, through the use of:
a
Volunteers? ...........................................................................................................
Yes
 
b
Paid staff or management (include compensation in expenses reported on lines 1c through 1i)? ........
Yes
 
c
Media advertisements? ...................................................................................................
 
No
 
d
Mailings to members, legislators, or the public? .............................................................................
 
No
 
e
Publications, or published or broadcast statements? ...........................................................
 
No
 
f
Grants to other organizations for lobbying purposes? ..........................................................
 
No
 
g
Direct contact with legislators, their staffs, government officials, or a legislative body? .......................
Yes
 
42,368
h
Rallies, demonstrations, seminars, conventions, speeches, lectures, or any similar means? ..................
 
No
 
i
Other activities? ...................................................................................................................
 
No
 
j
Total. Add lines 1c through 1i ....................................................................................................
42,368
2a
Did the activities in line 1 cause the organization to be not described in section 501(c)(3)? .....
 
No
b
If "Yes," enter the amount of any tax incurred under section 4912 ...........................................
 
c
If "Yes," enter the amount of any tax incurred by organization managers under section 4912 ...................
 
d
If the filing organization incurred a section 4912 tax, did it file Form 4720 for this year? ........................
 
 
Part III-A
Complete if the organization is exempt under section 501(c)(4), section 501(c)(5), or section 501(c)(6).
Yes
No
1
Were substantially all (90% or more) dues received nondeductible by members? ...............................................
1
 
 
2
Did the organization make only in-house lobbying expenditures of $2,000 or less? ............................................
2
 
 
3
Did the organization agree to carry over lobbying and political expenditures from the prior year? .................................
3
 
 
Part III-B
Complete if the organization is exempt under section 501(c)(4), section 501(c)(5), or section 501(c)(6) and if either (a) BOTH Part III-A, lines 1 and 2, are answered "No" OR (b) Part III-A, line 3, is answered “Yes."
1
Dues, assessments and similar amounts from members ......................................................................
1
 
2
Section 162(e) nondeductible lobbying and political expenditures (do not include amounts of political expenses for which the section 527(f) tax was paid).
a
Current year .............................................................................................................................
2a
 
b
Carryover from last year ............................................................................................................
2b
 
c
Total ...........................................................................................................................................
2c
 
3
Aggregate amount reported in section 6033(e)(1)(A) notices of nondeductible section 162(e) dues .
3
 
4
If notices were sent and the amount on line 2c exceeds the amount on line 3, what portion of the excess does the organization agree to carryover to the reasonable estimate of nondeductible lobbying and political expenditure next year? ......................................................................................................................
4
 
5
Taxable amount of lobbying and political expenditures (see instructions) .........................................
5
 
Part IV
Supplemental Information
Provide the descriptions required for Part l-A, line 1; Part l-B, line 4; Part l-C, line 5; Part II-A (affiliated group list); Part II-A, lines 1 and 2 (see instructions), and Part ll-B, line 1. Also, complete this part for any additional information.
Return Reference Explanation
Schedule C, Part II-B, Line 1 DETAILED DESCRIPTION OF THE LOBBYING ACTIVITY The $42,368 spent on lobbying activity during 2015 related to promoting geography education at both the national & state levels. It consisted of direct contact with legislators, their staffs, legal consultants, government officials, or legislative bodies.
Schedule C, Part II-B, Line 1 DETAILED DESCRIPTION OF THE LOBBYING ACTIVITY The $42,368 spent on lobbying activity during 2015 related to promoting geography education at both the national & state levels. It consisted of direct contact with legislators, their staffs, legal consultants, government officials, or legislative bodies.
Schedule C (Form 990 or 990EZ) 2015


Additional Data


Software ID: 15000238
Software Version: 2015v2.1

SCHEDULE D
(Form 990)
Department of the Treasury
Internal Revenue Service
Supplemental Financial Statements
SchDMd Bullet Complete if the organization answered "Yes," on Form 990,
Part IV, line 6, 7, 8, 9, 10, 11a, 11b, 11c, 11d, 11e, 11f, 12a, or 12b.
SchDMd Bullet Attach to Form 990.
Information about Schedule D (Form 990) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Part I
Organizations Maintaining Donor Advised Funds or Other Similar Funds or Accounts. Complete if the organization answered "Yes" on Form 990, Part IV, line 6.
(a) Donor advised funds (b) Funds and other accounts
1 Total number at end of year .... 1  
2 Aggregate value of contributions to (during year) 0  
3 Aggregate value of grants from (during year) 593,499  
4 Aggregate value at end of year .... 8,018,312  
5
Did the organization inform all donors and donor advisors in writing that the assets held in donor advised
funds are the organization's property, subject to the organization's exclusive legal control? ...........
6
Did the organization inform all grantees, donors, and donor advisors in writing that grant funds can be
used only for charitable purposes and not for the benefit of the donor or donor advisor, or for any other purpose conferring impermissible private benefit? ............................
Part II
Conservation Easements. Complete if the organization answered "Yes" on Form 990, Part IV, line 7.
1
Purpose(s) of conservation easements held by the organization (check all that apply).
2
Complete lines 2a through 2d if the organization held a qualified conservation contribution in the form of a conservation easement on the last day of the tax year.
Held at the End of the Year
a Total number of conservation easements ...................... 2a  
b Total acreage restricted by conservation easements .................... 2b  
c Number of conservation easements on a certified historic structure included in (a) ..... 2c  
d Number of conservation easements included in (c) acquired after 8/17/06, and not on a historic structure listed in the National Register ... 2d  
3
Number of conservation easements modified, transferred, released, extinguished, or terminated by the organization during the
tax year SchDMd Bullet  
4
Number of states where property subject to conservation easement is located SchDMd Bullet  
5
Does the organization have a written policy regarding the periodic monitoring, inspection, handling of violations, and enforcement of the conservation easements it holds? ............
6
Staff and volunteer hours devoted to monitoring, inspecting, handling of violations, and enforcing conservation easements during the year
SchDMd Bullet  
7
Amount of expenses incurred in monitoring, inspecting, handling of violations, and enforcing conservation easements during the year
SchDMd Bullet $  
8
Does each conservation easement reported on line 2(d) above satisfy the requirements of section 170(h)(4)(B)(i) and section 170(h)(4)(B)(ii)? .............................
9
In Part XIII, describe how the organization reports conservation easements in its revenue and expense statement, and
balance sheet, and include, if applicable, the text of the footnote to the organization’s financial statements that describes
the organization’s accounting for conservation easements.
Part III
Organizations Maintaining Collections of Art, Historical Treasures, or Other Similar Assets.
Complete if the organization answered "Yes" on Form 990, Part IV, line 8.
1a
If the organization elected, as permitted under SFAS 116 (ASC 958), not to report in its revenue statement and balance sheet works of art, historical treasures, or other similar assets held for public exhibition, education, or research in furtherance of public service, provide, in Part XIII, the text of the footnote to its financial statements that describes these items.
b
If the organization elected, as permitted under SFAS 116 (ASC 958), to report in its revenue statement and balance sheet works of art, historical treasures, or other similar assets held for public exhibition, education, or research in furtherance of public service, provide the following amounts relating to these items:
(i)
Revenue included on Form 990, Part VIII, line 1 .........................SchDMd Bullet $  
(ii)
Assets included in Form 990, Part X ...............................SchDMd Bullet $  
2
If the organization received or held works of art, historical treasures, or other similar assets for financial gain, provide the
following amounts required to be reported under SFAS 116 (ASC 958) relating to these items:
a
Revenue included on Form 990, Part VIII, line 1 ..........................SchDMd Bullet $  
b
Assets included in Form 990, Part X ...............................SchDMd Bullet $  
For Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 52283D
Schedule D (Form 990) 2015

Schedule D (Form 990) 2015
Page 2
Part III
Organizations Maintaining Collections of Art, Historical Treasures, or Other Similar Assets (continued)
3
Using the organization’s acquisition, accession, and other records, check any of the following that are a significant use of its collection items (check all that apply):
a
d
b
e
 
c
4
Provide a description of the organization’s collections and explain how they further the organization’s exempt purpose in
Part XIII.
5
During the year, did the organization solicit or receive donations of art, historical treasures or other similar
assets to be sold to raise funds rather than to be maintained as part of the organization’s collection?...
Part IV
Escrow and Custodial Arrangements. Complete if the organization answered "Yes" on Form 990, Part IV, line 9, or reported an amount on Form 990, Part X, line 21.
1a
Is the organization an agent, trustee, custodian or other intermediary for contributions or other assets not
included on Form 990, Part X? ....................................
b If "Yes," explain the arrangement in Part XIII and complete the following table: Amount
c Beginning balance ............................. 1c  
d Additions during the year ............................ 1d  
e Distributions during the year .......................... 1e  
f Ending balance ................................ 1f  
2a
Did the organization include an amount on Form 990, Part X, line 21, for escrow or custodial account liability?
b
If "Yes," explain the arrangement in Part XIII. Check here if the explanation has been provided in Part XIII ........
Part V
Endowment Funds. Complete if the organization answered "Yes" on Form 990, Part IV, line 10.
(a)Current year (b)Prior year (c)Two years back (d)Three years back (e)Four years back
1a Beginning of year balance .... 275,446,351 267,750,750 238,868,214 215,933,912 214,371,279
b Contributions ... 175,366 760,985 862,972 2,811,271 3,110,754
c Net investment earnings, gains, and losses 4,109,830 18,457,264 38,200,182 35,972,157 6,336,694
d Grants or scholarships ... 8,052,761 9,404,600 8,286,528 13,301,813 6,831,066
e Other expenditures for facilities
and programs ... 		4,151,412 988,347 818,872 1,527,653 8,020
f Administrative expenses .... 203,327 1,129,701 1,075,218 1,019,660 1,045,729
g End of year balance ...... 267,324,047 275,446,351 267,750,750 238,868,214 215,933,912
2
Provide the estimated percentage of the current year end balance (line 1g, column (a)) held as:
a
Board designated or quasi-endowment SchDMd Bullet56.03 %
b
Permanent endowment SchDMd Bullet29.32 %
c
Temporarily restricted endowment SchDMd Bullet14.65 %
The percentages on lines 2a, 2b, and 2c should equal 100%.
3a
Are there endowment funds not in the possession of the organization that are held and administered for the
organization by:

Yes
No
(i) unrelated organizations .................
3a(i)
 
No
(ii) related organizations .................
3a(ii)
 
No
b
If "Yes" on 3a(ii), are the related organizations listed as required on Schedule R? .........
3b
 
 
4
Describe in Part XIII the intended uses of the organization's endowment funds.
Part VI
Land, Buildings, and Equipment.
Complete if the organization answered 'Yes' on Form 990, Part IV, line 11a. See Form 990, Part X, line 10.
Description of property (a) Cost or other basis
(investment) 		(b)Cost or other basis (other) (c) Accumulated depreciation (d) Book value
1a Land ...   2,906,296 2,906,296
b Buildings   117,710,165 75,978,894 41,731,271
c Leasehold improvements   4,558,524 3,055,972 1,502,552
d Equipment ...   10,506,659 6,691,198 3,815,461
e Other ...   20,013,724 18,494,442 1,519,282
Total. Add lines 1a through 1e. (Column (d) must equal Form 990, Part X, column (B), line 10(c).)..SchDMdBullet 51,474,862
Schedule D (Form 990) 2015

Schedule D (Form 990) 2015
Page 3
Part VII
Investments—Other Securities. Complete if the organization answered 'Yes' on Form 990, Part IV, line 11b. See Form 990, Part X, line 12.
(a) Description of security or category
(including name of security)		 (b)Book value (c)Method of valuation:
Cost or end-of-year market value
(1)Financial derivatives    
(2)Closely-held equity interests 13,145,339 F
(3)Other
(A) HEDGE FUNDS 		166,098,206 F

(B) REAL EST.INVEST.TRUSTS 		12,541,799 F

(C) MONEY MARKET FUNDS 		161,878,516 F

(D) NIKKEI - NGS 		0  

(E) INVESTMENT - NOVICA 		866,560 C

(F) INVESTMENT IN NGSP, INC. 		   

(G) 100% SUB 		405,056,111 C

(H) INVESTMENT - DEFERRED COMPENSATION 		1,853,616 F

(I) MORTGAGE-BACKED SECURITIES 		5,790,403 F

(J) FIXED-INCOME OBLIGATIONS 		406,098,320 F

(K) STOCK WARRANTS & OTHER RIGHTS 		   

(L) Other 		4,166,250 C
Total. (Column (b) must equal Form 990, Part X, col. (B) line 12.)Small Bullet 1,177,495,120
Part VIII
Investments—Program Related. Complete if the organization answered 'Yes' on Form 990, Part IV, line 11c. See Form 990, Part X, line 13.
(a) Description of investment (b) Book value (c) Method of valuation:
Cost or end-of-year market value
(1)
(2)
(3)
(4)
(5)
(6)
(7)
(8)
(9)
Total. (Column (b) must equal Form 990, Part X, col.(B) line 13.)Small Bullet  
Part IX
Other Assets. Complete if the organization answered 'Yes' on Form 990, Part IV, line 11d. See Form 990, Part X, line 15.
(a) Description (b) Book value
(1)
(2)
(3)
(4)
(5)
(6)
(7)
(8)
(9)
Total. (Column (b) must equal Form 990, Part X, col.(B) line 15.)...........Small Bullet  
Part X
Other Liabilities. Complete if the organization answered 'Yes' on Form 990, Part IV, line 11e or 11f. See Form 990, Part X, line 25.
1.(a) Description of liability (b) Book value
(1) Federal income taxes  
PENSION/POSTRETIREMENT BENEFITS 153,022,434
CHARITABLE GIFT ANNUITIES 6,304,821
DEFERRED COMPENSATION 1,853,616
CAPITAL LEASES -15,140
SCHOLARSHIPS 443,830
TRUSTEE EMERITUS PAYABLE 88,093
PY OL  
(8)
(9)
Total. (Column (b) must equal Form 990, Part X, col.(B) line 25.)Small Bullet 161,697,654
2. Liability for uncertain tax positions. In Part XIII, provide the text of the footnote to the organization's financial statements that reports the organization's liability for uncertain tax positions under FIN 48 (ASC 740). Check here if the text of the footnote has been provided in Part XIII
Schedule D (Form 990) 2015

Schedule D (Form 990) 2015
Page 4
Part XI Reconciliation of Revenue per Audited Financial Statements With Revenue per Return Complete if the organization answered 'Yes' on Form 990, Part IV, line 12a.
1 Total revenue, gains, and other support per audited financial statements ....... 1  
2 Amounts included on line 1 but not on Form 990, Part VIII, line 12:
a Net unrealized gains (losses) on investments .... 2a  
b Donated services and use of facilities ......... 2b  
c Recoveries of prior year grants ........... 2c  
d Other (Describe in Part XIII.) ............ 2d  
e Add lines 2a through 2d ..................... 2e  
3 Subtract line 2e from line 1.................. 3  
4 Amounts included on Form 990, Part VIII, line 12, but not on line 1:
a Investment expenses not included on Form 990, Part VIII, line 7b . 4a  
b Other (Describe in Part XIII.) ........... 4b  
c Add lines 4a and 4b.................... 4c  
5 Total revenue. Add lines 3 and 4c. (This must equal Form 990, Part I, line 12.) ...... 5  
Part XII Reconciliation of Expenses per Audited Financial Statements With Expenses per Return. Complete if the organization answered 'Yes' on Form 990, Part IV, line 12a.
1 Total expenses and losses per audited financial statements ........... 1  
2 Amounts included on line 1 but not on Form 990, Part IX, line 25:
a Donated services and use of facilities ......... 2a  
b Prior year adjustments ............ 2b  
c Other losses ................ 2c  
d Other (Describe in Part XIII.) ............ 2d  
e Add lines 2a through 2d.................... 2e  
3 Subtract line 2e from line 1................... 3  
4 Amounts included on Form 990, Part IX, line 25, but not on line 1:
a Investment expenses not included on Form 990, Part VIII, line 7b .. 4a  
b Other (Describe in Part XIII.) ............ 4b  
c Add lines 4a and 4b..................... 4c  
5 Total expenses. Add lines 3 and 4c. (This must equal Form 990, Part I, line 18.) ...... 5  

Part XIII
Supplemental Information
Provide the descriptions required for Part II, lines 3, 5, and 9; Part III, lines 1a and 4; Part lV, lines 1b and 2b;
Part V, line 4; Part X, line 2; Part XI, lines 2d and 4b; and Part XII, lines 2d and 4b. Also complete this part to provide any additional information.
Return Reference Explanation
Schedule D, Part III, Line 4 Collections of art - description of collections The Society's image collection contains illustrations, photographic negatives and digital files taken over the past 127 years by photographers on assignment for the Society. The museum also maintains artifacts donated to or collected by the Society over its 127 year history. A rare book collection of approximately 1,300 volumes covering topics such as natural history, polar history and climate, and the history of early travel and exploration is maintained within the Society's research and reference library. This collection is made available to scholars and researchers.
Schedule D, Part V, Line 4 Intended uses of endowment funds Fund for Exploration--to be used to support research, exploration and conservation. Buffet Funds--to be used to support conservation in Africa and Latin America, as well as cheetah/Big Cats conservation. Foundation Funds--to be used to support geography education.
Schedule D, Part X, Line 2 FIN 48 (ASC 740) footnote FIN 48 Audited Footnote Disclosure: The Society is a not-for profit organization incorporated under the laws of the District of Columbia and is recognized as exempt from federal income taxes under Section 501(c)(3) of the Code, except for income derived from unrelated business activities. The Society recognizes the effect of income tax positions only if those positions are more likely than not to be sustained. Recognized uncertain income tax positions (none at December 31, 2015 and 2014) are measured at the largest amount that has a greater than 50% likelihood of being realized. Changes in recognition or measurement are reflected in the period in which the change in judgement occurred.
Schedule D (Form 990) 2015


Additional Data


Software ID: 15000238
Software Version: 2015v2.1




SCHEDULE F(Form 990)
Department of the Treasury
Internal Revenue Service
Statement of Activities Outside the United States
Right pointing arrow large image Complete if the organization answered "Yes" to Form 990,Part IV, line 14b, 15, or 16.Right pointing arrow large image Attach to Form 990. Right pointing arrow large image See separate instructions.Right pointing arrow large image Information about Schedule F (Form 990) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Part I
General Information on Activities Outside the United States. Complete if the organization answered "Yes" to Form 990, Part IV, line 14b.
1
For grantmakers.Does the organization maintain records to substantiate the amount of its grants and
other assistance, the grantees’ eligibility for the grants or assistance, and the selection criteria used
to award the grants or assistance? . . . . . . . . . . . . . . . . . . . . . . . . .
2
For grantmakers. Describe in Part V the organization’s procedures for monitoring the use of its grants and other assistance outside the United States.
3
Activites per Region. (The following Part I, line 3 table can be duplicated if additional space is needed.)
(a) Region (b) Number of offices in the region (c) Number of employees, agents, and independent contractors in region (d) Activities conducted in region (by type) (e.g., fundraising, program services, investments, grants to recipients located in the region) (e) If activity listed in (d) is a program service, describe specific type of
service(s) in region		 (f) Total expenditures
for and investments
in region
Central America and the Caribbean 0 0 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 66,114
East Asia and the Pacific 0 0 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 9,132,607
Europe (Including Iceland and Greenland) 0 1 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 16,184,786
Middle East and North Africa 0 0 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 170,891
North America (Canada & Mexico only) 0 0 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 9,381,834
Russia and Neighboring States 0 0 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 136,841
South America 0 0 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 1,271,447
South Asia 0 0 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 189,078
Sub-Saharan Africa 0 0 Program Services ENGLISH LANGUAGE MAGAZINE DISTRIBUTION 2,608,311
Central America and the Caribbean     Grantmaking   17,450
East Asia and the Pacific     Grantmaking   366,126
Europe (Including Iceland and Greenland)     Grantmaking   631,373
Middle East and North Africa     Grantmaking   86,175
North America (Canada & Mexico only)     Grantmaking   697,361
Russia and Neighboring States     Grantmaking   29,820
South America     Grantmaking   457,869
South Asia     Grantmaking   1,211,061
Sub-Saharan Africa     Grantmaking   2,325,149
East Asia and the Pacific     Investments   64,039,481
Europe (Including Iceland and Greenland)     Investments   98,546,221
North America (Canada & Mexico only)     Investments   7,801,460
South America     Investments   2,656,812
Central America and the Caribbean     Investments   1,728,164
Middle East and North Africa     Investments   298,774
Russia and Neighboring States     Investments   566,285
South Asia     Investments   3,214,132
Sub-Saharan Africa     Investments   2,066,955
3a Sub-total ..... 0 1 41,428,083
b Total from continuation sheets to Part I ... 0 0 184,454,494
c Totals (add lines 3a and 3b) 0 1 225,882,577
For Paperwork Reduction Act Notice, see the Instructions for Form 990.Cat. No. 50082W Schedule F (Form 990) 2015
Schedule F (Form 990) 2015
Page 2
Part II
Grants and Other Assistance to Organizations or Entities Outside the United States. Complete if the organization answered "Yes" to Form 990, Part IV, line 15, for any recipient who received more than $5,000. Part II can be duplicated if additional space is needed.
1 (a) Name of organization (b) IRS code section
and EIN (if applicable)		 (a)(c) Region (b)(d) Purpose of
grant 		(e) Amount of
cash grant 		(f) Manner of
cash
disbursement 		(g) Amount
of non-cash
assistance 		(h) Description
of non-cash
assistance 		(i) Method of
valuation
(book, FMV,
appraisal, other)
East Asia and the Pacific Research, Conservation, Exploration 10,640 wire 0 n/a n/a
East Asia and the Pacific Research, Conservation, Exploration 100,000 wire 0 n/a n/a
East Asia and the Pacific Research, Conservation, Exploration 19,850 wire 0 n/a n/a
East Asia and the Pacific Research, Conservation, Exploration 22,561 wire 0 n/a n/a
East Asia and the Pacific Research, Conservation, Exploration 19,719 wire 0 n/a n/a
East Asia and the Pacific Research, Conservation, Exploration 21,006 wire 0 n/a n/a
East Asia and the Pacific Research, Conservation, Exploration 25,640 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Research, Conservation, Exploration 9,268 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Research, Conservation, Exploration 11,002 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Research, Conservation, Exploration 6,800 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Research, Conservation, Exploration 5,000 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Research, Conservation, Exploration 20,086 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Research, Conservation, Exploration 22,081 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Research, Conservation, Exploration 19,740 wire 0 n/a n/a
North America (Canada & Mexico only) Research, Conservation, Exploration 25,000 wire 0 n/a n/a
North America (Canada & Mexico only) Research, Conservation, Exploration 40,000 wire 0 n/a n/a
North America (Canada & Mexico only) Research, Conservation, Exploration 35,000 wire 0 n/a n/a
North America (Canada & Mexico only) Research, Conservation, Exploration 14,483 wire 0 n/a n/a
South America Research, Conservation, Exploration 18,700 wire 0 n/a n/a
South America Research, Conservation, Exploration 19,800 wire 0 n/a n/a
South Asia Research, Conservation, Exploration 5,000 wire 0 n/a n/a
South Asia Research, Conservation, Exploration 19,862 wire 0 n/a n/a
South Asia Research, Conservation, Exploration 22,915 wire 0 n/a n/a
South Asia Research, Conservation, Exploration 18,580 wire 0 n/a n/a
South Asia Research, Conservation, Exploration 22,150 wire 0 n/a n/a
South Asia Research, Conservation, Exploration 14,430 wire 0 n/a n/a
Sub-Saharan Africa Research, Conservation, Exploration 18,000 wire 0 n/a n/a
Sub-Saharan Africa Research, Conservation, Exploration 19,630 wire 0 n/a n/a
Sub-Saharan Africa Research, Conservation, Exploration 164,140 wire 0 n/a n/a
East Asia and the Pacific Young Explorers' 5,000 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Emerging Explorers 10,000 wire 0 n/a n/a
North America (Canada & Mexico only) Banff Sponsorship 88,575 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Special Projects 11,500 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Special Projects 52,910 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Special Projects 18,783 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Special Projects 23,421 wire 0 n/a n/a
Sub-Saharan Africa Special Projects 433,065 wire 0 n/a n/a
Sub-Saharan Africa Special Projects 305,020 wire 0 n/a n/a
Sub-Saharan Africa Special Projects 128,496 wire 0 n/a n/a
North America (Canada & Mexico only) LEX/NGS Conservation 90,108 wire 0 n/a n/a
South America LEX/NGS Conservation 40,000 wire 0 n/a n/a
South America LEX/NGS Conservation 137,500 wire 0 n/a n/a
South America LEX/NGS Conservation 25,000 wire 0 n/a n/a
North America (Canada & Mexico only) Geography Education 215,814 wire 0 n/a n/a
South Asia Great Energy Challenge 70,000 wire 0 n/a n/a
Sub-Saharan Africa Great Energy Challenge 65,950 wire 0 n/a n/a
Sub-Saharan Africa Great Energy Challenge 90,000 wire 0 n/a n/a
Sub-Saharan Africa Great Energy Challenge 90,000 wire 0 n/a n/a
Sub-Saharan Africa Great Energy Challenge 89,440 wire 0 n/a n/a
Sub-Saharan Africa Great Energy Challenge 60,000 wire 0 n/a n/a
Sub-Saharan Africa Great Energy Challenge 112,330 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Big Cats Initiative 10,000 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Big Cats Initiative 85,000 wire 0 n/a n/a
Sub-Saharan Africa Big Cats Initiative 34,590 wire 0 n/a n/a
Sub-Saharan Africa Big Cats Initiative 62,888 wire 0 n/a n/a
Sub-Saharan Africa Big Cats Initiative 49,315 wire 0 n/a n/a
Sub-Saharan Africa Big Cats Initiative 24,200 wire 0 n/a n/a
Sub-Saharan Africa Big Cats Initiative 52,000 wire 0 n/a n/a
Sub-Saharan Africa Big Cats Initiative 93,000 wire 0 n/a n/a
Sub-Saharan Africa Big Cats Initiative 64,400 wire 0 n/a n/a
Sub-Saharan Africa Waitt Grant 9,873 wire 0 n/a n/a
East Asia and the Pacific Waitt Grant 15,000 wire 0 n/a n/a
East Asia and the Pacific Waitt Grant 14,265 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Waitt Grant 15,000 wire 0 n/a n/a
Europe (Including Iceland and Greenland) Waitt Grant 14,458 wire 0 n/a n/a
North America (Canada & Mexico only) Waitt Grant 15,000 wire 0 n/a n/a
North America (Canada & Mexico only) Waitt Grant 14,700 wire 0 n/a n/a
North America (Canada & Mexico only) Waitt Grant 15,000 wire 0 n/a n/a
South America Waitt Grant 12,000 wire 0 n/a n/a
South America Waitt Grant 7,500 wire 0 n/a n/a
2 Enter total number of recipient organizations listed above that are recognized as charities by the foreign country, recognized as tax-exempt by the IRS, or for which the grantee or counsel has provided a section 501(c)(3) equivalency letter .......MediumBullet
69
3 Enter total number of other organizations or entities .......................MediumBullet
1
Schedule F (Form 990) 2015
Schedule F (Form 990) 2015Page 3
Part III
Grants and Other Assistance to Individuals Outside the United States. Complete if the organization answered "Yes" to Form 990, Part IV, line 16.
Part III can be duplicated if additional space is needed.
(a) Type of grant or assistance (b) Region (c) Number of recipients (d) Amount of
cash grant 		(e) Manner of cash
disbursement 		(f) Amount of
non-cash
assistance 		(g) Description
of non-cash
assistance 		(h) Method of
valuation
(book, FMV,
appraisal, other)
Research, Conservation, Exploration Grants Central America and the Caribbean 1 9,650 wire 0 n/a n/a
Research, Conservation, Exploration Grants East Asia and the Pacific 1 42,000 wire 0 n/a n/a
Research, Conservation, Exploration Grants Europe (Including Iceland and Greenland) 9 192,935 wire 0 n/a n/a
Research, Conservation, Exploration Grants Middle East and North Africa 4 86,175 wire 0 n/a n/a
Research, Conservation, Exploration Grants North America (Canada & Mexico only) 5 87,131 wire 0 n/a n/a
Research, Conservation, Exploration Grants Russia and Neighboring States 1 19,820 wire 0 n/a n/a
Research, Conservation, Exploration Grants South America 6 118,819 wire 0 n/a n/a
Research, Conservation, Exploration Grants South Asia 2 24,800 wire 0 n/a n/a
Research, Conservation, Exploration Grants Sub-Saharan Africa 1 16,100 wire 0 n/a n/a
Waitt/Exploration Grants Europe (Including Iceland and Greenland) 3 38,614 wire 0 n/a n/a
Waitt/Exploration Grants North America (Canada & Mexico only) 1 15,000 wire 0 n/a n/a
Waitt/Exploration Grants East Asia and the Pacific 1 7,275 wire 0 n/a n/a
Waitt/Exploration Grants South America 3 38,550 wire 0 n/a n/a
Waitt/Exploration Grants Sub-Saharan Africa 2 20,110 wire 0 n/a n/a
Young Explorers Grants East Asia and the Pacific 2 10,000 wire 0 n/a n/a
Young Explorers Grants Europe (Including Iceland and Greenland) 3 15,000 wire 0 n/a n/a
Young Explorers Grants North America (Canada & Mexico only) 6 30,000 wire 0 n/a n/a
Young Explorers Grants South America 3 15,000 wire 0 n/a n/a
Young Explorers Grants Russia and Neighboring States 2 10,000 wire 0 n/a n/a
Big Cats Initiative Grants Sub-Saharan Africa 3 146,878 wire 0 n/a n/a
Air & Water Conservation Grants South Asia 35 1,010,464 wire 0 n/a n/a
Buffett Conservation Award Sub-Saharan Africa 1 25,000 wire 0 n/a n/a
Buffett Conservation Award South America 1 25,000 wire 0 n/a n/a
LEX/NGS Conservation Grants East Asia and the Pacific 3 43,170 wire 0 n/a n/a
Emerging Explorers Sub-Saharan Africa 1 10,000 wire 0 n/a n/a
Emerging Explorers Europe (Including Iceland and Greenland) 1 10,000 wire 0 n/a n/a
Emerging Explorers East Asia and the Pacific 1 10,000 wire 0 n/a n/a
Contributions South Asia 1 2,860 wire 0 n/a n/a
Contributions North America (Canada & Mexico only) 1 300 wire 0 n/a n/a
Contributions Central America and the Caribbean 1 3,000 wire 0 n/a n/a
Awards Central America and the Caribbean 1 3,000 wire 0 n/a n/a
Explorer-in-Residence Awards Sub-Saharan Africa 2 137,500 wire 0 n/a n/a
National Geographic Fellows North America (Canada & Mexico only) 1 11,250 wire 0 n/a n/a
Special Projects Europe (Including Iceland and Greenland) 1 39,775 wire 0 n/a n/a
Schedule F (Form 990) 2015
Schedule F (Form 990) 2015
Page 4
Part IV
Foreign Forms
1 Was the organization a U.S. transferor of property to a foreign corporation during the tax year? If "Yes,"the organization may be required to file Form 926, Return by a U.S. Transferor of Property to a Foreign Corporation (see Instructions for Form 926). . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
2 Did the organization have an interest in a foreign trust during the tax year? If "Yes," the organization may be required to separately file Form 3520, Annual Return to Report Transactions with Foreign Trusts and Receipt of Certain Foreign Gifts, and/or Form 3520-A, Annual Information Return of Foreign Trust With a U.S. Owner (see Instructions for Forms 3520 and 3520-A). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
3 Did the organization have an ownership interest in a foreign corporation during the tax year? If "Yes," the organization may be required to file Form 5471, Information Return of U.S. Persons with Respect to Certain Foreign Corporations. (see Instructions for Form 5471). . . . . . . . . . . . . . . . . . . . . . . . . . . .
4 Was the organization a direct or indirect shareholder of a passive foreign investment company or a qualified electing fund during the tax year? If “Yes,” the organization may be required to file Form 8621, Information Return by a Shareholder of a Passive Foreign Investment Company or Qualified Electing Fund. (see Instructions for Form 8621) .
5 Did the organization have an ownership interest in a foreign partnership during the tax year? If "Yes," the organization may be required to file Form 8865, Return of U.S. Persons with Respect to Certain Foreign Partnerships. (see Instructions for Form 8865). . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
6 Did the organization have any operations in or related to any boycotting countries during the tax year? If "Yes," the organization may be required to separately file Form 5713, International Boycott Report (see Instructions for Form 5713).. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Schedule F (Form 990) 2015
Schedule F (Form 990) 2015
Page 5
Part V
Supplemental Information
Provide the information required by Part I, line 2 (monitoring of funds); Part I, line 3, column (f) (accounting method; amounts of investments vs. expenditures per region); Part II, line 1 (accounting method); Part III (accounting method); and Part III, column (c) (estimated number of recipients), as applicable. Also complete this part to provide any additional information (see instructions).
ReturnReference Explanation
Schedule F, Part I, Line 2 Procedures for monitoring use of grant funds The National Geographic Society (NGS) maintains numerous grant-making programs. Each major grant program has an oversight committee to review and approve the grants and procedures over the grant agreements are in place to ensure that the grant funds are properly used and accounted for. Following is a detailed description: when a National Geographic Society (NGS) Conservation, Research, & Exploration (CRE) grant application has been approved by the Committee, payment is issued once NGS has received the following completed, signed documents from the grantee: 1) Appropriate tax form. All grantees who are not US citizens are required to sign and submit the appropriate tax form (Form W-8) for work conducted wholly outside the US. 2) Scientific Research Grant Agreement. All grantees must complete and sign a Scientific Research Grant Agreement, which includes due dates for research reports and financial reports (generally due within eight months of completion of the field work.) By signing the Grant Agreement, the grantee agrees to submit a final narrative report and a financial accounting of the grant monies spent before the indicated submission deadline. Grantees also certify to Paragraphs 17 & 18 (copied below) that they will not promote terrorism and will comply with foreign trade controls: 17. CERTIFICATION. By countersigning this agreement, you certify that your organization does not and will not promote or engage in violence or terrorism, nor will your organization make subgrants or other payments to any entity that engages in such activities. 18. U.S. FOREIGN TRADE CONTROLS. By countersigning this agreement, you acknowledge that you are aware of, and agree to comply fully with, U.S. foreign trade controls that govern travel to, and transactions with, countries such as Cuba, Iran, Sudan, Syria, and other U.S.-sanctioned countries, including any such controls that may be imposed in the future during the period of your grant. Specifically, you acknowledge that you are aware of and agree to comply with the regulations of the U.S. Department of the Treasury governing travel to and trade with countries subject to U.S. economic sanctions (31 Code of Federal Regulations Parts 500-598) and also with the Export Administration Regulations of the U.S. Department of Commerce (15 Code of Federal Regulations Parts 730-774). You also agree that, before any funds are disbursed under this grant, you will provide the Society with copies of any authorizations from the U.S. Treasury Department's Office of Foreign Assets Control ("OFAC") necessary to carry out your grant, or copies of correspondence from OFAC confirming that no specific authorizations are necessary. You also represent and warrant to the Society that in seeking authorizations from OFAC and/or confirmation that no such authorizations are necessary, you fully disclosed the nature of your grant and its participants and identified the Society as a source of funding. You also agree that you will keep all necessary records to show that you have complied with U.S. foreign trade controls. Finally, you acknowledge that you have been advised by the Society to consult with your own legal counsel in connection with your obligations under U.S. foreign trade controls. 3) Proper permits. If field work is conducted in countries where the US has imposed economic sanctions (including Cuba, Iran, and Sudan), a license must be obtained from the US Treasury Department's Office of Foreign Asset Controls in advance of the grant payment and a copy of this license or letter of exception is required for our records. During the application process, grantees are required to submit a certification of ethical issues, where they certify that they have the proper permits to undertake the proposed field research in the country in which it will be conducted. Once all documents are received, grantee name, institution, and payee name (bank, university, etc.) are checked against US and international terrorism watch lists using LexisNexis' Bridger Insight. The Society's financial accounts payable system also reviews for compliance with financial sanctions upon new vendor set-up and prior to each payment. A copy of this report is kept in the grant file. Once payment is issued, if grantees would like to alter their proposed budget in any way they must submit their request to the CRE Program Officer. The request is approved or denied and a record of the change is added to the grant file. The grantee must submit their final report and financial accounting before the deadline indicated in their grant agreement unless an extension has been requested in writing and approved by CRE staff. The financial accounting provides a breakdown of the actual costs of the project and is expected to parallel the costs projected in the original grant application budget; all discrepancies must be explained. If there are unexpended grant monies they must be returned to NGS. The Reports Manager reviews the final report and financial accounting and then circulates both reports to the Program Officers and Committee Members for final review and approval. Once the reports are approved, the grant is closed. An electronic copy of the grant file is retained by the CRE and the hardcopy is sent to NGS Records Library for archiving.
Schedule F, Part I, Line 3 Part I investments are valued at year-end book value. Part I program services are calculated on the cash basis. Grants in Parts I, II, & III are valued on the accrual basis.
Schedule F, Part I, Line 2 PROCEDURES FOR MONITORING USE OF GRANT FUNDS The National Geographic Society (NGS) maintains numerous grant-making programs. Each major grant program has an oversight committee to review and approve the grants and procedures over the grant agreements are in place to ensure that the grant funds are properly used and accounted for. Following is a detailed description: when a National Geographic Society (NGS) Conservation, Research, & Exploration (CRE) grant application has been approved by the Committee, payment is issued once NGS has received the following completed, signed documents from the grantee: 1) Appropriate tax form. All grantees who are not US citizens are required to sign and submit the appropriate tax form (Form W-8) for work conducted wholly outside the US. 2) Scientific Research Grant Agreement. All grantees must complete and sign a Scientific Research Grant Agreement, which includes due dates for research reports and financial reports (generally due within eight months of completion of the field work.) By signing the Grant Agreement, the grantee agrees to submit a final narrative report and a financial accounting of the grant monies spent before the indicated submission deadline. Grantees also certify to Paragraphs 17 & 18 (copied below) that they will not promote terrorism and will comply with foreign trade controls: 17. CERTIFICATION. By countersigning this agreement, you certify that your organization does not and will not promote or engage in violence or terrorism, nor will your organization make subgrants or other payments to any entity that engages in such activities. 18. U.S. FOREIGN TRADE CONTROLS. By countersigning this agreement, you acknowledge that you are aware of, and agree to comply fully with, U.S. foreign trade controls that govern travel to, and transactions with, countries such as Cuba, Iran, Sudan, Syria, and other U.S.-sanctioned countries, including any such controls that may be imposed in the future during the period of your grant. Specifically, you acknowledge that you are aware of and agree to comply with the regulations of the U.S. Department of the Treasury governing travel to and trade with countries subject to U.S. economic sanctions (31 Code of Federal Regulations Parts 500-598) and also with the Export Administration Regulations of the U.S. Department of Commerce (15 Code of Federal Regulations Parts 730-774). You also agree that, before any funds are disbursed under this grant, you will provide the Society with copies of any authorizations from the U.S. Treasury Department's Office of Foreign Assets Control ("OFAC") necessary to carry out your grant, or copies of correspondence from OFAC confirming that no specific authorizations are necessary. You also represent and warrant to the Society that in seeking authorizations from OFAC and/or confirmation that no such authorizations are necessary, you fully disclosed the nature of your grant and its participants and identified the Society as a source of funding. You also agree that you will keep all necessary records to show that you have complied with U.S. foreign trade controls. Finally, you acknowledge that you have been advised by the Society to consult with your own legal counsel in connection with your obligations under U.S. foreign trade controls. 3) Proper permits. If field work is conducted in countries where the US has imposed economic sanctions (including Cuba, Iran, and Sudan), a license must be obtained from the US Treasury Department's Office of Foreign Asset Controls in advance of the grant payment and a copy of this license or letter of exception is required for our records. During the application process, grantees are required to submit a certification of ethical issues, where they certify that they have the proper permits to undertake the proposed field research in the country in which it will be conducted. Once all documents are received, grantee name, institution, and payee name (bank, university, etc.) are checked against US and international terrorism watch lists using LexisNexis' Bridger Insight. The Society's financial accounts payable system also reviews for compliance with financial sanctions upon new vendor set-up and prior to each payment. A copy of this report is kept in the grant file. Once payment is issued, if grantees would like to alter their proposed budget in any way they must submit their request to the CRE Program Officer. The request is approved or denied and a record of the change is added to the grant file. The grantee must submit their final report and financial accounting before the deadline indicated in their grant agreement unless an extension has been requested in writing and approved by CRE staff. The financial accounting provides a breakdown of the actual costs of the project and is expected to parallel the costs projected in the original grant application budget; all discrepancies must be explained. If there are unexpended grant monies they must be returned to NGS. The Reports Manager reviews the final report and financial accounting and then circulates both reports to the Program Officers and Committee Members for final review and approval. Once the reports are approved, the grant is closed. An electronic copy of the grant file is retained by the CRE and the hardcopy is sent to NGS Records Library for archiving.
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
Schedule F (Form 990) 2015
Additional Data


Software ID: 15000238
Software Version: 2015v2.1



SCHEDULE G (Form 990 or 990-EZ)
Department of the Treasury
Internal Revenue Service
Supplemental Information Regarding
Fundraising or Gaming Activities
Complete if the organization answered "Yes" on Form 990, Part IV, lines 17, 18, or 19, or if the organization entered more than $15,000 on Form 990-EZ, line 6a. right arrowAttach to Form 990 or Form 990-EZ.
right arrowInformation about Schedule G (Form 990 or 990-EZ) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Part I
Fundraising Activities. Complete if the organization answered "Yes" on Form 990, Part IV, line 17.
Form 990-EZ filers are not required to complete this part.
1
Indicate whether the organization raised funds through any of the following activities. Check all that apply.
a e
b f
c g
d
2a
Did the organization have a written or oral agreement with any individual (including officers, directors, trustees
or key employees listed in Form 990, Part VII) or entity in connection with professional fundraising services?
b
If "Yes," list the ten highest paid individuals or entities (fundraisers) pursuant to agreements under which the fundraiser is
to be compensated at least $5,000 by the organization.


(i) Name and address of individual
or entity (fundraiser) 		(ii) Activity (iii) Did fundraiser have custody or control of contributions? (iv) Gross receipts
from activity 		(v) Amount paid to
(or retained by)
fundraiser listed in
col. (i) 		(vi) Amount paid to
(or retained by)
organization
Yes No
 
BREAKTHROUGH STRATG
1615 KENYON ST NW
 
WASHINGTON, DC20010 		FUNDRAISING CONSULTANT   No   160,000 -160,000
 
AVALON CONSULTING GROUP
2030 M ST NW
 
WASHINGTON, DC20036 		FUNDRAISING CONSULTANT   No   1,257,676 -1,257,676
             
             
             
             
             
             
             
             
Total . . . . . . . . . . . . . . . . . . . . right arrow 0 1,417,676 -1,417,676
3
List all states in which the organization is registered or licensed to solicit contributions or has been notified it is exempt from registration or licensing.
AL, AK, AZ, AR, CA, CO, CT, DE, DC, FL, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY
For Paperwork Reduction Act Notice, see the Instructions for Form 990 or 990-EZ.
Cat. No. 50083H
Schedule G (Form 990 or 990-EZ) 2015
Schedule G (Form 990 or 990-EZ) 2015
Page 2
Part II
Fundraising Events. Complete if the organization answered "Yes" on Form 990, Part IV, line 18, or reported more than $15,000 of fundraising event contributions and gross income on Form 990-EZ, lines 1 and 6b. List events with gross receipts greater than $5,000.




VerticalRevenue
(a) Event #1

 
(event type) 		(b) Event #2

 
(event type) 		(c) Other events

 
(total number) 		(d) Total events
(add col. (a) through col. (c))

1
Gross receipts . . . . .
 
 
 
 

2
Less: Contributions . . . .
 
 
 
 
3 Gross income (line 1 minus
line 2) . . . . . .
 
 
 
 



VerticalDirectExpenses
4 Cash prizes . . . . .        
5 Noncash prizes . . . .        
6 Rent/facility costs . . . .        
7 Food and beverages . . .        
8 Entertainment . . . .        
9 Other direct expenses . . .        
10 Direct expense summary. Add lines 4 through 9 in column (d) . . . . . . . . . . right arrow  
11 Net income summary. Subtract line 10 from line 3, column (d). . . . . . . . . . right arrow  
Part III
Gaming. Complete if the organization answered "Yes" on Form 990, Part IV, line 19, or reported more than $15,000 on Form 990-EZ, line 6a.
VerticalRevenue
(a) Bingo (b) Pull tabs/Instant
bingo/progressive bingo 		(c) Other gaming (d) Total gaming (add col.(a) through col.(c))

1
Gross revenue . . . . .
 
 
24,448
24,448
VerticalDirectExpenses

2
Cash prizes . . . . .
 
 
 
 

3
Noncash prizes . . . .
 
 
 
 

4
Rent/facility costs . . . .
 
 
 
 

5
Other direct expenses . . .
 
 
 
 


6

Volunteer labor . . . .
%
%
%


7
Direct expense summary. Add lines 2 through 5 in column (d) . . . . . . . . . . right arrow
 

8
Net gaming income summary. Subtract line 7 from line 1, column (d). . . . . . . . . right arrow
 

9
Enter the state(s) in which the organization conducts gaming activities: DC
a
Is the organization licensed to conduct gaming activities in each of these states? . . . . . . . .
b
If "No," explain:
 
10a
Were any of the organization's gaming licenses revoked, suspended or terminated during the tax year? . . .
b
If "Yes," explain:
 
Schedule G (Form 990 or 990-EZ) 2015
Schedule G (Form 990 or 990-EZ) 2015
Page 3
11
Does the organization conduct gaming activities with nonmembers? . . . . . . . . . . .
12
Is the organization a grantor, beneficiary or trustee of a trust or a member of a partnership or other entity
formed to administer charitable gaming? . . . . . . . . . . . . . . . . .
13
Indicate the percentage of gaming activity conducted in:
a
The organization's facility . . . . . . . . . . . . . . . . . .
13a
100 %
b
An outside facility . . . . . . . . . . . . . . . . . . . .
13b
0 %
14
Enter the name and address of the person who prepares the organization's gaming/special events books and records:
Name right arrow
Michael Cole
Address right arrow
1145 17th St NW
Washington,DC20036
15a
Does the organization have a contract with a third party from whom the organization receives gaming
revenue? . . . . . . . . . . . . . . . . . . . . . . . .
b
If "Yes," enter the amount of gaming revenue received by the organization right arrow $   and the
amount of gaming revenue retained by the third party right arrow $   .
c
If "Yes," enter name and address of the third party:
Name right arrow
Address right arrow
 
 
16
Gaming manager information:
Name right arrow
Gaming manager compensation right arrow $  
Description of services provided right arrow
 
17
Mandatory distributions:
a
Is the organization required under state law to make charitable distributions from the gaming proceeds to
retain the state gaming license? . . . . . . . . . . . . . . . . . . .
b
Enter the amount of distributions required under state law distributed to other exempt organizations or spent
in the organization's own exempt activities during the tax year right arrow$ 0
Part IV
Supplemental Information. Provide the explanations required by Part I, line 2b, columns (iii) and (v); and Part III, lines 9, 9b, 10b, 15b, 15c, 16, and 17b, as applicable. Also complete this part to provide any additional information (see instructions).
Return Reference Explanation
Schedule G, Part I, Line 2b(v) payment of fees or payment of expenses BREAKTHROUGH STRATG.-0;AVALON CONSULTING GROUP-0;
Schedule G (Form 990 or 990-EZ) 2015
Additional Data


Software ID: 15000238
Software Version: 2015v2.1
Schedule I
(Form 990)
Department of the Treasury
Internal Revenue Service
Grants and Other Assistance to Organizations,
Governments and Individuals in the United States
Complete if the organization answered "Yes," on Form 990, Part IV, line 21 or 22.
lBullet Attach to Form 990.
lBullet Information about Schedule I (Form 990) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public
Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number
53-0193519
Part I
General Information on Grants and Assistance
1
Does the organization maintain records to substantiate the amount of the grants or assistance, the grantees' eligibility for the grants or assistance, and
the selection criteria used to award the grants or assistance? ........................
2
Describe in Part IV the organization's procedures for monitoring the use of grant funds in the United States.
Part II
Grants and Other Assistance to Domestic Organizations and Domestic Governments. Complete if the organization answered "Yes" on Form 990, Part IV, line 21, for any recipient
that received more than $5,000. Part II can be duplicated if additional space is needed.
(a) Name and address of organization
or government		 (b) EIN (c) IRC section
if applicable		 (d) Amount of cash grant (e) Amount of non-cash
assistance		 (f) Method of valuation
(book, FMV, appraisal,
other)		 (g) Description of
non-cash assistance		 (h) Purpose of grant
or assistance
(1) The Anne K Taylor Fund
2724 Arvin Rd
Billings,MT59102 		20-4693436 501(c)(3) 122,250 0     Big Cats Initiative
(2) Ruzo Consulting
PO Box 750395
Dallas,TX75275 		27-1669551   25,000 0     Award
(3) Panthera Corporation
8 W 40th St
New York,NY10018 		20-4668756 501(c)(3) 63,096 0     Big Cats Initiative
(4) University of Massachusetts Amherst
160 Holdsworth Way
Amherst,MA01003 		54-2084125 501(c)(3) 53,670 0     Big Cats Initiative
(5) Yale University
PO Box 1803
New Haven,CT065208047 		06-0646973 501(c)(3) 105,000 0     Big Cats Initiative
(6) Afghan Connection
2299 Pacific Ave Apt 82
San Francisco,CA94115 		80-0804488 501(c)(3) 65,000 0     Afghan Girls Education Project
(7) University of Notre Dame Du Lac
940 Grace Hall
South Bend,IN46556 		35-0868188 501(c)(3) 25,000 0     Big Cats Initiative
(8) New York Women in Film & TV
6 East 39th St 1200
New York,NY10016 		13-2983705 501(c)(3) 5,000 0     Contribution
(9) The National Audubon Society
225 Vanck St
New York,NY10014 		13-1624102 501(c)(3) 10,300 0     Contribution
(10) The American Himalayan Found
909 Montgomery St
San Francisco,CA94133 		94-2951480 501(c)(3) 10,000 0     Contribution
(11) Regents of UC Berkeley
2194 Hearst Ave
Berkeley,CA94720 		94-6002123 501(c)(3) 50,000 0     Contribution
(12) DZI Foundation
PO Box 632
Ridgway,CO81432 		84-1595852 501(c)(3) 10,000 0     Contribution
(13) ACEER Foundation
PO Box 2549
West Chester,PA19383 		63-1045786 501(c)(3) 25,000 0     Contribution
(14) Pfeiffer University
48380 Hwy 52
Misenheimer,NC28109 		56-0582999 501(c)(3) 25,000 0     Contribution
(15) Pop Tech Institute
PO Box 1405
Camden,ME04843 		01-0518900 501(c)(3) 50,000 0     Contribution
(16) The Explorer's Club
46 E 70th St
New York,NY10021 		13-1866795 501(c)(3) 15,000 0     Contribution
(17) STEP AFRIKA
1333 H St NE
Washington,DC20002 		52-2118391 501(c)(3) 5,000 0     Contribution
(18) National Cherry Blossom Festival Inc
1250 H ST NW STE 1000
Washington,DC20005 		52-1433877 501(c)(3) 5,000 0     Contribution
(19) Childrens Charity Foundation Inc
3000 K STREET NW
Washington,DC20007 		52-1907059 501(c)(3) 5,000 0     Contribution
(20) Clinton Foundation
1271 Ave of the Americas
42nd Fl
New York,NY10020 		31-1580204 501(c)(3) 20,000 0     Contribution
(21) Catalogue for Philanthropy Inc
1899 L St NW Suite 850
Washington,DC20036 		20-5494704 501(c)(3) 5,000 0     Contribution
(22) Howard University
2244 10TH STREET ROOM 302
Washington,DC20059 		53-0204707 501(c)(3) 5,000 0     Contribution
(23) Washington Area Women's Foundation
1331 H Street Ste 1000
Washington,DC20005 		52-2028612 501(c)(3) 5,000 0     Contribution
(24) Virunga Fund Inc
50 Court Street Ste 712
Brooklyn,NY11201 		26-3292040 501(c)(3) 25,000 0     Contribution
(25) Institute of Maritime Research and Discovery
1245 Mall Dr
N Chesterfld,VA23235 		20-5737315 501(c)(3) 15,000 0     Contribution
(26) National Marine Sanctuary Foundation
8601 Georgia Ave
Silver Spring,MD20910 		94-3370994 501(c)(3) 5,500 0     Contribution
(27) Assoc of Zoos and Aquariums
8403 Colesville RD
Silver Spring,MD20910 		55-0526930 501(c)(3) 16,841 0     Fed Grant Sub-Award
(28) National Ecological Observatory
1685 38th ST STE 100
Bolder,CO80301 		20-4510571 501(c)(3) 9,362 0     Fed Grant Sub-Award
(29) Bonneville Environmental Foundation
240 SW FIRST AVENUE
PORTLAND,OR97204 		93-1248274 501(c)(3) 32,000 0     Freshwater Project
(30) The Nature Conservancy
4245 N Fairfax Dr
Arlington,VA22203 		53-0242652 501(c)(3) 5,000 0     Geography Education
(31) Concord University Research and Dev Corp
PO Box 1000
Athens,WV24712 		55-0769622 501(c)(3) 32,709 0     Geography Education
(32) Shippensburg University
1871 Old Main DR
Shippensburg,PA17257 		23-2500361 501(c)(3) 51,597 0     Geography Education
(33) Arizona Geographic Alliance
PO Box 870104
Tempe,AZ85287 		86-0196696 501(c)(3) 27,500 0     Geography Education
(34) Biological Sciences Curr Study
5415 Mark Dabling Blvd
Colorado Springs,CO80918 		84-0622557 501(c)(3) 20,461 0     Geography Education
(35) California Geographic Alliance
Dept of Geo SDS Univ
San Diego,CA921824493 		33-0173293 501(c)(3) 81,750 0     Geography Education
(36) Chesapeake Bay Foundation Inc
6 Herndon Ave
Annapolis,MD214034503 		52-6065757 501(c)(3) 65,000 0     Geography Education
(37) Colorado Geographic Alliance
1420 Austin Bluffs Pkwy
Colorado Springs,CO80918 		84-6000555 501(c)(3) 112,595 0     Geography Education
(38) Consortium of Oklahoma Geographers
100 E Boyd SEC Room 442
Norman,OK73019 		73-1310147 501(c)(3) 86,369 0     Geography Education
(39) Delaware Geographic Alliance
Dept of Geography Univ of Del
Newark,DE19716 		51-6000297 501(c)(3) 10,000 0     Geography Education
(40) District of Columbia Geographic Alliance
1145 17th ST NW
Washington,DC20036 		501(c)(3) 102,979 0     Geography Education
(41) Friends of the Klondike Corridor
9455 Wind Dancer Trail
Las Cruces,NM88011 		46-5671108 501(c)(3) 5,000 0     Geography Education
(42) Geographic Alliance In Nevada
154 University of Nevada
Reno,NV89557 		88-6000024 501(c)(3) 27,500 0     Geography Education
(43) Geographic Alliance of Iowa
Univ of N Iowa Sabin Hall 1
Cedar Falls,IA506140406 		42-6004333 501(c)(3) 73,641 0     Geography Education
(44) Geographic Educators of Nebraska
1111 Main Street
Wayne,NE68787 		47-0491233 501(c)(3) 38,648 0     Geography Education
(45) Geographic Society of Chicago
3759 N Ravenswood Ave
Chicago,IL60043 		36-2182027 501(c)(3) 45,308 0     Geography Education
(46) Geography Educators Network of Indiana Inc
425 University BLVD
Indianapolis,IN462025140 		35-1739016 501(c)(3) 58,746 0     Geography Education
(47) Idaho Geographic Alliance
PO Box 443080
Moscow,ID838443080 		23-7098404 501(c)(3) 27,500 0     Geography Education
(48) Illinois State University
Campus Box 1200
Normal,IL617901200 		37-6025713 501(c)(3) 72,904 0     Geography Education
(49) IslandWood
4450 Blakely Ave NE
Bainbridge Island,WA98110 		31-1654076 501(c)(3) 5,000 0     Geography Education
(50) Kentucky Geographic Alliance
1906 College Heights BLVD
Bowling Green,KY42101 		61-6055628 501(c)(3) 27,500 0     Geography Education
(51) Louisiana State University
204 Thomas Boyd Hall
Baton Rouge,LA70803 		72-6000848 501(c)(3) 27,500 0     Geography Education
(52) Macalester College
1600 Grand Avenue
St Paul,MN55105 		41-0693962 501(c)(3) 74,824 0     Geography Education
(53) Maine Geographic Alliance
270 Main Street
Farmington,ME04938 		01-6000769 501(c)(3) 27,500 0     Geography Education
(54) Maryland Geographic Alliance
8000 York Rd
Towson,MD21252 		52-6002033 501(c)(3) 74,449 0     Geography Education
(55) Massachusetts Geographic Alliance
291 Springfield St
Chicopee,MA01013 		04-2225850 501(c)(3) 27,500 0     Geography Education
(56) Michigan Geographic Alliance
294 Dow Science
Mt Pleasant,MI48859 		38-6000447 501(c)(3) 76,837 0     Geography Education
(57) Minot State University
500 University Avenue
West Minot,ND58707 		45-6002481 501(c)(3) 73,160 0     Geography Education
(58) Missouri Geographic Alliance
8 Stewart Hall
Columbia,MO65211 		44-0552049 501(c)(3) 27,500 0     Geography Education
(59) Montana Geographic Alliance
Stone Hall 304c
Missoula,MT59812 		81-6001713 501(c)(3) 27,500 0     Geography Education
(60) NatureBridge
28 Geary Street Suite 650
San Francisco,CA94108 		94-2145930 501(c)(3) 93,373 0     Geography Education
(61) New Jersey Alliance for Geographic Education
201 Mullica Hill RD
Glassboro,NJ08028 		22-2482802 501(c)(3) 27,500 0     Geography Education
(62) New Mexico Geographic Alliance
PO Box 30001 MSC MAP
Las Cruces,NM880038001 		85-0275408 501(c)(3) 27,500 0     Geography Education
(63) New York Geographic Alliance
1000 E Henrietta Road
Rochester,NY14623 		16-1204210 501(c)(3) 27,500 0     Geography Education
(64) North Carolina Geographic Alliance
Appalachian State University
Boone,NC28608 		56-1176030 501(c)(3) 27,500 0     Geography Education
(65) Ohio Geographic Alliance
1501 Neil Avenue
Columbus,OH43210 		31-1145986 501(c)(3) 60,700 0     Geography Education
(66) Para la Naturaleza
PO Box 9023978
San Juan,PR00902 		66-0801404 501(c)(3) 5,000 0     Geography Education
(67) Portland State University Foundation
1721 SW Broadway
Portland,OR97201 		48-1278529 501(c)(3) 27,500 0     Geography Education
(68) Rhode Island College
600 Mt Pleasant Ave
Providence,RI02908 		05-6049721 501(c)(3) 27,500 0     Geography Education
(69) South Carolina Research Foundation
901 Sumter Street
Columbia,SC29208 		57-0967350 501(c)(3) 27,500 0     Geography Education
(70) South Dakota Geographic Alliance
South Dakota State University
Brookings,SD57007 		46-0273801 501(c)(3) 27,500 0     Geography Education
(71) Tennessee Geographic Alliance Inc
304 Burchfiel Geography Bld
Knoxville,TN37996 		62-1291403 501(c)(3) 147,239 0     Geography Education
(72) Texas State University
601 University Drive
San Marcos,TX78666 		74-6002248 501(c)(3) 209,102 0     Geography Education
(73) University of Central Arkansas Foundation Inc
201 Donaghey Avenue
Conway,AR72035 		71-0671791 501(c)(3) 27,500 0     Geography Education
(74) University of Mississippi
PO Box 1848
University,MS386771848 		64-6001159 501(c)(3) 246,249 0     Geography Education
(75) University of N Alabama Fnd
Box 5059
Florence,AL35632 		63-0814488 501(c)(3) 27,500 0     Geography Education
(76) Vermont Geographic Allaince
Castleton St Coll- 6 Alumni Dr
Castleton,VT05735 		03-0179403 501(c)(3) 27,500 0     Geography Education
(77) Virginia Geographic Alliance
201 High St
Farmville,VA23909 		54-6001788 501(c)(3) 75,561 0     Geography Education
(78) Wash Alliance for Geo Literacy Inst for Science & Math Educ
1100 NE 45th Street
Seattle,WA98105 		94-3079432 501(c)(3) 20,000 0     Geography Education
(79) Utah Society for Environ Educ
663 West 100 South
Salt Lake City,UT84104 		94-2792054 501(c)(3) 5,000 0     Geography Education
(80) Wisconsin Geographic Alliance
100 Grant Street
De Pere,WI54115 		39-1399196 501(c)(3) 77,458 0     Geography Education
(81) Vizcaya Museum & Garden Trust
3251 S Miami Ave
Miami,FL33129 		47-1711491 501(c)(3) 5,000 0     Geography Education
(82) Assoc of Amer Geographers
1710 16th St NW
Washington,DC20009 		53-0207414 501(c)(3) 14,769 0     Geography Education
(83) Connecticut Geographic Alliance
Univ of CT Bldg 4148
Storrs,CT062694148 		06-0772160 501(c)(3) 52,500 0     Geography Education/ Research, Conservation, Exploration
(84) Wyoming Geographic Alliance
1000 E University Ave
Laramie,WY82071 		83-6000331 501(c)(3) 80,853 0     Geography Education/ Research, Conservation, Exploration
(85) Kennesaw State University
1000 Chastain Rd
Kennesaw,GA30144 		58-0965786 501(c)(3) 42,793 0     Geography Education/ Research, Conservation, Exploration
(86) Kansas State University
118 Seaton Hall
Manhattan,KS665062904 		48-0667209 501(c)(3) 37,415 0     Geography Education
(87) University System of New Hampshire
Keene State College- Main St
Keene,NH03431 		02-6009681 501(c)(3) 47,500 0     Geography Education/Research, Conservation, Exploration
(88) Elephant Energy Inc
1031 33rd St Suite 174
Denver,CO80205 		26-3338741 501(c)(3) 65,950 0     Great Energy Challenge
(89) Comprehensive Design Services LLC
2662 Bella Via Avenue
Columbus,OH43231 		26-3936650   60,000 0     Great Energy Challenge
(90) Alaska Whale Foundation
4739 University Way NE 1239
Seattle,WA98105 		52-0781390 501(c)(3) 39,888 0     LEX/NG Conservation
(91) Southeast Alaska Conservation Council
419 Sixth Street 200
Juneau,AK99801 		92-0062992 501(c)(3) 40,000 0     LEX/NG Conservation
(92) The Ocean Foundation
1320 19th Street NW
Washington,DC20036 		71-0863908 501(c)(3) 27,000 0     LEX/NG Conservation
(93) Whale Research Solutions
257 Gloxina Street
Encinitas,CA92024 		46-3870862 501(c)(3) 37,000 0     LEX/NG Conservation
(94) Sitka Conservation Society
PO Box 6533
Sitka,AK99835 		92-0096633 501(c)(3) 40,000 0     LEX/NG Conservation
(95) WildAid
744 Montgomery Street Suite 300
San Francisco,CA94111 		20-3644441 501(c)(3) 154,000 0     LEX/NG Conservation
(96) Island Conservation
2161 Delaware Street Suite A
Santa Cruz,CA95060 		91-1839907 501(c)(3) 75,000 0     LEX/NG Conservation
(97) Galapagos Conservancy
11150 Fairfax Blvd Suite 408
Fairfax,VA22030 		13-3281486 501(c)(3) 125,000 0     LEX/NG Conservation
(98) Darwin Animal Doctors
222 East 89th Street 8
New York,NY10128 		30-0590833 501(c)(3) 10,000 0     LEX/NG Conservation
(99) International Community Foundation
2505 N Ave
National City,CA91950 		33-0457858 501(c)(3) 375,000 0     LEX/NG Conservation
(100) Vision Workshops Inc
312 Quarter Creek Dr
Queenstown,MD21658 		31-1784157 501(c)(3) 50,000 0     Photo Camp
(101) The University of Montana
32 Campus Drive HS 104
Missoula,MT598124104 		81-6001713 501(c)(3) 25,000 0     Research, Conservation, Exploration
(102) University of Chicago
5801 South Ellis
Chicago,IL60637 		36-2177139 501(c)(3) 23,552 0     Research, Conservation, Exploration
(103) The Univeristy of Mississippi
Shoemaker Hall Rm 508
Oxford,MS38677 		64-6001159 501(c)(3) 16,503 0     Research, Conservation, Exploration
(104) California Academy of Sciences
1111 Jackson St Suite 700
Oakland,CA946074807 		94-1156258 501(c)(3) 15,325 0     Research, Conservation, Exploration
(105) Ocean Exploration Trust Inc
PO Box 42
Old Lyme,CT06371 		83-0488383 501(c)(3) 200,000 0     Research, Conservation, Exploration
(106) Regents of the University of Minnesota
2221 University Ave St
SE STE 100
Minneapolis,MN55414 		41-6007513 501(c)(3) 20,000 0     Research, Conservation, Exploration
(107) The Field Museum of Natural History
1400 S Lake Shore Dr
Chicago,IL60605 		36-2167011 501(c)(3) 15,600 0     Research, Conservation, Exploration
(108) The University of Alabama
19 ten Hoor Hall
Tuscaloosa,AL354870136 		63-6001138 501(c)(3) 21,412 0     Research, Conservation, Exploration
(109) University of Idaho
875 Perimeter Dr MS 3051
Moscow,ID83843 		82-6000945 501(c)(3) 18,540 0     Research, Conservation, Exploration
(110) University of Cincinnati
ML 0380
Cincinnati,OH452210222 		31-6000989 501(c)(3) 5,000 0     Research, Conservation, Exploration
(111) University of North Carolina
Campus Box 3365
Chapel Hill,NC275993365 		56-6001393 501(c)(3) 30,400 0     Research, Conservation, Exploration
(112) University of Florida
PO Box 112710
Gainesville,FL32611 		59-6002052 501(c)(3) 20,000 0     Research, Conservation, Exploration
(113) Washington University at St Louis
One Brookings Dr Campus Box 1214
St Louis,MO63112 		43-0653611 501(c)(3) 47,975 0     Research, Conservation, Exploration
(114) University of Maine System
5773 South Stevens Hall
Orono,ME044695717 		01-6000769 501(c)(3) 24,660 0     Research, Conservation, Exploration
(115) The University of Toledo
Dept of Geosciences 3400 Broadway
Gary,IN46408 		34-6555110 501(c)(3) 20,000 0     Research, Conservation, Exploration
(116) Regents of the University of California - Riverside
417 Entomology Bldg
Riverside,CA92521 		95-6006142 501(c)(3) 19,500 0     Research, Conservation, Exploration
(117) Regents of the University of California
2520 Cimarron St At West Adams
Los Angeles,CA900182098 		94-1539563 501(c)(3) 24,690 0     Research, Conservation, Exploration
(118) Scripps College
925 N Mills Ave
Claremont,CA91711 		95-1664123 501(c)(3) 20,000 0     Research, Conservation, Exploration
(119) The Ohio State University
174 West 18th Avenue
Columbus,OH432101106 		31-6025986 501(c)(3) 21,400 0     Research, Conservation, Exploration
(120) University of Kentucky Research Foundation
371 Peterson Service Bld
Lexington,KY405060005 		61-6033693 501(c)(3) 40,961 0     Research, Conservation, Exploration
(121) Trustees of Union College
807 Union St
Schenectady,NY12308 		14-1338580 501(c)(3) 20,000 0     Research, Conservation, Exploration
(122) Trinity University
One Trinity Place
San Antonio,TX78212 		74-1109633 501(c)(3) 6,700 0     Research, Conservation, Exploration
(123) President & Fellows of Harvard College
52 Oxford Street
Cambridge,MA02138 		04-2103580 501(c)(3) 18,600 0     Research, Conservation, Exploration
(124) Miami University of Ohio
212 Pearson Hall
Oxford,OH45056 		31-6402089 501(c)(3) 15,870 0     Research, Conservation, Exploration
(125) Regents of University of Colorado
681 Taylor Street
Bethlehem,PA18015 		84-6000555 501(c)(3) 11,450 0     Research, Conservation, Exploration
(126) Dickinson College
College and Louther St
Carlisle,PA17013 		23-1365954 501(c)(3) 5,000 0     Research, Conservation, Exploration
(127) La Sierra University
4500 Riverwalk Parkway
Riverside,CA925158247 		33-0413730 501(c)(3) 20,370 0     Research, Conservation, Exploration
(128) University of Arizona
Dept of Anthropology
Tuscon,AZ857210030 		74-2652689 501(c)(3) 19,075 0     Research, Conservation, Exploration
(129) Washington State University
PO Box 644910
Pullman,WA991644910 		91-6001108 501(c)(3) 21,772 0     Research, Conservation, Exploration
(130) The New York Botanical Garden
200 St Kazimiroff Blvd
Bronx,NY104585126 		13-1693134 501(c)(3) 39,297 0     Research, Conservation, Exploration
(131) University of Pittsburgh
4107 OHara Street
Pittsburgh,PA15260 		25-0965591 501(c)(3) 17,937 0     Research, Conservation, Exploration
(132) Great Wilderness
159 Sapsucker Woods Road
Ithaca,NY14850 		20-4987811 501(c)(3) 17,759 0     Research, Conservation, Exploration
(133) Stony Brook University
Melville Library 5501 West
Stony Brook,NY117943362 		14-6013200 501(c)(3) 46,305 0     Research, Conservation, Exploration
(134) University of Houston System
2700 Bay Area Boulevard Box 105
Houston,TX77058 		74-6001399 501(c)(3) 20,500 0     Research, Conservation, Exploration
(135) University of Utah
1390 EAST PRESIDENT CIRCLE
Salt Lake City,UT84112 		87-6000525 501(c)(3) 22,626 0     Research, Conservation, Exploration
(136) Sothern Illinois University
909 S Normal Ave Woody Hall C-206
Carbondale,IL629014302 		37-6033943 501(c)(3) 14,692 0     Research, Conservation, Exploration
(137) Brown University
164 Angell Street
Providence,RI02912 		05-0258809 501(c)(3) 15,500 0     Research, Conservation, Exploration
(138) Oceanic Society Expeditions
PO Box 844
Ross,CA94957 		94-3105570 501(c)(3) 13,100 0     Research, Conservation, Exploration
(139) University of Minnesota
1987 Upper Buford Circle
Saint Paul,MN55108 		41-6007513 501(c)(3) 30,000 0     Research, Conservation, Exploration
(140) Oregon High Desert Grotto
8550 SW Wickiup Avenue
Redmond,OR97756 		47-3339850 501(c)(3) 10,000 0     Research, Conservation, Exploration
(141) Yellowstone Park Foundation
222 East Main Suite 301
Bozeman,MT59715 		83-0311166 501(c)(3) 19,860 0     Research, Conservation, Exploration
(142) Emory University
201 Downman Drive
Atlanta,GA30322 		58-0566256 501(c)(3) 31,500 0     Research, Conservation, Exploration
(143) Parabon NanoLabs Inc
11260 Roger Bacon Dr
Reston,VA20190 		26-2194625   23,800 0     Research, Conservation, Exploration
(144) College of the Atlantic
105 Eden Street
Bar Harbor,ME06409 		23-7032625 501(c)(3) 17,850 0     Research, Conservation, Exploration
(145) Towson University
8000 York Road
Towson,MD21252 		52-6002033 501(c)(3) 16,260 0     Research, Conservation, Exploration
(146) Missouri Botanical Garden
PO Box 299
St Louis,MO63166 		43-0666759 501(c)(3) 99,154 0     Research, Conservation, Exploration
(147) University of Calif-Santa Barbara
Dept of Ecology Evolution
Marine Biology
Santa Barbara,CA93106 		95-6006145 501(c)(3) 23,109 0     Research, Conservation, Exploration
(148) Duke University
2138 Campus Drive
Durham,NC27708 		56-0532129 501(c)(3) 54,540 0     Research, Conservation, Exploration/Special Projects
(149) National Tropical Botanical Garden
3530 PAPALINA ROAD
Kalaheo,HI96741 		52-6057064 501(c)(3) 47,553 0     Research, Conservation, Exploration/Waitt Grant
(150) Vanderbilt University
2301 Vanderbilt Place
Nashville,TN372350059 		62-0476822 501(c)(3) 34,800 0     Research, Conservation, Exploration/Waitt Grant
(151) Oregon State University
104 CEOAS Admin Bld
Corvallis,OR97331 		48-1278540 501(c)(3) 50,020 0     Research, Conservation, Exploration/Waitt Grant
(152) Regents of the University of Michigan
434 South State Street
Ann Arbor,MI48109 		38-6006309 501(c)(3) 33,670 0     Research, Conservation, Exploration/Waitt Grant
(153) Colorado State University
555 S Howes Street
Fort Collins,CO805236003 		84-6000545 501(c)(3) 130,860 0     Research, Conservation, Exploration/Young Explorers' Grant
(154) Montana State University
Po Box 173320
Bozeman,MT597173320 		36-3412482 501(c)(3) 23,620 0     Research, Conservation, Exploration/Young Explorers' Grant
(155) Conservation Law Foundation
62 Summer Street
Boston,MA02110 		04-6149986 501(c)(3) 50,000 0     Special Project Grant
(156) Rainforest Connection
77 Van Ness Avenue
San Francisco,CA94102 		46-2022575 501(c)(3) 50,000 0     Special Project Grant
(157) Wake Forest University
1834 Wake Forest Road
Winston Salem,NC27106 		56-0532138 501(c)(3) 40,000 0     Special Project Grant
(158) Ear Studio Inc
200 Park Ave S Fl8
New York,NY10003 		13-4028721   30,000 0     Special Project Grant
(159) Idaho State University
921 S 8th Ave
Pocatello,ID83209 		82-6000924 501(c)(3) 50,000 0     Special Project Grant
(160) University of Miami
4600 Rickenbacker Cswy
Miami,FL33149 		59-0624458 501(c)(3) 10,000 0     Special Project Grant
(161) Action for Mantas
6051 La Jolla Hermosa Avenue
La Jolla,CA92037 		81-1005011 501(c)(3) 15,000 0     Waitt Research Grant
(162) Southern Methodists University
PO Box 750100
Dallas,TX75275 		75-0800689 501(c)(3) 15,000 0     Waitt Research Grant
(163) University of Georgia
250A Baldwin Hall Jackson Street
Athens,GA30602 		58-6001998 501(c)(3) 13,840 0     Waitt Research Grant
(164) The Marine Megafauna Foundation
11260 Donner Pass Road Suite 256
Truckee,CA96161 		46-0645082 501(c)(3) 14,265 0     Waitt Research Grant
(165) Florida Atlantic University
777 Glades Road
Boca Raton,FL33431 		65-0385507 501(c)(3) 15,000 0     Waitt Research Grant
(166) Museum of Moab
118 East Center Street
Moab,UT84532 		87-0255102 501(c)(3) 14,400 0     Waitt Research Grant
(167) The University Corporation
18111 Nordhoff Street
Northridge,CA91330 		95-1992732 501(c)(3) 15,000 0     Waitt Research Grant
(168) Tufts University
2 North Hill Road
Medford,MA02176 		04-2103634 501(c)(3) 148,500 0     Waitt/Research Grant
(169) Florida Institute of Technology
150 W University Blvd
Melborne,FL32901 		59-6046500 501(c)(3) 14,990 0     Waitt/Research Grant
(170) Unviersity of Colorado--Denver
1201 5th St
Denver,CO80204 		84-6000555 501(c)(3) 15,000 0     Waitt/Research Grant
(171) University of Tennessee
250 S Stadium Hall
Knoxville,TN37996 		62-6001636 501(c)(3) 32,265 0     Waitt/Research Grant
(172) Tulane Educational Fund
6823 St Charles Avenue
New Orleans,LA70118 		72-0423889 501(c)(3) 5,000 0     Young Explorers' Grant
(173) Massachusetts Institute Of Technology
77 Massachusetts Avenue
Cambridge,MA021394307 		04-2103594 501(c)(3) 5,000 0     Young Explorers' Grant
(174) Bhuton Foundation
3121 South Street NW
Washington,DC20007 		13-3376290 501(c)(3) 5,000 0     Young Explorers' Grant
2
Enter total number of section 501(c)(3) and government organizations listed in the line 1 table ................. Bullet Image
170
3
Enter total number of other organizations listed in the line 1 table ........................ . Bullet Image
4
For Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 50055P
Schedule I (Form 990) 2015

Schedule I (Form 990) 2015
Page 2
Part III
Grants and Other Assistance to Domestic Individuals. Complete if the organization answered "Yes" on Form 990, Part IV, line 22.
Part III can be duplicated if additional space is needed.
(a) Type of grant or assistance (b) Number of
recipients		 (c) Amount of
cash grant		 (d) Amount of
non-cash assistance		 (e) Method of valuation (book,
FMV, appraisal, other)		 (f) Description of non-cash assistance
(1) SCIENTIFIC RESEARCH 69 1,228,545 0    
(2) YOUNG EXPLORERS GRANTS 35 334,531 0    
(3) EMERGING EXPLORERS AWARDS 10 100,000 0    
(4) GEOGRAPHIC BEE WINNER AWARDS 3 85,000 5,000 FMV Trip; NGM subscription
(5) NATIONAL GEOGRAPHIC FELLOWS 12 554,917 0    
(6) EXPLORER IN RESIDENCE GRANTS/AWARDS 14 515,752 0    
(7) SPECIAL PROJECTS GRANTS 15 686,009 0    
(8) WAITT GRANTS 19 232,993 0    
(9) STUDENT EXPEDITION GRANTS 23 0 132,958 FMV TRIP FOR LOW-INCOME TEENS
(10) GENOGRAPHIC PROJECT GRANTS 2 18,000 0    
(11) LEX/NGS CONSERVATION GRANTS 5 265,500 0    
(12) OCEANS INITIATIVE 1 50,000 0    
Part IV
Supplemental Information. Provide the information required in Part I, line 2, Part III, column (b), and any other additional information.
Return Reference Explanation
Schedule I, Part I, Line 2 Procedures for monitoring use of grant funds. The National Geographic Society (NGS) maintains numerous grant-making programs. Each major grant program has an oversight committee to review and approve the grants and procedures over the grant agreements are in place to ensure that the grant funds are properly used and accounted for. Following is a detailed description: when a National Geographic Society (NGS) Research, Conservation, & Exploration (RCE) grant application has been approved by the Committee, payment is issued once NGS has received the following completed, signed documents from the grantee: 1) Appropriate tax form. All grantees who are US citizens or residents are required to sign and submit the appropriate tax form (Form W-9). 2) Scientific Research Grant Agreement. All grantees must complete and sign a Scientific Research Grant Agreement, which includes due dates for research reports and financial reports (generally due within eight months of completion of the field work.) By signing the Grant Agreement, the grantee agrees to submit a final narrative report and a financial accounting of the grant monies spent before the indicated submission deadline. Grantees also certify to Paragraph 17 (copied below) that they will not promote terrorism. 17. CERTIFICATION. By countersigning this agreement, you certify that your organization does not and will not promote or engage in violence or terrorism, nor will your organization make subgrants or other payments to any entity that engages in such activities. Once all documents are received, grantee name, institution, and payee name (bank, university, etc.) are checked against US and international terrorism watch lists using LexisNexis' Bridger Insight. The Society's financial accounts payable system also reviews for compliance with financial sanctions upon new vendor set-up and prior to each payment. A copy of this report is kept in the grant file. Once payment is issued, if grantees would like to alter their proposed budget in any way they must submit their request to the RCE Program Officer. The request is approved or denied and a record of the change is added to the grant file. The grantee must submit their final report and financial accounting before the deadline indicated in their grant agreement unless an extension has been requested in writing and approved by RCE staff. The financial accounting offers a breakdown of the actual costs of the project and is expected to parallel the costs projected in the original grant application budget; all discrepancies must be explained. If there are unexpended grant monies they must be returned to NGS. The Reports Manager reviews the final report and financial accounting and then circulates both reports to the Program Officers and Committee Members for final review and approval. Once the reports are approved, the grant is closed. An electronic copy of the grant file is retained by the RCE and the hardcopy is sent to NGS Records Library for archiving. If grants are awarded to US institutions/individuals these grants are listed only on Form 990 Schedule I since it is impractical to determine what portion, if any, of each grant may be spent overseas.
Schedule I (Form 990) 2015



Additional Data


Software ID: 15000238
Software Version: 2015v2.1


Schedule J
(Form 990)
Department of the Treasury
Internal Revenue Service
Compensation Information
For certain Officers, Directors, Trustees, Key Employees, and Highest
Compensated Employees
SchJMediumBullet Complete if the organization answered "Yes" on Form 990, Part IV, line 23.
SchJMediumBullet Attach to Form 990.
SchJMediumBullet Information about Schedule J (Form 990) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Part I
Questions Regarding Compensation
Yes
No
1a
Check the appropiate box(es) if the organization provided any of the following to or for a person listed on Form
990, Part VII, Section A, line 1a. Complete Part III to provide any relevant information regarding these items.
b
If any of the boxes in line 1a are checked, did the organization follow a written policy regarding payment or reimbursement or provision of all of the expenses described above? If "No," complete Part III to explain .........
1b
 
 
2
Did the organization require substantiation prior to reimbursing or allowing expenses incurred by all
directors, trustees, officers, including the CEO/Executive Director, regarding the items checked in line 1a? ..
2
 
 
3
Indicate which, if any, of the following the filing organization used to establish the compensation of the
organization's CEO/Executive Director. Check all that apply. Do not check any boxes for methods
used by a related organization to establish compensation of the CEO/Executive Director, but explain in Part III.
4
During the year, did any person listed on Form 990, Part VII, Section A, line 1a with respect to the filing organization or a related organization:
a
Receive a severance payment or change-of-control payment? ................
4a
Yes
 
b
Participate in, or receive payment from, a supplemental nonqualified retirement plan? .........
4b
Yes
 
c
Participate in, or receive payment from, an equity-based compensation arrangement? .........
4c
 
No
If "Yes" to any of lines 4a-c, list the persons and provide the applicable amounts for each item in Part III.
Only 501(c)(3), 501(c)(4), and 501(c)(29) organizations must complete lines 5-9.
5
For persons listed on Form 990, Part VII, Section A, line 1a, did the organization pay or accrue any
compensation contingent on the revenues of:
a
The organization? ...........................
5a
 
No
b
Any related organization?
5b
 
No
If "Yes," on line 5a or 5b, describe in Part III.
6
For persons listed on Form 990, Part VII, Section A, line 1a, did the organization pay or accrue any
compensation contingent on the net earnings of:
a
The organization?
6a
 
No
b
Any related organization? .........................
6b
 
No
If "Yes," on line 6a or 6b, describe in Part III.
7
For persons listed on Form 990, Part VII, Section A, line 1a, did the organization provide any non-fixed
payments not described in lines 5 and 6? If "Yes," describe in Part III ............
7
 
No
8
Were any amounts reported on Form 990, Part VII, paid or accured pursuant to a contract that was
subject to the initial contract exception described in Regulations section 53.4958-4(a)(3)? If "Yes," describe
in Part III .............................
8
 
No
9
If "Yes" on line 8, did the organization also follow the rebuttable presumption procedure described in Regulations section 53.4958-6(c)? .........................
9
 
 
For Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 50053T
Schedule J (Form 990) 2015

Schedule J (Form 990) 2015
Page 2
Part II
Officers, Directors, Trustees, Key Employees, and Highest Compensated Employees. Use duplicate copies if additional space is needed.
For each individual whose compensation must be reported on Schedule J, report compensation from the organization on row (i) and from related organizations, described in the
instructions, on row (ii). Do not list any individuals that are not listed on Form 990, Part VII.
Note. The sum of columns (B)(i)-(iii) for each listed individual must equal the total amount of Form 990, Part VII, Section A, line 1a, applicable column (D) and (E) amounts for that individual.
(A) Name and Title (B) Breakdown of W-2 and/or 1099-MISC compensation (C) Retirement and other deferred compensation (D) Nontaxable
benefits		 (E) Total of columns
(B)(i)-(D) 		(F) Compensation in column(B) reported as deferred on prior Form 990
(i) Base compensation (ii) Bonus & incentive compensation (iii) Other reportable compensation
1GARY E KNELL
  PRESIDENT & CEO 		(i)

(ii)		 812,568
-------------
0 		274,341
-------------
0 		15,176
-------------
0 		9,000
-------------
0 		22,826
-------------
0 		1,133,911
-------------
0 		0
-------------
0
2JOHN M FAHEY JR
  CHAIRMAN 		(i)

(ii)		 300,072
-------------
0 		66,447
-------------
0 		0
-------------
0 		0
-------------
0 		0
-------------
0 		366,519
-------------
0 		0
-------------
0
3TERRENCE B ADAMSON
  CHIEF LEGAL OFFICER/SECRETARY 		(i)

(ii)		 522,004
-------------
0 		226,774
-------------
0 		1,013,418
-------------
0 		532,368
-------------
0 		22,292
-------------
0 		2,316,856
-------------
0 		13,368
-------------
0
4MICHAEL J COLE
  SVP & CONTROLLER 		(i)

(ii)		 237,885
-------------
0 		35,827
-------------
0 		2,286
-------------
0 		19,530
-------------
0 		22,093
-------------
0 		317,621
-------------
0 		0
-------------
0
5BARBARA J CONSTANTZ
  SVP & TREASURER 		(i)

(ii)		 219,399
-------------
0 		37,044
-------------
0 		7,182
-------------
0 		22,899
-------------
0 		21,612
-------------
0 		308,136
-------------
0 		0
-------------
0
6ANGELO M GRIMA
  EVP & SR DEPUTY GENERAL COUNSEL 		(i)

(ii)		 267,092
-------------
0 		35,738
-------------
0 		2,565
-------------
0 		22,022
-------------
0 		19,219
-------------
0 		346,636
-------------
0 		0
-------------
0
7TRACIE WINBIGLER
  CHIEF OPERATIONS OFFICER 		(i)

(ii)		 488,443
-------------
0 		132,528
-------------
0 		6,173
-------------
0 		8,632
-------------
0 		9,490
-------------
0 		645,266
-------------
0 		0
-------------
0
8MICHAEL ULICA
  CHIEF FINANCIAL OFFICER 		(i)

(ii)		 393,799
-------------
0 		149,909
-------------
0 		3,881
-------------
0 		12,312
-------------
0 		19,681
-------------
0 		579,582
-------------
0 		0
-------------
0
9CHRISTOPHER JOHNS
  CHIEF CONTENT OFFICER 		(i)

(ii)		 491,612
-------------
0 		208,576
-------------
0 		7,532
-------------
0 		15,783
-------------
0 		22,403
-------------
0 		745,906
-------------
0 		0
-------------
0
10TERRY GARCIA
  CHIEF SCIENCE/EXPLOR.OFFICER 		(i)

(ii)		 452,157
-------------
0 		188,299
-------------
0 		8,990
-------------
0 		15,072
-------------
0 		19,160
-------------
0 		683,678
-------------
0 		0
-------------
0
11ELIZABETH HUDSON
  CHIEF COMMUNICATIONS OFFICER 		(i)

(ii)		 384,682
-------------
0 		117,949
-------------
0 		12,156
-------------
0 		396,318
-------------
0 		21,040
-------------
0 		932,145
-------------
0 		0
-------------
0
12THOMAS SABLO
  CHIEF TALENT/DIVERSITY OFFICER 		(i)

(ii)		 254,902
-------------
0 		95,165
-------------
0 		5,495
-------------
0 		286,551
-------------
0 		19,009
-------------
0 		661,122
-------------
0 		0
-------------
0
13TERRENCE G DAY
  EVP, CMM COMM/MARKET RES. GROUP 		(i)

(ii)		 407,400
-------------
0 		211,912
-------------
0 		3,741
-------------
0 		14,938
-------------
0 		22,125
-------------
0 		660,116
-------------
0 		0
-------------
0
14DECLAN MOORE
  CHIEF MEDIA OFFICER 		(i)

(ii)		 531,614
-------------
0 		414,541
-------------
0 		7,514
-------------
0 		11,725
-------------
0 		19,054
-------------
0 		984,448
-------------
0 		0
-------------
0
15CLAUDIA E MALLEY
  EVP & WW PUBLISHER 		(i)

(ii)		 384,199
-------------
0 		297,821
-------------
0 		9,676
-------------
0 		13,460
-------------
0 		20,240
-------------
0 		725,396
-------------
0 		0
-------------
0
16MELINA BELLOWS
  CHIEF EDUCATION OFFICER 		(i)

(ii)		 464,042
-------------
0 		282,416
-------------
0 		4,404
-------------
0 		12,319
-------------
0 		27,176
-------------
0 		790,357
-------------
0 		0
-------------
0
17SUSAN GOLDBERG
  EDITOR IN CHIEF 		(i)

(ii)		 316,919
-------------
0 		128,319
-------------
0 		3,157
-------------
0 		7,568
-------------
0 		15,597
-------------
0 		471,560
-------------
0 		0
-------------
0
18ELIZABETH RUNNETTE
  EVP, CHIEF PROGRAM & IMPACT OFFICER 		(i)

(ii)		 389,154
-------------
0 		85,266
-------------
0 		3,777
-------------
0 		9,000
-------------
0 		2,976
-------------
0 		490,173
-------------
0 		0
-------------
0
19DAVID BENNETT
  CHIEF DEVELOPMENT OFFICER 		(i)

(ii)		 231,331
-------------
0 		21,372
-------------
0 		752
-------------
0 		7,298
-------------
0 		8,198
-------------
0 		268,951
-------------
0 		0
-------------
0
20PETER VAN RODEN
  SVP GLOBAL EXP & EVENTS 		(i)

(ii)		 336,109
-------------
0 		80,228
-------------
0 		3,027
-------------
0 		4,722
-------------
0 		17,669
-------------
0 		441,755
-------------
0 		0
-------------
0
21MARY CUTTER
  EVP, TRAVEL 		(i)

(ii)		 381,614
-------------
0 		198,384
-------------
0 		3,493
-------------
0 		15,432
-------------
0 		22,390
-------------
0 		621,313
-------------
0 		0
-------------
0
22JONATHAN CAMPBELL
  VP, GLOBAL CORP PARTNERSHIPS 		(i)

(ii)		 233,762
-------------
0 		206,533
-------------
0 		417
-------------
0 		5,969
-------------
0 		7,081
-------------
0 		453,762
-------------
0 		0
-------------
0
23JONATHAN YOUNG
  CHIEF TECHNOLOGY OFFICER 		(i)

(ii)		 338,558
-------------
0 		168,285
-------------
0 		2,219
-------------
0 		8,672
-------------
0 		18,825
-------------
0 		536,559
-------------
0 		0
-------------
0
24CHARLES BRODNAX
  EVP DIGITAL PRODUCTS 		(i)

(ii)		 83,060
-------------
0 		113,108
-------------
0 		361,865
-------------
0 		2,052
-------------
0 		4,682
-------------
0 		564,767
-------------
0 		0
-------------
0
25FRANK BORMAN
  TRUSTEE EMERITUS 		(i)

(ii)		 13,000
-------------
0 		0
-------------
0 		0
-------------
0 		0
-------------
0 		0
-------------
0 		13,000
-------------
0 		0
-------------
0
26GEORGE ELSEY
  TRUSTEE EMERITUS 		(i)

(ii)		 13,000
-------------
0 		0
-------------
0 		0
-------------
0 		0
-------------
0 		0
-------------
0 		13,000
-------------
0 		0
-------------
0
Schedule J (Form 990) 2015

Schedule J (Form 990) 2015
Page 3
Part III
Supplemental Information
Provide the information, explanation, or descriptions required for Part I, lines 1a, 1b, 3, 4a, 4b, 4c, 5a, 5b, 6a, 6b, 7, and 8, and for Part II. Also complete this part for any additional information.
Return Reference Explanation
Schedule J, Part II NONTAXABLE BENEFITS Components of benefits and deferred compensation provided to certain executives: life insurance, parking, 401(k), 457(b), dental & medical insurance, long-term disability, travel/Accident insurance, and annual accrued earned pension. Below is a summary of all officers or key employees who had a severance clause in their respective employment contracts in 2015. These severance amounts are solely contingent upon an employee's involuntary termination without cause from the Society. As such, these amounts were not accrued or funded in any way and were considered unlikely to occur and did not occur in 2015. None of these amounts have been included in Column D. Gary E. Knell - 1.5 times base salary Tracie Winbigler - 1 times base salary Terry Garcia - 1 times base salary Declan Moore - 1 times base salary Brooke Runnette - 1 times base salary Chris Johns - 1 times base salary Melina Bellows - 1 times base salary Tara Bunch - 1 times base salary The following officer and 2 key employees, while not receiving any severance payments in 2015, began receiving severance payments in early 2016 and these severance amounts were accrued in 2015: Terrence B. Adamson - 1 times base salary Tony Sablo - 1 times base salary Elizabeth Hudson - 1 times base salary
Schedule J, Part I, Line 4a Severance or change-of-control payment THE FOLLOWING HIGHLY COMPENSATED EMPLOYEE RECEIVED SEVERANCE PAYMENTS IN 2015: CHARLES BRODNAX --$361,436
Schedule J, Part I, Line 4b Supplemental nonqualified retirement plan THE FOLLOWING FORMER OFFICER RECEIVED SUPPLEMENTAL NON-QUALIFIED RETIREMENT PLAN PAYMENTS IN 2015: JOHN R. MURPHY--$57,845 THE FOLLOWING OFFICER, IN CONCLUSION OF HIS 17-YEAR SERVICE AS CHIEF LEGAL OFFICER, HAD INCLUDED IN HIS COMPENSATION THE FOLLOWING 1-TIME VESTED SUPPLEMENTAL NON-QUALIFIED RETIREMENT PLAN AMOUNT IN 2015: TERRENCE B. ADAMSON--$995,096
Schedule J (Form 990) 2015
Additional Data


Software ID: 15000238
Software Version: 2015v2.1
SCHEDULE M
(Form 990)

Department of the Treasury
Internal Revenue Service
Noncash Contributions
Right pointing arrow large imageComplete if the organizations answered "Yes" on Form 990, Part IV, lines 29 or 30.
Right pointing arrow large image Attach to Form 990.
Right pointing arrow large imageInformation about Schedule M (Form 990) and its instructions is at www.irs.gov/form990
OMB No. 1545-0047
2015
Open to Public Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Part I
Types of Property
(a)
Check if applicable 		(b)
Number of contributions or items contributed 		(c)
Noncash contribution amounts reported on
Form 990, Part VIII, line 1g 		(d)
Method of determining
noncash contribution amounts
1 Art—Works of art ....        
2 Art—Historical treasures .        
3 Art—Fractional interests ..        
4 Books and publications ..      
5 Clothing and household
goods ....... 		     
6 Cars and other vehicles ..        
7 Boats and planes ....        
8 Intellectual property ...        
9 Securities—Publicly traded . X 30 707,870 NONE
10 Securities—Closely held stock .        
11 Securities—Partnership, LLC,
or trust interests .... 		       
12 Securities—Miscellaneous ..        
13 Qualified conservation
contribution—Historic
structures ..... 		       
14 Qualified conservation
contribution—Other ... 		       
15 Real estate—Residential .        
16 Real estate—Commercial ..        
17 Real estate—Other ...        
18 Collectibles .....        
19 Food inventory ...        
20 Drugs and medical supplies .        
21 Taxidermy ......        
22 Historical artifacts ....        
23 Scientific specimens ..        
24 Archeological artifacts ...        
25 Other Right pointing arrow large image ( Rolex Watch ) X 1 8,100 Market value
26 Other Right pointing arrow large image ( )
27 Other Right pointing arrow large image ( )
28 Other Right pointing arrow large image ( )
29
Number of Forms 8283 received by the organization during the tax year for contributions
for which the organization completed Form 8283, Part IV, Donee Acknowledgement
29
0
Yes
No
30a
During the year, did the organization receive by contribution any property reported in Part I, lines 1 through 28, that
it must hold for at least three years from the date of the initial contribution, and which is not required to be used
for exempt purposes for the entire holding period? ..................
30a
 
No
b
If "Yes," describe the arrangement in Part II.
31
Does the organization have a gift acceptance policy that requires the review of any non-standard contributions?
31
Yes
 
32a
Does the organization hire or use third parties or related organizations to solicit, process, or sell noncash
contributions? ..........................
32a
 
No
b
If "Yes," describe in Part II.
33
If the organization did not report an amount in column (c) for a type of property for which column (a) is checked,
describe in Part II.
For Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 51227J
Schedule M (Form 990) (2015)
Schedule M (Form 990) (2015)
Page 2
Part II
Supplemental Information. Provide the information required by Part I, lines 30b, 32b, and 33, and whether the organization is reporting in Part I, column (b), the number of contributions, the number of items received, or a combination of both. Also complete this part for any additional information.
Return Reference Explanation
Schedule M, Part I Explanations of reporting method for number of contributions Securities - Publicly traded: # of contributions Other: # of contributions
Schedule M (Form 990) (2015)

Additional Data


Software ID: 15000238
Software Version: 2015v2.1
SCHEDULE N
(Form 990 or 990-EZ)

Department of the Treasury
Internal Revenue Service
Liquidation, Termination, Dissolution, or Significant Disposition of Assets
bullet Complete if the organization answered "Yes" on Form 990, Part IV, lines 31 or 32; or Form 990-EZ, line 36.

bullet Attach certified copies of any articles of dissolution, resolutions, or plans.
bullet Attach to Form 990 or 990-EZ.
bulletInformation about Schedule N (Form 990 or 990-EZ) and its instructions is at www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public
Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number
53-0193519
Part I
Liquidation, Termination, or Dissolution. Complete this part if the organization answered "Yes" on Form 990, Part IV, line 31, or Form 990-EZ, line 36.
Part I can be duplicated if additional space is needed.
1(a) Description of asset(s)
distributed or transaction
expenses paid		 (b) Date of
distribution		 (c) Fair market value of
asset(s) distributed or
amount of transaction
expenses		 (d) Method of
determining FMV for
asset(s) distributed or
transaction expenses		 (e) EIN of recipient (f) Name and address of recipient (g) IRC section
of recipient(s) (if
tax-exempt) or type
of entity




















Yes
No
2
Did or will any officer, director, trustee, or key employee of the organization:
a
Become a director or trustee of a successor or transferee organization? .........................
2a
 
 
b
Become an employee of, or independent contractor for, a successor or transferee organization? .....................
2b
 
 
c
Become a direct or indirect owner of a successor or transferee organization? .....................
2c
 
 
d
Receive, or become entitled to, compensation or other similar payments as a result of the organization's liquidation, termination, or dissolution? ........
2d
 
 
e
If the organization answered "Yes" to any of the questions on lines 2a through 2d, provide the name of the person involved and explain in Part III. bullet
For Paperwork Reduction Act Notice, see the Instructions for Form 990 or Form 990-EZ.
Cat. No. 50087Z
Schedule N (Form 990 or 990-EZ) (2015)

Schedule N (Form 990 or 990-EZ) (2015)
Page 2
Part I
Liquidation, Termination, or Dissolution (continued)
Note. If the organization distributed all of its assets during the tax year, then Form 990, Part X, column (B), line 16 (Total assets), and line 26 (Total liabilities), should equal -0-.
Yes
No
3
Did the organization distribute its assets in accordance with its governing instrument(s)? If "No," describe in Part III .............
3
 
 
4a
Is the organization required to notify the attorney general or other appropriate state official of its intent to dissolve, liquidate, or terminate? ......
4a
 
 
b
If "Yes," did the organization provide such notice? .....................
4b
 
 
5
Did the organization discharge or pay all of its liabilities in accordance with state laws? .....................
5
 
 
6a
Did the organization have any tax-exempt bonds outstanding during the year? .....................
6a
 
 
b
If "Yes" on line 6a, did the organization discharge or defease all of its tax-exempt bond liabilities during the tax year in accordance with the Internal Revenue Code and state laws?
6b
 
 
c
If "Yes" on line 6b, describe in Part III how the organization defeased or otherwise settled these liabilities. If "No" on line 6b, explain in Part III.

Part II
Sale, Exchange, Disposition, or Other Transfer of More Than 25% of the Organization's Assets. Complete this part if the organization answered "Yes" on Form 990, Part IV, line 32, or Form 990-EZ, line 36. Part II can be duplicated if additional space is needed.
1(a) Description of asset(s)
distributed or transaction
expenses paid		 (b) Date of
distribution		 (c) Fair market value of
asset(s) distributed or
amount of transaction
expenses		 (d) Method of
determining FMV for
asset(s) distributed or
transaction expenses		 (e) EIN of recipient (f) Name and address of recipient (g) IRC section
of recipient(s) (if
tax-exempt) or type
of entity
National Geographic Society Media Assets/Liabilities 11-15-2015 744,337,000 outside appraisal 91-2099147 National Geographic Partners LLC
1145 17th St NW
Washington,DC20036 		Partnership
















Yes
No
2
Did or will any officer, director, trustee, or key employee of the organization:
a
Become a director or trustee of a successor or transferee organization? .....................
2a
Yes
 
b
Become an employee of, or independent contractor for, a successor or transferee organization? .....................
2b
Yes
 
c
Become a direct or indirect owner of a successor or transferee organization? .....................
2c
 
No
d
Receive, or become entitled to, compensation or other similar payments as a result of the organization’s significant disposition of assets? .....................
2d
 
No
e
If the organization answered "Yes" to any of the questions on lines 2a through 2d, provide the name of the person involved and explain in Part III. bullet
Schedule N(Form 990 or 990-EZ) (2015)

Schedule N (Form 990 or 990-EZ) (2015)
Page 3
Part III
Supplemental Information. Provide the information required by Part I, lines 2e and 6c, and Part II, line 2e. Also complete this part to provide any additional information.
Return Reference Explanation
Schedule N, Part II, Line 2a Interested person is a director or trustee of transferee org. Gary E. Knell, National Geographic Society CEO, became Chairman of the Board of newly created National Geographic Partners LLC
Schedule N, Part II, Line 2b Interested person is an employee of ind. contractor of transferee org. The following National Geographic Society ("NGS') key employees left NGS 11/15/15, and became employees of the newly created National Geographic Partners LLC: Declan Moore, Claudia Malley, Melina Bellows, and Terry Day
Schedule N (Form 990 or 990-EZ) (2015)



Additional Data


Software ID: 15000238
Software Version: 2015v2.1


SCHEDULE O
(Form 990 or 990-EZ)

Department of the Treasury
Internal Revenue Service
Supplemental Information to Form 990 or 990-EZ

Complete to provide information for responses to specific questions on
Form 990 or 990-EZ or to provide any additional information.
MediumBullet Attach to Form 990 or 990-EZ.
MediumBullet Information about Schedule O (Form 990 or 990-EZ) and its instructions is at
www.irs.gov/form990.
OMB No. 1545-0047
2015
Open to Public
Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Return Reference Explanation
Form 990, Part III, Line 3 Significant changes in program services On November 16, 2015, The National Geographic Society ("NGS") sold most of its media assets to a newly formed partnership, National Geographic Partners LLC ("NGP"). NGP is owned 73% by 21 Century Fox and 27% by NGS' wholly-owned taxable subsidiary, NGSP, Inc. As a result of this transaction, NGS transferred most of its magazine subscription, catalog, digital media and other consumer sales activities to NGP.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 21,538,438 including grants of $ 5,517,238)(Revenue $ 2,273,448) Other Grant Initiatives/Programs National Geographic's Remote Imaging Program is dedicated to developing and deploying novel imaging tools for research, exploration and conservation. In 2015, we made contributions of time, expertise and equipment to a diversity of projects. Remote Imaging's CRITTERCAM field projects included endangered Hawaiian monk seals, bluefin tuna and leatherback turtles, humpback whales, and the iconic Galapagos tortoises. New projects were initiated with giant mantas, Tasmanian devils, waterbuck and African buffalo. We wrapped up our project on feral cats in Georgia and began prepping for one in New Zealand. In all, 15 new or on-going wildlife research projects were supported. New, smaller, smarter systems are being developed and deployed. The Deep Ocean Drop-Cams continue to allow researchers to investigate the ocean floor, providing access to new environments and documenting new species. The Driftcam variant on this system, with automatic buoyancy compensation, began research deployments, allowing investigations in the hard-to-define mid-water regions of the world's oceans. Aerial platforms continue to improve and diversify, providing new investigation and documentation options for research and exploration in China and Peru. Sub-surface detection technology helped search for artifacts lost in the Euphrates River in Iraq. New low-light imaging technologies were developed to allow better documentation in challenging environments and conditions. Camera traps, with capabilities beyond anything commercially available, continue to be developed and improved, and have contributed to studies of mountain lions, coyotes, bears and other wildlife. Remote Imaging projects feed scientific discovery, publishing in top journals, as well as providing unique images that help capture the public's imagination and generate interest in science, exploration and conservation. Six articles were published in scientific journals in 2015 on CRITTERCAM projects. RI-produced images and video have contributed to stories for the National Geographic Magazine, as well as many short-form pieces that reach millions through online and mobile media. Remote Imaging staff participated in many presentations on science, technology and exploration at schools, universities, conferences and events across the country. CHINA - National Geographic Air and Water Conservation Fund Since its launch in 2012, the National Geographic Air and Water Conservation Fund in China supports the field research of Chinese scientists who are exploring innovative solutions to water and air quality issues through scientific research, community conservation programs, technological innovation, and communication initiatives in China. The results of these projects have produced significant outcomes and impacts, such as discoveries and achievements in science and conservation, technological advancements, an increase in public participation in citizen science initiatives and the preservation of natural and cultural heritage. Additionally, our grantees have leveraged this wisdom to further promote science and conservation through storytelling. In 2015, the Fund supported 31 projects across China, totaling over $700,000 in grants. Projects include conserving biodiversity values in the Nu River region, assessing air pollution inside urban subway systems, empowering women to sustain community-based waste management and water conservation in northwestern rural China, promoting public participation in monitoring the coastal environment in the Beibu Gulf and evaluating glacier shrinkage and its impacts on local people's livelihood. The National Geographic Air and Water Conservation Fund has further expanded its grant making capabilities by awarding its first round of Partnership Grants in 2015. These grants take already successful conservation projects and scale their activities within China in order to increase their impact. They are awarded to individuals and organizations that are highly established in their field of expertise. A special emphasis is placed on raising the profile of these projects and reaching a larger audience in order to improve the knowledge and practice of air and water conservation in China, while inspiring others to take action. Four partnership grants were awarded in 2015 totaling over $200,000. They include a study on the impacts of human activities on the environment of Mt. Everest, the documentation of the desert landscape and cultural relics within the Badain Jaran Desert, the monitoring of how modern transportation has changed energy efficiency and emissions, and the integration of multiple platforms to improve environmental information disclosure. The program's Environmental Youth Leadership program continued in 2015 in the two schools at which it was launched in 2014. The program supported and mentored youth in the schools in developing their potential to become future community leaders and stewards of the environment. As part of this program an award ceremony was held on June 20th and 21st at the Shangri-la Vocational College and the Dongzhulin Monastery Young Monks School. At these ceremonies, students shared their findings and the impacts that their projects made over the previous ten months. These students were also formally recognized and some awarded for their achievements in addressing the environmental issues of their communities. This project was carried out in partnership with the Shangri-la Institute for Sustainable Communities (SISC). Since the launch of the National Geographic Air and Water Conservation Fund in 2012, 107 projects have been funded totaling over $3 million. Through these grants and programs, the Fund has increased scientific knowledge and enabled new conservation practices in China, while also raising awareness of these issues among the general public by sharing the results from the field with Chinese and global audiences. EAST AFRICA - The National Geographic/Howard G Buffett East Africa Fund The National Geographic/Howard G Buffett East Africa Fund was established in late 2014, with the generous support from the Howard G. Buffett Foundation. The goal of this new fund is to advance science, exploration and conservation across East Africa, which includes Burundi, DRC, Kenya, Rwanda, Tanzania, and Uganda. This will be achieved by providing funding, mentoring, resources, and capacity building to aspiring and experienced scientists, researchers and conservationists working in this part of the continent. In 2015, National Geographic awarded 24 grants, totaling more than $350,000 in research, conservation, exploration and young explorers grants for projects to be implemented in the East Africa region. Dr. Olivier Nsgengimana was awarded the first National Geographic grant to a Rwandan national, for his celebrated conservation work to save the endangered Grey Crowned Cranes of Rwanda in collaboration with the Rwanda Development Board (RDB). Other funded projects include a study to uncover the mechanisms of disease resistance in populations of Kenyan honey bees, the production of a documentary that tells the story of the last male northern white rhino on Earth, and a study on hunter-gatherer sleep architecture to understand the evolution of flexible sleep. With respect to activities in 2015,the main focus for the inaugural year of the program was to successfully launch the program. National Geographic established a local office in Kigali, Rwanda and hired a Program Director to promote on the ground outreach, attract quality applicants, build presence/stakeholder awareness in the region and provide mentorship and capacity building to interested applicants. In 2015, the newly hired local Program Director carried out targeted outreach efforts to regional institutions and individuals, using the existing NGS network and establishing new relationships. This included presenting at regional conferences, institutions and universities, and also developing outreach materials for the NGS East Africa Fund. Recognizing the high capacity needs in terms of applicants, the Program Director also worked to increase capacity in this area through grant writing presentations, one on one application reviews and the establishment of a panel of mentors. By tapping into the deep reservoirs of talent, passion, cultural sensitivity, knowledge, and curiosity that exist in the region, this investment will expand the number of scientists and researchers working there, contributing meaningfully to increased knowledge and impactful conservation across East Africa.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 20,387,981 including grants of $ 0)(Revenue $ 23,966,813) Children's Publishing Program The Society's children's publishing program continued to enhance its family reference library with three strong titles published in 2015 - National Geographic Kids Guide to Photography, a fun, fact-filled, kid-friendly guide that is jammed-packed with all the essentials for budding photographers about how to take great photos to share with friends and family; Little Kids First Big Book of the World, a charming reference book introducing young readers ages 4-8 to the wider world by exploring countries, people, landscapes, and animals around the globe; and Ultimate Adventure Atlas of Earth daring kids ages 8-12 to explore some of the world's coolest, darkest, deepest, and most amazing places with fascinating information, easy-to-read maps, games, and vibrant pictures. In 2015, the Society also published the annual installment of National Geographic Kids Almanac 2016 and is also available in distinct Canadian, UK, and International editions. These almanacs are packed with fun-to-browse features, useful reference material, homework help developed by educators, and the kind of quirky facts that kids adore. Other notable children's titles published in 2015 were Treasury of Norse Mythology, a stunning tableau of classic stories of Norse myths with dazzling illustrations of gods, goddesses, heroes, and monsters; Untamed: The Wild Life of Jane Goodall, a book for kids about one of the most recognized scientists in the Western world who became internationally famous for her ability to observe and connect with another species and ultimately to tirelessly fight to protect the environment so that chimpanzees and other animals have a place in the future of our planet; National Geographic Book of Nature Poetry by beloved former U.S. Children's Poet Laureate J. Patrick Lewis who curates an exuberant poetic celebration of the natural world in this stellar collection of nature poems; and With a Friend by Your Side, an inspirational book by award-winning author Barbara Kerley about the value of friendship and preps young ones for the world beyond their own families. Our children's publishing program continued to build presence in the school and public library markets by releasing several new titles in our very popular National Geographic Readers and National Geographic Chapters series, which are comprised of leveled-reading, easy-to-read formatted books, developed in concert with experts in the field of literacy education, which get kids reading by giving them lots of cool information about subjects that matter to them. We publish the National Geographic Kids Everything series, aimed at kids aged 8-12, breathing new life into the reference category with fresh, dynamic, and fun-filled presentations of the nonfiction subjects kids love most. The National Geographic Little Kids Look and Learn series, published for kids ages 3-6, include board books developed in association with child education experts, sure to thrill preschoolers and parents alike as they encourage interactivity and self-discovery among all children with engaging visuals and fun themes. In 2015, National Geographic raised the bar for picture books with Explore My World, a new series for preschoolers that combines simple storytelling with high-quality photography and introduces kids ages 3 to 7 to reading with well-told tales about the wonders of the natural world.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 17,150,740 including grants of $ 0)(Revenue $ 20,282,181) NATIONAL GEOGRAPHIC KIDS magazine is published ten times a year and distributed to individuals, schools, and public libraries. The magazine's mission is to excite kids about learning while educating them about the world around them. Prepared primarily for children ages 6 to 14 years old, NATIONAL GEOGRAPHIC KIDS offers an appealing mix of articles on wildlife, science, technology, pets, adventures, special kids, and geography. For its work in 2015, the magazine received a Parents' Choice Silver award and two Folio awards for magazine content. Examples of NG KIDS activities in 2015 include a "Special Pets Issue" and "Special Brainy Issue;" publication of two animal Collector's Card sets; timely articles about new dinosaurs and early human discoveries; feature stories on animal such as sea turtles, ocelots, dolphins, foxes, and snow leopards, plus robots, blue volcanoes, historical sites, going green, wildlife trafficking, Mars colonization, Air Force One, and underwater caves; popular departments such as "Cool Inventions," "Guinness World Records," "Weird But True," "Bet You Didn't Know," "Amazing Animals;" new departments such as "By the Numbers" and "History's Greatest Hits;" and "Fun Stuff," a regular seven-page department filled with educational games, quizzes, and activities. To encourage kids to get outside and explore their world through photography, throughout the year NG KIDS features a My Shot department, which showcases reader photography submitted to our moderated, just-for-kids online photo community of the same name. The magazine also encouraged readers to play along with the National Geographic Bee with a special two-page geography edition of the Stump Your Parents quiz department in May 2015. Our annual International Photography Contest for Kids winners were announced in the May 2015 issue. To encourage readers' creativity and inspire their love of animals, the magazine hosted a Silly Pet Video contest, in which the winning video was turned into a viral music video. To inspire readers to protect animals, the magazine supported the program Mission Animal Rescue, a 360 initiative out of the Kids division. In almost every issue, readers were introduced to an animal that was rescued by humans, and then given tips on how to protect wildlife as well as encouraged to participate in an online challenge. For extra content on animals, countries, and more, the magazine sends readers to our website, natgeokids.com. NG Kids continued to reach audiences in 2015 through its iPad, Android, and Nook magazine apps. Additionally in 2015, there were 19 international editions of NG KIDS. 2015 Average Worldwide Circulation of NG KIDS: 1,362,656
Form 990, Part III, Line 4d Description of other program services (Expenses $ 15,578,904 including grants of $ 0)(Revenue $ 14,301,555) National Geographic Traveler (NG Traveler), both in print and on tablets, is published six times a year to further geographic knowledge with articles that explore the geography, history, and culture of selected locations. Every article's purpose is to foster interest in the educational value of travel destinations by encouraging readers to experience geography and the world's cultures first-hand. A pioneer in promoting sustainable tourism, NG Traveler believes that enhancing an authentic sense of place benefits both travelers and the locations they visit. In support of this sustainable-tourism ethic, the magazine published several landmark articles in 2015, its 31st year. The magazine, both in print and online, is a thought leader in the industry and champions the transformative power of travel with an emphasis on experiential journeys, you-are-there photography, storytelling, authenticity, cultural exploration, and insights and information gleaned from locals. It's for the smart, curious traveler who is inquisitive not acquisitive and who increasingly travels with a light footprint and an urge to discover a true sense of place, and a desire to give back to the local community. The magazine develops, supports, and creates content for travel books, bookazines, its Intelligent Travel blog, and the National Geographic Travel website, creating a more integrated, multimedia outreach. Its social media efforts are among the most successful at the Society and it has more than 3.6 million Facebook followers, 2.17 million Twitter followers, and 8.5 million Instagram followers. Intelligent Travel blog's social media global reporters Anne Fitzsimmons and Robert Reid continue to provide insights on local culture and history around the world. NG Traveler continues to support NG Live! with one-on-one conversations with celebrated travel writers like Pico Iyer and Cheryl Strayed. In 2015, the magazine and website continued to showcase unique destinations around the world that show sustainable practices and honor distinctive sense of place. This included our "Tours of a Lifetime" feature and our "Best of the World: Places to See Now" feature. Other features covered Bulgaria, South Africa, New Zealand, Provence, Seville, Yorkshire, Mexico City, Malaysia, and climate change. This year also marked the return of our ITB Berlin co-sponsored World Legacy Awards, a ceremony to highlight hotels, ecolodges, destinations, and organizations that are leading positive sustainable transformation within the travel industry. Traveler's blog, Intelligent Travel, continued to deliver deep destination coverage, engaging photography, and lively voices to a rapidly growing online audiences. NG Traveler received several awards including: 8 Lowell Thomas Awards Gold in Best Travel Magazine Silver in Foreign Travel: Carl Hoffman, "It Takes a Village" Bronze in Foreign Travel: Todd Pitock, "The Rebirth of Awe" Honorable Mention in Foreign Travel: Bruce Schoenfeld, "Spanish Inclination" Silver in Special Purpose Travel: Andrew McCarthy, "Steeped in Darjeeling" Silver in Illustration of Travel: Aaron Huey, "The Road to Wellville" Gold in Guidebook: National Geographic Traveler: Peru Silver in Video Travel Broadcast: Bob Krist, "The Day of the Dead in Oaxaca" in Intelligent Travel blog NATJA Awards and Finalist Nominations, including Grand Prize for best travel publication In 2015, NG Traveler's international footprint includes 16 local language editions in 13 languages. 2015 Average Worldwide Circulation: 1,068,446
Form 990, Part III, Line 4d Description of other program services (Expenses $ 13,087,003 including grants of $ 132,958)(Revenue $ 22,775,459) TRAVEL--EXPEDITIONS The Society's travel program, National Geographic Expeditions, enables members to visit, experience, and learn first-hand about the history, archaeology, geography, and culture of destinations around the world. Members and other participants travel with Society experts such as explorers, writers, and researchers, as well as with engaging local experts, on carefully planned journeys emphasizing enrichment and experiential learning. The expeditions include lectures by experts and suggested pre-tour reading materials, and are designed to encourage further study of the geographic areas visited. The National Geographic Student Expeditions Scholarship Program provides financial support for high school students seeking educational summer experiences who could not otherwise afford them. In 2015, National Geographic awarded full scholarships to 21 students who are legal residents of the US and Canada from a wide variety of backgrounds, creating a richer and more diverse experience for every student involved. Scholarship students participate in National Geographic Student Expeditions- the Society's high school travel program. Students pursue educational projects focused on an array of topics including Photography, Wildlife & Conservation, Community Service, Archaeology & Ancient Cultures, and Creative Writing. These students reported that the experience had a significant positive effect on their lives, instilling increased confidence, global perspective, independence, and compassion for others. These transformation experiences are central to their development as students, leaders, and global citizens.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 12,056,429 including grants of $ 3,099,524)(Revenue $ 221,233) Education Foundation/Programs The National Geographic Society Education Foundation (NGEF) was established to commemorate the Society's centennial in 1988. With a mission "to support, promote and advance geographic education in the United States, Canada and elsewhere," the Foundation promotes improved teacher quality and classroom learning. Proposals are solicited from universities and other nonprofits for innovative projects. Since its inception, the Education Foundation has worked in programmatic partnership with other private donors and state governments to support university-hosted Geography Alliances-statewide partnerships between academic professors and K-12 teachers to provide professional development, networking, and more. In many cases, the Education Foundation supports individual Alliances through dedicated, state-specific endowments, called Geography Education Funds. While the Foundation emphasizes improvement of geographic literacy in the United States, select work is also supported in Canada and Puerto Rico. The Foundation's staff works with external evaluators and encourages grantees to assess programs and projects to determine the value of geographic education to student achievement on state and national standards, and to demonstrate the essential role of geography as an educational priority and a core component of K-12 academic curricula. In 2015, the Foundation made 66 grants totaling more than $3 million. Examples of work funded by these grants are as follows: Arizona Geographic Alliance The Arizona Geographic Alliance works to enhance geography as being an integral and valued part of a rigorous K-12 curriculum that promotes student use of geographic concepts, knowledge, and skills to understand Earth's interconnected human and environmental systems in order to plan and problem solve. The Alliance's professional development offerings include GeoConference, an annual workshop on teaching geography. The target audience is both pre-service and in-service K-12 classroom teachers. The workshop serves to elevate the image of the Alliance as a provider of professional development for teachers, give Teacher Consultants the chance to share their vetted lessons with others and hone their presentation skills, and expose educators to the resources created by the Alliance. ($27,500 grant award) Pennsylvania Alliance for Geographic Education The Pennsylvania Alliance for Geographic Education prepares global citizens and caretakers of Earth in an ever-changing and interconnected world by fostering geographic literacy and spatial thinking among teachers and students in Pennsylvania. GeoStrategies for Middle School Social Studies was an in-service professional development opportunity for middle school social studies teachers, with the goals of constructing a geographic framework to support teaching of middle school social studies, and exploring different ways to get students to think like a geographer. Participants came away with examples of active learning strategies which can be implemented immediately, had the chance to "Speed Date" with geography resources which support classroom goals, and connected to relevant and recent world events. ($51,597 grant award) Chesapeake Bay Foundation NGEF supported the Chesapeake Bay Foundation's Chesapeake Classrooms initiative, a comprehensive professional development program for teachers throughout the Bay watershed. The hallmark of this initiative is the five-day accredited, hands-on summer courses offered around the watershed. During the grant period, CBF reached several hundred teachers through four dozen customized courses planned collaboratively with school system leaders. Participating teachers came from K-12 public, private, and parochial schools in the watershed states of Virginia, Maryland, and Pennsylvania, as well as Washington, D.C. By reaching teachers, Chesapeake Classrooms results in a growing number of students who are prepared and motivated to care for this national treasure, ensuring a beautiful and bountiful Chesapeake Bay for generations to come. ($65,000 grant award) National Geographic Education & Children's Media The National Geographic Education & Children's Media division creates best-in-class products, experiences, and programs that teach kids about the world and how it works, empowering them to succeed and to make it a better place. We educate by sparking curiosity, imparting knowledge through storytelling, and empowering action. We support lifelong learning by providing opportunities for kids, families, and educators to join global communities where they can connect, learn, create, and share. Also, we inspire the new generation of global citizens to discover the world's past, celebrate its present, and protect its future. As a part of the National Geographic Education and Children's Media division, the education team focuses on working closely with and creating materials for educators and schools that bring the Society's spirit of exploration and adventure to our goal of educating young people about their world. National Geographic Education Online The NG Education website and social media channels are the primary methods of dissemination and communication for NG Educations' products and programs, which provide world-class learning resources and rich multimedia assets for educators in both formal and information settings, as well as for students and caregivers. NG Education creates free instructional materials aligned with national education standards, and continues to conduct professional development through the offering of massive open online courses (MOOC's). Over 2015, the Education website received more than 25 million pageviews from over 10.6 million users, increasing traffic to the site by 12%. Since the beginning of 2015, NG Education increased its total social media followers by 293% to a total of 9,572,473 followers across Facebook, Twitter, and Google+. We continue to geo-target Facebook content to U.S. users, with the goal of reaching more educators in the United States and Canada as well as our international audience. Massive Open Online Courses (MOOCs) In Q2 and Q3 of 2015, we offered the Online Course FLOW Education: Facilitating Learning through Outdoor Watershed Education (http://education.nationalgeographic.com/education/online-courses/) landing page to feature Massive Open Online Courses (MOOCs) offered through Coursera. The course FLOW Education: Facilitating Learning through Outdoor Watershed Education ran June 17 through October 24, 2015, and then again from September 16th through November 7th, 2015. Watershed education is an excellent way to introduce students to rich, interdisciplinary studies of one of the most important resources located in students' backyards-water! This course is designed for classroom teachers of Grades 4-9 to learn about watersheds and outdoor education using the Chesapeake Bay watershed as an example. The course introduces engaging technologies for investigating watersheds and helps educators plan and effectively implement outdoor experiences. Montana teachers could apply for undergraduate and graduate credits from the School of Extended & Lifelong Learning at the University of Montana. Grosvenor Teacher Fellow Program The Grosvenor Teacher Fellow (GTF) program is an in-person professional development opportunity made possible by a partnership between National Geographic and Lindblad Expeditions. The primary goal of the GTF program is to advance geographic literacy by engaging K-12 educators from the United States and Canada in field-based experiences that will be reflected in their teaching practice and shared with their professional and community networks. Selected educators travel aboard Lindblad Expeditions ship National Geographic Explorer to experience some of the world's most amazing places first-hand. While aboard, Fellows share the importance of geographic education with other travelers, develop activities to bring back to their classrooms, and have an adventure of a lifetime. In 2015, more than 2,700 educators applied for the GTF Program and thirty-five educators were selected. The selected Fellows traveled in groups of 2 or 3 on one of nine expeditions traveling to Arctic Svalbard, Iceland, Greenland, Galapagos, the Canadian Maritimes and Antarctica. Prior to their expedition all Fellows traveled to National Geographic headquarters for a 3-day hands-on preparatory workshop.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 10,189,601 including grants of $ 1,359,419)(Revenue $ 608,381) EXPLORER PROGRAMS EXPLORERS SYMPOSIUM The Explorers Symposium is an annual event that convenes National Geographic's explorers (Emerging Explorers, Explorers-in-Residence, National Geographic Fellows, and Grantees) from around the globe to participate in a week full of events, including a two day symposium that brings the excitement of the field to audiences at the National Geographic Society Headquarters. In 2015, the two days of panel discussions covered topics ranging from conservation to innovation. The 2015 Explorers Symposium and related events took place the week of June 8-12. National Geographic introduced its new class of Emerging Explorers at the Symposium; these fourteen individuals were recognized for their significant contributions to world knowledge through exploration at an early stage in their careers. EXPLORERS COUNCIL Established in 2014, the Explorers Council is an entity comprised of scientists, researchers and explorers who provide advice and counsel to the Society across disciplines and projects. The objective of the Council is to advise National Geographic on potential projects and guide our thinking about the next frontiers of exploration. Jose Andres Named "Outstanding Chef" by the James Beard Foundation and recognized by Time on their "100" list of Most Influential people in the world, Jose Andres is an internationally renowned culinary innovator, passionate advocate for food and hunger issues, author, television personality and chef/owner of ThinkFoodGroup, the team responsible for celebrated dining concepts in Washington DC, Las Vegas, Los Angeles, Miami and Puerto Rico. Jose is known for championing the role of chefs in the national debate on food policy. He is called on regularly to speak on a variety of issues involving hunger, food security, nutrition, education and childhood obesity, including talks at the World Economic Forum in Davos, Switzerland, the 2014 commencement address for George Washington University and with The Economist and The Atlantic. Andres has taught at Harvard University and George Washington University, and writes for National Geographic's food blog, The Plate, on issues surrounding food policy. Wade Davis Wade Davis is Professor of Anthropology and the LEEF Chair in Cultures and Ecosystems at Risk at the University of British Columbia. An ethnographer, writer, photographer and filmmaker, Davis holds degrees in anthropology and biology and received his Ph.D. in ethnobotany, all from Harvard University. Mostly through the Harvard Botanical Museum, he spent over three years in the Amazon and Andes as a plant explorer, living among fifteen indigenous groups in eight Latin American nations while making some 6000 botanical collections. His work later took him to Haiti to investigate folk preparations implicated in the creation of zombies, an assignment that led to his writing The Serpent and the Rainbow (1986), an international best seller later released by Universal as a motion picture. In recent years his work has taken him to East Africa, Borneo, Nepal, Peru, Polynesia, Tibet, Mali, Benin, Togo, New Guinea, Australia, Colombia, Vanuatu, Mongolia and the high Arctic of Nunuvut and Greenland. Davis is the author of 230 scientific and popular articles and 19 books including One River (1996), The Wayfinders (2009), The Sacred Headwaters (2011), Into the Silence (2011) and River Notes (2012). His book, Into the Silence, received the 2012 Samuel Johnson prize, the top award for literary nonfiction in the English language. Jared Diamond Jared Diamond is professor of geography at the University of California, Los Angeles. He is the author of "Collapse: How Societies Choose to Fail or Succeed" and the widely acclaimed "Guns, Germs, and Steel: The Fates of Human Societies," which won him a Pulitzer Prize as well as Britain's 1998 Rhone-Poulenc Science Book Prize. Diamond is the recipient of a MacArthur Foundation Fellowship (Genius Award); research prizes and grants from the American Physiological Society, National Geographic Society and Zoological Society of San Diego; and many teaching awards and endowed public lectureships. In addition, he has been elected a member of all three of the leading national scientific/academic honorary societies - National Academy of Sciences, American Academy of Arts and Sciences, and American Philosophical Society. Diamond's field experience includes 27 expeditions to New Guinea and neighboring islands to study the ecology and evolution of birds, and other field projects in North America, South America, Africa, Asia and Australia. As a conservationist, he devised a comprehensive plan, almost all of which was implemented, for Indonesian New Guinea's national park system. He is a founding member of the board of the Society of Conservation Biology and a member of the board of directors of World Wildlife Fund U.S. and Conservation International. Jonathan Foley Jonathan Foley is the Executive Director of the California Academy of Sciences. Foley's work focuses on the sustainability of our planet and the natural resources we depend on. He and his students have contributed to our understanding of global food security, worldwide changes in ecosystems, land use and climate, and the sustainability of the world's resources. This work has led him to be a regular advisor to governments, nongovernmental organizations, environmental groups, civic groups, foundations, and business leaders around the world. Foley has won numerous awards and honors, including the Presidential Early Career Award for Scientists and Engineers (awarded by President Bill Clinton), the National Science Foundation's Faculty Early Career Development Award; the J.S. McDonnell Foundation's 21st Century Science Award; an Aldo Leopold Leadership Fellowship; and the Sustainability Science Award from the Ecological Society of America. In 2014, he was named as the winner of the Heinz Award for the Environment. Nalini Nadkarni Nalini Nadkarni is known for pioneering research on the ecology of the little-known world of tropical and temperate rainforest canopies. Her work has documented the "keystone" functions of canopy-dwelling biota in whole-forest nutrient cycling, arboreal animal habitat, and reproductive capacity of primary forest and pasture-dwelling trees. She has also developed innovative and public engagement programs with public audiences, such as urban youth, faith-based groups, and incarcerated men and women by partnering directly with them to find common values and synergisms. Nadkarni has received prestigious awards from the scientific establishment for communicating research to underserved public audiences in creative and effective ways - The National Science Foundation Public Service Award, the AAAS Award for Public Engagement, and the Archie F. Carr Award for Conservation. Nadkarni is Director of the Center for Science and Mathematics Education and a Professor of Biology at the University of Utah, and President of the International Canopy Network. M. Sanjayan M. Sanjayan is a leading global conservation scientist, writer and an Emmy-nominated news contributor focused on the role of conservation in improving human well-being, wildlife and the environment. He serves on Conservation International's senior leadership team as Executive Vice President and Senior Scientist. Sanjayan's broad-reaching television experience includes numerous documentaries for Discovery Channel and the BBC and serving as a frequent contributor to CBS News. His latest TV series, Earth - A New Wild, will air on PBS. He is also a correspondent for Years of Living Dangerously, a Showtime documentary series which debuted in April 2014. His scientific work has been published in journals including Science, Nature and Conservation Biology. Raised in Sri Lanka and Sierra Leone, Sanjayan's unique background and expertise have also attracted mainstream media coverage in Outside, Men's Journal, National Geographic Adventure, Afar and The New York Times. Don Walsh Don Walsh, scientist and explorer, has worked in the deep oceans, polar regions and space. From 1959 to 1962 he was the first commander of the Navy's Bathyscaph Trieste and was designated Navy deep submersible pilot #1 in 1959. In 1960 he and co-pilot Jacques Piccard dove Trieste into the deepest place in the World Ocean, a depth of nearly seven miles. Walsh's 40 years of work with deep ocean design, engineering and operations were recognized by his election to the US National Academy of Engineering in 2001. Among other awards he has received are the Explorers Club's Explorers Medal and their Lowell Thomas Award. In 2010 he was awarded National Geographic Society's highest award, the Hubbard Medal. He is an Honorary Life member of the Explorers Club and the Adventurers Club as well as serving as the Honorary President of the Explorers Club.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 10,184,532 including grants of $ 6,869,623)(Revenue $ 214,262) The Committee for Research and Exploration (CRE) has awarded more than 9,600 grants since 1890, totaling more than $139,000,000. The Committee supported extraordinary research in 2015, awarding 190 grants representing fieldwork in the disciplines of anthropology, archaeology, astronomy, biology, geography, geology, paleontology, and oceanography. Archaeologist Tomas Barrientos received a grant to investigate an Early Classic Maya stela in Guatemala. He collaborated on this with two other National Geographic grantees, Luke Auld Thomas and Marcello Canuto, on this recovery, which received considerable media attention. Multi time grantee recipient Jan Salick was awarded a grant to study climate and environmental changes to indigenous lands plants on the New England Coast. Salick's botanical studies have resulted in numerous scientific papers and media coverages. The Expeditions Council (EC) is a grant program dedicated to funding the exploration of largely unrecorded or little known areas of Earth, as well as regions of the planet undergoing significant environmental or cultural change. Since its inception in 1998, the Expeditions Council has awarded 579 grants totaling over $21 million, and has funded projects that span the spectrum of exploration and adventure. The Council awarded 35 grants in 2015. Among the Expeditions Council projects funded in 2015 was the work of photographer Joe Riis to document Yellowstone Elk Migrations for a National Geographic Magazine article and were also incorporated into an exhibit on Yellowstone, celebrating the United States National Park Service centennial. Sarah Parcak was awarded a grant to investigate a Norse archaeological site in Newfoundland, which received much coverage in the news. National Geographic Young Explorer grants (YEG) support the next generation of researchers, explorers and conservationists. Young Explorer Grants provide individuals age 18 to 25 with some of their first experiences carrying out fieldwork and exploration. In 2015, a total of 97 field projects grants were awarded spanning the globe. Astrophysicist Munazza Alam explored the photometric and spectral properties of brown dwarfs with extreme near infrared colors using multi resolution near infrared spectra to disentangle their atmospheric and physical properties. The fieldwork for her project took her to the Las Campanas observatory in Chile. Cartographer Ross Donihue documented the Farrallon Islands, a critical location for research, management, and conservation located just 30 miles off the coast of San Francisco. The short film and interactive map he created helps the public access this unique ecosystem. Biologist Zach Fuller traveled to Kenya for his work documenting diseases in honeybees. He hopes his research will help determine why certain populations of honeybees can resists diseases. The Conservation Trust (CT) is a grant program that supports innovative solutions to issues of global concern. The Conservation Trust encourages model projects that engage and inform their areas local population. The Conservation Trust including the Linblad Expedition (LEX) Grants as a subset, has awarded 341 grants since its inception in 2001 totaling $11,866,453. The Conservation Trust including (LEX) awarded 39 grants in 2015. These projects included Pelayo Salinas de Leon's conservation assessment of sharks in the Galapagos Marine Reserve, Salal al Kuntar's project to document and preserve the cultural heritage of the Yazidi holy shrine of Lalish in Iraqi Kurdistan, and Olivier Nsengimana's study of the endangered Grey Crowned Cranes in Rwanda. The NGS/Waitt Grants Program is an initiative of the National Geographic Society and the Waitt Foundation that provides essential funding for cutting-edge exploratory field research in all disciplines around the world. Funding is made possible for research that holds promise of new breakthroughs in the Natural and Cultural sciences. A total of 431 projects have been funded from the program's inception in 2008 totaling $5,332,204 with 56 of these approved in 2015. Projects with the NGS/Waitt Grants Program during 2015 include Bronwen Konecky's expedition to the Okavango Delta to examine the effects of a changing climate on water resources. NGS/Waitt also funded work in the Yucatan Peninsula where Octivio del Rio's work at Cenote Aktun Ha is searching for evidence of the first Americans in the continent. The program has also funded important biological work, specially the work of Joshua Stewart who is documenting the behavior and habitat use of the Oceanic Manta Rays in the Caribbean. As well as Neil Rosser's work in the Amazonian forest where he is documenting the biodiversity in the heart of the Amazon. Lastly, we have funded amazing work that changes our notions of history, as the work of Preston Sowell who has been able to rediscover an Inka temple in the Peruvian Andes. These and many more important researchers have been funded by the NGS/Waitt grants in 2015.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 7,680,321 including grants of $ 0)(Revenue $ 7,617,142) NG CREATIVE/IMAGE SALES Photographs and video shot principally by National Geographic photographers are made available to the general public, through the NG Creative/Image Sales division.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 7,060,894 including grants of $ 0)(Revenue $ 8,226,136) National Geographic Maps (NG Maps) is a globally-renowned cartographic publisher and is responsible for illustrating the world through the art and science of mapmaking. The Maps Group supports the mission of the Society by creating the world's best wall maps, outdoor recreation maps, travel maps, atlases, and globes that inspire people to care about and explore the world. Printed maps are distributed not only to consumers but also to national parks, educational institutions, and government agencies. Twenty new titles were developed in 2015 including to name just a few - the New Zealand Reference Map, Adventure Cambodia, Blue Ridge Parkway Destination Map, and 13 Topographic Map Guides covering the entire Appalachian Trail. NG Maps also provided cartographic services to internal customers for maps which were included in books, atlases, magazines, the NG web site, apps, and as premiums for magazine subscriptions. Map projects during 2015 helped organizations promote tourism, facilitated stewardship of historic and natural resources, and highlighted many locations around the world. Through the NG Maps digital storytelling platform called GeoStories, organizations incorporated dynamic maps, multimedia, and narrative which enabled their viewers' to tour places and topics. Projects that Maps worked on included sustainable tourism web projects for Greater Yellowstone, Crown of the Continent, Heart of the Continent, Eastern Sri Lanka, Sierra Nevada, Sedona Verde Valley, Tequila Jalisco, Mississippi River, and Delaware River.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 5,024,076 including grants of $ 0)(Revenue $ 833,659) National Geographic Cinema Ventures: Inspired by the science and exploration research and other activities at the Society, the Cinema Ventures group have produced and distributed dozens of nonfiction films for both commercial and institutional venues in 2-D, 3-D and digital formats. Most of these projects have appeared in theaters or science centers throughout the U.S. and the world. 2015 new film openings included: LIVING IN THE AGE OF AIRPLANES Reminds us how profoundly this amazing invention has changed the way we do just about everything. It also renews our appreciation for the airplane and stunningly conveys the wonder and grandeur of flying. ASTEROID: MISSION EXTREME Takes audiences on an epic journey to discover the possibilities that asteroids present for space travel. Using stunning visuals and state-of-the-art computer graphics, the film presents the fascinating idea, based on real science, that asteroids could be used as stepping stones to other worlds, veritable "way stations" in space enabling us to cross the entire solar system. ROBOTS 3D Is a fascinating and fun look at what makes us human, how far machines can really go to look and act like us, and how humanoid robots are already changing our world.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 4,695,315 including grants of $ 0)(Revenue $ 2,079,278) National Geographic Exhibitions: National Geographic creates exhibitions that allow visitors to experience the mission of National Geographic in a unique and highly educational setting. Each year, the museum presents exhibitions and programs that expand on National Geographic content and extend the life of the stories that we tell not only in Washington, but in Museums around the country and around the world. The National Geographic Museum welcomed 160,000 visitors in 2015 including 20,000 students and school groups. The Museum mounted 5 exhibitions in the NG Museum and hosted public programming and complement the museum exhibitions . In addition, the museum toured many of its exhibitions to locations around the world. The audience for the museum includes National Geographic members, local residents, national and international tourists, military personnel, congressional members and staffs, the diplomatic community, school groups and students from around the region and beyond. Many of the exhibitions that originate at the National Geographic Museum are then offered to other museums around the U.S. and internationally so the audiences continue to grow for these projects even after they close in Washington. Highlights from the 2015 year are listed below. MONSTERFISH - In Search of the Last River Giants For over a decade, NG has funded the work of biologists working to study and preserve fresh water species. Zeb Hogan, a professor at the University of Nevada Reno has been active in the study of large freshwater fish for his entire career and has received funding for his Megafishes project from NGS since 2006. The Museum mounted an exhibition of this work in March, 2015. A highly interactive and engaging experience, this exhibition studies the giant freshwater fish in 5 ecosystems around the world. The exhibition closed in September and traveled to the Discovery Museum in Reno NV. INDIANA JONES AND THE ADVENTURE OF ARCHAEOLOGY National Geographic helped organized and hosted an exhibition on the most famous archaeologist in the world, Indiana Jones. The exhibition featured a combination of movie props and costumes and clips from the famous movies along with National Geographic produced content on what real archaeologists do in the field and in the lab. The exhibition was very popular and was on view from May 15 - January 4. PHOTO ARK Joel Sartore has photographed for National Geographic for over 25 years and for the last decade, has focused his efforts on creating portraits of endangered species to raise awareness of the extinction crisis. Photo Ark is a multi year project that will attempt to document all the species in captivity on earth, some 12,000, and create an unprecedented archive that will live on for generations to come. This exhibition featured about 100 of these images and is the first of many exhibitions of this compelling work. The exhibition ran from October 2015 - March 2016 PRISTINE SEAS The Prisine Seas project, led by NG Explorer in Residence Enric Sala is attempting to preserve the ocean's most pristine coral reefs by creating marine protected areas around the world. This exhibition, in the M Street Gallery, highlights this multi year effort and featured maps, photographs, data and film footage from this extraordinary project and its expeditions. The exhibition opened in November 2015 and followed the Photo Camp exhibition. PHOTOCAMP: A DECADE OF STORYTELLING Since 2003, National Geographic Photo Camp has partnered with organizations worldwide to inspire young people to explore their communities through a camera's lens. The NG exhibition, "Photo Camp: A Decade of Storytelling", featured the spectacular images captured by the students who participated in the 67 workshops held to date in 18 countries. Since its inception, the program has reached an audience of more than 50 million worldwide through media coverage and exhibitions of student work. The free exhibit included photos from September 2014 Photo Camp in South Sudan. Supported by Internews, this exhibition as accompanied by a public program that featured 3 of the South Sudanese students as well as 2 of the photojournalists from this camp. It opened at the December 18, 2014 and remained on view through October 2015. TRAVELING EXHIBITIONS National Geographic traveling exhibitions were hosted by venues around the world in 2015. There were many photo shows which included National Geographic at 125, 50 Greatest Photographs, The World in B&W, Polar Obsession, President's Photographer, Lions & Tigers & Bears, Ocean Soul, Colors of the World. These exhibitions were held in various venues in 15 countries including Korea, Japan, Italy, Spain, Chile, and Russia. In addition, National Geographic exhibition Birds of Paradise: Amazing Avian evolution was on view at the Utah Natural History Museum in Salt Lake City. Women of Vision: National Geographic Photographers on Assignment was on view at the Photographic Center in Palm Beach Florida and the Orlando Museum of Art. Spinosaurus: Lost Giant of the Cretaceous was exhibited at the Natural History Museums in Milan and Berlin in 2015.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 4,451,342 including grants of $ 0)(Revenue $ 6,265,505) NATIONAL GEOGRAPHIC LITTLE KIDS magazine is published six times a year and distributed to individuals, schools, and public libraries. The magazine's mission is to excite preschoolers about exploring their world. Prepared primarily for children ages 3 to 6 years old, NATIONAL GEOGRAPHIC LITTLE KIDS offers an appealing mix of articles on wildlife, science, pets, nature, and geography, as well as skill-building educational games, mazes, and activities. For its work in 2015, NG LITTLE KIDS won a Parents' Choice Gold Award for the ninth year in a row. Examples of NG LITTLE KIDS activities in 2015 include publication of six collector's card sets about animals plus feature stories on animals such as giant pandas, lions, monarch butterflies, coyotes, and harp seals. NGLK also introduces preschoolers to science and nature through stories about dinosaurs, flowers, and planets. NGLK continued its PDF version of the print magazine on the Nook and Android devices. 2015 Average Worldwide Circulation of NG LITTLE KIDS: 374,000
Form 990, Part III, Line 4d Description of other program services (Expenses $ 4,005,584 including grants of $ 0)(Revenue $ 3,392,769) National Geographic Live The Society provides speakers and other live event programming to audiences around the U.S. and internationally, through the National Geographic Live program of public events and by arranging for speakers to appear at museums, universities, corporations and other organizations through the National Geographic Speakers Bureau. National Geographic Live also offers Student Matinees featuring National Geographic explorers in live presentations around North America. As leaders in their fields, these explorers offer students fresh and exciting knowledge from the front lines of discovery. And as passionate individuals focused on expanding the boundaries of knowledge, NG explorers offer powerful role models for students. Through National Geographic Live, National Geographic Live Student Matinees, and the National Geographic Speakers Bureau, the Society reached 248,321 individuals through 355 speaker events, student matinee events, performances, and film screenings that took place both at the Society's headquarters in Washington, D.C. and in 98 other locations across North America and internationally.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 1,789,226 including grants of $ 0)(Revenue $ 115,819) HOME VIDEO The Society makes available for sale to members and others mission-related DVDs.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 1,759,348 including grants of $ 85,000)(Revenue $ 1,120,186) The National Geographic Bee/Giant Traveling Maps The NATIONAL GEOGRAPHIC BEE is an academic competition for public schools, private schools, and home schools in the United States and its territories, as well as Department of Defense Dependent Schools (DoDDS). Students in grades four through eight compete to win $90,000 in scholarships and other prizes. In 2015, nearly 11,000 schools across the country held a National Geographic Bee, engaging 2.3 million students to learn about the world and how it works. Up to 100 school winners per state go on to compete in the state competition, and the winning state champions travel to the Society headquarters in Washington, D.C. to compete in the finals. National Geographic creates and distributes school Bee packets, including a question booklet, rules, participation certificates, and a champion medal. Additionally, the Society administers state competitions in all fifty states plus the District of Columbia, creating and disseminating question booklets, procedures, and prizes. The Bee culminates in two-days of competition at Society headquarters in May, the last segment being a televised championship involving the ten finalists. The GIANT TRAVELING MAPS program brings large (26' x 35') floor maps to schools across the U.S. The maps unroll on a gymnasium floor to allow students (grades K-8) to explore a continent or an ocean using hands and feet-on activities, props and photographs. In 2015, twenty total maps of Africa, Asia, Europe, North America, South America, and the Pacific Ocean were in circulation during the academic year, reaching an estimated 154,000 students.
Form 990, Part III, Line 4d Description of other program services (Expenses $ 556,086 including grants of $ 0)(Revenue $ 390,458) National Geographic Games & Apps GAMES National Geographic's most popular game, Animal Jam, is an online virtual playground for children who love animals and the outdoors. This game provides a fun, exciting, and safe environment for kids to play online, while inspiring them to explore and protect the natural world outside their doors. Animal Jam is free from outside advertising and adheres to a strict privacy policy. Players are represented in the game with customizable animal avatars. The Society strives to ensure that players are constantly engaging in fun and enriching game play, while educating them about their role in conserving the planet. With players spanning the globe, the game introduces them to the fundamentals of socialization, teamwork, creativity, and global awareness. Animal Jam takes place in the world of Jamaa, where players can travel through various ecological environments such as prairie, rainforest and desert. Each environment features different National Geographic videos, interactive facts, and games. APPS The Society develops apps to further its mission to inspire people to care about the planet and to educate people about geography and related subjects. The National Geographic World Atlas app enables you to browse, search and zoom the world's best detailed maps of the globe. Unlike other atlas applications, the National Geographic World Atlas utilizes our highest resolution, "press-ready" images, providing you with the same rich detail, accuracy, and artistic beauty found in our award-winning wall maps and bound atlases. The app enables you to learn more about the world using the up-to-date, expertly researched Flags and Facts database, which contains concise geographic and socio-economic data. The National Geographic National Parks app lets you explore U.S. national parks easily as the app features global and interactive map views with filtering by activity and seasonality. The app also features the top must-sees and must-dos for each park with stunning photo galleries, and rare vintage images from the National Geographic Archive. Thousands of points of interest are tagged with GPS coordinates for easy planning and locating.
Form 990, Part III, Line 4d Description of other program services (Expenses $ including grants of $) (EXPLORER PROGRAMS, continued) Melinda Zeder Melinda Zeder is a Senior Research Scientist and Curator of Old World Archaeology in the Department of Anthropology of the National Museum of Natural History, Smithsonian Institution. Her research interests include the domestication of plants and animals and the origins of agriculture. Her work has also focused on the social and environmental implications of early agriculture in the ancient Near East, and the development of specialized subsistence economies in early complex societies. Zeder is a past President of the International Council for Archaeozoology and is a member of their Committee of Honor. She is a Fellow of the American Association for the Advancement of Science and a former member of the National Geographic Society Committee for Research and Exploration. In 1997 Zeder was awarded American Anthropological Association's Gordon Willey Award for outstanding publication in archaeology. She was the 2001 recipient of the Fryxell Award in Interdisciplinary Research awarded by the Society of American Archaeology for lifetime achievement in zooarchaeology. In 2008 she was elected to the American Academy of Arts and Sciences and to the National Academy of Sciences in 2012. EXPLORER-IN-RESIDENCE PROGRAM The National Geographic Society created the Explorers-in-Residence program to develop and enhance its long-standing relationships with some of the world's preeminent scientists and storytellers. These explorers are dedicated to making notable advances in their respective fields and are highly regarded within scientific and exploration circles. National Geographic explorers' groundbreaking discoveries fuel the kind of critical information, conservation initiatives, and compelling stories that are the hallmark of the National Geographic Society. 2015 Explorers-in-Residence: Robert Ballard, Ocean Explorer Robert Ballard is best known for his historic discovery of the Titanic, the Bismarck, and hydrothermal vents in the Galapagos Rift. He has conducted scores of deep-sea expeditions using the latest in exploration technology. He pioneered distance learning with the JASON Project, an award-winning educational program that has reached millions of students and teachers. He has received prestigious awards from the Explorers Club and the National Geographic Society - the Explorers Medal and the Hubbard Medal, respectively - as well as the Lindbergh Award. In 2003, President George W. Bush presented him with the National Endowment for the Humanities Medal. Ballard is scientist emeritus of the Woods Hole Oceanographic Institution, president of the Ocean Exploration Trust and director for the Center for Ocean Exploration at the University of Rhode Island Graduate School of Oceanography. Lee Berger, Paleoanthropologist Lee Berger is an award-winning researcher, author, speaker and paleoanthropologist. He is the recipient of the National Geographic Society's first Prize for Research and Exploration and is a Fellow of the Royal Society of South Africa, a Member of the Academy of Sciences of South Africa and a Fellow of the Explorers Club. His explorations into human origins in Africa over the past two-and-a-half decades have resulted in many new and notable discoveries, including two remarkably well-preserved, two-million-year-old fossils, which belong to a new species of early human ancestor, Australopithecus sediba. In 2013, the richest early hominin site found thus far on the continent of Africa led to the naming of yet another species, Homo naledi. Among other positions, Berger serves on the advisory board of the Global Young Academy. Berger is the Research Professor in Human Evolution and the Public Understanding of Science at the University of the Witwatersrand, Johannesburg, South Africa. James Cameron, Filmmaker/Inventor James Cameron, explorer and filmmaker, made history on March 26, 2012, by completing the first-ever, single-pilot dive to the Challenger Deep, the deepest place on the planet. The DEEPSEA CHALLENGER submersible, which was designed and engineered by Cameron and his team, achieved 35,787 feet (about 7 miles) during the first manned scientific exploration of the deepest point in the Pacific Ocean's Mariana Trench. Cameron has written, produced, and directed a number of award-winning films that have blazed new trails in visual effects and set numerous box office records, including "Avatar" and "Titanic," the two highest-grossing films in history. Two of Cameron's passions-filmmaking and diving-blended in his work on the movies "The Abyss" and "Titanic." The latter required him to make 12 dives to the wreck itself, 2.5 miles down in the North Atlantic. Cameron has led eight marine expeditions, including a forensic study of the Bismarck wreck site and 3-D imaging of deep hydrothermal vent sites along the Mid-Atlantic Ridge, the East Pacific Rise, and the Sea of Cortez. He has made more than 80 deep submersible dives, 51 of them in Russian Mir submersibles, to depths of up to 16,000 feet, including 33 to the Titanic. The DEEPSEA CHALLENGE expedition was the result of a more-than-seven-year engineering effort by Cameron and his team. The expedition was featured in the June 2013 edition of National Geographic magazine and in a 3-D feature film, released in 2014. Sylvia Earle, Oceanographer Sylvia Earle, National Geographic's Rosemary and Roger Enrico Chair for Ocean Exploration, is an oceanographer, founder of Mission Blue, SEAlliance and Deep Ocean Exploration and Research. She is also the Council Chair of the Harte Research Institute for Gulf of Mexico Studies, former chief scientist of NOAA and a founding Ocean Elder. Earle has been called "Her Deepness" by The New York Times and "Living Legend" by the Library of Congress and was Time magazine's first "Hero for the Planet." She has led over 100 expeditions and logged more than 7,000 hours underwater. She has authored 200 publications and lectured in 80 countries. A graduate of Florida State University with an M.S. and a Ph.D. from Duke University and 27 honorary doctorates, she serves on various boards and commissions. Her more than 100 honors include the 2013 National Geographic Hubbard Medal, 2009 TED Prize, Netherlands Order of the Golden Ark and medals from the Explorers Club, the Royal Geographical Society, the Lindbergh Foundation and the Dominican Republic. J. Michael Fay, Conservationist Michael Fay has spent his life as a naturalist exploring places in the United States, Central America and Africa. Since 1991, he has worked for the Wildlife Conservation Society. After college, Fay headed to Tunisia and the savannas of the Central African Republic to conduct botanical studies, but was drawn into elephant conservation. In 1984, he joined the Missouri Botanical Garden. His first assignment, a floristic study of a mountain range on Sudan's western border, led to a Ph.D. on western lowland gorillas. It was at this time that he first entered the forests of central Africa. He worked to create the Dzanga-Sangha and Nouabale-Ndoki parks in the Central African Republic and Congo, which he later managed. In 1999 and 2000, Fay walked the Megatransect, a 2,000-mile trek through central Africa. This led to the Gabonese government creating a system of 13 national parks in Gabon, covering some 11,000 square miles. In 2004, Fay completed the Megaflyover, an eight-month aerial survey of the African continent, creating 116,000 vertical images of human impact and associated ecosystems. Since 2008, Fay has focused his research on mining development in British Columbia. He returned to Gabon in 2010 and 2012 to implement a Gabon development strategy and a fisheries initiative. Currently, as special advisor to Gabon President Ali Bongo Fay, Fay is completing work to establish a marine protected area network and fisheries management plans and enforcement in Gabon. He also works with the National Parks Agency of Gabon to support management of the terrestrial park network.
Form 990, Part III, Line 4d Description of other program services (Expenses $ including grants of $) (EXPLORER PROGRAMS, continued) Dereck and Beverly Joubert, Filmmakers/Conservationists Dereck and Beverly Joubert are award-winning filmmakers who have been filming, researching and exploring in Africa for more than 30 years. Their mission is to save the wild places of Africa and to protect the creatures that depend on them. Recently, the Jouberts canoed 120 kilometers (75 miles) down the Selinda Spillway, researching and filming elephants for conservation. They are the founders of the Big Cats Initiative with National Geographic; the initiative has so far funded 73 grants in 25 countries for big cat conservation. The Jouberts have made 25 films for National Geographic, including "The Last Lions," which has reached more than 350 million people. They have received many accolades, including eight Emmys, a Lifetime Achievement Award, a Peabody Award, Panda Awards, a World Ecology Award and an induction into the American Academy of Achievement. They were given the Presidential Order of Meritorious Service by the President of Botswana. Beverly is also an acclaimed photographer, and Dereck is CEO of Great Plains Conservation, a company that returns vast tracts of land back to nature. They are active conservationists; their latest project, Rhinos Without Borders, is an initiative to move 100 rhinos from the highest poaching zones in South Africa to safe havens in Botswana to save them from the poaching crisis. Meave and Louise Leakey, Paleontologists Paleontologists and mother-daughter team Meave and Louise Leakey have made significant contributions to our understanding of human origins, continuing a family legacy of ancient fossil discoveries in East Africa. They run a field-based interdisciplinary research institute with stations to the east and west of Lake Turkana that facilitates field research, provides training and research opportunities, and brings employment and also development benefits to local communities. Their ongoing National Geographic-sponsored annual expeditions to this area continue to recover important hominid and faunal remains. Louise Leakey has recently led an initiative to digitize some of the important discoveries from the Turkana Basin. These digital models are showcased in the virtual paleontology laboratory, AfricanFossils.org. Enric Sala, Marine Ecologist Enric Sala is dedicated to restoring the health and productivity of the ocean. His more than 120 scientific publications are widely recognized and used for real-world conservation efforts such as the creation of marine reserves. Sala is currently working to help protect the last pristine marine ecosystems worldwide and to develop new business models for marine conservation. He founded and leads National Geographic's Pristine Seas, a project that combines exploration, research and media to inspire country leaders to protect the last wild places in the ocean. Working together with conservation organizations, the Pristine Seas project was key in inspiring the creation of six of the largest marine reserves on the planet in Chile, Gabon, Costa Rica, Kiribati, the Pitcairn Islands and U.S. Pacific waters. Sala has received numerous awards, including a 2013 Research Award from the Spanish Geographical Society, a 2013 Lowell Thomas Award from the Explorers Club and a 2013 Hero Award from the Environmental Media Association, and he was named a World Economic Forum Young Global Leader in 2008. He is a Fellow of the Royal Geographical Society. Spencer Wells, Geneticist Spencer Wells is a geneticist, anthropologist and author who has dedicated much of his career to studying humankind's family tree and furthering our knowledge of human migration. He leads the Genographic Project at National Geographic, which is collecting and analyzing hundreds of thousands of DNA samples from people around the world in order to decipher how our ancestors populated the planet. The project entered its next groundbreaking phase in 2012 with the launch of Geno 2.0. Wells received his Ph.D. from Harvard University and conducted postdoctoral work at Stanford University and University of Oxford, England. He has appeared in numerous documentary films and is the author of three books, "The Journey of Man," "Deep Ancestry" and "Pandora's Seed." He is the recipient of numerous scientific awards, grants and fellowships, including the 2007 Kistler Prize for accomplishment in the field of genetics, and is a Scholar-in-Residence at Georgetown University and a Frank H.T. Rhodes Visiting Professor at Cornell University. PHOTOGRAPHY FELLOWS PROGRAM National Geographic selects renowned photojournalists to serve as National Geographic photography fellows. Their work transcends the art of photography, taking them on journeys to the world's most remote locations, telling stories that need to be told, and often placing them in great danger. During their terms, these photographers support a variety of Society efforts, from ocean conservation to promoting exploration of parklands to teaching scientists and explorers visual storytelling skills. Their work follows a long tradition at National Geographic, one of going out into the world to explore and coming back to share the stories and discoveries with a larger audience. 2015 Photography Fellows: David Guttenfelder, Photographer David Guttenfelder is a photojournalist focusing on global geopolitics and conservation. Until recently, he spent his entire professional career working and living outside of his native United States. He began as a freelancer in East Africa after studying Swahili at the University of Dar es Salaam in Tanzania. Guttenfelder spent 20 years as a photojournalist for the Associated Press, during which he was based in Nairobi, Abidjan, New Delhi, Jerusalem, and Tokyo, covering news in more than 75 countries around the world. In 2011 his story "Afghanistan's Opium Wars" was published in National Geographic magazine. Five more have followed on topics spanning Japan's Fukushima nuclear refugees, the slaughter of migratory songbirds, the damming of the Mekong River, hidden North Korea, and the greater Yellowstone ecosystem. Guttenfelder is a seven-time World Press Photo Award winner. He is the 2013 ICP Infinity Prize winner for photojournalism and a winner of the Overseas Press Club of America John Faber, Olivier Rebbot, and Feature Photography awards. Pictures of the Year International and the NPPA have named him Photojournalist of the Year. He was short-listed for the National Magazine Award for public interest in 2014. He is a seven-time finalist for the Pulitzer Prize. Lynn Johnson, Photographer Lynn Johnson photographs the human condition. A regular contributor to National Geographic, Johnson is known for finding beauty and meaning in elusive, difficult subjects, including threatened languages, zoonotic disease, rape in the military ranks, and the centrality of water in village life. She collaborates with the people she portrays to honor their visions as well as her own. At National Geographic Photo Camps, she helps at-risk youth around the world find their creative voices. At Syracuse University's Newhouse School of Public Communications, she is helping to develop a program that challenges master's students in the multimedia, photography, and design department to push past their comfort levels in pursuit of their truth. She herself has committed to that hunt, frame by frame. Over the years Johnson has been awarded many World Press awards, Pictures of the Year awards, and the Robert F. Kennedy Journalism Award for highlighting social justice and human rights, among others. Her work has been shown at Visa Pour l'Image in Perpignan, France; included in Communication Arts annuals; and published in over a dozen books, including National Geographic's Women of Vision. Paul Nicklen, Photographer Paul Nicklen is a Canadian-born photographer and biologist with a specialty in polar ecosystems. He has been an assignment photographer for National Geographic magazine for 15 years. His work focuses on the fragile relationship between healthy ecosystems and marine wildlife. In addition to his collaboration with the National Geographic Society, his work has been featured in hundreds of publications around the world and he has given over 500 sold-out lectures in over 20 countries. Recently, Nicklen's work was exhibited at the world-renowned Annenberg Space for Photography in Los Angeles, and he was a featured speaker at the 2011 TED conference. His alma mater, the University of Victoria in British Columbia, presented him with a lifetime achievement award for his work in promoting marine conservation. He has received over 30 prestigious international awards, including the 2012 BBC Wildlife Photographer of the Year and five World Press Photo Awards, and he was the first ever recipient of the Natural Resources Defense Council's BioGems Visionary Award.
Form 990, Part III, Line 4d Description of other program services (Expenses $ including grants of $) (EXPLORER PROGRAMS, continued) Cory Richards, Photographer A climber and visual storyteller, Cory Richards was named National Geographic Adventurer of the Year in 2012. His camera has taken him from the controlled and complex studio to the wild and remote corners of the world, from the unclimbed peaks of Antarctica to the Himalaya of Nepal and Pakistan-all in an attempt to capture not only the soul of adventure and exploration but also the beauty inherent in our modern society. Richards is a passionate mountain climber on the North Face athletic team and has carved a niche as one of the world's leading adventure and expedition photographers. His photography has appeared in National Geographic magazine, Outside, and the New York Times, and his film work has won awards at nearly every major adventure film festival, including the grand prize at the Banff Mountain Film Festival. Brian Skerry, Photographer Brian Skerry is a photojournalist specializing in marine wildlife and underwater environments. Since 1998 he has been a contributing photographer for National Geographic magazine, covering a wide range of subjects and stories. An award-winning photographer, Skerry is praised worldwide for his aesthetic sense, as well as for his journalistic drive for relevance. His uniquely creative images tell stories that not only celebrate the mystery and beauty of the sea but also help to bring attention to the large number of issues that endanger our ocean and its inhabitants. His nearly year-round assignment schedule frequently brings him to extremely contrasting environments, from tropical coral reefs to polar ice. While on assignment, he has lived on the bottom of the sea, spent months aboard fishing boats, and traveled in everything from snowmobiles to canoes to the Goodyear Blimp to get the picture. He has spent more than 10,000 hours underwater over the past 30 years. FELLOWS PROGRAM National Geographic Fellows provide expert consultation on active NG-supported projects that have clear goals and deliverables. They lead novel, ambitious projects that promise to make an impact on the world. Focusing on collaboration with cross-divisional stakeholders at NG, they deliver broad media impact during their term. They represent and illustrate the diversity of disciplines that NG covers in its scientific and editorial efforts. 2015 Fellows: Dan Buettner, Author Dan Buettner is an internationally recognized researcher, explorer, and New York Times bestselling author. His National Geographic article on longevity, "The Secrets of Living Longer," was the cover story of one of the magazine's top-selling issues ever and made him a finalist for a National Magazine Award. Buettner's books, "The Blue Zones: Lessons for Living Longer from the People Who've Lived the Longest" (2008), "Thrive: Finding Happiness the Blue Zones Way" (2010) and "The Blue Zones Solution: Eating and Living Like the World's Healthiest People" (2015), appeared on many bestseller lists. Buettner founded Blue Zones, a company that puts the world's best practices in longevity and well-being to work in people's lives. Its community well-being strategy focuses on optimizing the health environment instead of individual behavior change. Buettner holds three world records in distance cycling and has won an Emmy Award for television production. Bryan Christy, Investigative Journalist Bryan Christy is an investigative journalist and director of the Special Investigations Unit at National Geographic. His work on wildlife trafficking has resulted in legal and administrative reforms around the world, including the prosecution of an international wildlife trafficking kingpin. His October 2012 National Geographic magazine cover story "Blood Ivory: Ivory Worship" has inspired global action, including police raids in Vatican City and the Philippines, ivory destruction ceremonies around the world, student-led petitions, marches and the Obama administration's launch of this country's first cabinet-level wildlife trafficking task force. Christy is a National Geographic Fellow and in 2014, he was named National Geographic Explorer of the Year. Sean Gerrity, Conservationist Sean Gerrity is president of American Prairie Reserve (APR), an organization he has led since its founding in 2002. APR's vision is to create the largest wildlife complex ever assembled in the continental United States, a vast grassland landscape spanning 5,000 square miles in northeastern Montana. Featured in the National Geographic film "American Serengeti," APR is growing through a unique model that uses private land to leverage public land, resulting in a new national treasure that is both open to the public and privately funded. Gerrity hopes to inspire others around the globe to use similarly creative 21st-century solutions for the world's conservation challenges. Prior to joining APR, Gerrity co-founded Catalyst Consulting, a Santa Cruz, California-based firm, specializing in organizational alignment and strategy development and implementation for the business world. Fredrik Hiebert, Archaeologist Fredrik Hiebert is an archaeologist and an explorer, investigating regions across the world where ancient cultures are quickly disappearing. So far, he has excavated 4,000-year-old Silk Road cities from Arabia to Uzbekistan. Hiebert has conducted underwater archaeology projects in highland Central Asia and in South America and has partnered with Robert Ballard in the Black Sea search for submerged settlements. His work with National Geographic traveling exhibitions has allowed millions to learn about these regions. These exhibitions include "Hidden Treasures of Afghanistan," "Peruvian Gold" and "Indiana Jones and the Adventure of Archaeology," which is currently on display at the National Geographic Museum. Hiebert also works with U.S. Customs to stem the tide of stolen artifacts. He was educated at the University of Michigan and Harvard University. Among other honors, he received the Chairman's Award from the National Geographic Committee for Research and Exploration in 1998. Hiebert held the Robert H. Dyson Chair of Archaeology at the University of Pennsylvania before joining National Geographic in 2003. Zeb Hogan, Ecologist/Photographer Zeb Hogan is an assistant research professor at the University of Nevada-Reno and the United Nations Convention on Migratory Species' Scientific Councillor for Fish. Hogan also hosts the National Geographic Television series "Monster Fish." His research focuses on migratory fish ecology, multispecies fisheries management, the status and conservation of giant freshwater fish, endangered species issues and conservation genetics. Hogan leads the Megafishes Project, a multiyear effort to document the 20-some species of freshwater fish at least 6.5 feet (2 meters) in length or 220 pounds (100 kilograms) in weight. In addition to his work on Mekong River fish species, Hogan has been involved with conservation projects on the Colorado River and, more recently, in Mongolia. His work is featured in the new National Geographic exhibit "Monster Fish: In search of the Last River Giants." Corey Jaskolski, Engineer and Inventor Corey Jaskolski grew up fascinated with imaging and how technology can help take it to new frontiers. He has degrees in mathematics, physics, and electrical and computer engineering. While attending the Massachusetts Institute of Technology, he was the DuPont Electrical Engineering and Computer Science Fellow as well as the Shell Ocean Engineering Fellow. While at MIT, he descended to the wreck of the Titanic (12,500-feet deep) to support robotic filming operations. He is currently working on technologies such as 3-D 360-degree video, media development for virtual reality (VR) and dome displays, ultra-high-resolution in-situ 3-D scanning of artifacts and immersive viewers to share this imagery. Jaskolski recently founded a new tech startup, Red Pill 3D (www.redpill3D.com), to further the development and commercialization of these sorts of technologies. When not working on new technologies, he spends his time backpacking, climbing 14ers (Colorado's highest mountains) and seeing the world with his family. He is excited to use his technical capabilities to see the world in a unique light, help tell the stories that really matter and encourage people to care about our planet.
Form 990, Part III, Line 4d Description of other program services (Expenses $ including grants of $) (EXPLORER PROGRAMS, continued) Mattias Klum, Photographer/Filmmaker Mattias Klum has worked full-time as a freelance photographer and filmmaker since 1986. In an artistic way that is entirely his own, he has described and portrayed animals, plants and natural and cultural settings in the form of articles, books, films and exhibitions. Since 1997, he has published numerous articles and cover images for National Geographic magazine, and his work has appeared in many leading international publications. Klum is a Young Global Leader of the World Economic Forum, a member of the board of trustees at WWF Sweden, an IUCN Goodwill Ambassador, a Senior Fellow at Stockholm Resilience Centre and a Fellow at the Linnean Society of London. Recently, he received an honorary doctorate from Stockholm University. He has published 13 books to date. Thomas E. Lovejoy, Tropical and Conservation Biologist Thomas Lovejoy is a conservation biologist who coined the term "biological diversity." He holds B.S. and Ph.D. degrees in biology from Yale University. In 2010, he was elected professor in the department of environmental science and policy at George Mason University. Spanning the political spectrum, Lovejoy has served on science and environmental councils under the Reagan, Bush and Clinton administrations. In 1980, he produced the first projection of global extinctions for the Global 2000 Report to the President. Lovejoy also developed the now ubiquitous "debt-for-nature" swap programs and led the Minimum Critical Size of Ecosystems project. With two co-edited books (1992 and 2005), he is credited with founding the field of climate change biology. He and Lee Hannah are working on the second edition of "Climate Change and Biodiversity." He also founded the series "Nature," the popular long-term series on public television, and he serves as a Senior Fellow at the United Nations Foundation. In 2012, he received the Blue Planet Prize. He has worked on science and conservation in the Amazon since 1965. Sarah Parcak, Archaeologist Sarah Parcak is an associate professor of anthropology at the University of Alabama at Birmingham (UAB) and is the founding director of the UAB Laboratory for Global Observation. She pioneers the young field of satellite archaeology, using futuristic tools to unlock secrets from the past and transform how discoveries are made. She is the first Egyptologist to use multispectral and high-resolution satellite imagery analysis to identify previously unknown archaeological sites. Parcak has written "Satellite Remote Sensing for Archaeology" (Routledge 2009) and numerous peer-reviewed scientific articles. She has discovered more than 3,100 previously unknown archaeological settlements in Egypt, thousands of tombs and 17 possible pyramids. Her remote sensing work has been the focus of two BBC 1 specials on the use of satellite remote sensing in archaeology. She is a Fellow in the Society of Antiquaries, a 2014 TED Senior Fellow and co-director of the Survey and Excavation Projects in Egypt with her husband, Greg Mumford. Sandra Postel, Freshwater Conservationist Sandra Postel is director of the Global Water Policy Project and serves as lead expert for National Geographic's freshwater efforts. For more than 25 years, Postel has lectured, taught and written prolifically on the geography of water stress and its implications for agriculture, rivers, wetlands and regional peace and security. Postel is the author of several acclaimed books, including "Last Oasis," which appears in eight languages and was the basis for a PBS documentary. Her essay "Troubled Waters" was selected for "Best American Science and Nature Writing." She is a Pew Scholar and has been named one of the "Scientific American 50" for her contributions to water policy. Postel is co-creator of Change the Course, the freshwater restoration campaign undertaken by National Geographic and its partners and now being piloted in the Colorado River Basin. Change the Course has built a conservation pledge community of 165,000 people and restored 3 billion gallons to depleted ecosystems in the Colorado Basin. Paul Salopek, Writer Paul Salopek has lived and worked in the developing world for most of his life. For the past two decades he has been a foreign correspondent in Africa, the Middle East, Latin America and Central Asia, where he writes frequently about war. His work has won most of the major print journalism awards in the United States, including two Pulitzer Prizes, the George Polk Award, the National Press Club Award, the Overseas Press Club Award and the Daniel Pearl Award for Courage in Journalism, as well as fellowships at Harvard and Princeton universities. His articles have appeared in National Geographic, the Chicago Tribune, The Atlantic, Foreign Policy, The American Scholar and Conservation Magazine, among other publications. The Best American Travel Writing series has twice anthologized his stories. His current project, Out of Eden, is an exercise in slow journalism. Salopek is retracing on foot our ancestors' migration out of Africa and across the globe and engaging with the major stories of our time along the way. His 21,000-mile odyssey began in Ethiopia and will end seven years later at the tip of South America. Joel Sartore, Photographer and Conservationist Joel Sartore is a conservationist, National Geographic contributing photographer, author and speaker. In more than two decades on assignment for National Geographic magazine, he has focused on endangered species and environmental issues. Sartore is currently working on a multi-year personal effort to document life on Earth in studio portraits, called Photo Ark. He has photographed more than 5,000 species to date, with the eventual goal of documenting every species in captivity. Sartore serves on the board of Defenders of Wildlife, is a co-founder of the Grassland Foundation and is a founding member of the International League of Conservation Photographers. He has received multiple awards for his photography from the North American Nature Photography Association, the Veolia Wildlife Photographer of the Year competition, Pictures of the Year International competition and Communication Arts. EMERGING EXPLORERS PROGRAM National Geographic's Emerging Explorers Program identifies and recognizes the next generation of adventurers, scientists, and storytellers- uniquely gifted and inspiring individuals who are already making a difference early in their careers. Each year, NG bestows the title of Emerging Explorer on a new group of leaders from a variety of fields and invites them to establish a relationship with the Society. Emerging Explorers are frequently highlighted in NG media and are encouraged to develop strong connections with representatives across the Society. They are a source of new ideas, energy and inspiration for NG staff and members. 2015 Emerging Explorers: Salam Al Kuntar, Archaeologist Salam Al Kuntar, a Syrian-born archaeologist, is one of the leading advocates for the protection of her war-torn homeland's historical sites and treasures. More than 90 percent of Syria's cultural sites are located in areas of fighting and civil unrest. Before leaving Damascus for the United States three years ago, Al Kuntar was co-director of excavations at the Chalcolithic/Bronze Age site of Hamoukar. She was also a member of the Syrian Directorate of Antiquities and Museums. Al Kuntar, who earned her Ph.D. from the University of Cambridge, England, is now a research scholar at the Institute for the Study of the Ancient World at New York University and a consulting scholar at the Penn Cultural Heritage Center in Philadelphia, where she works with a range of people and institutions to protect Syria's cultural heritage. In collaboration with the Smithsonian Institute and by working with a network of Syrian scholars in Europe and a dedicated group of heritage professionals inside Syria, she and her colleagues have been able to provide much needed emergency preservation work, conservation materials and training, in the hopes of salvaging damaged collections and sites during the conflict. She is also working with refugee populations that have taken refuge in a World Heritage site in Syria, trying to help them preserve the ruins.
Form 990, Part III, Line 4d Description of other program services (Expenses $ including grants of $) (EXPLORER PROGRAMS, continued) Ella Al-Shamahi, Paleoanthropologist Paleoanthropologist and archaeologist Ella Al-Shamahi specializes in Neanderthals - and is also a stand-up comic. Her Ph.D. research focuses on the rates of evolution of Neanderthals so as to better understand the reasons for their extinction. She measures their evolutionary changes by studying variations in their teeth over tens of thousands of years. Much of her work involves searching for fossils in caves in disputed, hostile or unstable regions such as Yemen, her father's country of origin, where she has to wear a burka, even while doing fieldwork. She is currently trying to find Paleolithic caves in Yemen to test a theory that early humans may have migrated out of Africa via land bridges between East Africa and Yemen and to test whether Neanderthals went that far south. Al-Shamahi uses comedy as a coping strategy for the darker side of her work and to communicate to people why science is important. She has performed a stand-up routine on Neanderthals in London and at the Edinburgh Fringe Festival in Scotland. She holds degrees from Imperial College London/Natural History Museum in London and University College London. Jessica Cramp, Marine Conservationist Marine conservationist Jessica Cramp is a shark researcher and policy advocate who is passionate about stopping the overexploitation of sharks, and she is combining science with politics, outreach and a deep respect for Pacific cultures to do it. While living in the Cook Islands, she managed locally based Pacific Islands Conservation Initiative (PICI), whose founder had a dream to create a shark sanctuary. Together, they led the grassroots campaign that rallied overwhelming community and international support and resulted in the 772,204-square-mile Cook Islands Shark Sanctuary (the entire Exclusive Economic Zone of the Cook Islands), banning all commercial import, export, sale, trade, possession or transshipment of shark parts. During the campaign, Cramp realized that there were gaps not only in scientific knowledge about sharks, their fisheries and ecosystems, but also in linking conservation policies to action. Building on her experience, she is currently completing a Ph.D. through James Cook University in Australia on the effectiveness of large-scale marine reserves in reducing mortality of threatened sharks. Through the creation of the research, outreach and advocacy organization Sharks Pacific, she and her team will work toward filling those gaps. Cramp believes that by engaging communities and taking an interdisciplinary approach to conservation and sustainable use of sharks and their ecosystems, ending the overexploitation of threatened shark (and ray) species is possible in her lifetime. Leslie Dewan, Nuclear Engineer Nuclear engineer Leslie Dewan is helping revolutionize the nuclear power industry. She and an MIT colleague have designed a new type of nuclear reactor, a safer, more efficient alternative to the current light-water reactors in use today. Called the "Waste-Annihilating Molten-Salt Reactor," Dewan's design is based on molten-salt reactors that were originally proposed in the 1950s as a way to power aircraft. The main advantage of molten-salt reactors is that they use liquid rather than solid fuel, making them more efficient and safer. The original molten-salt prototypes, however, were bulky, expensive and had a low power density. Dewan has introduced new materials and a new shape that allowed her to increase power output by 30 times. With the Waste-Annihilating Molten-Salt Reactor, 96 percent of the energy can be extracted, compared to only 3 or 4 percent with conventional reactors. By extracting more of the energy, the radioactive life of the majority of the waste can be reduced to just a few hundred years, compared to conventional nuclear waste that is radioactive for hundreds of thousands of years. An environmentalist at heart, Dewan says we need nuclear power if we are to have any hope of reducing fossil fuel emissions and preventing climate change. She was named one of Time magazine's "30 People Under 30 Changing the World" in 2013. Caleb Harper, Urban Agriculturalist For urban agriculturalist Caleb Harper, the future of agriculture lies in urban farms, where plants will be grown in controlled environments close to consumers, allowing produce to be available cheaper and fresher. Harper is the principal research scientist and director of the Open Agriculture (OpenAG) Initiative and MITCityFARM at the MIT Media Lab. He leads a group of diverse engineers, architects, urban planners, economists and plant scientists in the exploration and development of high-performance urban agricultural systems. Harper believes that if we create a perfect growing environment, there is the potential of speeding up growth and of producing plants that are two or three times more nutritious than what one can buy at a store, all while using fewer natural resources. Fundamental to his work is not only the production of food, but also the production of food innovators. For this, Harper and his team are creating open-source agricultural platforms, or food computers, and deploying them all over the world. One of his platforms is designed for a high-intensity production environment, much like a plant data center, where everything will be monitored, the food will not need pesticides or chemicals and production will be predictable 365 days a year. He is also creating shipping-container-sized farms for small-scale local producers, such as corporate or school cafeterias, growing their own food. The smallest farm the group is working on fits on a table top and is designed as a hacker-friendly kit-of-parts meant to inspire a community of students, makers and at-home users to join in the next agricultural revolution. Elaine Hsiao, Biologist Biologist Elaine Hsiao, research assistant professor at the California Institute of Technology, studies how the microbiome - the trillions of microbes and bacteria that live in and on our bodies, especially our gut - influences brain development and function, and behavior. Research conducted in animal models has shown that microbes are involved in regulating social, communicative, emotional and anxiety-like behaviors, and alterations in the composition of the microbiome are implicated in a variety of neurological disorders, including multiple sclerosis, depression and autism. Hsiao's group studies the molecular interactions underlying how gut microbes communicate with the nervous system. The hope is that studying microbiome-nervous system interactions could reveal novel approaches for treating disorders such as depression or autism. Microbe-based therapeutics may one day enable persistent and relatively non-invasive treatments for various disorders of the brain and body. Onkuri Majumdar, Wildlife Conservationist Wildlife conservationist Onkuri Majumdar is committed to ending wildlife trafficking that is decimating species in her country, India, and the world. Wildlife trafficking is one of the world's largest illegal trades, earning organized crime networks billions of dollars each year. India is a rich source for most species exploited by the trade. After drafting wildlife class action suits for the Supreme Court of India, training enforcement officials and conducting a tiger census, Majumdar expanded her work to Southeast Asia to better investigate global syndicates. As part of specialized teams focused on dismantling these syndicates, she was deputized by Thai police to go undercover, helping to arrest traffickers in tigers and exotic species. She provided analytic support in successful police operations against wildlife and human traffickers. Today, Majumdar is the managing director of Freeland India, which facilitates hands-on action against traffickers, conducts anti-poaching and investigation training for enforcement officers, and runs a wildlife law help center for prosecutors and investigators.
Form 990, Part III, Line 4d Description of other program services (Expenses $ including grants of $) (EXPLORER PROGRAMS, continued) Innocent Mburanumwe, Conservation Ranger Following in his father's footsteps, conservation ranger Innocent Mburanumwe began working in Virunga National Park in the Democratic Republic of the Congo (DRC) 15 years ago. Virunga, Africa's oldest national park and a World Heritage site, is home to the world's last mountain gorillas. It is also Mburanumwe's home. His career has focused on the protection of Congo's mountain gorillas and commanding Virunga's gorilla protection rangers, some 140 of whom have been killed in the line of duty in the past decade. The sacrifice of Virunga's rangers has seen the gorilla population increase threefold in the past 20 years. Fulfilling his duties requires Mburanumwe to know every gorilla individually and to ensure that he and his fellow rangers monitor the animals every day. This enables Mburanumwe to detect the slightest change in the gorillas' behavior that could signify disease or other forms of stress, which is the key to the success of the protection of the last of the world's mountain gorillas. This conservation strategy has been maintained during periods of peace and armed conflict. Mburanumwe's work and that of the other rangers was featured in the film "Virunga," released last year. Manu Prakash, Biophysicist Biophysicist Manu Prakash designs inexpensive scientific instruments that can spread science, appreciation of the microcosmos and medical opportunity around the world. He heads the Prakash Lab at Stanford University, where his team has designed Foldscope, a fully functional optical microscope that is printed and folded from a single flat sheet of paper, similar to origami, and a music box that doubles as a microfluidic lab. A Foldscope - made from die-cut paper embedded with micro-optics - costs less than a dollar to make. One of the goals when the lab was established was to enable "frugal science" - making available low-cost scientific tools to scientists, health care workers, even children, in the global community. One of his visions for Foldscope is to get every child in the world to carry a microscope in their pocket so they can do things like test their own drinking water and watch their own cells. Last year, the first 50,000 units were built in the lab and shipped to 130 countries. Prakash, who earned a B.Tech. at the Indian Institute of Technology and a Ph.D. in applied physics at MIT, is an assistant professor at Stanford University. A nature lover, Prakash is currently a Pew scholar and studies biophysics of organisms. Steve Ramirez, Neuroscientist Neuroscientist Steve Ramirez studies memory. As a Ph.D. student at MIT's Brain and Cognitive Sciences Department, he is pursuing research into how memory works and how to "hijack memory and get it to do what we want it to do." The main focus of his work is finding brain cells that house a particular memory and then tricking those cells to turn on or off in response to pulses of light. Using mice as subjects, Ramirez and his team are also learning how to change the contents of memories, such as making a traumatic memory less fearful. This may lead to being able to erase unwanted memories or to create memories of things that never happened. Though seemingly the stuff of science fiction, this memory manipulation may one day be able to alleviate conditions such as depression, post-traumatic stress disorder, even Alzheimer's. Ramirez's fascination with how the brain works began as a teenager when his cousin went into labor, suffered a lack of oxygen and fell into a coma, from which she has never woken. This curiosity about how consciousness can be snuffed out by a damaged brain led to a career in neuroscience. David Moinina Sengeh, Biomedical Engineer Biomedical engineer David Moinina Sengeh is a doctoral student at MIT, using magnetic resonance imaging, soft tissue modeling and 3-D printing to develop an innovative prosthetic socket to make artificial limbs more comfortable and more functional for amputees. He grew up in Sierra Leone where he was first motivated to develop better designed and more comfortable prostheses, especially for children living with amputations. He eventually realized that many amputees around the world did not use their prostheses because their sockets were badly designed and generally uncomfortable. The system he is pioneering allows for the development of a custom socket in a repeatable and quantitative process for an amputee. The prostheses can be produced quickly and at low cost, making them accessible for amputees across the globe. Sengeh is also president of a global organization, GMin, which inspires and supports the next generation of innovators in Africa to think creatively to solve problems and tackle challenges facing their communities. Additionally, he is the owner of a clothing design company, Nyali Clothing, which employs over 10 designers in Sierra Leone. And, last but not least, he is an afrobeat rapper. Daniel Streicker, Infectious Disease Ecologist Infectious disease ecologist Daniel Streicker studies the transfer of disease between bat species and from bats to humans and domestic animals. Last year, he was awarded the Science & SciLifeLab Prize for Young Scientists for his work on the transmission of the vampire bat rabies virus in Peru. Many pathogens of humans and animals come from other animal species -- the recent Ebola outbreak in West Africa likely originated from bats, and HIV was originally a virus from non-human primates and Streicker's research on cross-species disease transmission may help health care workers anticipate and prevent the next pandemic while also guiding control measures for diseases like rabies that recurrently jump from animals to people. He strives to integrate his fieldwork data into the decisions of health policymakers by maximizing the visibility of his work through websites and blog posts and working directly with governmental partners in Peru. Streicker is a Wellcome Trust/Royal Society Sir Henry Dale Research Fellow, jointly hosted by the Institute of Biodiversity Animal Health and Comparative Medicine at the University of Glasgow and the MRC-University of Glasgow Centre for Virus Research in Scotland. He is also an adjunct graduate faculty member of the Odum School of Ecology at the University of Georgia, where he earned his Ph.D. Skylar Tibbits, Materials Architect Materials architect Skylar Tibbits is pioneering 4-D printing - multimaterial 3-D printing with the added element of transformation. At the Self-Assembly Lab at MIT, where Tibbits is director, he and a team of designers, scientists and engineers create innovative manufacturing, products and construction processes to investigate the possibility of creating objects that assemble themselves, that zip together like a strand of DNA or that have the ability for transformation embedded in them. They study how to program materials so they can change shape or property, build themselves or error correct. "The idea behind 4-D printing is that we try to add the element of time," Tibbits says, "When we print things, they're not finished. Rather, that's the start of their life." The objects reconfigure, adapt to their environment and transform over time, like strands that transform into text, sheets that can be shipped flat and then transform into 3-D objects, or surfaces that can mold into a desired shape. Tibbits' team works with sportswear, automotive, furniture and other industries and is currently collaborating with Airbus on morphable components to control airflow to jet engines. Topher White, Engineer & Physicist Using recycled cell phones, engineer, physicist and inventor Topher White has come up with an ingenious method of detecting illegal logging and poaching in remote rain forests. Deforestation is one of the main contributors to climate change and the extinction of endangered species. Interpol estimates 50 to 90 percent of rain forest logging is illegal. In 2012, White founded Rainforest Connection, which, according to the organization's website, works to "transform recycled cell phones into autonomous, solar-powered listening devices that can monitor and pinpoint chainsaw activity at great distance, providing the world's first audio-based logging detection system, pinpointing deforestation activity as it occurs and enabling real-time intervention." The organization has helped stop illegal logging and poaching operations in Sumatra and is expanding its activities to rain forest reserves in Africa and Brazil. White, who has a B.A. in physics from Kenyon College, is currently working in Brazil; helping the indigenous Tembe people in the northern Amazonian state of Para monitor their lands to prevent poaching and illegal logging and settlement.
Form 990, Part III, Line 4d Description of other program services (Expenses $ including grants of $) (Other Grant Initiatives/Programs, continued) BIG CATS INITIATIVE National Geographic's Big Cats Initiative (BCI) is a comprehensive, action-oriented program that supports on-the-ground big cat conservation projects and a global public awareness campaign, Cause an Uproar. This initiative supports the protection of lions, tigers, cheetahs, leopards, jaguars, snow leopards and other top felines who are quickly disappearing, all victims of habitat loss and degradation as well as conflict with humans. By the end of 2015, BCI awarded 85 grants covering 27 countries with a total of more than $2.4 Million. The BCI grants program has made important strides in helping communities understand and protect big cats. The Cause an Uproar campaign raises awareness and funds for BCI. BCI continues to offer several ways for public engagement including free educator lesson plans, the "Build a Boma" peer to peer fundraising platform, text and online donations platforms and a Sister School program that connects schools in Africa with schools in the United States under the theme of big cats. PRISTINE SEAS PROJECT National Geographic's Pristine Seas project aims to protect the last wild places in the ocean. This includes not only preserving areas that are pristine or near pristine, but also helping to restore areas that may have suffered some human impacts but still harbor unique features such as large animals, healthy bottom communities, and outstanding biodiversity. The goals are to 1) help create large, no-take marine reserves with effective management over the long term and 2) help restore the health and resilience of unique ecosystems using a combination of solutions (e.g. marine reserves, fisheries management improvement, new ecotourism models), mostly in areas with some human population. We work to restore the health and resilience of unique ecosystems using a combination of exploration, scientific research, economic and policy analysis, and compelling media. We have completed 18 expeditions and, working with key partners, Pristine Seas has helped to inspire country leaders to create nine large reserves totaling over 3.1 million square kilometers. GENOGRAPHIC PROJECT The Genographic Project seeks to chart new knowledge about the migratory history of the human species and answer age-old questions surrounding the genetic diversity of humanity. In 2014 Genographic disbursed 7 scientific grants that enabled the study of DNA research samples using the Genographic genotyping platform. Members of the general public also participated in this real-time scientific research effort through a confidential kit that allowed them to send in their DNA to trace their own migratory history. By the end of 2015, over 720,000 members of the general public from over 130 countries had joined the Genographic Project by purchasing a kit. As a non-profit endeavor, a portion of the proceeds from the sales go directly to the Genographic Legacy Fund, which supports community-led efforts of indigenous peoples to revitalize their languages and cultures. Project results have led to the publication of over 50 scientific papers. The project's DNA results and analysis are stored in a database that is the largest collection of human anthropological genetic information ever assembled. The samples and data we collected during the project continue to serve as an invaluable 'genetic snapshot' of humanity, our stated goal at the launch of the project. GREAT ENERGY CHALLENGE Like food, air, and water, energy is essential to human existence. The hopes of billions for a better life depend on plentiful and accessible sources of energy. But with the world's population fast approaching seven billion, how do we meet the growing demand for energy in a responsible, equitable, and sustainable way? The Great Energy Challenge is an important National Geographic initiative designed to help all of us better understand the breadth and depth of our current energy situation. The Great Energy Challenge, a project undertaken in partnership with Shell, comprises an online portal, energy news reporting, and an energy-focused grant program. National Geographic has assembled some of the world's foremost research and scientists to act as advisors in support of the grant program. Led by Dr. Thomas Lovejoy, a National Geographic Fellow and renowned biologist, the team of advisors works together to identify and provide support for projects focused on innovative energy solutions. Since its inception in 2010, the Great Energy Challenge has awarded $2.56 million in its support of 31 grants. The Great Energy Challenge awarded 8 grants in 2015, totaling $591,150 OUT OF EDEN National Geographic Fellow, Paul Salopek, is on a seven-year walk, starting at humankind's birthplace in Ethiopia and ending at the southern tip of South America, where our forebears ran out of horizon. Along the way he is engaging with the major stories of our time - from climate change to technological innovation, from mass migration to cultural survival - by walking alongside the people who inhabit these headlines every day. Moving at the slow beat of his footsteps, Paul is also seeking the quieter, hidden stories of people who rarely make the news. Their tales highlight a central truth of our humanity in this globalized age: The most important narratives of our time, once monopolized by the developed world, now increasingly appear at the world's margins. National Geographic supports and chronicles his journey in the form on of online blog, video and audio published on different web properties and social media platforms. At the end of 2015, Paul made his way to Aktau, Kazakhstan. CHANGE THE COURSE Building on a strong web-based platform that educates the public through our freshwater website and the popular Water Currents blog, National Geographic continued the Change the Course campaign along with partners Bonneville Environmental Foundation (BEF) and Participant Media. The campaign is designed to engage with the public, corporations, and on-the-ground conservation groups to return critical flows of fresh water to critically dewatered portions of the Colorado River Basin. Change the Course motivates members of the public to learn about their own freshwater footprint and make a free pledge to conserve water at changethecourse.us. The 165,000+ member pledge community is comprised of people from 50 states and more than a hundred countries. For every pledge, Change the Course restores a thousand gallons of water to the Colorado River Basin. Corporate sponsors, such as WhiteWave, Coca-Cola and Disney provide funding for the water restoration projects. Change the Course has funded projects in the Colorado River Delta in Mexico, providing sustaining "base flows" to key restoration sites in the Delta that aim to provide long term benefits to migrating birds, local flora and fauna, and community members in the region. National Geographic Freshwater Fellow and water expert, Sandra Postel, continued to engage with the public in a variety of lectures, keynotes and media interviews and continued to curate the Water Currents blog on the National Geographic website. SIU This year, National Geographic officially launched the Special Investigations Unit (SIU), to combat the wildlife trafficking crisis by actively investigating and reporting on wildlife crime. The unit is exploring the intensely challenging frontier of wildlife crime to expose the transnational crime syndicates and their kingpins; to analyze policy in ways that engender fresh solutions; and to empower communities around the world to take action. This work is done in a combination of storytelling, capacity building and engagement with general audiences to drive key influencers towards action.
Form 990, Part III, Line 4d Description of other program services (Expenses $ including grants of $) (Education Foundation/Programs, continued) BioBlitz BioBlitz, National Geographic's annual event during which we partner with the National Park Service (NPS) to document biodiversity in a national park, took place on May 15 and 16, 2015. The 2015 BioBlitz was held in Hawai'i Volcanoes National Park, on the Big Island of Hawai'i. Special field inventories were organized for school groups. Students spent at least 1.5 hours in the field, a 50 percent increase over last year. Pre-BioBlitz teacher training and classroom visits by park staff allowed students, teachers, and leaders to prepare for and make the most of the field time. The majority of students were from schools with high percentages of students on free and reduced price lunch programs. Highlights from the event include: 850 youth had an opportunity to directly participate in BioBlitz 2015. The iNaturalist app was used to collect data entered by scientists, students, and the participating public; over 1700 observations were entered, resulting in a count of over 350 unique species in the park. Over 150 event volunteers helped with on-site logistics. At least 200 more manned exhibitor booths, with most featuring hands-on science activities and traditional nature-inspired crafts. National Geographic had one of the largest booths at the festival. We highlighted the Great Nature Project, which kicked off its global snapshot initiative on May 15th; National Geographic's Engineering Exploration Challenge was promoted and students were able to start drafting their engineering ideas at a busy activity table; and an actual camera trap with a loop of camera trap image was a popular feature. Two National Geographic young explorer grantees doing work in Hawai'i, Chris A. Johns and Eric Leifer, participated in the event as scientists and photographers. 2014 National Geographic Emerging Explorer Maritza Morales Casanova attended the event to expand her base of knowledge and bring BioBlitz activities to her work in environmental education in Mexico. A team of scientists from the Korea National Arboretum also attended. Geography Awareness Week The goal of Geography Awareness Week (GAW) is to raise awareness about the deficiency of geography instruction in American education and to excite people about geographic literacy. The annual public awareness program encourages citizens young and old to think and learn about the interconnected nature of our world. For our annual Geography Awareness Week we celebrated geography and "The Power of Maps" November 15-21, 2015. A week-long series of events were held at National Geographic Headquarters, including a successful OpenStreetMap "mappy hour" event. Educators around the world participated in GAW, and the website had more than 20,000 visits. Partners played a key role in spreading the word for GAW this year. GENIP (Geography Education National Implementation Project) helped to promote the event. ESRI participate with their annual GIS Day. The National Council for Geographic Education hosted a series of webinars and the Association of American Geographers (AAG) advertised to their members. Learning Framework In 2015, National Geographic developed our Learning Framework. The Learning Framework lays out-in a way that is relevant to all divisions of National Geographic-what we believe people of all ages should learn from their experiences with the Society. We have created the Learning Framework as a foundation and set of supporting guidelines to inform our work. Internally, the Learning Framework provides a common language that defines learning along three dimensions: the attitudes, skills, and knowledge (A.S.K.) of an explorer. It provides a way to ensure we are all working toward common learning goals and informs how we measure the impact of our products and resources. Externally, the Learning Framework communicates to our diverse audiences in a way that nurtures the trust they have in National Geographic-and the joy they find from the stories we tell. The Learning Framework is based on research and perspectives from diverse fields of knowledge. It recognizes the distinct core principles and focus areas established at National Geographic as well as the values held by families, communities, and cultures. Where appropriate, the Framework aligns with national standards and complements diverse curriculum approaches. National Geographic programs strive to develop students who are: Curious and adventurous, Responsible for others and the natural world, and Empowered and persistent in the face of challenges. National Geographic programs strive to develop students who can: Observe the world around them, Communicate effectively through language and media, Collaborate and work effectively with others, and National Geographic programs strive to develop students who understand: * Our human story: Exploring where we have been, how we live today, and where we may find ourselves tomorrow. * Our living planet: Understanding the amazing, intricate, and interconnected systems of the changing planet we live on. * Critical species: Revealing, celebrating, and helping to protect the amazing and diverse creatures we share our world with. * New Frontiers: Searching every day for the "new" and the "next," using the latest technology and science to go places no one has ever been and find answers no one has ever found. Educator Certification In 2015, National Geographic Education launched a pilot certification program to inform educators about the National Geographic Learning Framework and to facilitate communication among like-minded educators who want to bring the world to their students. The Nat Geo Educator Certification program was piloted in fall 2015. During the pilot, 50 teachers became fully certified, and 25 educators attended a Train-the-Trainers event enabling them to offer the Introductory Workshop in their own states and school districts. The first cohort of teachers to certify participated in a third-party evaluation by MN Associates, Inc. that affirmed the basic goals to the program, and is helping us continue to shape and grow the program going forward. The external evaluators reported that: "Participants saw becoming a Nat Geo certified educator as joining an exclusive club or a community of highly regarded "thinkers and doers" with access to educational activities, tools, and resources that are enriching and exciting. They felt that by becoming Nat Geo certified educators they are associated with Nat Geo's brand, which is a boon to their careers, students, and communities. The association raises their professional stature among their peers and community, and affords them opportunities and resources they could share with their students, colleagues, and communities at large."
Form 990, Part VI, Line 4 Significant changes to organizational documents Summary of Revisions to National Geographic Society Bylaws: On December 10, 2015, the Board of Trustees approved a revised and restated set of Bylaws. Key items in the revision include the following: * Revision of the definition of "membership" to expand it beyond the limitation of the current bylaws (i.e., every Member gets the Magazine). * Clarifying that the members, other than the Trustee Members, are not "members" under the DC Non-Profit Act (the "Act"), as permitted by the Act. * The quorum for all committees is reduced to one-third from a majority. * Authorization of the Investment Committee that will include non-Trustee members. * Temporary deletion of term limits for Trustees. (Shorter term limits have already been reinstated in a new set of Bylaws, approved on June 7, 2016). * The office of Vice Chairman has been added back. * The number of missed consecutive meetings for possible removal from the Board has been reduced from five to three.
Form 990, Part VI, Line 11b Review of form 990 by governing body The Society's Form 990 was prepared by tax and financial staff at the Society, and was reviewed by senior management, including the CFO, Chief Legal Officer, and the President and CEO. It was also reviewed by the Society's outside tax advisors. A draft of this Form 990 was provided to the full Board of Trustees for comments and questions, and a conference call was held in which all Board members had an opportunity to participate in commenting and addressing any questions or issues about the draft 990. The Form 990, including any revisions resulting from the call, was then provided to each of the Trustees for any additional questions, comments or input before it was filed with the IRS.
Form 990, Part VI, Line 12c Conflict of interest policy As a nonprofit organization, employer, and responsible citizen, the National Geographic Society performs a variety of important educational and business functions. The Society wishes to meet its obligations in all of these areas in a manner that earns the respect of its members, charitable donors, employees, and the general public. Two basic principles apply: The Society will conduct every aspect of its business in a fair, lawful, and ethical manner. The Society will maintain a climate that encourages all employees, officers, directors and trustees to be honest and fair in the conduct of their duties. The responsibility for ethical conduct rests with the trustees, directors, officers, and employees who act in its name. All individuals must comply with the law, both when acting on behalf of the Society and in their personal conduct. In areas not covered by laws or regulations, the Society expects its representatives to conduct themselves in an ethical and fair manner. Policies spelled out in this statement may also apply to members of your immediate family; their actions could involve a conflict, or the appearance of a conflict, in violation of your responsibilities under this policy. The following applies to all employees, officers, directors and trustees of the National Geographic Society relating to their activities on the Society's behalf: I. Gifts and Gratuities 1. Individuals may not solicit, directly or indirectly, any gift, favor, loan, entertainment, or other remuneration, or accept any excessive gift, favor, loan, entertainment, or other remuneration, from any person or organization that engages in business with, or is a competitor of, the Society (or any of its divisions), for himself, herself, or for any other person. ("Excessive" value is any item or group of items over $50 in value. That means that any item or group of items that exceeds $50 is considered of "substantial value" and should be refused). 2. Individuals shall neither give nor pay, directly or indirectly, to any person or organization that engages in business with the Society, any gift, favor, loan, or entertainment, except within reasonable limits adopted from time to time by the Society. 3. All invitations to accept bribery or graft (kickbacks, etc.) or any proposal or suggestion of a similar nature must be reported immediately to the employee's division manager, who in turn must report the matter to the Human Resources Division. Reports should be made to the Secretary or President of the Society in the case of a director or trustee. Nondisclosure of even a rejected proposal of bribery or graft or suggestion of a similar nature shall be reason for severe disciplinary action. 4. Employees involved in purchasing decisions must take extra care to avoid gifts or gratuities that may affect or may reasonably be construed to affect the purchase of equipment, supplies, and services. II. Financial Interests, Including Investments 1. Employees, officers, directors or trustees shall not have, directly or indirectly, an interest in any firm, business, or organization that engages in business with the Society, unless such interest is disclosed to and approved by the Society. 2. Employees, officers, directors or trustees shall not have, directly or indirectly, any financial interest in any competitor of the Society. 3. Employees, officers, directors or trustees may not act on behalf of the Society in connection with any transaction in which the employee, officer, director or trustee has a personal interest. Minor outside business interests (for example, stock ownership in publicly traded corporations) may be permitted. Any employee involved in purchasing decisions must take care that no member of his or her immediate family has, directly or indirectly, an interest in or is employed by a firm that engages in purchasing-related business with the Society, unless such interest is disclosed to and approved by the Society. III. Additional Employment and Other Outside Activity All outside activity, such as employment (including self-employment) or professional, business or community activity, must be undertaken within the fundamental premise that the employee's primary responsibility is to the Society and that the activity will not interfere with his or her ability to discharge this responsibility. Each employee must ensure that any outside activity: is compatible with the full and proper discharge of the responsibilities of his or her Society employment; will not be construed by the public as the official action of the Society; will not adversely affect the Society; will not draw upon any of the Society's resources without advance approval; will not create or give the appearance of a conflict of interest. If an activity does not interfere with the performance of one's duties or the employees' responsibility to the Society under this policy and is performed on the employee's own time, without the support services of the Society, then compensation, fees, and honoraria, may be retained by the employee. However, if an endeavor is carried on during normal working hours or with the use of Society resources, or is related to the employee's work at the Society, or otherwise implicates this policy, the employee and his or her division manager, with the concurrence of the Senior Vice President of Human Resources, must agree in advance on the appropriateness of the activity and an equitable arrangement concerning time, remuneration, etc. Contracts between the Society and employees or members of their immediate family may give rise to conflicts of interest or give the appearance of favoritism, and may be entered into only after review and appearance of favoritism, and may be entered into only after review and approval by the President, or designee. If any employee has, or is considering, an undertaking which might conflict or appear to conflict with Society's policy, the employee should bring this matter to the attention of appropriate Society management to ensure that no conflict will result. IV. Personal Use of the Society's Facilities or Other Resources by Employees The Society's property and facilities are to be used to conduct the Society's business, in accordance with Society policies. An employee who desires to use the Society's staff or resources for a non-Society endeavor must obtain permission in advance from his or her division manager and arrangements must be made to adequately reimburse the Society. V. Confidential Information Employees have a responsibility to comply with the Society's policy concerning confidential information and trade secrets. Among other duties employees have, the following should be observed: 1. In the conduct of Society business, employees of the Society shall limit requests for and use of information to our business needs; limit use and discussion of information obtained on the job to normal business activities; and restrict access of records to those with proper authorization and legitimate business needs. 2. No employee shall disclose confidential information (editorial, publishing, personnel, etc.) unless specifically authorized to do so. 3. No employee shall disclose directly or indirectly to any news organization any sensitive information concerning the Society, its employees or its members. Failure to comply with these standards may lead to serious disciplinary action, up to and including dismissal. Procedures: For the protection of the Society and its employees, it is essential that employees make prompt and full disclosure to the Society prior to becoming involved in any situation that may be, or may result in, a conflict of interest. All employees will be required to complete a Confidential Report Letter at the time of hire. A Report Letter shall also be submitted by any employee promptly after he or she becomes involved in any conflict of interest situation or potential conflict of interest that has not previously been reported. All information disclosed shall be treated on a confidential basis except to the extent disclosure is considered necessary by the Society in its discretion for the protection of the Society's interest. In accordance with the Society's Conflict of Interest Policy, officers, directors or trustees and all employees are obligated to disclose activities that give rise to conflicts of interest and to recuse themselves from any participation in decisions about matters as to which they have a conflict. Such disclosures are required not only on an annual questionnaire but also at the point in time a conflict arises, not merely on an annual basis. Disclosures should be made to appropriate Society management. A VP and Associate General Counsel is the Society's designated Ethics Officer and provides advice and consultation in these matters.
Form 990, Part VI, Line 15a Process to establish compensation of top management official The Board of Trustees of the National Geographic Society has delegated authority to the Compensation Committee to oversee the compensation and benefits of certain senior executives of the Society. The Committee, which is composed exclusively of independent members of the Board of Trustees, is responsible for overseeing an executive compensation program for the Society's senior executives. The Committee follows the procedures set forth in the IRS regulations under Section 4958 in making compensation decisions. In particular, the Committee engages an independent compensation consultant to prepare and present comparable market data with respect to the Society's cash compensation and benefits programs, and is also advised by outside counsel. The Committee reviews the performance of senior executives and evaluates their compensation and benefits in light of the comparable market data provided by the independent compensation decisions. In particular, the Committee engages an independent compensation consultant to prepare and present comparable market data with respect to the Society's cash compensation and benefits programs, and is also advised by outside counsel. The Committee reviews the performance of senior executives and evaluates their compensation and benefits in light of the comparable market data provided by the independent compensation consultant and other relevant factors. The Committee relies on such market data in awarding cash compensation and reviewing benefit programs for the Society's senior executives, and receives an opinion from the independent compensation consultant as to the reasonableness and comparability of the Society's executive compensation and benefits programs to that provided for similar services by similar organizations under similar circumstances. The Committee documents its decisions regarding executive compensation decisions in its minutes. The Chair of the Committee promptly reports all actions taken by the Committee to the full Board of Trustees.
Form 990, Part VI, Line 15b Process to establish compensation of other employees The compensation Committee followed the process described above at meetings held in February and October of 2015, with respect to compensation decisions for the following senior executives positions: President and CEO, Chief Media Officer, Chief Operations Officer, Chief Legal Officer & Board Secretary, Chief Content Officer, Chief Science and Exploration Officer, Chief Education Officer, Chief Financial Officer, Chief Communications Officer, President, NG Studios, Chief Technology Officer, Executive VP, Global Partnerships, Chief Development Officer, Chief Talent and Diversity Officer, VP Audit and Advisory Services.
Form 990, Part VI, Line 19 Required documents available to the public The Society's conflict of interest policy is disclosed in the 990 on Schedule O; the corporate charter is available to the public through the District of Columbia Department of Consumer and Regulatory Affairs Corporations Division. The Society's other governing documents are available upon request. The financial statements of the tax-exempt parent, the National Geographic Society, are made available in this Form 990. The Society does not currently make its audited financial statements available to the public because they are issued on a consolidated basis, which include financial details of the activities of Society's taxable subsidiaries which are not disclosed for competitive reasons. The Society's Forms 990 and 990T are available upon request, as well as on-line at Guidestar.org.
Form 990, Part VIII, Line 2f Other Program Service Revenue Website advertising - Total Revenue: 13133179, Related or Exempt Function Revenue: 645050, Unrelated Business Revenue: 12488129, Revenue Excluded from Tax Under Sections 512, 513, or 514: ; other program revenue - Total Revenue: 82479732, Related or Exempt Function Revenue: 82479732, Unrelated Business Revenue: , Revenue Excluded from Tax Under Sections 512, 513, or 514: ;
Form 990, Part XI, Line 9 Other changes in net assets or fund balances Grants Cancelled/Returned - -248455; Post-retirement Benefits-FAS 158 - 57372000;
Other Society Accomplishments--Library and Information Services The National Geographic Library's Reading Room is open to the public by appointment Monday through Friday, 1:30-5pm, and our staff also respond to phone calls, letters, and emails. The Library also participated in a regional inter-library loans program of the physical collections with 12 different libraries. The Library hosted four different events for librarians, teachers, and the public. These four events were for the Science Librarians of Washington D.C., librarians from the Computers in Libraries Conference, which was co-hosted with Gale, an event with University of Maryland students in the spring, and lastly a Special Libraries Association, volunteer appreciation event.
Other Society Accomplishments--Sustainability Initiatives The National Geographic Society has undertaken a serious commitment to operate more sustainably on its campus and in its expectations of its suppliers. The Society has developed the following four strategic core values as part of its company-wide sustainability goals: - To become a carbon neutral company - To send zero (0) waste to the landfill - To have an engaged and healthy workforce - To practice wise resource stewardship. Becoming a carbon neutral company The Society performs an annual carbon assessment of all of the carbon emissions it is responsible for, including those emitted on its behalf by its suppliers. The goal is to quantify what is emitted, find ways to lower those that can be reduced, and to offset those that cannot. Since 2007, the Society has switched its source for electrical usage for its buildings and all leased space in the US to wind REC's (Renewable Energy Certificates) and offsets are purchased (Reforestation and methane capture from Landfills) to offset any natural gas used. Reforestation offsets are also purchased to help offset business travel. The Society's buildings have been retrofitted to achieve maximum energy efficiency and over the past ten years, electrical usage has been reduced by 17%, water usage by 36% and natural gas usage by 23%. As a result of these ongoing efforts, the Society's buildings have earned a LEED EB Gold certification since 2009. Energy reduction strategies are identified with our suppliers as well as renewable energy options or methane recovery offsets where needed. Sending zero (0) waste to landfill The Society has a concerted recycling effort for all waste generated on-site which began about eleven years ago. This includes all recyclable paper, metals, glass, plastics and building waste materials. Five years ago the Society began composting all organic waste, including all non-recyclable paper items and all food waste from the cafeteria and the general buildings. Employees are also actively encouraged to segregate all waste as it is disposed of with the goal of having none end up in a landfill. The Society reached a landfill diversion rate of 63% for all building waste with the goal to reach 25%. Engaged and healthy employees All employees are encouraged to become actively engaged in the varied sustainability initiatives. In addition, the Society has been designated a bike friendly workplace by encouraging biking to work through the provision of garaged bike racks, showers, as well as being an active participant in "bike to work" days including being an official stop for those wishing to stop for refreshments or a snack and offering employee discounts with local bike sharing services. Carpooling and the use of low-emission vehicles are supported through parking discounts and electric vehicle parking spots for charging. We also have negotiated employee discounts with local car shares. Two exercise fitness rooms are available to all staff members along with lockers. A local farm sells CSA shares and runs a weekly farm stand on our headquarters courtyard throughout the summer and early fall available to employees and the general public. Staff are encouraged to recycle their "difficult to recycle" waste (electronics, batteries) in designated collection areas. A "swap meet" is held three to four times a year in which employees can bring in items they no longer want and take home items donated by others, with the remaining items donated to local charities. All employees are encouraged to participate on one of the "Green" Committees that are designed to make the Society ever more sustainable in its operation. Practicing the wise use of Resources Starting in 2013, Water Restoration Certificates are being purchased to offset water usage in our DC headquarters. All Society magazines and catalogs printed in the U.S. are printed on 100% PEFC-certified paper. The Society is a member of the Sustainable Forestry Initative's Forest Partners Program, which has the goal to help certify 10 million new acres of privately held forest land in the US by the end of 2017. Paper suppliers are required to document that they abide by all Clean Water and Air Act, and local environmental guidelines in the manufacture of our paper. All suppliers are required to abide by basic human rights principles in the way they deal with their employees. Suppliers who provide manufacturing services to the Society are expected to follow Cleaner Production principles as defined in the United Nations Environmental Program (UNEP) - including such measures as pollution prevention, source reduction, waste minimization, eco efficiency, awareness of and reduction in the use of hazardous materials, reuse of waste, and process modification. Only Green-E certified cleaning products and non VOC paints are used in the Society's complex. In addition, many of the building materials used are made from recycled material. The Society has also established butterfly gardens and bee hives on our headquarters grounds and rooftop for species support and educational purposes. In 2014 The National Geographic Green Team selected its first Green Impact Grants; $31,052 was awarded to purchase re-usable exhibit walls for our museum, to cover Meatless Monday discounts, support volunteer opportunities, establish indoor hydroponic gardens, and recover K-cups for compost and waste-to-energy. The Green Team worked with HR and payroll to more than double the metro commuting subsidy and institute the Bicycle commuter subsidy. A rooftop herb garden was installed and staffed by Nat Geo employees to supply herbs, tomatoes, and hot peppers to the Cafeteria. New compost and recycling collection bins were installed throughout the campus and many desk-side trash bins were voluntarily given up by employees to increase recycling and composting across campus. We worked with our book printer and instituted a program to offset emissions from electricity and natural gas used in the production of National Geographic books. The Green Team also worked with the technology team to update our computer hibernation and automated shutdown program to save energy. Sustainability became a regular part of new employee orientation. Specific Achievements in 2015: - Created Sustainability Leadership Network (SLN) - Updated Sustainability Policy to Corporate Responsibility Policy, adopted by NGS - Updated HQ Energy Policy and Re-use, Recycling, Compost & Disposal Procedures - Reduced paper, ink and energy consumption across campus - Reduced on-campus Keurig use, expanding more sustainable coffee options - Increased Donation Brigade donations - reuse of Nat Geo products and equipment - Expanded coverage of 4-stream containers while decreasing single stream containers
For Paperwork Reduction Act Notice, see the Instructions for Form 990 or 990-EZ.
Cat. No. 51056K
Schedule O (Form 990 or 990-EZ) 2015


Additional Data


Software ID: 15000238
Software Version: 2015v2.1
SCHEDULE R
(Form 990)
Department of the Treasury
Internal Revenue Service
Related Organizations and Unrelated Partnerships
MediumBulletComplete if the organization answered "Yes" on Form 990, Part IV, line 33, 34, 35b, 36, or 37.
MediumBulletAttach to Form 990.
MediumBullet Information about Schedule R (Form 990) and its instructions is at www.irs.gov/form990.

OMB No. 1545-0047
2015
Open to Public Inspection
Name of the organization
NATIONAL GEOGRAPHIC SOCIETY
 
Employer identification number

53-0193519
Part I
Identification of Disregarded Entities Complete if the organization answered "Yes" on Form 990, Part IV, line 33.
(a)
Name, address, and EIN (if applicable) of disregarded entity


(b)
Primary activity


 		(c)
Legal domicile (state
or foreign country)

 		(d)
Total income


 		(e)
End-of-year assets


 		(f)
Direct controlling
entity
(1) NG URL HOLDING LLC
1145 17TH ST NW
WASHINGTON,DC20036
 HOLDING COMPANY DC     NATIONAL GEOGRAPHIC SOCIETY
 










Part II
Identification of Related Tax-Exempt Organizations Complete if the organization answered "Yes" on Form 990, Part IV, line 34 because it had one or more related tax-exempt organizations during the tax year.
(a)
Name, address, and EIN of related organization


(b)
Primary activity


 		(c)
Legal domicile (state
or foreign country)

 		(d)
Exempt Code section


 		(e)
Public charity status
(if section 501(c)(3))

 		(f)
Direct controlling
entity

 		(g)
Section 512(b)(13) controlled entity?
Yes No












For Paperwork Reduction Act Notice, see the Instructions for Form 990.
Cat. No. 50135Y
Schedule R (Form 990) 2015
Schedule R (Form 990) 2015
Page 2
Part III
Identification of Related Organizations Taxable as a Partnership Complete if the organization answered "Yes" on Form 990, Part IV, line 34 because it had one or more related organizations treated as a partnership during the tax year.
(a)
Name, address, and EIN of
related organization



 		(b)
Primary activity




 		(c)
Legal
domicile
(state or foreign
country)


 		(d)
Direct controlling
entity



 		(e)
Predominant income(related, unrelated, excluded from tax under sections 512-514)

(f)
Share of total income




 		(g)
Share of end-of-year
assets



 		(h)
Disproprtionate allocations?




 		(i)
Code V-UBI
amount in box 20 of
Schedule K-1
(Form 1065)
 		(j)
General or
managing
partner?



 		(k)
Percentage
ownership
Yes No Yes No












Part IV
Identification of Related Organizations Taxable as a Corporation or Trust Complete if the organization answered "Yes" on Form 990, Part IV, line 34 because it had one or more related organizations treated as a corporation or trust during the tax year.
(a)
Name, address, and EIN of
related organization
 		(b)
Primary activity
 		(c)
Legal
domicile
(state or foreign
country)
 		(d)
Direct controlling
entity
 		(e)
Type of entity
(C corp, S corp,
or trust) 		(f)
Share of total income
 		(g)
Share of end-of-year
assets
 		(h)
Percentage
ownership
 		(i)
Section 512(b)(13) controlled entity?
Yes No
(1) NGSP INC

1145 17TH ST NW
WASHINGTON,DC20036
16-1750687 		CABLE TV, VIDEO CO. DC NATIONAL GEOGRAPHIC SOCIETY
  		C Corporation 170,705,565 1,518,308,972 100 % Yes  
(2) NGHB INC

1145 17TH ST NW
WASHINGTON,DC20036
94-2731426 		HOLDING CO. DC NGSP INC
  		C Corporation 23,221,879 87,988,799 100 % Yes  










Schedule R (Form 990) 2015
Schedule R (Form 990) 2015
Page 3
Part V
Transactions With Related Organizations Complete if the organization answered "Yes" on Form 990, Part IV, line 34, 35b, or 36.
Note. Complete line 1 if any entity is listed in Parts II, III, or IV of this schedule.
Yes
No
1 During the tax year, did the orgranization engage in any of the following transactions with one or more related organizations listed in Parts II-IV?
a Receipt of (i) interest, (ii) annuities, (iii) royalties, or (iv) rent from a controlled entity .....................
1a
Yes
 
b Gift, grant, or capital contribution to related organization(s) ............................
1b
 
No
c Gift, grant, or capital contribution from related organization(s) ............................
1c
 
No
d Loans or loan guarantees to or for related organization(s) ............................
1d
Yes
 
e Loans or loan guarantees by related organization(s) ............................
1e
 
No
f Dividends from related organization(s) ............................
1f
 
No
g Sale of assets to related organization(s) ............................
1g
Yes
 
h Purchase of assets from related organization(s) ............................
1h
Yes
 
i Exchange of assets with related organization(s) ............................
1i
 
No
j Lease of facilities, equipment, or other assets to related organization(s) .......................
1j
Yes
 
k Lease of facilities, equipment, or other assets from related organization(s) ......................
1k
 
No
l Performance of services or membership or fundraising solicitations for related organization(s) .....................
1l
Yes
 
m Performance of services or membership or fundraising solicitations by related organization(s) .................
1m
Yes
 
n Sharing of facilities, equipment, mailing lists, or other assets with related organization(s) ...................
1n
 
No
o Sharing of paid employees with related organization(s) ............................
1o
 
No
p Reimbursement paid to related organization(s) for expenses ............................
1p
Yes
 
q Reimbursement paid by related organization(s) for expenses ............................
1q
Yes
 
r Other transfer of cash or property to related organization(s) ............................
1r
 
No
s Other transfer of cash or property from related organization(s) ............................
1s
 
No
2
If the answer to any of the above is "Yes," see the instructions for information on who must complete this line, including covered relationships and transaction thresholds.
(a)
Name of related organization 		(b)
Transaction
type (a-s) 		(c)
Amount involved 		(d)
Method of determining amount involved
(1) NGSP INC

 A 4,333,126 AUDITED FINANCIAL STATEMENTS
(2) NGSP INC

 D -41,937,343 AUDITED FINANCIAL STATEMENTS
(3) NGSP INC

 G 26,069,703 AUDITED FINANCIAL STATEMENTS
(4) NGSP INC

 H 202,755 AUDITED FINANCIAL STATEMENTS
(5) NGSP INC

 L 5,477,074 AUDITED FINANCIAL STATEMENTS
(6) NGSP INC

 M 2,899,403 AUDITED FINANCIAL STATEMENTS
(7) NGSP INC

 P 418,618 FINANCIAL ACCOUNTING SYSTEM
(8) NGSP INC

 Q 114,374 FINANCIAL ACCOUNTING SYSTEM
Schedule R (Form 990) 2015
Schedule R (Form 990) 2015
Page 4
Part VI
Unrelated Organizations Taxable as a Partnership Complete if the organization answered "Yes" on Form 990, Part IV, line 37.
Provide the following information for each entity taxed as a partnership through which the organization conducted more than five percent of its activities (measured by total assets or gross revenue) that was not a related organization. See instructions regarding exclusion for certain investment partnerships.
(a)
Name, address, and EIN of entity 		(b)
Primary activity 		(c)
Legal domicile
(state or foreign
country) 		(d)
Predominant income (related, unrelated, excluded from tax under sections 512-514)

(e)
Are all partners
section
501(c)(3)
organizations? 		(f)
Share of total income




 		(g)
Share of
end-of-year
assets 		(h)
Disproprtionate allocations? 		(i)
Code V-UBI
amount in box 20
of Schedule K-1
(Form 1065) 		(j)
General or
managing
partner? 		(k)
Percentage
ownership
Yes No Yes No Yes No






























Schedule R (Form 990) 2015
Schedule R (Form 990) 2015
Page 5
Part VII
Supplemental Information
Provide additional information for responses to questions on Schedule R (see instructions).
Return Reference Explanation
Schedule R, Part V, Line 2 REIMBURSEMENTS PAID BY RELATED ORGANIZATIONS Reimbursements from subsidiaries for payroll withholding and other direct third party expenses.
Schedule R (Form 990) 2015

Additional Data


Software ID: 15000238
Software Version: 2015v2.1