| Return Reference | Explanation |
|---|---|
| Form 990, Part III, Line 4a | Sports Promotion and Marketing - The sports competitions and events that the Utah Sports Commission partners with serve as valuable economic impact and image building drivers, especially those that provide national and international television exposure. By showcasing Utah's awe-inspiring landscapes to a broad audience, the organization more effectively targets key tourism demographics through strategic advertisements, brand associations, and calls to action. Additionally,because major sports competitions tend to be followed by significant television coverage, digital, social, and other media assets, the organization actively pursues these types of events as part of its marketing and branding strategy. By leveraging the media assets associated with some of the world's most pre- eminent sporting events, the organization is better able to promote and brand Utah as, "Utah: the State of Sport," while cementing Utah's status as a premier destination for world class international, national, and Olympic related sports competitions. |
| Form 990, Part VI, Line 11b Review of form 990 by governing body | FORM 990 IS REVIEWED BY MANAGEMENT AND THE AUDIT COMMITTEE PRIOR TO ISSUANCE. |
| Form 990, Part VI, Line 12c Conflict of interest policy | WE REQUIRE THAT ALL BOARD MEMBERS SIGN A CODE OF CONDUCT AGREEMENT, PROVIDING ASSURANCE THAT THEY HAVE READ AND UNDERSTAND OUR CODE OF CONDUCT POLICY AND AGREE TO ABIDE BY ITS TERMS. PART OF THIS AGREEMENT REQUIRES DISCLOSURE OF CONFLICTS OF INTEREST. FURTHERMORE, WE REQUIRE THAT BOARD MEMBERS WITH A CONFLICT OF INTEREST RECUSE THEMSELVES FROM VOTING. |
| Form 990, Part VI, Line 19 Required documents available to the public | DOCUMENTS AVAILABLE TO THE PUBLIC UPON REQUEST. |
| Software ID: | 23017437 |
| Software Version: | 2023v6.0 |